CountThings

What CountThings does

CountThings, operating under the legal entity Dynamic Ventures, Inc. and headquartered in Cupertino, California, is a privately held software company founded in 2011 that develops a mobile application for automated industrial inventory counting. Its sole product, "CountThings from Photos," is an iOS and Android application that uses proprietary computer vision and machine learning models to count items from photographs taken by users. The application is targeted at factories and warehouses that hold large quantities of a limited number of item types — raw materials, parts, finished goods, pipes, and logs — and that require frequent counts without operational shutdowns. The company explicitly positions its product outside the retail and grocery verticals, where SKU variety is high.

The company's underlying technology stack consists of computer vision models trained to detect and count specific industrial objects in user-supplied images; the input provides no detail on model architectures, training data, or benchmarks. The product is distributed through the Apple App Store and Google Play Store for self-serve individual and SMB acquisition, complemented by a consultative direct-sales channel via the company website contact form. For enterprise or custom industrial deployments, the support team assesses suitability and coordinates with an internal R&D function to optimize the app for the prospect's specific use case.

CountThings generates revenue primarily through its mobile subscription application, with a freemium trial as the entry point. The company is bootstrapped, with no disclosed funding rounds, no parent company, and no institutional investors referenced. It operates with 11-50 employees and has maintained continuous independent ownership since its founding, as indicated by a 2011-2026 copyright notice. No customer logos, revenue figures, or named enterprise contracts are disclosed.

Name

CountThings

Legal name

Dynamic Ventures, Inc.

Website

https://countinventory.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

CountThings, a Cupertino-based software company founded in 2011, builds the "CountThings from Photos" mobile app that uses computer vision to automate inventory counting for factories and warehouses with limited SKU types, distributing via iOS and Android app stores.

Ownership category

akta.pro rank

Headquarters

HQ city

Cupertino

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Mobile Application: The company generates revenue through its CountThings from Photos mobile application, available on iOS and Android platforms. The app appears to follow a subscription or usage-based model with a trial period for customer acquisition.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

CountThings sells the "CountThings from Photos" mobile application for iOS and Android that uses computer vision and machine learning to automatically count industrial inventory items (raw materials, parts, finished goods, pipes, logs) from photographs. It is aimed at factories and warehouses that need frequent, accurate counts of a limited number of item types in large quantities, enabling counts without operational shutdowns.

Product overview

CountThings offers a single unified mobile application called 'CountThings from Photos' for automated inventory counting. The app is available on both iOS (iPhone, iPad) and Android (phones and tablets) platforms. It is powered by computer vision and machine learning technologies and is specifically designed for industrial operations in manufacturing and warehouse environments where operators need to count large quantities of a limited number of item types (raw materials, parts, finished goods) frequently without disrupting operations.

Differentiator

Problem solved

Functional benefit

Products and services

• CountThings from Photos A mobile application for iOS and Android devices that uses computer vision and machine learning to automatically count items from photos. Designed for factories and warehouses with large quantities of a limited number of item types, enabling frequent inventory counts without operational shutdowns.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• SICK AG: SICK AG produces industrial sensors and counting devices for logistics and manufacturing automation. It competes in the same factory/warehouse counting space as CountThings, though via hardware rather than mobile software.
• Cognex: Cognex is a leading machine vision and industrial barcode reading company serving manufacturing and logistics. Its counting and inspection systems overlap with CountThings' industrial object-counting use cases.
• Scandit: Scandit provides mobile computer vision and barcode scanning for enterprise inventory, retail, and logistics workflows. It is the closest direct peer to CountThings in mobile-first, vision-based item counting and identification.
• Keyence: Keyence manufactures industrial sensors, counters, and vision systems widely used in factories and warehouses for counting parts and components. It overlaps with CountThings on automated counting in industrial environments.

Broad incumbents

• Blue Yonder: Blue Yonder offers AI-driven supply chain and inventory optimization platforms. It serves the same manufacturing/warehouse customers with broader, integrated capabilities where CountThings addresses only the counting step.
• Körber (Supply Chain): Körber (formerly HighJump) provides warehouse management and supply chain execution software. While broader than CountThings, it addresses the same industrial inventory accuracy and counting pain points.
• Ivanti Wavelink (Zebra Technologies): Zebra Technologies offers rugged mobile computers, barcode scanning, and warehouse mobility software used for inventory counts in industrial settings. It is a broader incumbent serving CountThings' same end customers with deeper portfolios.
• Honeywell Intelligrated: Honeywell's Intelligrated unit delivers warehouse automation, scanning, and inventory visibility solutions for industrial customers. It competes with CountThings in serving the inventory-counting needs of factories and distribution centers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CountThings