AGRR Magazine

Auto Glass Industry Trade Publicationagrrmag.com

AGRR Magazine is a privately held North American trade publication covering the auto glass repair and replacement industry, delivering print/digital magazines, the daily glassBYTEs.com e-newsletter, podcasts, video, research reports, and co-sponsorship of the Auto Glass Week conference to auto glass shops, technicians, and suppliers.

Company typePrivate
Founded-
HeadquartersStafford, United States
Headcount251–500
GTM typeB2B
OfferingDigital Commerce or Content

What AGRR Magazine does

AGRR Magazine is a privately held trade publication serving the auto glass repair and replacement (AGRR) industry in North America. The company publishes a bi-monthly print and digital magazine delivering industry-specific news, technical training content, product information, regulatory updates, and business management guidance to auto glass repair shops, technicians, and suppliers. It is owned by Key Media & Research (KMR), which also publishes USGlass Magazine, Window Film Magazine, PPF Magazine, and DWM Magazine, giving AGRR a connection to a broader glass-industry media portfolio.

The company operates a multi-product media platform including the core AGRR Magazine title, the free glassBYTEs.com daily e-newsletter, a Buyers' Guide directory for industry components, paid Industry Research reports (notably the U.S. and North American Auto Glass Market Report), a Product Information Service, AGRR Video Archives on YouTube, an AGRR Podcast, Digital Edition Archives, and the AGRR Hall of Shame safety awareness resource. The underlying technology is a digital publishing platform with web-based content delivery, online subscription management via the Dragonforms platform, and multimedia content hosting.

AGRR's revenue model combines paid print and digital magazine subscriptions with advertising sales, supplemented by directory listings, research report sales, and event-related revenue from co-sponsoring the annual Auto Glass Week conference. The publication targets primarily auto glass repair shops and technicians as readers, while suppliers and manufacturers form an advertising-funded segment. AGRR holds strategic partnerships with the Auto Glass Safety Council (AGSC), the National Windshield Repair Division (NWRD), and Auto Glass Week, positioning the publication as the central editorial and event entity of the auto glass vertical.

AGRR Magazine firmographics

Firmographics

Name: AGRR Magazine
Legal name: AGRR Magazine
Website: https://agrrmag.com
Company type: Private
Operating status: Operating
Headcount range: 251–500 employees
Short description: AGRR Magazine is a privately held North American trade publication covering the auto glass repair and replacement industry, delivering print/digital magazines, the daily glassBYTEs.com e-newsletter, podcasts, video, research reports, and co-sponsorship of the Auto Glass Week conference to auto glass shops, technicians, and suppliers.
Ownership category
akta.pro rank

AGRR Magazine industry classification

Industry

Product category: Auto Glass Industry Trade Publication
NAICS: Periodical Publishers (513120)
SIC: Periodicals: Publishing Or Publishing & Printing (2721)
akta.pro primary industry: Business, Finance & Industry Trade Magazines (MPAJAEAM)

Keywords

Auto glass publications
Trade magazine publishing
Industry news media
Digital publishing platform
Auto glass industry

Where AGRR Magazine is headquartered

Location

Headquarters

HQ city: Stafford
HQ country: United States
HQ region: North America

Markets served

AGRR Magazine business model

Business model

GTM type: B2B
Offering type: Digital Commerce or Content
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

Magazine Subscriptions: Revenue generated from paid print and digital subscriptions to AGRR Magazine. Subscriptions available through Dragonforms platform.
Advertising: Revenue from advertising placed in the magazine and on the website, including media kit inquiries and sales manager contacts

Pricing tiers

Model	Billing	Price
Subscription	Annual	Print Subscription
Subscription	Annual	Digital Subscription
Freemium	Pay-as-you-go	Free E-Newsletter

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

AGRR Magazine product offering

Product offering

Core offering

AGRR Magazine is a specialized trade publication delivering news, technical training content, industry reports, and business intelligence to auto glass repair and replacement professionals. The publication operates in both print and digital formats on a bi-monthly schedule, supplemented by a free daily e-newsletter (glassBYTEs.com), an online Buyers' Guide directory, market research reports, video and podcast content, digital edition archives, and the annual Auto Glass Week industry conference.

Product overview

AGRR Magazine is a trade publication serving the auto glass repair and replacement (AGRR) industry with both print and digital editions. The company operates a portfolio of media products centered on AGRR Magazine (the core publication providing industry news, reports, and business intelligence), supplemented by the free glassBYTEs.com e-newsletter for daily headlines. Additional offerings include the Buyers' Guide directory, Industry Research reports (such as the North American Auto Glass Market Report), the annual Auto Glass Week conference, the Product Information Service, Video Archives, Podcast content, Digital Edition Archives, and the AGRR Hall of Shame safety awareness resource. The publication is owned by Key Media & Research (KMR) and is co-sponsored of Auto Glass Week alongside various industry organizations.

Differentiator

Problem solved

Functional benefit

Brands

glassBYTEs.com: Daily e-newsletter and companion news website providing auto glass industry news
Auto Glass Week

Products and services

AGRR Magazine A bi-monthly trade publication providing industry news, technical training content, regulatory updates, and business intelligence for auto glass repair and replacement professionals, delivered in both print and digital formats.
glassBYTEs.com E-Newsletter A free daily business-day e-newsletter delivering auto glass industry news, headlines, and updates to subscribers, operating as a companion news property to AGRR Magazine.
Buyers' Guide An online directory allowing auto glass professionals to search for glass suppliers, tools, adhesives, and other industry components.
Auto Glass Week Conference An annual industry conference featuring educational seminars, OE and aftermarket automotive glass repair and replacement competitions, calibration competitions, customer service representative competitions, networking events, and exhibitions for auto glass professionals.
Industry Research Reports Market research reports including the U.S. and North American Auto Glass Market Report, providing market intelligence on the auto glass industry.
AGRR Video Archives Video newscasts and interviews covering industry events, product demonstrations, and educational content for auto glass professionals, available through the AGRR website and YouTube.
AGRR Podcast Audio podcast content discussing auto glass industry news, interviews, and business topics for auto glass professionals.
Product Information Service A service providing product information resources for auto glass industry suppliers seeking to showcase offerings to the trade audience.

Companies that use AGRR Magazine

Customer profile

Segments3 records

Ideal customer profiles3 records

AGRR Magazine technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

AGRR Magazine partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core.

Auto Glass Safety Council (AGSC)coreStrategic or Co-development PartnerAGRR Magazine co-sponsors Auto Glass Week with AGSC and provides ongoing coverage of AGSC activities, standards development, and certification programs for auto glass technicians.
Auto Glass WeekcoreStrategic or Co-development PartnerAnnual international conference for auto glass repair and replacement industry co-sponsored by AGRR Magazine. Includes OE and aftermarket automotive glass repair and replacement, calibration and customer service representative competitions.
Key Media & Research (KMR)coreOthersParent company of AGRR Magazine. Also publishes USGlass Magazine, Window Film Magazine, PPF Magazine, and DWM Magazine.
National Windshield Repair Division (NWRD)coreStrategic or Co-development PartnerDivision of the Auto Glass Safety Council (formed from consolidation with former National Windshield Repair Association). AGRR provides coverage of NWRD activities and repair standards.
glassBYTEs.comcoreOthersIndustry news website and daily e-newsletter operated alongside AGRR Magazine, providing business-day coverage of auto glass industry news.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

AGRR Magazine competitors and assessment

Company assessment

Broad incumbents

Automotive News: Broadly read automotive industry trade publication. While not niche to auto glass, it competes for the same automotive aftermarket and supplier advertising dollars and is referenced for OEM/aftermarket policy coverage.
Auto Body Repair News (ABRN): Long-running collision repair trade publication with similar subscription, advertising, and conference revenue streams. Comparable in audience type (automotive repair professionals) and content focus (technical training, business management).
FenderBender: Leading collision-repair trade publication with print, digital, and event properties (including the FenderBender Awards). Comparable B2B trade-magazine model serving an adjacent automotive aftermarket vertical.

Direct peers

PPF Magazine: Sister publication under KMR focused on paint protection film. Operates with identical subscription, advertising, and conference-co-sponsorship model, serving an adjacent automotive aftermarket vertical.
USGlass Magazine: Sister publication under Key Media & Research covering the broader architectural and automotive glass industry. Closely comparable in business model, parent ownership, audience overlap, and event sponsorship structure.
Window Film Magazine: Sister publication under KMR covering the window film industry. Same B2B trade-publication model, same parent, and overlapping supplier/advertiser base in the glass ecosystem.
Glass Magazine: Trade publication covering the commercial glass and glazing industry. Same B2B trade model with subscription, advertising, and directories; serves an adjacent but overlapping glass-industry reader base.
DWM Magazine: Sister publication under KMR covering the door and window manufacturing market. Same business model, same parent group, and shared sales/advertising infrastructure with AGRR.

Others

National Glass Association: Industry association producing educational content, certification programs, and events (including GlassBuild America). Comparable in editorial and event sponsorship role for the broader glass industry.
Auto Glass Safety Council: Standards-setting and certification body for the auto glass industry. Partner of AGRR on Auto Glass Week and a content source; relevant peer in the sense that it shapes the standards and certifications AGRR covers editorially.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

AGRR Magazine financial estimates

Financial estimate

Revenue estimate

Valuation estimate

AGRR Magazine leadership team

Management profile

Number of profiles

AGRR Magazine funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

AGRR Magazine M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AGRR Magazine

What does AGRR Magazine do?

Is AGRR Magazine a public or private company?

AGRR Magazine is a private company. It is classified as corporate owned and is currently operating.

When was AGRR Magazine founded?

AGRR Magazine was founded in -1. It employs 251 to 500 people.

Where is AGRR Magazine based?

AGRR Magazine is headquartered in Stafford, United States, in the North America region.

How does AGRR Magazine make money?

Two revenue lines are on record. Magazine Subscriptions are the primary driver. The others are advertising.

Who are AGRR Magazine's main competitors?

Broad incumbents on record are Automotive News, Auto Body Repair News (ABRN) and FenderBender. Direct peers are PPF Magazine, USGlass Magazine, Window Film Magazine, Glass Magazine and DWM Magazine. Others are National Glass Association and Auto Glass Safety Council.

Does AGRR Magazine have an API?

No public API is recorded for AGRR Magazine.

What industry is AGRR Magazine in?

AGRR Magazine's product category is Auto Glass Industry Trade Publication. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 513120 and its SIC code is 2721.