Mamito

What Mamito does

Mamito GmbH is a privately held German specialty supplier headquartered in Nohfelden, Saarland, focused exclusively on professional frying solutions for the commercial gastronomy market. The company's core technology is Mamito Extra, a vitamin-enriched rapeseed frying oil that is liquid at any temperature and lasts up to 50–60 heating hours per fill (compared with 20–30 hours for commodity oils), sold in 10L Ökobox, Bag-in-Box, PET, and 600/1000L IBC formats. Around this oil, Mamito has built the proprietary Mamito Mehrwert-Methode (Value-Added Method), an integrated system that bundles Mamito Extra with the Mamito Kombi plant-based concentrate (extending stand time to up to 100 hours), the TPM Ölmessgerät oil-quality meter, Mamito Handfilter and VITO automatic filtration, Kienle high-performance fryers with automatic Kombi dosing, and a full cleaning line (Mamito Basisreiniger, Tabs, Fritteusen-Profi, Reinigungsset).

The business sells through a dedicated direct field-sales organization of regional Gebietsverkaufsleiter covering eight German territories, Austria (three sub-regions), and Luxembourg, plus an exclusive distributor Trioleine GmbH for Switzerland and Liechtenstein, and through food wholesalers. Pricing is quote-based rather than published, with Mamito Extra priced from €3.00/L versus ~€2.50/L for commodity frying oil; the company cites ~€480/month net savings on dual-basket (2×15L) fryers as the core value proposition. Customers range from small Imbisse and food trucks to franchise networks, hotels, leisure parks, bakeries, and event caterers. The company has operated for over 25 years, is managed by Julian Sels and Fred de Bruin, holds IFS Broker certification (valid through August 2026), and is a member of the Deutsche Gesellschaft für Fettwissenschaft e.V. Revenue, funding history, and headcount beyond the 11–50 employee range are not disclosed.

Name

Mamito

Legal name

Mamito GmbH

Website

https://mamito.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Mamito GmbH is a privately held German supplier of premium rapeseed frying oils, concentrates, filtration equipment, TPM oil-quality meters, and cleaning products, sold to professional gastronomy operators across Germany, Austria, Switzerland, and Luxembourg via a direct field-sales force and food wholesalers.

Ownership category

akta.pro rank

Product category

Commercial frying oils and equipment

NAICS

Food Product Machinery Manufacturing (333241)

SIC

Fats & Oils (2070)

akta.pro primary industry

Industrial Frying Oils & Foodservice Oil Blends Manufacturing (AFAKAEAI)

akta.pro secondary industry

Frying Oils & Frying Stabilization Systems (Antifoams, Antioxidant Blends) (AFAJALAI)

Keywords

• Commercial frying oil
• Professional frying equipment
• Fryer cleaning products
• Gastronomy supplies
• Oil filtration systems

Headquarters

HQ city

Nohfelden

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Frying Oils and Concentrates: Mamito sells premium frying oils (Mamito Extra, Mamito Gold) and the Mamito Kombi concentrate through direct sales representatives and food wholesalers. These are recurring-consumption products with multi-format packaging (10L Ökobox, 10L Bag-in-Box, PET bottles, 600/1000L IBC). Pricing is volume-based and quote-driven through sales representatives.
2. Frying Equipment, Accessories, and Cleaning Products: Sale of oil measurement devices, hand filters, VITO automatic fryer filters, cleaning agents (Basisreiniger, Tabs), cleaning sets, stainless steel care products, heat gloves, spray bottles, oil containers, and high-performance fryers from partner brands (Kienle). Sold via direct sales consultation and through food wholesalers.
3. Consulting and Coaching Services: Mamito provides frying consultation, coaching, and know-how services alongside its product sales. The company positions these advisory services as a key differentiator, helping customers optimize their frying processes using the Mamito system. Services include in-person demonstrations and fryer selection advice.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Mamito manufactures and sells a premium rapeseed-based frying oil system (Mamito Extra) along with complementary equipment and cleaning products for commercial gastronomy. The core offering is the Mamito Mehrwert-Methode, an integrated frying solution combining the proprietary oil, a stabilizing concentrate (Mamito Kombi), oil measurement devices (TPM meter), manual and automatic filtration, and cleaning agents, designed to triple oil stand time and reduce operational costs for professional kitchens.

Product overview

Mamito offers an integrated system of products for professional frying operations, centered on their premium frying oil 'Mamito Extra' and their 'Mehrwert-Methode' (Value-Added Method). The core product portfolio includes: Mamito Extra (premium rapeseed frying oil, up to 60 hours), Mamito Kombi (stabilizing concentrate extending to 100 hours), and Mamito Gold (refill oil). Supporting the oil system are equipment products including the Mamito Ölmessgerät (TPM oil tester), Mamito Handfilter and VITO Frittierölfilter (manual and automatic oil filtration), various fryers (Kienle Hochleistungsfritteuse, Hochleistungsfritteusen), and Hold-o-mat® (warming device). The cleaning line comprises Mamito Basisreiniger (deep cleaner), Mamito Tabs (quick-clean tabs), Mamito Fritteusen-Profi (stainless steel care), Mamito Reinigungsset (cleaning brush set), and Mamito Reinigungszubehör (protective gear). Additional products include Mamito Rapsöl mit Butteraroma (flavored oil for roasting/garnishing) and Mamito Sprühflasche (spray bottle). The system is designed for gastronomy, catering, hotels, and food service operations.

Differentiator

Problem solved

Functional benefit

Brands

• Mamito Extra: Premium frying oil with extended oil lifetime, vegan, palm oil free, vitamin fortified rapeseed oil
• Mamito Kombi
• Mamito Gold
• Mamito Rapsöl mit Butteraroma
• Mamito Basisreiniger
• Mamito Tabs
• Mamito Fritteusen-Profi
• Mamito Reinigungsset
• Mamito Ölmessgerät
• Mamito Handfilter
• Mamito Reinigungszubehör
• Mamito Sprühflasche
• VITO Frittierölfilter

Products and services

• Mamito Extra Premium Frittieröl

Quantifiable outcome

• Up to 3x longer oil stand time: 50-60 heating hours for Mamito Extra alone vs. 20-30 for standard frying oils; up to 100 heating hours with Mamito Extra + Mamito Kombi + the full Mamito Mehrwert-Methode.
• +6 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Trioleine GmbHcoreChannel Partner/ Reseller/ DistributorTrioleine GmbH (Thomas Indermühle, Brodheiteristrasse 85, CH-4663 Aarburg) serves as Mamito's exclusive distribution partner for Switzerland and Liechtenstein. The partnership enables Mamito to serve the Swiss and Liechtenstein markets through a local partner with established food distribution channels.
• Deutsche Gesellschaft für Fettwissenschaft e.V.minorStrategic or Co-development PartnerMamito is a member of the Deutsche Gesellschaft für Fettwissenschaft (DGF), the German Society for Fat Science. DGF's scientific research on frying processes, oil degradation, and food safety informs Mamito's product development and HACCP compliance recommendations. The partnership aligns Mamito's methodology with independent scientific standards.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Fuchs SE: German-headquartered lubricant and specialty-oils producer with food-grade oils overlapping Mamito's professional frying-oils category, alongside industrial lubricants. Comparable as a German-headquartered oils company, though primarily focused on lubricants rather than foodservice frying specialty.
• Bunge: Global agribusiness and food-ingredients major with substantial edible-oils and frying-oil operations serving foodservice. Compares as a broad incumbent in the same oils/fats category at substantially larger scale, with portfolio breadth across multiple applications.
• Cargill: Global agricultural commodity giant with a large foodservice-ingredients division offering frying oils, shortenings, and fats. Overlaps with Mamito's frying-oils offering but as part of a much broader commodity and ingredients portfolio rather than a frying-specialist focus.
• ADM (Archer Daniels Midland): Global agricultural processor with a foodservice nutrition and oils business serving industrial frying operators worldwide. Overlaps with Mamito's core category but as one segment within a vast global commodities and ingredients portfolio.

Direct peers

• Stratas Foods: US-headquartered joint venture focused on foodservice and food-ingredient oils, frying oils, and specialty fats. Direct competitor positioning in the same specialty-foodservice-oils category with overlapping customer profile in chain restaurants and foodservice operators.
• Henry Lamotte (Henry Lamotte GmbH): German specialty oils and fats company focused on rapeseed, sunflower, and other vegetable oils for the food industry. Directly comparable as a German specialty-vegetable-oils specialist serving B2B customers with similar ingredient positioning and DACH market overlap.
• VITO (VITO Oil Filter): German manufacturer of automatic frying-oil filtration systems (VITO 30, VITO VM) used in commercial kitchens. Both a partner of Mamito (reseller relationship) and a direct peer in the oil-quality and filtration subsystem that Mamito's Mehrwert-Methode rests on.
• Walter Rau Lebensmittelwerke: German producer of specialty edible oils and fats serving the foodservice industry, including frying applications. Operates in the same German market as Mamito with a comparable specialty-oils positioning and B2B foodservice customer base.
• AAK (AarhusKarlshamn): Swedish-Danish specialty oils and fats company serving the global foodservice industry with frying oils, frying fats, and food-ingredient solutions via specialized Chocolate & Bakery, Dairy, and Foodservice divisions. Highly comparable as a specialty-oils/fats supplier for the foodservice channel with deep foodservice-systems expertise.
• Vandemoortele: Belgian foodservice fats and bakery specialist producing industrial margarines, frying oils, and fats for the European foodservice channel. Comparable as a European specialty-fats/frying-oils player with a similar integrated-solutions angle, though at substantially larger scale and broader geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCNI_ndCvM243u3kUWm_zz3A
• Facebookde-de.facebook.com/MamitoGmbH
• Instagraminstagram.com/mamitogmbh
• LinkedInlinkedin.com/company/mamito-gmbh

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mamito