What David Taylor Belleville Chrysler Dodge Jeep Ram does

David Taylor Belleville Chrysler Dodge Jeep Ram is a privately held, single-rooftop franchised automobile dealership operating at 3795 State Route 15, Belleville, Illinois. The dealership retails new Chrysler, Dodge, Jeep, and Ram vehicles — approximately 19 distinct model lines spanning minivans (Pacifica, Pacifica Plug-In Hybrid, Voyager), sedans/muscle cars (Dodge Charger), SUVs (Cherokee, Compass, Grand Cherokee, Grand Wagoneer, Wrangler, Gladiator, Wagoneer S, Recon, Durango), and light/heavy-duty trucks and commercial vans (Ram 1500, 2500, 3500, ProMaster) — alongside a pre-owned inventory that includes certified, one-owner, and sub-$15K vehicles. The firm employs 501-1,000 people and serves the Illinois side of the St. Louis metropolitan area including Belleville, Shiloh, Columbia, and East St. Louis. No information about corporate ownership, parent company, or financing is disclosed beyond apparent affiliation with an individual named David Taylor.

The company operates as a full-service automotive retailer, bundling vehicle sales with four complementary revenue streams: new vehicle sales, pre-owned vehicle sales, finance and leasing (earning F&I reserve income from lending institutions), and recurring service and parts including a MOPAR Express Lane for quick maintenance. Its technology stack is standard franchise dealer infrastructure — dealer management system, CRM, online inventory platform, and diagnostic equipment — with no proprietary software, APIs, or AI capabilities. Distribution is anchored by the physical showroom, supplemented by digital channels (website, paid search, social, online custom factory orders, finance pre-approval, and trade-in valuation tools). The GTM motion is direct-to-consumer retail, with no named enterprise or fleet customers disclosed; the customer base is fragmented individual retail consumers and, more recently, commercial/fleet buyers targeted through a dedicated commercial inventory section.

Name

David Taylor Belleville Chrysler Dodge Jeep Ram

Legal name

David Taylor Belleville CDJR

Website

http://www.davidtaylorbellevillechryslerdodgejeepram.com

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Short description

David Taylor Belleville CDJR is a privately held, single-location franchised Chrysler, Dodge, Jeep, and Ram dealership in Belleville, Illinois, selling new and pre-owned vehicles, arranging financing, and operating service and parts departments for retail consumers and commercial buyers in the St. Louis metro area.

Ownership category

akta.pro rank

Headquarters

HQ city

Belleville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Vehicle Sales: Sale of new Chrysler, Dodge, Jeep, and Ram vehicles to retail customers. Revenue is generated on a per-transaction basis as a franchised dealer.
2. Pre-Owned Vehicle Sales: Sale of pre-owned and certified pre-owned vehicles including one-owner vehicles and vehicles under $15K. Each sale is a one-time transaction with potential for future service revenue.
3. Vehicle Financing and Leasing: Finance department arranges auto loans and leasing options for customers, earning finance reserve income from lending institutions.
4. Service and Parts: Service department provides vehicle maintenance, repair, and auto body work. Parts department sells OEM parts and MOPAR accessories. Both generate recurring revenue from the existing customer base.
5. Commercial Vehicle Sales: Dedicated commercial inventory section for business customers purchasing fleet or commercial vehicles (e.g., Ram ProMaster).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

David Taylor Belleville CDJR is a franchised Chrysler, Dodge, Jeep, and Ram automobile dealership that sells new and pre-owned vehicles, arranges auto financing and leasing, and provides on-site vehicle service, repair, and OEM MOPAR parts to retail consumers and commercial fleet customers in the Belleville, IL and greater St. Louis metro area. The dealership operates a physical showroom as its primary sales channel, supplemented by an online channel for inventory search, custom factory ordering, and finance pre-approval.

Product overview

David Taylor Belleville CDJR is a franchised automobile dealership offering new and pre-owned vehicles across four brands: Chrysler, Dodge, Jeep, and Ram. The product portfolio consists of 19 distinct new vehicle models spanning minivans (Chrysler Pacifica, Pacifica Hybrid, Voyager), sedans/muscle cars (Dodge Charger), SUVs (Jeep Cherokee, Compass, Grand Cherokee, Grand Cherokee L, Grand Wagoneer, Grand Wagoneer L, Wrangler, Gladiator, Recon, Wagoneer S; Dodge Durango), and commercial trucks/vans (Ram 1500, 2500, 3500, Promaster). The dealership operates as a full-service automotive retailer, bundling vehicle sales with complementary services including certified pre-owned inventory, finance/lease arrangements, on-site service and parts departments, and commercial fleet inventory. The company is not a technology platform and does not offer APIs, AI capabilities, or software products.

Differentiator

Problem solved

Functional benefit

Products and services

• New Chrysler, Dodge, Jeep, and Ram Vehicles

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• AutoNation: AutoNation is the largest franchised automotive retailer in the United States, operating hundreds of new- and used-vehicle stores across many OEMs. It is broadly comparable to David Taylor CDJR as a multi-brand dealer of new vehicles, used vehicles, F&I, service, and parts — but at vastly greater scale and geographic diversity.
• Lithia Motors (Driveway): Lithia Motors is a large publicly-traded dealer group with hundreds of rooftops and an integrated digital retail platform (Driveway). It is comparable to David Taylor CDJR through identical revenue streams — new vehicle sales, used vehicle sales, F&I, service, and parts — but at significantly greater scale and with a strong digital-retail orientation.
• Group 1 Automotive: Group 1 Automotive is a publicly-traded franchised dealer group operating new- and used-vehicle dealerships, with a meaningful U.S. Sunbelt and increasingly Midwest presence. It is comparable to David Taylor CDJR on the core dealership business model (new, used, F&I, service, parts) but with broader OEM diversity and geographic scale.
• Sonic Automotive: Sonic Automotive operates franchised new- and used-vehicle dealerships and EchoPark used-vehicle stores in the U.S. It shares the same franchise dealership model — including franchise-dependent new-vehicle sales, F&I, service, and parts — but operates at a larger scale and includes a dedicated used-vehicle retail brand.
• Asbury Automotive Group: Asbury Automotive Group is a publicly-traded franchised automotive retailer with dealerships across multiple Sunbelt and Midwest states. It mirrors David Taylor CDJR's franchised dealer business model (new and used sales, F&I, service, parts) but at a much larger, multi-state scale with broader OEM exposure.
• Penske Automotive Group: Penske Automotive Group is a global, publicly-traded automotive retailer with significant U.S. franchised dealership operations alongside premium/luxury and commercial truck dealerships. Its U.S. franchised retail segment is directly comparable to David Taylor CDJR on revenue mix (new, used, F&I, service, parts), though at far greater scale and with broader OEM representation.
• Berkshire Hathaway Automotive: Berkshire Hathaway Automotive is a large, privately-held franchised automotive retailer operating dealerships across the United States. It is broadly comparable to David Taylor CDJR on franchise dealership economics — new and used vehicle sales, finance, service, and parts — but at substantially larger scale and with broader OEM representation.

Direct peers

• CarMax: CarMax is the largest U.S. used-vehicle retailer, operating superstores and an integrated online buying platform. It is a direct peer to David Taylor CDJR's certified pre-owned and used-vehicle sales operations — including the dealer's "Vehicles $15K and Under" and one-owner segments — though CarMax is exclusively used-vehicle and does not carry Stellantis franchise new vehicles.
• Hendrick Automotive Group: Hendrick Automotive Group is one of the largest privately-held U.S. dealer groups, with dozens of franchised rooftops across the Southeast and Midwest offering new and used vehicles, F&I, service, and parts. It mirrors David Taylor CDJR's franchise dealer business model at substantially greater scale and is the closest privately-held peer to a single-location CDJR operator.

Emerging players

• Carvana: Carvana is an online-only used-vehicle retailer offering home delivery and a vertically integrated car-buying experience. It is an emerging competitor to David Taylor CDJR's certified pre-owned and online inventory/financing tools, representing the digital-native model of used-vehicle retail that the dealership is partially addressing through its website and trade-in platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xtwitter.com/bellevillecdjr
• Facebookfacebook.com/DavidTaylorBellevilleCDJR
• Instagraminstagram.com/davidtaylorbelleville

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about David Taylor Belleville Chrysler Dodge Jeep Ram