Hye Cuisine
Hye Cuisine is a privately-held, founder-owned food processing and packaging company in Del Rey, California, founded in 1982, specializing in custom packaging and private labeling of California grape leaves, roasted eggplant, marinated vegetables, sauces, and salad dressings for distributors and retailers across more than 10 countries.
- Company typePrivate
- Founded1982
- HeadquartersDel Rey, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Hye Cuisine does
Hye Cuisine, Inc. is a privately-held, founder-owned food processing and packaging company headquartered in Del Rey, California, founded in 1982 by Raffi Santikian. The company specializes in custom packaging and private labeling of specialty Mediterranean foods, with its signature product being "Hye-quality" California grape leaves — hand-picked, locally grown, and offered in packaging ranging from 32 oz. glass jars to 50-gallon drums. Hye Cuisine also produces Roasted Eggplant (cooked over an open fire) and an extended line of marinated vegetables (artichoke hearts, asparagus, sun-dried tomato olive oil, mixed vegetables, mushrooms, garlic, string beans, carrots), sauces, and salad dressings, both under its own Hye Cuisine brand and as custom private-label products.
The company runs a dual revenue model: (1) house brand product sales of California grape leaves and roasted eggplant through its distributor and retailer channels, and (2) custom packaging and private labeling services for clients who provide proprietary recipes and formulas, with confidentiality maintained as a contractual condition. Its core technology centers on hand-picked grape leaf selection, open-fire roasting of eggplant, and flexible packaging across multiple container formats and sizes. Hye Cuisine emphasizes recipe integrity and formula non-disclosure, positioning itself as a contract-style co-manufacturer that takes products from concept to market for clients with unique requirements.
The company is sales-led, acquiring customers through direct B2B outreach and relationship-based selling to distributors and retailers. Distribution spans over 40 distributors and 300 retailers across more than 10 countries, covering both domestic and international markets. Pricing is not publicly disclosed. Hye Cuisine has no disclosed external funding, venture capital, or private equity investment, operates with 11-50 employees, and maintains a modest digital presence through its corporate website (copyright 2011), Facebook, Twitter, YouTube, and Flickr profiles. No patents, certifications, awards, or AI/ML capabilities are documented in the source materials.
Hye Cuisine firmographics
Firmographics- Name
- Hye Cuisine
- Legal name
- Hye Cuisine, Inc.
- Website
- https://hyecuisineinc.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hye Cuisine is a privately-held, founder-owned food processing and packaging company in Del Rey, California, founded in 1982, specializing in custom packaging and private labeling of California grape leaves, roasted eggplant, marinated vegetables, sauces, and salad dressings for distributors and retailers across more than 10 countries.
- Ownership category
- akta.pro rank
Hye Cuisine industry classification
Industry- Product category
- Specialty Food Processing and Packaging
- NAICS
- Food Manufacturing (311), Mayonnaise, Dressing, and Other Prepared Sauce Manufacturing (311941)
- SIC
- Miscellaneous Food Preparations & Kindred Products (2090), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)
- akta.pro primary industry
- Ethnic & international prepared meals manufacturing (AFAKAHAG)
- akta.pro secondary industries
- Mayonnaise & Aioli Manufacturing (AFAKADAB), Ethnic & International Foods Wholesale Distribution (CRAOAAAJ)
Keywords
Where Hye Cuisine is headquartered
LocationHeadquarters
- HQ city
- Del Rey
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hye Cuisine business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- House Brand Product Sales: Sale of Hye Cuisine branded products including California grape leaves and roasted eggplant through distributor and retailer networks.
- Custom Packaging and Private Labeling Services: Custom processing and packaging of specialty foods for clients who provide their own recipes and formulas. The company processes grape leaves, marinated vegetables, sauces, and salad dressings under client private labels. All formulas remain non-disclosed upon receipt of order.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Hye Cuisine product offering
Product offeringCore offering
Hye Cuisine, Inc. is a full-service custom food processing and packaging company that produces and packages specialty foods — primarily California grape leaves and roasted eggplant — under its own Hye Cuisine brand, while also providing custom packaging and private labeling services for clients with their own recipes and formulas. Its product portfolio spans grape leaves, marinated vegetables, sauces, and salad dressings, offered in container formats ranging from 32 oz. glass jars to 50-gallon drums for domestic and international distribution.
Product overview
Hye Cuisine is an industry-leading full-service custom food processing and packaging company offering a portfolio of branded and custom products. The company's core branded products include California Grape Leaves (their signature product since 1982) and Roasted Eggplant, both produced under their house brand or custom labels. Beyond branded offerings, Hye Cuisine provides extensive custom packaging and private labeling services for specialty foods including marinated vegetables, sauces, and salad dressings. The company serves domestic and international markets through over 40 distributors and 300 retailers across more than 10 countries.
Differentiator
Problem solved
Functional benefit
Products and services
- California Grape Leaves Hye Cuisine's primary brand product, featuring locally grown California grape leaves known for soft texture, natural form, and vibrant green color. Available in 32 oz. glass jars, 1-gallon plastic jars, 6-gallon pails, and 50-gallon drums for retail and foodservice buyers.
- Roasted Eggplant House-brand roasted eggplant product made from hand-picked eggplant cooked over an open fire for an authentic Mediterranean taste, suitable for dishes including Mootabal (eggplant salad). Sold through distributors and retailers under the Hye Cuisine brand.
- Marinated Vegetables Custom marinated vegetable product line including artichoke hearts, asparagus, sun dried tomato olive oil, mixed vegetables, mushrooms, garlic, string beans, and carrots, available in various jar sizes for retail and private-label customers.
- Custom Packaging and Private Labeling Services Full-service custom food processing and packaging for specialty foods including grape leaves, marinated vegetables, sauces, and salad dressings for clients who provide their own recipes and formulas. The company takes products from concept to market and maintains strict non-disclosure of client formulas, serving domestic and international markets.
Companies that use Hye Cuisine
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Hye Cuisine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Hye Cuisine partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights4 records
Hye Cuisine competitors and assessment
Company assessmentDirect peers
- Krinos Foods: Krinos is the largest US importer and manufacturer of Greek and Mediterranean specialty foods, including grape leaves, feta, and olives. It directly overlaps with Hye Cuisine's Mediterranean product portfolio and distribution model, but at substantially greater scale.
- Colavita USA: Colavita is a US-based Italian/Mediterranean food company offering olive oil, pasta, sauces, and specialty vegetables. It competes with Hye Cuisine for Mediterranean category shelf space in retail and private label programs.
- Athenos: Athenos (owned by Saputo) is a leading US brand of Mediterranean cheeses and related specialty foods. It is a direct peer in the Mediterranean specialty category that Hye Cuisine serves, with overlapping retail buyers and consumer segments.
- Mezzetta: Mezzetta is a US specialty food company focused on Italian and Mediterranean products including peppers, olives, sauces, and pickled vegetables. It competes with Hye Cuisine in marinated vegetables, sauces, and specialty packaged foods, and similarly blends branded and private label offerings.
- Pastene: Pastene is a US distributor and packer of Italian and Mediterranean specialty foods, including canned tomatoes, olive oil, and grape leaves. It is directly comparable in product mix, private label capability, and specialty foodservice distribution.
- Sclafani Foods: Sclafani is a specialty Italian and Mediterranean foods company producing jarred vegetables, sauces, and prepared items. It is a comparable niche manufacturer serving retail and foodservice with a similar branded-plus-private-label model.
- Roland Foods: Roland Foods is a US importer and brand of specialty Mediterranean and international foods, including marinated vegetables, sauces, and condiments. It overlaps with Hye Cuisine in product categories, foodservice distribution, and private label offerings.
Emerging players
- Mediterranean Food Company: Mediterranean Food Company is an emerging specialty producer of prepared Mediterranean foods and condiments. It is comparable to Hye Cuisine as a smaller, focused manufacturer in the same niche, potentially competing for private label and specialty retail programs.
Others
- Atalanta Corporation: Atalanta is one of the largest US specialty food importers and distributors, supplying Mediterranean and international foods to retailers. It is comparable as a channel partner and indirect competitor for the same end-buyer relationships Hye Cuisine serves.
Broad incumbents
- Bay Valley Foods (TreeHouse Foods): Bay Valley Foods / TreeHouse is a large-scale private label manufacturer of dressings, sauces, and condiments. It is comparable as a co-manufacturing option for the same category buyers, but at significantly greater scale and with national retail certifications Hye Cuisine lacks.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Hye Cuisine social profiles
Digital presenceHye Cuisine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hye Cuisine leadership team
Management profileNumber of profiles
Profiles1 record
Hye Cuisine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hye Cuisine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hye Cuisine
What does Hye Cuisine do?
Hye Cuisine, Inc. is a full-service custom food processing and packaging company that produces and packages specialty foods — primarily California grape leaves and roasted eggplant — under its own Hye Cuisine brand, while also providing custom packaging and private labeling services for clients with their own recipes and formulas. Its product portfolio spans grape leaves, marinated vegetables, sauces, and salad dressings, offered in container formats ranging from 32 oz. glass jars to 50-gallon drums for domestic and international distribution.
Is Hye Cuisine a public or private company?
Hye Cuisine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hye Cuisine founded?
Hye Cuisine was founded in 1982. It employs 11 to 50 people.
Where is Hye Cuisine based?
Hye Cuisine is headquartered in Del Rey, United States, in the North America region.
How does Hye Cuisine make money?
Two revenue lines are on record. House Brand Product Sales are the primary driver. The others are custom Packaging and Private Labeling Services.
Who are Hye Cuisine's main competitors?
Direct peers on record are Krinos Foods, Colavita USA, Athenos, Mezzetta, Pastene, Sclafani Foods and Roland Foods. Mediterranean Food Company is listed as an emerging player. Atalanta Corporation is listed as an others. Bay Valley Foods (TreeHouse Foods) is listed as a broad incumbent.
Does Hye Cuisine have an API?
No public API is recorded for Hye Cuisine.
What industry is Hye Cuisine in?
Hye Cuisine's product category is Specialty Food Processing and Packaging. Its primary akta.pro industry code is AFAKAHAG, Ethnic & international prepared meals manufacturing, with a secondary code of AFAKADAB, Mayonnaise & Aioli Manufacturing. Its NAICS code is 311 and its SIC code is 2090.