Erica Shamrock Textiles

What Erica Shamrock Textiles does

Erica Shamrock Textiles is a Brooklyn-headquartered, privately-held textile company founded in 2017 by Erica Shamrock that designs, produces, and sells performance-grade fabrics targeted at the hospitality and contract interior markets. The product portfolio spans upholstery, drapery, blackout, sheer, and faux-leather categories organized into named collections — including the BACK TO BASICS capsule, Curator faux leather (30 colorways), Carolina velvet (25+ hues), Atlas velvet (22 hues), Savannah high-performance faux leather (500,000 Wyzenbeek), and the Vega and Full Moon 4-pass blackout lines — with over 100 distinct product lines on offer. Technical specifications include NFPA 260, CAL 117-E, IMO, and NFPA 701 flammability certifications, bleach-cleanable finishes, UV-resistant compositions for indoor/outdoor use, and abrasion ratings as high as 500,000 Wyzenbeek, enabling specification into hotels, restaurants, corporate environments, and maritime applications.

The company distributes exclusively through its own e-commerce storefront at ericashamrocktextiles.com, where interior designers and hospitality buyers can browse specifications, order samples, and request quotes. Pricing is not publicly listed; product pages show placeholder pricing and transactions are processed through direct contact, consistent with B2B specification selling rather than transactional retail. Go-to-market is product-led and supported primarily by organic Instagram content showcasing real installations at named venues, including the Soho Grand Hotel, The Driskill Hotel (in collaboration with Swoon the studio), and Casa di Niente. The team operates as a distributed remote workforce with annual in-person gatherings in locations such as Mexico City.

Revenue is generated through one-time product sales with no subscription or recurring component. Customer segmentation is vertical: hospitality (hotels, resorts, restaurants) is the primary segment, with the contract market (corporate offices, retail, maritime) as a secondary segment. The company is bootstrapped — no funding rounds, investors, M&A activity, or executive hires beyond the founder are disclosed. The operating model is small (11–50 employees) and design-led, with no disclosed technology platform beyond a self-serve e-commerce site and no AI/ML capabilities in evidence.

Name

Erica Shamrock Textiles

Website

https://ericashamrocktextiles.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Erica Shamrock Textiles is a Brooklyn-based, private textile company founded in 2017 that designs and sells performance-grade hospitality fabrics — upholstery, drapery, sheers, and faux leather — directly to hotels, interior designers, and contract buyers through its e-commerce platform.

Ownership category

akta.pro rank

Product category

Hospitality Textiles

NAICS

Apparel Manufacturing (315)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Upholstery & Decorative Fabrics Retail (Fabric by the Yard, Slipcovers) (CRAIALAF)

akta.pro secondary industries

Curtains & Drapery Retail (Panels, Drapes, Sheers, Valances) (CRAIAKAC), Curtains & Drapery Panels Retail (Textile Window Coverings) (CRAIALAD)

Keywords

• Hospitality textiles
• Upholstery fabrics
• Drapery fabrics
• Faux leather fabric
• Contract market fabrics

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Textile/Fabric Sales: Erica Shamrock Textiles generates revenue through the sale of high-quality hospitality textiles including upholstery, drapery, sheers, and blackout fabrics. Products are sold directly through their e-commerce platform to hospitality businesses, contract markets, and interior designers. Revenue is primarily one-time product sales rather than recurring subscriptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Erica Shamrock Textiles designs, produces, and sells performance and decorative fabrics for the hospitality and contract markets. The portfolio spans upholstery, drapery, sheers, blackout curtains, velvet, and faux leather collections with broad colorway options (up to 30+ per pattern), high abrasion resistance (up to 500,000 Wyzenbeek), and flammability compliance (NFPA 260, CAL 117-E, IMO, NFPA 701). Products are sold directly through the company's e-commerce storefront and include proprietary finishes such as ink-resistant, bleach-cleanable, and stain-repellent treatments.

Product overview

Erica Shamrock Textiles is a hospitality textile company offering a diverse portfolio of fabric products for the hospitality and contract market. The company provides everyday luxury textiles including upholstery fabrics, drapery, sheers, blackout curtains, and faux leathers across multiple product lines. Key collections include the BACK TO BASICS capsule collection, faux leather lines (Curator with 30 colorways, Yosemite, Vagabond, Savannah, Nomad), velvet collections (Carolina with 25+ hues, Atlas with 22 earth-inspired hues, Dante), performance outdoor fabrics (Love Boat, Below Deck, Half Moon, Atomic, Wild Child, Carnival), and various drapery and sheer options (Speakeasy, Dolce Vita, Cassiopeia, Cosmos, Milky Way). Products feature various material compositions including 100% Polyester, PVC/Polyester blends, UV Polyester, cotton blends, and polyurethane. Certifications mentioned include NFPA 260, CAL 117-E, IMO, NFPA 701, and fabrics can be treated to pass international flame codes. The company serves the hospitality and contract market with classic styles and rich textures at exemplary price points.

Differentiator

Problem solved

Functional benefit

Products and services

• BACK TO BASICS Capsule Collection Capsule collection of timeless, high-quality fabrics designed for mix-and-match perpetual use, including faux leathers, upholstery, drapery, and Ralphie chenille stripe colorways. Targeted at hospitality and contract designers seeking foundational, reusable textiles.
• Curator (Faux Leather) PU faux-leather upholstery fabric with slight sheen and natural leather texture; 30 colorways including three metallic options. Content: 100% PU + 100% Nylon backing. Designed for hospitality upholstery use.
• Yosemite (High-Performance Faux Leather) High-performance faux leather upholstery fabric with 100% Polyurethane face and 100% Polyester backing; features ink-resistant finish and bleach-cleanable properties. Available in multiple colorways including Owl, Pigeon, Cream, Cement, Canyon, and Beige. 200,000 Wyzenbeek abrasion resistance.
• Savannah (High-Performance Faux Leather) High-performance faux leather upholstery with 500,000 Wyzenbeek abrasion rating, available in multiple colorways including Onyx, Sand Dollar, Agave, Ocean, Elephant, and Oxblood. Targeted at demanding hospitality environments.
• Homerun (Faux Leather Upholstery) Faux leather upholstery made of 100% PVC with 100% Polyester Knit backing. High durability with 250,000 Wyzenbeek and 100,000 Martindale abrasion ratings. Available in multiple colorways.
• Carolina (Velvet Upholstery) Best-selling velvet with classic, foundational appeal; robust, silky feel with over 25 hues ranging from plush neutrals to bold colors. Stain repellent finish. Designed for hospitality upholstery use.
• Atlas (Low Movement Velvet) Low movement velvet with smooth, matte finish; 22 earth-inspired hues. For drapery or indoor upholstery use in hospitality settings.
• Dante (Crushed Velvet Upholstery) Crushed velvet for upholstery with an alluring impression. Comes in 14 colorways including Phantom, Bleeding Heart, Pony, Goldie, Black Cherry, Decoy, and Euphoria.
• Homecoming (Dynamic Velvet) Dynamic velvet that is soft and luxurious; texture responds to light in an exuberant manner. A 90s fashion staple brought to indoor upholstery use in hospitality.
• Love Boat (Indoor/Outdoor Chenille) Indoor/outdoor textile woven with luxurious chenille. Offers a playful yet sophisticated palette of 24 colorways with a soft hand. Made of 100% UV Polyester for outdoor durability.
• Below Deck (Bouclé Indoor/Outdoor) Nubby texture from bouclé yarn providing playful elegance indoors and outdoors. Sea-inspired series with 26 colorways. Designed for hospitality indoor/outdoor use.
• Wild Child (Outdoor Mosaic Upholstery) Free-spirited mosaic pattern with 11 bold, contrasting colorways. Designed for outdoor spaces. Bleach cleanable at 10:1 ratio for easy maintenance.
• Carnival (Outdoor Geometric Upholstery) Funky geometric pattern with 10 vibrant colorways. Brings instant personality to outdoor spaces. Pattern repeat: 2H x 1V. Available in Caipirinha, Salsa, and Tamarind variants.
• Farmers Market (Multicolor Outdoor Upholstery) Multicolor outdoor upholstery evoking woven basket charm. Balanced mix of 12 neutral and bright colorways with a cotton-like touch. Bleach cleanable at 10:1 ratio. Adds charm to outdoor hospitality settings.
• Vega (4-Pass Blackout Drapery) 4-Pass Blackout drapery fabric with a slight sheen. Made of 100% Polyester, available in 11 soothing hues. Suitable for drapery and blackout applications in guest rooms. Meets NFPA 701 and IMO flammability standards.
• Full Moon (4-Pass Blackout Drapery) 4-Pass Blackout fabric with a woven look. Balances style with functionality to create an effortless retreat. Available in 19 neutrals for guest room and hospitality applications.
• Cassiopeia (4-Pass Blackout Drapery) 4-pass Blackout fabric echoing a relaxed linen feel. Lends any space a well-appointed sense of style. Suitable for hospitality drapery.
• Cosmos (Blackout Drapery) Blackout fabric with an ethereal aura from a delicate, multicolored weave. Blocks out light and provides privacy. Available in five celestial colorways including Nebula and Moonlight.
• Speakeasy (Wide-Width Sheer Drapery) Wide-width (118-inch) sheer drapery with linen-like texture and slubbed weave. Features clandestine elegance with seven pastel colorways influenced by spirits and tonics. Made of 100% Polyester and meets NFPA 701 standards.
• Dolce Vita (Drapery Fabric) Drapery fabric featuring a classic linear weave with understated elegance and timeless appeal. Comes in five monochromatic colorways. Suitable for modern and traditional hospitality interiors.
• Milky Way (Blackout with Linen Touch) Elevated take on traditional blackout with a soft, linen-like touch. Offers 4-pass blackout while maintaining a light, natural look. Three colorways available.
• Aries (Upholstery Fabric) Upholstery fabric made of 100% Polyester. Features stain repellent and light backing finish. 100,000 Wyzenbeek abrasion rating for hospitality-grade durability.
• Capsule (Upholstery Fabric) Upholstery fabric with a concise pattern hinting at a single color while subtly catching light with a structured linen look. Available in 19 colorways. Stain repellent and light backing finish.
• Hideaway (Indoor Upholstery) Indoor upholstery with a soft texture and easygoing nature. Available in 23 colorways. Stain repellent and light backing finish.
• Cabaret (Sheer with Metallic Sheen) Sheer fabric with a wavy weave, crushed texture, and metallic sheen. Comes in 9 colorways. Show-stopping sheer for center stage applications.
• Vagabond (Faux Leather) Faux leather inspired by leather goods, mimicking the look of longevity. Offers 13 colorways with dark browns, soft tans, warm hues, and cool blues. Content: 100% PVC + 75% Polyester, 25% Cotton backing.
• Nomad (Indoor/Outdoor Faux Leather) Faux leather for indoor/outdoor use with 25 colorways. Offers wide range of colors from neutral palette to rich and soft colored earth hues. Inspired by destinations and landscapes.
• Jane (Slub Yarn Upholstery) Fabric with content 54% Polyester, 46% Acrylic. Slub yarn creates random repeats. 50,000 Martindale abrasion. NFPA 260 and CAL 117-E compliant. Available in Cotton, Twist, and Olive variants.
• Delphine (Wavy Weave Sheer) Exquisite sheer with wavy weave, crushed texture, and linen-like look and feel. Available in 7 colorways with opaque and sheeny qualities providing balance of privacy and elegance.
• Forget-Me-Not (Jacquard Floral Upholstery) First floral pattern from the company. Jacquard weave with cotton feel bringing a luxurious touch to a whimsical textile. Nostalgic and playful upholstery. Content: 72% Polyester, 14% Cotton, 7% Linen, 7% Viscose.
• Bungalow (Indoor/Outdoor Geometric Upholstery) Mod, abstract geometric pattern with a retro vibe. Offered in 16 bright and beachy colorways with indoor/outdoor performance. 105,000 Wyzenbeek abrasion rating.
• Roadtrip (Faux Leather Upholstery) Faux leather upholstery made of 100% PVC with 100% Polyester backing. 250,000 Double Rubs abrasion. 54 inch width. No additional FR additives.
• Shetland (Wooly Mélangé Fabric) Wooly two-tone mélangé yarn bringing English countryside charm. Features 21 diverse colorways warming up indoor spaces. Content: 72% PP, 20% Polyester, 6% Cotton, 2% Viscose.
• Deco (Chevron Sheer) Contemporary twist on Style Moderne with a chevron pattern. Features shifts in transparency for an exuberant window treatment. Comes in 9 bold colorways. Pattern repeat: 13 inches horizontal.
• Ralphie (Chenille Stripe Upholstery) Soft and plush chenille stripe making a statement. 12 vibrant colorways. Pattern repeat: 0.27H. Available in Pillow Talk, Electric Slide, Brownie Points, Oatmeal Cookie, and Sci-Fi variants.
• Betty (Herringbone Outdoor Upholstery) Two-tone herringbone pattern. Playful pattern comes in 13 colorways for outdoor use. Classic wide stripe with a twist. Made of 100% UV Acrylic. Pattern repeat: 4.5H. 85,000 Wyzenbeek.
• Patio (Outdoor Sheer) Outdoor sheer designed to withstand every element. Available in three new colorways. Brings soft touch to open-air spaces including cabanas, patios, and outdoor restaurants.
• Building Block (Linen Feel Upholstery) Starting point for design with contrasting weave and natural linen feel. Features 18 colorways ranging from neutral beiges to vivid yellows. Pattern associated with Rehearsal.
• Rehearsal (Uph the Bolt Stripe) Up-the-bolt stripe pattern with range and personality. Can be used for both upholstery and drapery. Comes in 12 different colorways.
• Berlin (Lightweight Tactile Upholstery) Lightweight and tactile fabric with a play on texture. Available in 16 versatile colors to transform spaces into serene sanctuaries.
• Aperitivo (Lightweight Pattern) Lightweight and breezy versatile pattern with 3 soft colorways. Designed to evoke winding down and enjoying life's simple pleasures.
• Motel (Two-Tone Chenille Upholstery) Two-tone colorway upholstery with subtle low pile chenille. Comes in 15 colorways. Content: 66% Acrylic, 34% Polyester.
• Deuce (Outdoor Check Pattern Upholstery) Outdoor upholstery with bold two-tone check pattern and linen-like texture. Offered in twelve vibrant and neutral colorways. Pattern repeat: 15H x 3.4V.
• Darling (Indoor Textile) Lively indoor textile with weave designed for durability. Available in bold and neutral, contrasting and monochrome colorways. Stain repellent and light backing finish.
• Lawn Party (Textured Weave Upholstery) Rich and sophisticated textured weave upholstery. Comes in 14 bold colorways for indoor and outdoor spaces. Made of 100% Polypropylene.
• Atomic (Indoor/Outdoor Stripe) Multi-colored micro lines creating a striking stripe pattern. Features a linen-like hand. Available in 7 colorways for indoor and outdoor use. Made of 100% UV Polyester.
• Lyric (Wide-Width Sheer Drapery) Drapery/sheer fabric with 118-inch width. Can be treated to pass international flame codes. Available in multiple colorways including Blush and Canvas.
• Asheville (Faux Leather Upholstery) Faux leather and upholstery fabric. Content: 100% PVC + 100% Polyester/Cotton backing. Available in multiple colorways including Chateau, Pinecone, Chestnut, Tobacco, Citronelle, and Marmalade.
• Gypsy (Silky Fabric) Ultra-soft, silky, soothing fabric with 21 room-defining hues. Content: 80% Polyester, 20% Cotton. Stain repellent finish. Available in Driftwood, Doe, Camel, and Prosecco variants.
• Half Moon (Indoor/Outdoor Upholstery) Indoor/outdoor upholstery featuring a crescent motif with a graphic pattern formed through multi-colored yarns. Comes in 12 earth tones and pastel colorways. Made of 100% UV Polyester, bleach cleanable.
• Honey Moon (Multi-Colored Upholstery) Multi-colored and textured upholstery with multi-sensorial appeal. Comes in 14 colorways for romance-inspired interiors.
• Quartz (Teddy Bear Texture) Teddy bear texture fabric. 50,000 Wyzenbeek abrasion rating with NFPA 260, CAL 117-E, NFPA 701 flammability compliance. Featured in the gallery of Soho Grand Hotel.

Quantifiable outcome

• Fabrics certified to meet multiple flammability standards including NFPA 260, CAL 117-E, IMO, and NFPA 701
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/p/DZaosxbsjb2
• Facebookfacebook.com/Erica-Shamrock-Textiles-100079083323869
• LinkedInlinkedin.com/company/ericashamrocktextiles

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Erica Shamrock Textiles