Peace Action
Peace Action is a U.S. nonprofit grassroots peace organization founded in 1957 that mobilizes over 100,000 individual members and 28+ state chapters to advocate for nuclear disarmament, reduced Pentagon spending, diplomatic conflict resolution, and pro-peace electoral outcomes, funded entirely by individual donations and PAC contributions.
- Company typePrivate
- Founded1957
- HeadquartersSilver Spring, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Peace Action does
Peace Action is a U.S. nonprofit grassroots advocacy organization founded in 1957 (originally as the Committee for a Sane Nuclear Policy, or SANE) and headquartered in Silver Spring, Maryland. Operating under District of Columbia nonprofit law, it functions as the nation's largest self-described grassroots peace network, with chapters and affiliates in more than 28 states, a historical membership exceeding 100,000, and a multi-decade record of mobilizing supporters through protests, electoral campaigns, and direct lobbying. The organization's mission centers on U.S. foreign policy: nuclear disarmament, ending ongoing wars, reducing Pentagon spending, promoting diplomatic solutions to global flashpoints, and addressing U.S. complicity in human rights violations.
Its core "products" are not software offerings but advocacy campaigns and programs organized around a unified mobilization platform. The active campaign portfolio includes Trump Watch, Gaza Ceasefire Now, Global Flashpoints for Diplomacy, Ending U.S. Complicity in Gross Human Rights Violations, People Over the Pentagon, and Nuclear Disarmament. Supporting programs comprise the Peace Voter electoral program (candidate endorsements, voter guides, a 2026 endorsement cycle), the Peace Voter Action Center tool, the Congressional Scorecard (a public tool tracking legislators' peace voting records), the Action Alert Network with FastAction one-click advocacy, and the Groundswell blog. Sub-brands include Peace Action PAC (a registered political action committee), the Peace Action Education Fund (the 501(c)(3) arm hosting planned-giving vehicles such as wills, stock gifts, retirement plans, and donor-advised funds), and the Herbert Scoville Jr. Peace Fellowship for college graduates.
Peace Action's business model is donation-driven and 100% funded by individual contributions. Revenue streams include one-time and recurring individual donations (preset tiers of $20, $40, $60, $100, $500, $1,000 plus custom amounts on a monthly cadence), membership dues, PAC contributions supporting pro-peace candidates, and planned giving through the Education Fund. Go-to-market is community-led: grassroots action, write-in and petition campaigns, internet actions, grassroots lobbying, direct lobbying, and electoral organizing, supported by digital infrastructure including FastAction, ActBlue, and a WordPress-based website. Customer segments are individual activists and members as the primary constituency, with progressive members of Congress and state-level affiliates as secondary constituencies receiving endorsements, PAC support, and campaign resources.
Peace Action firmographics
Firmographics- Name
- Peace Action
- Legal name
- Peace Action
- Website
- https://peaceaction.org
- Company type
- Private
- Founded year
- 1957
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Peace Action is a U.S. nonprofit grassroots peace organization founded in 1957 that mobilizes over 100,000 individual members and 28+ state chapters to advocate for nuclear disarmament, reduced Pentagon spending, diplomatic conflict resolution, and pro-peace electoral outcomes, funded entirely by individual donations and PAC contributions.
- Ownership category
- akta.pro rank
Peace Action industry classification
Industry- Product category
- Peace Advocacy and Foreign Policy Lobbying
- NAICS
- Social Advocacy Organizations (81331), Human Rights Organizations (813311)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Peace, Security & Arms Control Organizations (BPADAAAF)
- akta.pro secondary industry
- Human Rights & Anti-Discrimination Organizations (BPAGAFAB)
Keywords
Where Peace Action is headquartered
LocationHeadquarters
- HQ city
- Silver Spring
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Peace Action business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Individual Donations: Peace Action is funded entirely by individual donations from supporters. Donations can be made as one-time contributions or recurring monthly gifts. The organization emphasizes that all work is 100% supported by individual contributions.
- Membership Dues: Supporters can become members of Peace Action through annual membership subscriptions, with various giving levels available.
- PAC Contributions: Peace Action PAC accepts contributions to support pro-peace candidates in elections, with funds used for hiring organizers, supporting candidate campaigns, running media ads, and providing educational materials to voters.
- Planned Giving: The organization accepts gifts from wills or trusts, stocks/securities, retirement plans, donor-advised funds, and endowments through the Peace Action Education Fund.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Individual Donation Options |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Peace Action product offering
Product offeringCore offering
Peace Action is a nonprofit grassroots peace organization that mobilizes a national network of supporters to influence U.S. foreign policy. It runs advocacy campaigns focused on nuclear disarmament, military spending reduction, Gaza ceasefire, human rights, and diplomatic conflict resolution, supported by an electoral program (Peace Voter), action alert tools, and a Congressional Scorecard.
Product overview
Peace Action is a nonprofit grassroots peace organization, not a technology product company. Its 'products' are advocacy campaigns and programs rather than software offerings. The organization operates a unified advocacy platform comprising multiple interconnected campaigns focused on nuclear disarmament, military spending reduction, Gaza ceasefire, human rights, and diplomatic conflict resolution. Supporting programs include the Peace Voter electoral program with candidate endorsements and voter guides, a Congressional Scorecard tracking legislator voting records, an Action Alert Network enabling one-click advocacy, and the Groundswell blog for news and commentary. These campaigns and programs work together to advance Peace Action's mission of promoting peace and reducing military intervention through grassroots organizing, voter engagement, and policy advocacy.
Differentiator
Problem solved
Functional benefit
Brands
- Peace Action PAC: Political Action Committee that supports pro-peace candidates through campaign contributions, organizing, and electoral work.
- Peace Voter
- Herbert Scoville Jr. Peace Fellowship
Products and services
- Action Alert Network Email alert system enabling supporters to take quick action on peace issues by contacting Congress members, with FastAction tool for one-click petition signing and advocacy.
- Congressional Scorecard An online tool tracking congressional voting records on peace and national security issues, allowing users to search legislators by address or view the Honor Roll of pro-peace congressional members.
- Peace Voter Electoral program that endorses pro-peace candidates, distributes voter guides, provides campaign resources, and mobilizes voters on foreign policy issues in congressional elections.
- Peace Voter Action Center Online resource hub providing endorsed candidate information, phone banking tools, donation links, social media resources, voter registration information, and campaign organizing materials for the Peace Voter electoral program.
- Groundswell Blog News and commentary platform featuring articles on current events, campaign updates, peace movement developments, and expert perspectives on foreign policy issues.
- People Over the Pentagon Campaign Campaign advocating for reduced military spending and reallocation of Pentagon funds to domestic human needs, highlighting weapons systems like the F-35 and nuclear programs for potential cuts.
- Nuclear Disarmament Campaign Campaign working toward global nuclear abolition, promoting the SANE Act, Back From the Brink legislation, and diplomatic engagement with Russia, China, and other nuclear-armed states.
Quantifiable outcome
- Distributed over 1 million non-partisan voter guides comparing candidates' positions on peace issues (2006 election)
- +4 more outcomes
Companies that use Peace Action
Customer profileSegments3 records
Ideal customer profiles2 records
Peace Action technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Peace Action partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered major, minor and core.
- National Coalition for Peace and JusticemajorPeace Action helped found the National Coalition for Peace and Justice in 1999, uniting most of the major peace groups in the country for coordinated advocacy.
- Los Alamos National Laboratory DemonstrationsminorIn 1999, Peace Action staged the largest demonstration in the history of Los Alamos National Laboratory in New Mexico, led by actor Martin Sheen, including non-violent civil disobedience actions.
- International Peace BureaucoreSANE/FREEZE joined the International Peace Bureau in 1987, a Nobel Peace Prize winning coalition for disarmament organizations. This membership connects Peace Action to the broader international peace movement.
- National Priorities ProjectminorPeace Action references National Priorities Project data on trade-offs of Pentagon spending, using their interactive data to illustrate what could be achieved with reduced military budgets.
- Progressive Caucus in CongressmajorPeace Action forged a close alliance with the Progressive Caucus in Congress to block administration proposals for new nuclear weapons and advance peace agenda.
- Action CorpsminorIn April 2025, Action Corps (a humanitarian advocacy group) and Peace Action called for Congress to introduce a War Powers Resolution to end U.S. military operations in Yemen.
- Rep. Pramila JayapalmajorPeace Action partnered with Rep. Pramila Jayapal to call on the Biden administration to unfreeze Afghan assets and address humanitarian crisis in Afghanistan.
- Rep. Betty McCollum (D-MN)minorPeace Action actively promotes Rep. Betty McCollum's bill to protect Palestinian children and families from Israeli military detention, demolition of homes, and land annexation.
- Sen. Elizabeth Warren (D-MA)minorPeace Action works with Sen. Elizabeth Warren on legislation to crack down on Pentagon waste and price gouging by military contractors.
- Reps. Barbara Lee (D-CA) and Mark Pocan (D-WI)minorPeace Action works with these Congressional allies on bipartisan support for legislation to hold the Pentagon accountable for waste.
- Reps. Ayanna Pressley (D-MA) and Nydia Velázquez (D-NY)minorPeace Action teams up with these Congressional allies to end the Pentagon's 1033 Program that transfers military equipment to local police departments.
- Rep. Ilhan Omar (D-MN)minorPeace Action works with Rep. Ilhan Omar on re-evaluation and overhaul of sanctions policies that hurt ordinary people rather than targeted governments.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Peace Action competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights6 records
Customer concentration
Peace Action social profiles
Digital presencePeace Action financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peace Action leadership team
Management profileNumber of profiles
Profiles2 records
Peace Action funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peace Action M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peace Action
What does Peace Action do?
Peace Action is a nonprofit grassroots peace organization that mobilizes a national network of supporters to influence U.S. foreign policy. It runs advocacy campaigns focused on nuclear disarmament, military spending reduction, Gaza ceasefire, human rights, and diplomatic conflict resolution, supported by an electoral program (Peace Voter), action alert tools, and a Congressional Scorecard.
Is Peace Action a public or private company?
Peace Action is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Peace Action founded?
Peace Action was founded in 1957. It employs 11 to 50 people.
Where is Peace Action based?
Peace Action is headquartered in Silver Spring, United States, in the North America region.
How does Peace Action make money?
Four revenue lines are on record. Individual Donations are the primary driver. The others are membership Dues, PAC Contributions and planned Giving.
Does Peace Action have an API?
No public API is recorded for Peace Action.
What industry is Peace Action in?
Peace Action's product category is Peace Advocacy and Foreign Policy Lobbying. Its primary akta.pro industry code is BPADAAAF, Peace, Security & Arms Control Organizations, with a secondary code of BPAGAFAB, Human Rights & Anti-Discrimination Organizations. Its NAICS code is 81331 and its SIC code is 8600.