Frontend
Regional Japanese system integrator providing custom ERP development, web systems, OA equipment sales, IT education, and maintenance services to SMB and mid-market enterprises in Shikokuchuo City, Ehime Prefecture. Operates with 100% in-house development using dbMagic and a private cloud platform.
- Company typePrivate
- Founded1969
- HeadquartersSaijo, Japan
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Frontend does
Frontend (株式会社フロントエンド) is a privately held Japanese regional system integrator headquartered in Shikokuchuo City, Ehime Prefecture, operating under a one-stop IT services model built on four pillars: development, sales, education, and maintenance. The company has served local businesses in the Shikokuchuo area for over 30 years, originally founded in 1969 as Shinwa Kisen K.K. and reorganized into an information systems business starting in 1989, with the current Frontend brand established in 1991. The firm targets SMB and mid-market enterprises across paper processing, manufacturing, construction, distribution, food service, medical, real estate, and government verticals, with no disclosed plans to expand beyond the Shikoku region.
Core offerings include custom-developed ERP systems (sales, production, inventory, accounting, HR/payroll, GPS, purchasing, warehouse, and transportation management) built entirely in-house using the dbMagic platform (Magic Software partnership since 1998) along with VB and PHP, plus web systems, OA equipment and packaged software resale (OBC, Yayoi, Okan), corporate IT training, and recurring maintenance and support contracts. The company also operates its own private cloud, FE Cloud Service, from an in-house data center operational since October 2014, providing BCP disaster recovery infrastructure. The technology stack emphasizes 100% in-house development with no outsourcing, including IoT integration of factory automation (FA) equipment with core ERP.
The business model combines custom system development (professional services), hardware and software resale (product margins), recurring maintenance contracts, managed cloud hosting, education services, and staffing dispatch. Distribution relies on direct field sales and face-to-face engagement in a single regional market, supplemented by authorized reseller partnerships with NEC, Microsoft, Fujifilm Business Innovation, OBC (Alliance Partner Gold), Yayoi, Adobe, and Buffalo. The company employs 27 staff, holds ISO 27001 (ISMS) certification since March 2015, and is bootstrapped with ¥10 million registered capital and no external funding rounds disclosed.
Frontend firmographics
Firmographics- Name
- Frontend
- Legal name
- 株式会社フロントエンド
- Website
- https://frontend.co.jp
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Regional Japanese system integrator providing custom ERP development, web systems, OA equipment sales, IT education, and maintenance services to SMB and mid-market enterprises in Shikokuchuo City, Ehime Prefecture. Operates with 100% in-house development using dbMagic and a private cloud platform.
- Ownership category
- akta.pro rank
Frontend industry classification
Industry- Product category
- IT Services and System Integration
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)
- akta.pro secondary industries
- Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC), Managed IT Services & On‑Site Field Support (Helpdesk, Break/Fix, IMAC) (EDAEAHAJ)
Keywords
Where Frontend is headquartered
LocationHeadquarters
- HQ city
- Saijo
- HQ country
- Japan
- HQ region
- Asia
Offices2 records
Markets served
Frontend business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- システム開発 (System Development): Custom order-made ERP and web system development for enterprises. Core revenue stream covering systems for sales, production, inventory, accounting, HR/payroll, and more. Long-term customer relationships with ongoing support.
- ハードウェア・ソフトウェア販売 (Hardware and Software Sales): Sales of PCs, servers, multifunction devices, printers, and related peripherals. Also includes packaged software (OBC, Yayoi, Okan, and others) and groupware (Microsoft Office 365, NI Collabo 360). Revenue from product markup and margins.
- 教育サービス (Education Services): Computer training, software implementation guidance, and corporate training programs. Instructors provide practical training tailored to customer skill levels and business needs.
- 保守サポート (Maintenance and Support): Ongoing maintenance contracts and break-fix (spot) support services for hardware and software. Support contracts provide priority service; spot services billed per incident.
- 人材派遣 (Staffing / Temporary Staffing): General staffing (派遣) and fee-based career introduction (有料職業紹介) services matching companies with temporary or permanent candidates. Registered staff primarily from local Shikokuchuo area, including FE computer school graduates.
- データセンター運営 (Data Center Operations): Private cloud hosting services (FEクラウドサービス) providing server hosting, infrastructure management, and BCP solutions. Monthly/annual billing based on service usage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | 新規学歴別初任給 (New Graduate Salary by Education Level) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Frontend product offering
Product offeringCore offering
Frontend is a regional Japanese system integrator that designs, develops, and supports custom-made ERP systems, web systems, and IT infrastructure for local enterprises in the Shikokuchuo area. Its offerings span four pillars: (1) custom system development covering sales, production, inventory, accounting, HR/payroll, GPS, warehouse and transportation management; (2) sales of OA hardware, packaged business software, and groupware via authorized partnerships with NEC, Microsoft, Fujifilm BI, Yayoi, and OBC; (3) corporate IT training and software implementation guidance; and (4) ongoing maintenance contracts and on-demand support. It also operates FE Cloud Service (private cloud hosting with BCP disaster recovery) and provides staffing dispatch services.
Product overview
Frontend is a regional system integrator offering a one-stop solution portfolio of four core service pillars: Development (custom ERP systems, web systems), Sales (OA equipment, software packages including OBC奉行, Yayoi弥生, and Ohtan大臣 series), Education (computer training, implementation guidance), and Maintenance/Support (regular maintenance, troubleshooting, public IT subsidy assistance). The company also operates FE Cloud Service (private cloud with BCP capabilities), staffing services, and handles over 10 types of core business systems including sales, inventory, production, warehouse, transportation, GPS, customer, attendance, cost accounting, and purchasing management systems.
Differentiator
Problem solved
Functional benefit
Products and services
- Core Business Systems (基幹システム開発) Custom-developed ERP systems covering sales management, inventory control, production management, warehouse management, transportation management, handheld systems, GPS systems, customer management, attendance management, cost accounting, and purchasing management, tailored to each enterprise's unique business processes.
- Web Systems (WEBシステム開発) Web-based services and systems including online shopping, quotation systems, surveys, package tracking, sales support, and inventory prediction, plus CMS-based website development using WordPress and Movable Type for business clients.
- FE Cloud Service (FEクラウドサービス) Private cloud hosting service providing dedicated server infrastructure with BCP (Business Continuity Planning) disaster recovery capabilities, flexible resource allocation, secure enterprise-specific terminal access, and managed infrastructure for local business customers.
- OA Equipment and Software Sales (OA機器・ソフトウェア販売) Sales of computers, servers, multifunction devices, printers, network equipment, and business software packages including OBC奉行 series, Yayoi series, and Ohtan accounting systems, sourced through authorized partnerships with NEC, Microsoft, Fujifilm BI, Yayoi, OBC, Adobe, and Buffalo.
- Education Services (教育サービス) Computer training, software implementation guidance, and corporate employee training programs delivered by instructors with practical skills development tailored to customer skill levels, including groups of 15+ employees for corporate training programs.
- Maintenance and Support (保守サポート) Ongoing maintenance support services including regular maintenance contracts, troubleshooting, system relocation and expansion, and assistance with public subsidy applications for IT adoption. Support contracts provide priority service; spot services billed per incident.
- Staffing Services (人材派遣) General staffing dispatch (派遣) and fee-based career introduction (有料職業紹介) services matching companies seeking talent with temporary or permanent candidates, leveraging registered staff from the local Shikokuchuo area including FE computer school graduates.
Quantifiable outcome
- Real-time financial visibility and real-time business decision-making enabled through integrated ERP systems
- +3 more outcomes
Companies that use Frontend
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Frontend technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Frontend partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor and core.
- 株式会社愛媛銀行 (Ehime Bank)minorEhime Bank acted as trustee for Frontend's educational institution donated private placement bond (教育機関寄付型私募債) in July 2019. Donation of equipment to Shikokuchuo City Nakasone Kindergarten followed.
- 日本電気株式会社 (NEC)coreFrontend is an authorized NEC platform sales partner, PC clean spot partner, and self-maintenance certified shop (NEC自営保守認定店). NEC products including business PCs, servers, and platforms are resold and supported. Multiple NEC Platform Partner Sales Promotion Grand Prix awards received (2013, 2015, 2016, 2017, 2018, 2021).
- 日本電気株式会社 (NEC) — 東京国际フォーラム (Tokyo International Forum)coreNEC Platform Partner Sales Promotion Grand Prix award ceremonies held at Tokyo International Forum, with NEC headquarters presenting recognition.
- 富士フイルムビジネスイノベーション株式会社 (Fujifilm Business Innovation)coreFrontend is a designated special dealer (特約店) for Fujifilm Business Innovation (formerly Fuji Xerox) multifunction devices, printers, and related office equipment.
- 弥生株式会社 (Yayoi)coreFrontend is a Yayoi business partner (弥生ビジネスパートナー), reselling Yayoi accounting and payroll software packages. Featured in Yayoi Hanbai 23 promotional booklet.
- オービックビジネスコンサルタント株式会社 (OBC)coreFrontend holds OBC Alliance Partner (OAP) Gold status and is an authorized reseller and customization partner for OBC products including the Bugyo series. Also holds OBC userware license (V OCIP/i OCIP/21 OCIP) and customization license.
- 日本Microsoft株式会社 (Microsoft Japan)coreFrontend is a Microsoft Certified Partner, providing Microsoft Office 365 and related Microsoft solutions as part of its groupware offerings.
- AdobeminorFrontend is an Adobe Certified Reseller, offering Adobe Creative Cloud and related software solutions.
- BUFFALO (バッファロー)minorFrontend is a BUFFALO Premium partner, reselling BUFFALO network equipment and storage products.
- マジックソフトウェアジャパン株式会社 (Magic Software Japan)coreFrontend is a dbMAGIC Solution Partner, using Magic Software's dbMAGIC platform as the development framework for custom ERP systems.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
Frontend competitors and assessment
Company assessmentDirect peers
- Yayoi Co., Ltd. Japan's leading accounting/payroll software vendor for SMBs. Although Yayoi is also a Frontend partner, it is a primary vendor of similar packaged ERP/accounting solutions competing for the same regional SMB wallet and software reseller channel.
- OBC (OBC Business Consultant Co., Ltd.): Provider of 'Bugyo' (奉行) series ERP/accounting software for Japanese SMBs. Frontend holds OBC Alliance Partner Gold status, indicating both partnership and competitive overlap in delivering ERP solutions to similar regional SMB customers.
- Future Corporation: Japanese independent systems integrator providing custom IT consulting, system development, and IT service management for enterprise and mid-market clients. Comparable business model in custom system development and SI services.
- TKC Corporation: Japanese accounting/ERP software vendor and SI focused on SMBs, tax accountants, and local government — closely overlapping with Frontend's custom ERP and packaged accounting software reselling business. Both serve regional Japanese SMBs with integrated IT solutions.
- NS Solutions Corporation: Japanese systems integrator offering custom application development, infrastructure services, and business solutions. Overlaps with Frontend's custom development, infrastructure, and maintenance support offerings, though at a much larger scale.
Broad incumbents
- NTT Data Corporation: Largest Japanese systems integrator offering end-to-end IT services including custom development, cloud, and managed services. Represents a national-scale incumbent that regional SIs like Frontend either partner with or compete against for larger accounts.
- Fujitsu Limited: Major Japanese IT vendor providing hardware, software, system integration, and cloud services across enterprise and government. Overlaps broadly with Frontend's ERP development, server/hardware resale, and managed services portfolio.
- NEC Corporation: Major Japanese IT vendor and Frontend's longest-standing channel partner. NEC supplies PCs, servers, and platforms that Frontend resells; the relationship illustrates the dynamic of regional SIs operating within large incumbent vendor ecosystems.
- Internet Initiative Japan (IIJ): Major Japanese internet/network and cloud infrastructure provider operating data center and managed hosting services. Overlaps with Frontend's FE Cloud private cloud/data center operations, though IIJ serves national and enterprise-scale customers.
Others
- Magic Software Enterprises: Provider of the dbMagic development platform that Frontend uses as the foundation for its custom ERP systems. Functions as a key technology vendor enabling Frontend's core product rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Frontend compliance and trust
Trust signalCompliance1 record
Frontend financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frontend leadership team
Management profileNumber of profiles
Profiles1 record
Frontend funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frontend M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frontend
What does Frontend do?
Frontend is a regional Japanese system integrator that designs, develops, and supports custom-made ERP systems, web systems, and IT infrastructure for local enterprises in the Shikokuchuo area. Its offerings span four pillars: (1) custom system development covering sales, production, inventory, accounting, HR/payroll, GPS, warehouse and transportation management; (2) sales of OA hardware, packaged business software, and groupware via authorized partnerships with NEC, Microsoft, Fujifilm BI, Yayoi, and OBC; (3) corporate IT training and software implementation guidance; and (4) ongoing maintenance contracts and on-demand support. It also operates FE Cloud Service (private cloud hosting with BCP disaster recovery) and provides staffing dispatch services.
Is Frontend a public or private company?
Frontend is a private company. It is classified as family owned and is currently operating.
When was Frontend founded?
Frontend was founded in 1969. It employs 11 to 50 people.
Where is Frontend based?
Frontend is headquartered in Saijo, Japan, in the Asia region.
How does Frontend make money?
Six revenue lines are on record. システム開発 (System Development) is the primary driver. The others are ハードウェア・ソフトウェア販売 (Hardware and Software Sales), 教育サービス (Education Services), 保守サポート (Maintenance and Support), 人材派遣 (Staffing / Temporary Staffing) and データセンター運営 (Data Center Operations).
Who are Frontend's main competitors?
Direct peers on record are Yayoi Co., Ltd., OBC (OBC Business Consultant Co., Ltd.), Future Corporation, TKC Corporation and NS Solutions Corporation. Broad incumbents are NTT Data Corporation, Fujitsu Limited, NEC Corporation and Internet Initiative Japan (IIJ). Magic Software Enterprises is listed as an others.
Does Frontend have an API?
No public API is recorded for Frontend.
What industry is Frontend in?
Frontend's product category is IT Services and System Integration. Its primary akta.pro industry code is HDAEAEAA, Core ERP Suites (Financials, Procurement, Projects), with a secondary code of BPAAACAC, Software/Application Support (SaaS, Enterprise Apps). Its NAICS code is 541511 and its SIC code is 7370.