Reftrade Rental & Sales B.V.
Reftrade Rental & Sales B.V. is a Rotterdam-based, privately held Dutch company (founded 1984, 11–50 employees) that rents and sells refrigerated and freezer containers, operating within a broader European Full Service cold-chain rental model spanning vehicles, containers, and display units.
- Company typePrivate
- Founded1984
- HeadquartersRotterdam, Netherlands
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Reftrade Rental & Sales B.V. does
Reftrade Rental & Sales B.V. is a privately held Dutch B.V. incorporated in 1984 and headquartered in Rotterdam, Netherlands, operating in the rental and sales of refrigerated containers and freezer containers. Per public firmographic data, the company sits in the 11–50 employee band and is privately held with no disclosed funding, parent, or investor information. The associated public-facing Dutch digital storefront (petitforestier.com/nl-nl) describes a Full Service cold-chain rental offering spanning three product lines: refrigerated light commercial vehicles in 2–13 m³ volume classes plus a 4 m³ trailer, refrigerated containers for food preservation and seasonal peak management, and refrigerated display units ("koelmeubels") for commercial and event use, with optional electric / alternative-energy variants under an explicit energy-transition program.
The commercial model is a recurring quote-based Full Service rental subscription with three tenure tiers (under 3 months, 3–12 months, and longer than 12 months), bundling equipment, maintenance, and 24/7 assistance into a single contract. Distribution is hybrid: direct field sales for enterprise/professional clients (food distribution, pharma, logistics, HORECA), a self-serve online booking portal for individual consumers with a volume-calculator tool, and a dedicated events-and-exhibitions vertical. Go-to-market is supported by multilingual SEO, content marketing on food-waste reduction and 2026 3.5t light-commercial regulatory change, a sustainability report, and integration with the Masternaut Géonaut fleet telematics portal. Pricing is not publicly disclosed; revenue, headcount trends, and ownership are not disclosed in available source material.
Note on data provenance: the detailed operational content is sourced from the Petit Forestier Dutch-localized website, which describes the Dutch market presence of the larger multi-country Petit Forestier Group; the formal corporate relationship between Reftrade Rental & Sales B.V. and Petit Forestier Group is not explicitly evidenced in the input data, and Reftrade's standalone financials, leadership, M&A history, and certifications are not disclosed.
Reftrade Rental & Sales B.V. firmographics
Firmographics- Name
- Reftrade Rental & Sales B.V.
- Legal name
- Petit Forestier
- Website
- https://reftrade.nl
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reftrade Rental & Sales B.V. is a Rotterdam-based, privately held Dutch company (founded 1984, 11–50 employees) that rents and sells refrigerated and freezer containers, operating within a broader European Full Service cold-chain rental model spanning vehicles, containers, and display units.
- Ownership category
- akta.pro rank
Reftrade Rental & Sales B.V. industry classification
Industry- Product category
- Refrigerated Equipment Rental
- NAICS
- Automotive Equipment Rental and Leasing (5321), Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (532120)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Refrigerated Truck (Reefer) Leasing & Rental (TLABABAD)
- akta.pro secondary industries
- Refrigerated Vehicles (Reefer Trucks/Vans) Leasing & Rental (TLABAEAA), Refrigerated Last-Mile Vehicles Rental/Leasing (Chilled/Frozen Vans) (TLABAGAE), Long-Term Commercial Van & Truck Rentals (Monthly/Contract) (THADAJAK)
Keywords
Where Reftrade Rental & Sales B.V. is headquartered
LocationHeadquarters
- HQ city
- Rotterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Reftrade Rental & Sales B.V. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Refrigerated Vehicle Rental: Short-term, medium-term, and long-term rental of refrigerated light commercial vehicles (2-13 m³ volume) and trailers (4 m³), offered as a 'Full Service' bundle including maintenance, assistance, and regulatory compliance support. Rental durations: less than 3 months, 3 to 12 months, or longer than 12 months.
- Refrigerated Container Rental: Rental of cold/cool containers for food preservation, raw material storage, and seasonal peaks, serving business markets and events/exhibitions sectors.
- Display Unit / Cold Furniture Rental: Rental of refrigerated display units (koelmeubels) for commercial and event use, bundled within the Full Service offering.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Short-term rental (<3 months) — Full Service refrigerated vehicle or container rental |
| Subscription | Multi-year contract | Medium-term rental (3–12 months) — Full Service refrigerated vehicle or container rental |
| Subscription | Multi-year contract | Long-term rental (>12 months) — Full Service refrigerated vehicle or container rental |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Reftrade Rental & Sales B.V. product offering
Product offeringCore offering
Reftrade Rental & Sales B.V. rents refrigerated light commercial vehicles (2–13 m³) and trailers (4 m³), refrigerated containers, and refrigerated display units to business, individual, and event customers in the Netherlands under a Full Service bundle that includes maintenance, repair, and 24/7 assistance. Rentals are offered for short-term (<3 months), medium-term (3–12 months), and long-term (>12 months) durations on a quote-based contract basis, with electric/alternative-energy refrigerated vehicles available as part of the energy-transition offering.
Product overview
Petit Forestier is a cold chain rental solutions provider offering a multi-product portfolio centered around refrigerated vehicles, containers, and display units. The core offerings include Koelvoertuigen (cold vehicles) available in light vehicle formats (2-13 m³) and trailers, Koelcontainers (cold containers) for storage and seasonal needs, and Koelmeubels (cold display units). These products are supported by Full Service packages that include maintenance, 24/7 assistance, and comprehensive cold chain management. The company serves three main market segments: professional/business customers, private individuals, and events/exhibitions. Alternative energy-powered cold vehicles are also available as part of their sustainable offering.
Differentiator
Problem solved
Functional benefit
Products and services
- Refrigerated Vehicles (Koelvoertuigen) Refrigerated light commercial vehicles and trailers available for short-term, medium-term, and long-term rental, including electric/alternative-energy variants. Serves business customers (food distribution, pharmaceutical, logistics, HORECA), private individuals, and event organizers requiring temperature-controlled transport.
- Refrigerated Containers (Koelcontainers) Insulated refrigerated containers rented for food preservation, raw-material storage, and seasonal peak demand management. Available to business customers across sectors and to event/exhibition organizers.
- Refrigerated Display Units (Koelmeubels) Refrigerated display units (koelmeubels) for rental, used to showcase and preserve fresh products in commercial settings and at events/exhibitions.
- Full Service Rental Package Full Service bundle that wraps the rented refrigerated equipment with preventive maintenance, repair services, 24/7 assistance, and regulatory-compliance support. Eliminates ownership and maintenance burdens for customers and is offered across all three market segments.
Quantifiable outcome
- Refrigerated rental preferred over purchasing for professional cold transport needs, enabling companies to avoid capital outlay while maintaining full operational capability
Companies that use Reftrade Rental & Sales B.V.
Customer profileSegments3 records
Ideal customer profiles3 records
Reftrade Rental & Sales B.V. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Reftrade Rental & Sales B.V. partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Reftrade Rental & Sales B.V. competitors and assessment
Company assessmentBroad incumbents
- Krone: Krone is a large European trailer manufacturer and rental provider with a dedicated refrigerated trailer line. Its Cool Liner series competes with Reftrade's reefer vehicle/container rental offering for cold-chain logistics customers.
- Schmitz Cargobull: Schmitz Cargobull is a major European manufacturer and lessor of trailers, including a dedicated refrigerated trailer range. Its S.CU Cooling Solutions brand and full-service rental offerings overlap directly with Reftrade's refrigerated vehicle/container value proposition.
- Fraikin: Fraikin is one of Europe's largest commercial vehicle leasing and rental operators, covering light commercial vehicles and trucks across multiple countries including the Netherlands. It is a broad incumbent that can extend into refrigerated rental as part of its wider fleet services portfolio.
Direct peers
- Chereau: Chereau is a European manufacturer and supplier of refrigerated trailers and truck bodies, increasingly offering rental and full-service cold-chain solutions. It is a direct peer in the refrigerated commercial vehicle/container space serving European logistics customers.
- TIP Group: TIP Group is a leading European provider of trailer leasing, rental, and maintenance, including refrigerated trailers and asset management services. It is a direct peer in refrigerated trailer/container leasing for logistics customers across Europe.
- Petit Forestier: Petit Forestier is the pan-European market leader in refrigerated vehicle and container rental, with operations in 18+ countries including the Netherlands. It is the most direct competitor (or, per the source data disclaimer, the broader operating group whose Dutch operations may relate to Reftrade) given identical product categories — reefer vehicles, containers, and Full Service bundles.
- Lamberet: Lamberet is a French specialist in refrigerated truck bodies, trailers, and cold-chain transport solutions, with growing rental/leasing activity. It is a direct peer in the European refrigerated commercial vehicle and container market.
- Cold Chain Rentals: Cold Chain Rentals is a UK-based specialist in refrigerated vehicle and trailer rental, providing short- and long-term reefer rentals to food distribution and pharmaceutical customers. It is a direct peer in the niche refrigerated rental segment, though focused on the UK market.
Emerging players
- Carrier Transicold: Carrier Transicold is a global supplier of refrigerated transport units and increasingly offers refrigeration-as-a-service / rental solutions for trucks and trailers. It is an emerging player that overlaps with Reftrade in the reefer equipment and cold-chain service layer.
- Thermo King (Trane Technologies): Thermo King is the leading global manufacturer of transport temperature-control units and offers electric refrigeration solutions and connected cold-chain services. It competes with Reftrade at the refrigeration equipment and energy-transition layer of the cold chain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Reftrade Rental & Sales B.V. social profiles
Digital presenceReftrade Rental & Sales B.V. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reftrade Rental & Sales B.V. leadership team
Management profileNumber of profiles
Reftrade Rental & Sales B.V. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reftrade Rental & Sales B.V. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reftrade Rental & Sales B.V.
What does Reftrade Rental & Sales B.V. do?
Reftrade Rental & Sales B.V. rents refrigerated light commercial vehicles (2–13 m³) and trailers (4 m³), refrigerated containers, and refrigerated display units to business, individual, and event customers in the Netherlands under a Full Service bundle that includes maintenance, repair, and 24/7 assistance. Rentals are offered for short-term (<3 months), medium-term (3–12 months), and long-term (>12 months) durations on a quote-based contract basis, with electric/alternative-energy refrigerated vehicles available as part of the energy-transition offering.
Is Reftrade Rental & Sales B.V. a public or private company?
Reftrade Rental & Sales B.V. is a private company. It is classified as unknown and is currently operating.
When was Reftrade Rental & Sales B.V. founded?
Reftrade Rental & Sales B.V. was founded in 1984. It employs 11 to 50 people.
Where is Reftrade Rental & Sales B.V. based?
Reftrade Rental & Sales B.V. is headquartered in Rotterdam, Netherlands, in the Europe region.
How does Reftrade Rental & Sales B.V. make money?
Three revenue lines are on record. Refrigerated Vehicle Rental is the primary driver. The others are refrigerated Container Rental and display Unit / Cold Furniture Rental.
Who are Reftrade Rental & Sales B.V.'s main competitors?
Broad incumbents on record are Krone, Schmitz Cargobull and Fraikin. Direct peers are Chereau, TIP Group, Petit Forestier, Lamberet and Cold Chain Rentals. Emerging players are Carrier Transicold and Thermo King (Trane Technologies).
Does Reftrade Rental & Sales B.V. have an API?
No public API is recorded for Reftrade Rental & Sales B.V..
What industry is Reftrade Rental & Sales B.V. in?
Reftrade Rental & Sales B.V.'s product category is Refrigerated Equipment Rental. Its primary akta.pro industry code is TLABABAD, Refrigerated Truck (Reefer) Leasing & Rental, with a secondary code of TLABAEAA, Refrigerated Vehicles (Reefer Trucks/Vans) Leasing & Rental. Its NAICS code is 5321 and its SIC code is 7510.