comdirect - eine Marke der Commerzbank AG

What comdirect - eine Marke der Commerzbank AG does

comdirect - eine Marke der Commerzbank AG is a German digital banking and online brokerage platform founded in 1994 and headquartered in Quickborn, operating exclusively within Germany as a brand of publicly listed Commerzbank AG (Frankfurt Stock Exchange: CBK). The platform serves German retail customers across two integrated verticals: transactional banking (Girokonto current account, Tagesgeld PLUS savings, Festgeld fixed-term deposits, photoTAN/mobileTAN authentication, Apple Pay/Google Pay/Garmin Pay integrations) and securities trading (Depot, Wertpapierhandel, cominvest digital wealth management, Aktienanleihen/Nachkaufanleihen structured products, Krypto-Zertifikate Sparplan, wikifolio certificates, ProTrader/CFD/O&F derivatives). Supporting infrastructure includes the FactSet-powered Informer market data and research terminal, the Musterdepot virtual portfolio simulator, the comdirect Akademie (40+ free educational lessons), comdirect Magazin content hub, and the AI-driven Quant4you daily trading-signal service introduced in 2026.

The revenue model combines interest income (lending at 6.05% variable on Wertpapierkredit and 8.65% on Dispositionskredit, offset by 1.75% p.a. paid on Tagesgeld PLUS up to EUR 1,000,000), transaction fees on securities trading (EUR 9.90 standard, EUR 3.90 promotional for 36 months, EUR 0 via Trading Specials 2.0 for orders above EUR 1,000 at three partner banks), and account/service fees on the current account, cards, and FX. Customer acquisition is driven by promotional deposit bonuses (EUR 100-150), educational content marketing (comdirect Akademie, Magazin, multi-channel newsletters), and a referral program (Kunden werben Kunden). The platform operates as a self-serve product-led growth motion with no physical branches, distributing exclusively through comdirect.de, native iOS/Android apps, and 24/7 phone and chat support. Strategic partnerships with FactSet (market data), Mountain-View Data (fund data), and structured-product issuers Morgan Stanley, BNP Paribas, and Citibank extend the product shelf without balance-sheet exposure, while PSD2-compliant XS2A APIs enable third-party integrations. The comdirect business is consolidated into parent Commerzbank AG, which reported FY2025 revenues of EUR 12.2 billion (+10% YoY), a record operating result of EUR 4.5 billion (+18% YoY), and EUR 4 billion in net commission income (+7% YoY), with management guiding to exceed its EUR 3.2 billion 2026 net result target and announcing a 69% dividend increase plus EUR 1 billion buyback.

Name

comdirect - eine Marke der Commerzbank AG

Legal name

comdirect – eine Marke der Commerzbank AG

Website

https://comdirect.de

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

comdirect is a German digital banking and online brokerage brand of Commerzbank AG, founded 1994, offering German retail customers integrated current accounts, savings, securities trading, ETFs, structured products, and crypto certificates through a self-serve web and mobile platform with AI-powered trading signals.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Depository Credit Intermediation (5221), Nondepository Credit Intermediation (5222), Activities Related to Credit Intermediation (5223)

SIC

Finance Services (6199), Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Margin Trading & Collateralized Borrowing (Exchange-Operated) (FSADAAAL)

akta.pro secondary industries

Budgeting & Cash-Flow Management (FSAGADAA), Lending & Credit Disbursements (FSAMAKAH)

Keywords

• Online retail banking
• Securities brokerage
• Wealth management
• Consumer lending
• Investment trading

Headquarters

HQ city

Quickborn

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Interest Income: Income from lending activities including securities credits (6.05% variable rate), overdraft facilities (8.65% variable rate), and mortgage lending. Interest expenses paid to customers on deposits including Tagesgeld accounts (1.75% p.a. for balances up to EUR 1,000,000).
2. Trading Commissions: Fees earned from securities trading including equity trades, ETFs, funds, certificates, and derivatives. Standard commission of EUR 9.90 per trade after promotional period; promotional rate of EUR 3.90 for new customers for 36 months.
3. Account and Service Fees: Revenue from various account services including current account management, payment processing, card services, and foreign exchange transactions. Tagesgeld account management is free for new customers.
4. Parent Company Performance: Commerzbank AG (parent) reported record operating result of EUR 4.5 billion in 2025, with net commission income of EUR 4 billion and revenues of EUR 12.2 billion, demonstrating the scale of the group's retail banking operations including comdirect.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

comdirect operates a digital-first online bank and brokerage serving German retail customers. It provides current accounts (Girokonto), daily and fixed-term savings accounts (Tagesgeld PLUS, Festgeldkonto), securities trading across stocks, ETFs, funds, certificates, derivatives, and crypto certificates via the Wertpapierhandel platform, automated wealth management (cominvest), lending products including overdrafts, securities-backed loans, personal installment loans, and mortgages, plus retirement savings (Altersvorsorgedepot) and financial education (comdirect Akademie).

Product overview

comdirect is a comprehensive digital banking and brokerage platform offered as a brand of Commerzbank AG, providing a unified ecosystem of banking, investing, and financial education products. The core offering centers on the comdirect Depot (securities trading account) and Girokonto (current account), which serve as the primary accounts for customers. These integrate with specialized trading products including Wertpapierhandel (securities trading platform), cominvest (digital wealth management), and the All World ETF for diversified investing. The platform offers derivatives products through Trading Specials 2.0, Aktienanleihen, and Nachkaufanleihen. Savings products include Tagesgeld PLUS and Festgeldkonto. Additional modules include the comdirect Akademie (financial education platform), Musterdepot (virtual portfolio simulator), Informer (market data tool), and comdirect Magazin (financial content hub). For younger customers, Junior Depot and Junior Giro are available. The platform supports mobile payments via Apple Pay, Google Pay, and Garmin Pay, and secures transactions through photoTAN and mobileTAN authentication. The Quant4you AI-powered trading signal service provides automated investment recommendations.

Differentiator

Problem solved

Functional benefit

Brands

• cominvest: Digital investment service offered by comdirect for automated and cost-effective investing.
• comdirect Akademie

Products and services

• comdirect Depot Core securities trading account enabling customers to buy and sell stocks, ETFs, funds, certificates, bonds, derivatives, and crypto products with competitive trading fees.
• Girokonto Current account with free Tagesgeld PLUS account offering variable interest rates (currently 1.75% p.a. for balances up to EUR 1,000,000), free Visa debit card, and mobile payment support.
• Wertpapierhandel Securities trading platform offering access to stocks, ETFs, funds, certificates, bonds, Aktienanleihen, Nachkaufanleihen, leveraged products, and crypto certificates.
• cominvest Digital wealth management service offering ETF and fund investing with automated portfolio management and competitive pricing on purchases, sales, and savings plans.

Quantifiable outcome

• 18% increase in operating result to EUR 4.5 billion for parent Commerzbank in 2025
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability3 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered core, minor and supporting.

• FactSet UK LimitedcoreTechnology or IntegrationFactSet provides the market data, stock quotes, financial news, and analysis tools powering the comdirect Informer service. This partnership enables real-time and delayed market data from Deutsche Börse, fund data providers, and various exchanges for customer trading and research activities.
• FactSet Research Systems Inc.coreTechnology or IntegrationPrimary data provider for the Informer financial information system, supplying market data feeds, company information, and analytical tools integrated into the comdirect trading platform.
• excellents GmbHminorImplementation/ SI/ Consulting PartnerThird-party service provider handling telephone customer support for the comdirect Akademie educational platform outside regular service hours, responding to specific questions about the academy via contact form.
• Mountain-View Data GmbHsupportingTechnology or IntegrationFund data provider supplying mutual fund and ETF information for the comdirect platform's investment research and selection tools.
• Morgan StanleysupportingChannel Partner/ Reseller/ DistributorIssuing bank for structured products ( Aktienanleihen Protect) distributed through the comdirect platform, offering customers access to Morgan Stanley-issued investment certificates.
• BNP ParibassupportingChannel Partner/ Reseller/ DistributorIssuer of Nachkaufanleihe (recurring purchase certificates) and other structured products available for trading on the comdirect platform, expanding the range of investment options for customers.
• CitibanksupportingChannel Partner/ Reseller/ DistributorIssuer of Aktienanleihe Protect structured products distributed through comdirect, providing customers with Citi-issued investment certificates and derivative products.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Consorsbank (BNP Paribas): German online broker and bank owned by BNP Paribas, offering securities trading, current accounts, and savings products. Direct competitor on the same German retail customer base with overlapping product set.
• DKB (Deutsche Kreditbank): German direct bank owned by BayernLB offering current accounts, securities trading, and lending. Closely comparable digital-first retail banking model targeting the same German mass-affluent customer segment as comdirect.
• Scalable Capital: Munich-based digital wealth manager and broker offering ETFs, stocks, and crypto via a self-directed platform (Scalable Broker) and managed product (Scalable Wealth). Directly competes with cominvest and comdirect's Depot on price and product breadth.
• Trade Republic Bank GmbH: Berlin-based German neobroker offering commission-free securities trading, savings plans, and crypto. Most direct competitor to comdirect on retail brokerage in Germany, competing aggressively on trading fees and digital UX.
• flatexDEGIRO Bank AG: Frankfurt-listed online broker operating flatex, DEGIRO, and ViTrade brands across Germany and Europe. Closest publicly listed comparable to comdirect on retail brokerage volume, product range, and European footprint.
• Smartbroker Plus (SMARTBROKER+ AG): Hamburg-based German online broker offering stocks, ETFs, funds, and derivatives via gettex and Tradegate. Direct price competitor to comdirect on retail brokerage with a multi-broker execution model.

Emerging players

• N26 Bank GmbH: Berlin-based digital bank offering current accounts, payments, and limited investment products. Competes with comdirect on German retail digital banking but with narrower brokerage and lending capabilities.

Broad incumbents

• ING-DiBa (ING Germany): German branch of ING Group, one of the largest direct banks in Germany with current accounts, brokerage, and consumer lending. Broader incumbent competing across multiple product lines rather than specializing in brokerage.
• Baader Bank AG: German full-service bank specializing in capital markets services, brokerage, and trading platform operation (gettex). Provides infrastructure for many German retail brokers including structured products trading.
• Postbank (Deutsche Bank): German retail bank owned by Deutsche Bank, offering current accounts, savings, mortgages, and securities services. Traditional incumbent competitor rather than a digital-first peer, but overlapping retail customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/comdirect
• Facebookfacebook.com/comdirect
• Instagraminstagram.com/comdirect/?hl=de
• Xx.com/comdirect
• LinkedInlinkedin.com/company/comdirect-bank-ag

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about comdirect - eine Marke der Commerzbank AG