Name

Joshua Tree

Legal name

株式会社ジョシュアツリー

Website

https://joshuatree.jp

Company type

Private

Founded year

2020

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Digital Marketing Consulting: Strategy design, planning, production, advertising operation, analysis, and improvement services for clients
2. Internet Advertising Agency: Agency services for search, display, social media, feed advertising, DSP/ad network advertising, with operational outsourcing

Distribution channels1 record

Marketing channels3 records

Core offering

Joshua Tree is a Tokyo-based marketing company that provides digital marketing consulting and internet advertising agency services. It supports clients from strategy design and creative production through ad operations, performance analysis, and continuous improvement across search, display, social, feed, and DSP/ad network advertising platforms. The firm also offers affiliate, influencer, SEO, CRM, site optimization, SNS operations, and in-house marketing team building services.

Product overview

Joshua Tree is a marketing company offering two core service lines: Digital Marketing Consulting and Internet Advertising Agency services. The consulting service provides end-to-end strategic planning, creative production, advertising operations, and performance analysis. The advertising agency service connects clients to major advertising platforms including Google, Yahoo!, Facebook, Twitter, LINE, and DSP/ad networks for campaign execution and optimization.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Marketing Consulting Services (デジタルマーケティングコンサルティング事業) End-to-end strategic marketing consulting covering strategy design, planning, creative production, advertising operations, performance analysis, and continuous improvement, delivered alongside client teams to drive growth and success across industries.
• Internet Advertising Agency Services (インターネット広告代理事業) Advertising agency services that plan, execute, and optimize client campaigns across search ads (Google, Yahoo!), display ads, SNS ads (Facebook, Twitter, LINE), feed ads, and DSP/ad network advertising to maximize campaign performance.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

One partnership is on record.

• JIAA (Japan Internet Advertising Association)complianceOthersAdherence to JIAA guidelines including invalid traffic elimination and brand safety assurance. The company complies with JIAA advertising traffic quality guidelines and brand safety guidelines.

Recent moves5 records

Expansion highlights3 records

Direct peers

• IREP: Tokyo-based digital marketing firm providing SEO, paid-media, and content marketing consulting — comparable to Joshua Tree's consulting-plus-agency positioning.
• Adways: Japan-based internet advertising and digital marketing firm offering affiliate, mobile, and performance ad services — directly comparable to Joshua Tree's internet advertising agency and affiliate marketing offerings.
• Septeni Japan: One of Japan's largest independent digital advertising agencies, operating across major ad platforms (Google, Yahoo!, Facebook, LINE, DSPs) and offering media planning, creative, and analytics — directly comparable service mix to Joshua Tree at much larger scale.
• Members (now part of converged groups): Japanese digital marketing firm specializing in performance advertising (search, affiliate, social). Comparable to Joshua Tree's performance-marketing and affiliate service lines.
• Allied Architects: Tokyo-based digital marketing company running large-scale online advertising operations including search, social, and affiliate — overlapping service lines with Joshua Tree's agency offering.
• Opt Holding (Opt / BACE): Japanese independent digital marketing group delivering integrated paid-media, creative, and consulting solutions. Closely comparable business model and client footprint to Joshua Tree.
• FreakOut Holdings: Japan-based digital advertising company specializing in programmatic/DSP buying and integrated marketing. Directly comparable in DSP expertise and Japanese-market focus.

Emerging players

• Boutique Inc. (formerly Good & Company): Japan-focused digital marketing and content-creation boutique; smaller scale, comparable boutique-agency positioning in Japan's internet advertising market.

Broad incumbents

• Digital Garage: Tokyo-headquartered digital media and advertising group with deep exposure to internet advertising, marketing solutions, and fintech. Comparable on Japanese digital ad-agency services and multi-platform execution.
• D.A. Consortium: Established Japanese digital advertising agency and digital holding group (part of D.A. Consortium / Bain Capital). Overlaps with Joshua Tree's ad-agency offering but with far broader portfolio (data, Adtech, content) and global scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Joshua Tree