Bob Reeves Brass Mouthpieces
Bob Reeves Brass Mouthpieces, founded 1968 and based in Valencia, California, handcrafts brass mouthpieces and provides valve alignment services for professional and amateur trumpet, trombone, and horn players, selling direct-to-consumer and through a global dealer network spanning the US, Europe, and Asia-Pacific.
- Company typePrivate
- Founded1968
- HeadquartersValencia, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Bob Reeves Brass Mouthpieces does
Bob Reeves Brass Mouthpieces is a Valencia, California-based specialty manufacturer and service provider founded in 1968 (operations began in Glendale in 1964), serving professional and amateur trumpet, trombone, and horn players. The company handcrafts brass mouthpieces to order with a 2-3 business day manufacturing turnaround, offers a screw-rim two-piece design enabling rim and underpart interchangeability, and produces the Reeves Sleeve System and B.R.A.S.S. (Bob Reeves Adjustable Sleeves System) for adjustable mouthpiece-to-leadpipe gap tuning. Underlying IP includes a 1974 patent on the sleeve system and a 1979 trademark on the adjustable gap receiver (.001 inch precision); the company also provides proprietary valve alignment services for piston-valve brass instruments, claiming approximately 20,000 instruments serviced over fifty years. Additional offerings include custom fabrication (sleeve cutting, rim threading, plating, re-shanking), accessories such as cylinder reinforcers and A adapters, and a curated selection of trumpets and trombones including the Chuck Findley model Van Laar.
The business operates a hybrid go-to-market model combining direct-to-consumer e-commerce (Shopify-powered trumpetmouthpiece.com and the information-oriented bobreeves.com) with an extensive dealer network spanning 60+ US locations across 21 states, international partners in 15+ countries (Japan, South Korea, Australia, Canada, and 10 European markets), and online marketplace listings (Mouthpiece Express, Musician's Friend, Woodwind and Brasswind). Customer segments are horizontally split between professional brass musicians (studio, orchestral, jazz) and amateur/student players, with free 30-minute phone or Zoom consultations supporting sales conversion. Marketing centers on a content strategy of three brass-focused podcasts (The Other Side of the Bell, Trombone Corner, Horn Signal), an educational blog, and a monthly email newsletter. Pricing is not publicly disclosed, but revenue streams include one-time mouthpiece and instrument sales, professional service fees (valve alignment, custom modification), and accessory hardware sales; custom modifications are offered with turnaround as fast as 24 hours. The company is privately held under co-owners Brett Kendall and John Snell following founder Bob Reeves' passing in 2022, with no external investment or parent company affiliations.
Bob Reeves Brass Mouthpieces firmographics
Firmographics- Name
- Bob Reeves Brass Mouthpieces
- Legal name
- Bob Reeves Brass Mouthpieces, LLC
- Website
- https://bobreeves.com
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bob Reeves Brass Mouthpieces, founded 1968 and based in Valencia, California, handcrafts brass mouthpieces and provides valve alignment services for professional and amateur trumpet, trombone, and horn players, selling direct-to-consumer and through a global dealer network spanning the US, Europe, and Asia-Pacific.
- Ownership category
- akta.pro rank
Bob Reeves Brass Mouthpieces industry classification
Industry- Product category
- Brass Mouthpieces and Musical Instrument Accessories
- NAICS
- Musical Instrument Manufacturing (339992), Musical Instrument and Supplies Retailers (459140)
- SIC
- Musical Instruments (3931)
- akta.pro primary industry
- Instrument Accessories & Consumables Retail (Strings, Reeds, Sticks, Cables) (CRALAEAE)
- akta.pro secondary industries
- Instrument Repair, Maintenance & Luthier Services (CRALAEAF), Musical Instrument Retail (Guitars, Keyboards, Drums, Band/Orchestra) (CRALAEAA), Audio Accessories & Consumables (Cables, Stands, Cases, Strings, Picks, Heads) (MPAIAJAF)
Keywords
Where Bob Reeves Brass Mouthpieces is headquartered
LocationHeadquarters
- HQ city
- Valencia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bob Reeves Brass Mouthpieces business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Others
Revenue model
- Mouthpiece Sales: Handcrafted brass mouthpieces for trumpet, trombone, and horn. Includes stock models and custom/artist models. Made-to-order with 2-3 business days manufacturing time.
- Instrument Sales: Sells trumpets and trombones through their online store, including brands like Van Laar and Chuck Findley model.
- Valve Alignment Services: Professional valve alignment service for trumpets and other piston valve brass instruments. Permanent alignment using stable pad materials.
- Custom Fabrication & Modification: Custom mouthpiece work including cutting for sleeves, rim threading, plating, re-shanking. Turnaround as fast as 24 hours for some services.
- Accessories: Cylinder reinforcers, A adapters, Reeves Sleeves, replacement pads, and other brass accessories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom consultation (free) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Bob Reeves Brass Mouthpieces product offering
Product offeringCore offering
Bob Reeves Brass Mouthpieces handcrafts custom brass mouthpieces for trumpet, trombone, and horn players, made to order in 2-3 business days. The company also provides professional valve alignment services for brass instruments using a proprietary process refined over 50 years, and sells related accessories including the patented Reeves Sleeve System, cylinder reinforcers, and adapters. Founded in 1968, the company also retails select trumpets and trombones through its online store.
Product overview
Bob Reeves Brass Mouthpieces offers a specialized portfolio of handcrafted brass instruments and accessories, centered on their flagship custom mouthpieces for trumpet, trombone, and horn. The core offering includes Bob Reeves Brass Mouthpieces and Purviance Mouthpieces (Vintage and Reeves-Purviance configurations), supported by the proprietary Reeves Sleeve System for adjustable gap tuning. The company provides professional services including Reeves Valve Alignment and consultation services. Additional products include Reeves Cylinder Reinforcers, A Adapters for piccolos, and a selection of trumpets and trombones. The company also produces educational content through three podcast series: The Other Side of the Bell (trumpet), Trombone Corner, and Horn Signal.
Differentiator
Problem solved
Functional benefit
Products and services
- Bob Reeves Brass Mouthpieces Handcrafted trumpet, trombone, and horn mouthpieces made to order since 1968, featuring adjustable gap technology and the proprietary Reeves Sleeve System. Manufactured in 2-3 business days and sold via direct e-commerce, dealers, and the company website.
- Purviance Mouthpieces Vintage mouthpieces crafted using original Carroll Purviance tooling from 1940s designs, offered in one-piece Vintage Purviance and two-piece Reeves-Purviance screw-rim configurations.
- Reeves Sleeve System Patented adjustable gap system using removable half and quarter sleeves (sizes #1-#7) that allow players to fine-tune the gap between mouthpiece and leadpipe within 1/64 inch increments. Patented in 1974.
- Reeves Valve Alignment Proprietary precision valve alignment service for trumpets and other piston-valve brass instruments using specific measuring methods and stable pad materials. Process takes 2-3 hours to a full day per instrument, performed at the Valencia, California facility.
- Reeves Cylinder Reinforcers Trumpet accessory that directs more energy through the instrument and out the bell, increasing projection and improving note slotting by damping the cylinder.
- A Adapter Adapter designed for Schilke piccolos with cornet shanks, allowing the use of standard mouthpieces.
- Trumpets and Trombones (retail) Fine trumpets and trombones retailed through the online store, including Chuck Findley model Van Laar trumpets and Oriam Ack flugelhorns.
- Custom Fabrication and Modification Services Custom mouthpiece work including cutting for sleeves, rim threading, plating, and re-shanking, with turnaround as fast as 24 hours for some services.
- CTS Compression Training Systems Compression training system for brass players to develop embouchure strength and endurance.
Quantifiable outcome
- Trumpet players can perceive a change in gap as little as .006 inch
Companies that use Bob Reeves Brass Mouthpieces
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Bob Reeves Brass Mouthpieces technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Bob Reeves Brass Mouthpieces partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Van Laar TrumpetscoreVan Laar trumpets are sold through Bob Reeves Brass, including the Chuck Findley model mentioned in customer testimonials.
- ARIZONA - Milano Music CenterminorAuthorized dealer in Mesa, AZ
- CALIFORNIA - Multiple DealerscoreNetwork of California dealers including A&G Music Products (Oakland), Best Music (Oakland), Bronstein Music (S. San Francisco), Gard's Music (Glendora), Nick Rail Music (Santa Barbara), Olvera Music (Commerce), Union Music Company (San Francisco)
- NEW YORK - Multiple DealerscoreNetwork of NYC area dealers including Lewis Music, New York Woodwind and Brass, Rayburn Music, Roberto's Brass, Sam Ash Music, The Trumpet Shop (Webster)
- International Dealer NetworkcoreDealers in Japan (Joy Brass), South Korea (ACC Music, BM Music), Australia (Ralph Pyl, Temby Australia), Europe (Biasin - Italy, Schagerl - Austria, Carpediem-Store - Belgium, L'Olifant Paris - France, Musikhaus Thomann - Germany, Atelier Pfeiffer - Netherlands, and others)
- AnbrassminorRecommended external repair service for general repairs not handled in-house
- Robb StewartminorRecommended external repair service for general repairs not handled in-house
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Bob Reeves Brass Mouthpieces competitors and assessment
Company assessmentDirect peers
- Laskey Mouthpieces: Specialty maker of trumpet and horn mouthpieces focused on orchestral and chamber players, addressing the same brass professional segment as Bob Reeves.
- Schilke Music Products: Family-run maker of premium trumpet and brass instrument mouthpieces, closely comparable in specialty manufacturing, custom work, and brass-community brand recognition.
- Warburton Music Products: Custom brass mouthpiece maker serving professional trumpet, trombone, and horn players with modular and customizable designs, directly overlapping with Reeves' custom mouthpiece offerings.
- Griego Mouthpieces: Niche maker of custom brass mouthpieces including trombone, with similar target customer (professional and serious amateur players) and direct-to-consumer sales model.
- Curry Mouthpieces: Boutique trumpet mouthpiece maker selling directly to professional players, with comparable custom-shop positioning and price points to Bob Reeves Brass.
- Marcinkiewicz Mouthpieces: Custom mouthpiece maker offering handcrafted brass mouthpieces with comparable customization options and direct sales approach for professional musicians.
- Denis Wick (Denis Wick Products): Well-known brass mouthpiece brand, especially strong in trombone and euphonium, competing for the same professional brass player customer base that Reeves serves.
Emerging players
- AR Resonance Mouthpieces: Smaller boutique mouthpiece brand competing in the same trumpet and trombone accessory category with similar customization philosophies.
Broad incumbents
- Conn-Selmer (Bach): Mass-market brass instrument manufacturer whose Vincent Bach line dominates trumpet mouthpieces across student to professional tiers, representing the broad incumbent against which Reeves competes.
- Yamaha Musical Instruments: Global musical instrument giant whose brass instruments and accessories share end-customers with Reeves, providing scale competition across the broader brass instrument ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Bob Reeves Brass Mouthpieces social profiles
Digital presenceBob Reeves Brass Mouthpieces financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bob Reeves Brass Mouthpieces leadership team
Management profileNumber of profiles
Profiles6 records
Bob Reeves Brass Mouthpieces funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bob Reeves Brass Mouthpieces M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bob Reeves Brass Mouthpieces
What does Bob Reeves Brass Mouthpieces do?
Bob Reeves Brass Mouthpieces handcrafts custom brass mouthpieces for trumpet, trombone, and horn players, made to order in 2-3 business days. The company also provides professional valve alignment services for brass instruments using a proprietary process refined over 50 years, and sells related accessories including the patented Reeves Sleeve System, cylinder reinforcers, and adapters. Founded in 1968, the company also retails select trumpets and trombones through its online store.
Is Bob Reeves Brass Mouthpieces a public or private company?
Bob Reeves Brass Mouthpieces is a private company. It is classified as management employee owned and is currently operating.
When was Bob Reeves Brass Mouthpieces founded?
Bob Reeves Brass Mouthpieces was founded in 1968. It employs 11 to 50 people.
Where is Bob Reeves Brass Mouthpieces based?
Bob Reeves Brass Mouthpieces is headquartered in Valencia, United States, in the North America region.
How does Bob Reeves Brass Mouthpieces make money?
Five revenue lines are on record. Mouthpiece Sales are the primary driver. The others are instrument Sales, valve Alignment Services, custom Fabrication & Modification and accessories.
Who are Bob Reeves Brass Mouthpieces's main competitors?
Direct peers on record are Laskey Mouthpieces, Schilke Music Products, Warburton Music Products, Griego Mouthpieces, Curry Mouthpieces, Marcinkiewicz Mouthpieces and Denis Wick (Denis Wick Products). AR Resonance Mouthpieces is listed as an emerging player. Broad incumbents are Conn-Selmer (Bach) and Yamaha Musical Instruments.
Does Bob Reeves Brass Mouthpieces have an API?
No public API is recorded for Bob Reeves Brass Mouthpieces.
What industry is Bob Reeves Brass Mouthpieces in?
Bob Reeves Brass Mouthpieces's product category is Brass Mouthpieces and Musical Instrument Accessories. Its primary akta.pro industry code is CRALAEAE, Instrument Accessories & Consumables Retail (Strings, Reeds, Sticks, Cables), with a secondary code of CRALAEAF, Instrument Repair, Maintenance & Luthier Services. Its NAICS code is 339992 and its SIC code is 3931.