Rawson

What Rawson does

Rawson Print & Packaging, legally Rawson Printing Co. Pty Ltd, is a privately held Australian commercial printing and packaging company established in 1979 and headquartered at Macquarie Park, NSW. The company operates a single in-house production facility and delivers a full-service offering spanning digital printing (via a B2 HP Indigo 10000 Digital Press for short runs of 1–1,000 copies), offset printing (via a Heidelberg CX102 A1 Printing Press for runs of 500–1,000,000 copies), wide/grand format printing, finishing (die-cutting, embossing, foiling, bindings, varnishes), mailing and fulfilment, and four distinct packaging lines targeting FMCG, food & beverage, pharmaceutical, and cosmetic clients.

Production is built on computer-to-plate (CTP) technology, water-based coatings, vegetable-based inks, and a closed-loop manufacturing process that recaptures byproducts. The company holds ISO 9001 quality certification, ISO 12647 colour accreditation, FSC Chain of Custody certification (CO19817), EcoVadis Silver membership (since 2020), and carbon-neutral production certification — a credentials stack that is a precondition for pharmaceutical packaging work and a key sales asset against lower-tier competitors.

The business monetises predominantly through transaction-based fees for print and packaging jobs, supplemented by web-to-print subscription-style access for corporate stationery and project-based fees for mailing and fulfilment. GTM is sales-led with dedicated account managers targeting enterprise clients (Apple, Johnson & Johnson Medical, KPMG, Havas Group, David Jones, Baxter Pharmacy Services, EVT, Saatchi & Saatchi Healthcare), a web-to-print self-serve portal targeting mid-market accounts, and inside sales for SMB volume. The company is family-owned, led by Managing Director Andrew and Director Lachlan, with no external equity, debt issuance, or M&A history disclosed.

Name

Rawson

Legal name

Rawson Printing Co. Pty Ltd

Website

https://www.rpco.com.au

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Short description

Rawson Print & Packaging is a Sydney-based, family-owned commercial printing and packaging company serving FMCG, food, pharmaceutical, cosmetic, and corporate clients across Australia with digital, offset, and wide-format printing and custom secondary packaging.

Ownership category

akta.pro rank

Product category

Commercial Printing Services

NAICS

Commercial Printing (except Screen and Books) (323111), Folding Paperboard Box Manufacturing (322212)

SIC

Commercial Printing (2750), Paperboard Containers & Boxes (2650)

akta.pro industry

PRIMARYMPAJALAB

Commercial & Offset Printing (Sheetfed/Web)

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Print Production Services (Printing, Binding, Prepress)

SECONDARYIMALAKAH

Folding Carton & Paperboard Packaging Printing

Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing

SECONDARYIMALAKAN

Finishing, Converting & Die-Cutting Services

Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing

SECONDARYIMALAKAF

Direct-to-Container & Digital Printing (Inkjet/Laser)

Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing

Keywords

• Commercial printing services
• Packaging manufacturing
• Offset printing
• Digital printing
• Promotional signage

Headquarters

HQ city

Port Macquarie

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Digital Printing Services: Cost-effective and quick turnaround for small to medium quantities (1-1000 copies), customized stationery, business cards, flyers, brochures, personalized mailouts. B2 HP Indigo 10000 Digital Press for larger sheet sizes.
2. Offset Printing Services: Conventional lithographic print for larger quantities and page sizes (A2 and A1 presses), up to 6 colours in one pass, aqueous varnish inline, ideal for runs of 500-1,000,000 copies.
3. Wide Format/Grand Format Printing: Large-scale graphics like banners, posters and signage for temporary or permanent indoor and outdoor display onto various materials.
4. Packaging Solutions: Custom packaging for FMCG, food, pharmaceutical, cosmetic industries including folding cartons, sleeves, trays, boxes. Includes structural design, mock-ups and sampling services.
5. Finishing Services: Die-cutting, embossing, foiling, debossing, micromotion, perforating, scoring, folding, hole drilling, padding, book binding (saddle stitching, PUR, wiro, side sewing, case), coatings (gloss, matt, scuff-resistant, soft-touch, scented, UV varnish).
6. Web-to-Print Services: Tailored online portal with 24/7 access, print on-demand services, inventory stock ordering, database marketing, digital asset management system for corporate stationery.
7. Mailing, Fulfilment & Distribution: Full mailhouse services, multi-piece campaign kitting, warehousing, pick & pack, nationwide distribution including track & trace.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Rawson Print & Packaging is an Australian commercial printing and packaging company producing digital, offset, and wide-format printed materials for corporate and consumer-brand clients. It manufactures custom packaging for FMCG, food, pharmaceutical, and cosmetic industries, and offers mailing, fulfilment, and distribution services supported by a 24/7 web-to-print online portal.

Product overview

Rawson Print & Packaging is an award-winning commercial printing and packaging company operating for over 45 years, offering a unified portfolio of printing and packaging services. The core printing products include Digital Printing (using B2 HP Indigo 10000 Digital Press for short runs of 1-1000 copies) and Offset Printing (using Heidelberg CX102 A1 Printing Press for bulk runs of 500-1,000,000 copies). These are supported by Prepress Services, a Web-to-Print Portal (online ordering platform with 24/7 access), and Mailing/Fulfilment & Distribution services. Finishing Services, Book Binding, and Coatings/Varnishes add post-print capabilities. The packaging division comprises FMCG Shelf-Ready Packaging, Cosmetic Packaging (including skincare, beauty, makeup, perfume), Food Packaging (frozen food, snacks, bakery), and Pharmaceutical Packaging. Promotional Signage and Flyer/Leaflet Printing round out the product portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Printing

Quantifiable outcome

• Trusted by 10+ pharmaceutical companies who audit annually for quality assurance
• +3 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators9 records

Expansion highlights5 records

Direct peers

• IVE Group: ASX-listed IVE Group is Australia's largest print and marketing services company, offering commercial printing, packaging, fulfilment and digital communications across the same customer segments as Rawson, including financial services, retail, FMCG and pharma.
• Hannanprint: Melbourne-based commercial printer offering offset and digital printing, packaging and finishing services to Australian brands, directly comparable to Rawson's core offset/digital and packaging offering with a similar mid-market enterprise focus.
• Bambra Press: Australian commercial printer producing magazines, catalogues, books and corporate print, with offset and digital capabilities comparable to Rawson's offset/digital production for publishing and corporate customers.
• Fergies Print: Brisbane-headquartered commercial printer with offset, digital and large-format capabilities serving Australian enterprise and government, comparable in scale and service mix to Rawson's mid-sized Australian printing operations.
• Detmold Group: Australian-based packaging manufacturer producing paperboard cartons, food service packaging and printed packaging for QSR and FMCG brands, closely comparable to Rawson's FMCG, food and pharmaceutical folding-carton offering.
• Pro-Pac Packaging: ASX-listed Australian packaging distributor and manufacturer supplying industrial, food and FMCG packaging, overlapping with Rawson's packaging verticals and serving similar Australian enterprise customers.

Broad incumbents

• Pact Group: ASX-listed Australian rigid and flexible packaging giant serving FMCG, food, beverage and healthcare; a much larger incumbent whose paperboard and folding-carton operations overlap with Rawson's packaging business.

Others

• The Mailing House: Australian mailhouse, fulfilment and distribution service provider whose mailing, kitting and nationwide distribution capabilities directly mirror Rawson's mailing, fulfilment and distribution service line.
• Spicers: Australia's largest paper and packaging merchant, supplying printing substrates to commercial printers like Rawson; relevant as an upstream supplier within the same Australian print ecosystem.
• Currie Group: Australian distributor of digital printing and finishing equipment (including HP Indigo and Heidelberg presses), serving as a peer-channel and adjacent ecosystem participant to commercial printers such as Rawson.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/rawsonprintco
• LinkedInlinkedin.com/company/rawsonprintco
• Instagraminstagram.com/rawsonprintco

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rawson