Diversity in Diabetes

What Diversity in Diabetes does

Diversity in Diabetes (DiD), legally Diversity in Diabetes LLC, is a US-based private nonprofit organization focused on reducing health disparities and improving representation in diabetes care for underserved populations, principally BIPOC communities, men, LGBTQIA+ individuals, and adults aged 65 and older. Its core product surface is organized around three pillars — Education, Resources, and Support — delivered through three flagship programs: the Virtual Diabetes Education Program (VDEP), a 12-week cohort program using Conversation Maps methodology for six interactive weekly sessions followed by six weeks of health coaching delivered through the third-party Map4health mobile app; Insulin Inclusive, a free monthly virtual support group on Zoom for insulin-dependent individuals; and a searchable multi-state Care Directory of culturally responsive diabetes care providers (CDCES, endocrinologists, dietitians, mental health professionals). Supplementary offerings include an educational blog and downloadable resources, the annual POCLWD Summit, and the Type 1 Navigator campaign. There is no proprietary technology stack; the website is built on Wix, the coaching engagement runs on Map4health, and the organization has no API, mobile app, or disclosed data assets.

DiD's business model is donation- and grant-funded rather than commercial. All programs and resources are free to participants. Revenue streams are individual donations collected via PayPal, corporate sponsorships (Gvoke / Xeris Pharmaceuticals sponsors Insulin Inclusive), and grants (notably an ADCES 2023 grant designating DiD as a priority population consultant for the National Diabetes Prevention Program and a partnered implementation role with Bolus Maximus, Black Diabetic Girl, and the Time in Range Coalition). No pricing tiers, paid services, subscription, or commercial products are sold. Geographic scope is domestic (USA), with the Care Directory currently active in nine states and indicating plans to expand. No headcount, paid employee count, or financial figures are publicly disclosed.

Name

Diversity in Diabetes

Legal name

Diversity in Diabetes LLC

Website

https://diversityindiabetes.org

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Diversity in Diabetes is a US-based nonprofit (structured as an LLC) that delivers free diabetes education, a monthly Insulin Inclusive support group, a multi-state Care Directory of culturally inclusive providers, and related campaigns targeted at BIPOC, men, LGBTQIA+, and senior populations. It is funded by individual donations, corporate sponsorships, and grants.

Ownership category

akta.pro rank

Product category

Diabetes Patient Education and Support

NAICS

Voluntary Health Organizations (813212), Educational Support Services (611710), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Health Promotion & Public Health Education (Community Workshops) (EDAAAFAG)

akta.pro secondary industries

Health, Wellness & Lifestyle Noncredit Programs (EDAAAEAH), Disability Services & Independent Living Support (BPAGACAG)

Keywords

• Diabetes education programs
• Health equity advocacy
• Patient support groups
• Culturally responsive care
• Care provider directory

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: The organization accepts individual donations via PayPal to support diverse education and resources for diverse people with diabetes. No commercial products or services are sold.
2. Corporate Sponsorships: Corporate sponsors provide funding for specific programs. Gvoke sponsors the Insulin Inclusive monthly support group. Funding supports program delivery without revenue-sharing arrangement.
3. Grants: DiD receives grants from healthcare organizations. ADCES grant (2023) designated DiD as priority population consultant to increase engagement of Black/African American participants in National Diabetes Prevention Program.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Diversity in Diabetes (DiD) is a nonprofit organization that provides free diabetes education, resources, and community support to underserved populations including BIPOC communities, men, LGBTQIA+, and individuals aged 65+. Its core offerings are the Virtual Diabetes Education Program (VDEP), the Insulin Inclusive monthly support group, a searchable Care Directory of inclusive care professionals, and an online library of educational articles and self-management resources. All programs are delivered at no cost to participants and funded by donations, corporate sponsorships, and grants.

Product overview

Diversity in Diabetes (DiD) operates as an educational nonprofit organization offering a integrated suite of diabetes care resources organized around three pillars: Education, Resources, and Support. The core product portfolio includes the Virtual Diabetes Education Program (VDEP), a 12-week structured program using Conversation Maps methodology with Map4health app coaching support; Insulin Inclusive, a free monthly virtual support group for insulin-dependent individuals; and a searchable Care Directory of inclusive diabetes care professionals. Additional offerings include educational blog content, POCLWD Summit video resources, the Type 1 Navigator campaign, and self-management education covering seven domains (healthy eating, being active, monitoring, healthy coping, taking medication, problem solving, and reducing risks). The organization primarily serves BIPOC communities, men, LGBTQIA+, and individuals aged 65+ through these programs.

Differentiator

Problem solved

Functional benefit

Brands

• Virtual Diabetes Education Program (VDEP): A 12-week program for people with diabetes using Conversation Maps with 6 interactive discussions
• Insulin Inclusive
• Type 1 Navigator
• POCLWD Summit

Products and services

• Virtual Diabetes Education Program (VDEP) A 12-week virtual diabetes education program using Conversation Maps for interactive discussions on diabetes self-management topics, with live weekly sessions for 6 weeks followed by 6 weeks of health coaching support via the Map4health phone app. Designed for people with diabetes and open to all participants at no cost.
• Insulin Inclusive Support Group A free monthly virtual support group for insulin-dependent individuals providing community, connections, and peer support. Held every 4th Wednesday of the month at 4:30 pm PST, 6:30 pm CST, 7:30 pm EST via Zoom and sponsored by Gvoke. Designed for anyone who depends on insulin and seeks a supportive community.
• Care Directory A searchable directory of inclusive, culturally responsive diabetes care professionals. Users can search by name, zip code, location, or filter by state to find providers who understand the lived experiences of diverse communities. Care professionals can self-register for inclusion at no cost.

Quantifiable outcome

• 12-week Virtual Diabetes Education Program (VDEP) using Conversation Maps with 6 interactive discussions and health coaching support
• +2 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• Bolus MaximusminorStrategic or Co-development Partner · 13 December 2023Collaboration on ADCES project. Matt Tarro and Brandon A. Denson are safe space facilitators supporting, educating, and motivating men living with diabetes through dedicated programming.
• ADCES (Association of Diabetes Care and Education Specialists)coreStrategic or Co-development Partner · 13 December 2023ADCES awarded grant making DiD a priority population consultant. DiD provides training and technical assistance to increase engagement of Black/African American participants in National Diabetes Prevention Program.
• Gvoke (Xeris Pharmaceuticals)minorGTM or Marketing PartnerGvoke HypoPen sponsors the Insulin Inclusive monthly support group. Gvoke is the first glucagon autoinjector for low blood sugar emergencies in people with diabetes, ages 2 and above. The sponsorship supports program delivery and raises awareness for glucagon products.
• Black Diabetic GirlcoreStrategic or Co-development PartnerPartnership to bring the Insulin Inclusive monthly support group to the community. Provides space for conversations about daily ups and downs of living with diabetes, particularly for insulin-dependent individuals feeling alone and overwhelmed.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• JDRF (Breakthrough T1D): Major Type 1 diabetes research and advocacy nonprofit with extensive community programs and corporate partnerships. Overlaps with DiD on T1D community engagement and education but is substantially larger and research-focused.
• Diabetes Research Institute Foundation: Large nonprofit funding diabetes cure-focused research while also running community education programs. Overlaps on diabetes community mission but emphasizes research funding rather than health-equity-focused community services.
• American Diabetes Association: Largest US diabetes nonprofit with broad research, advocacy, and education programs across all populations. Comparable mission on diabetes awareness and equitable care but operates at substantially larger scale across the full diabetes spectrum.

Direct peers

• Beyond Type 1: Nonprofit focused on diabetes education, community, and advocacy with strong content and peer support programs. Most structurally comparable peer — similar nonprofit model, education and community support focus, and target population of people living with diabetes.
• Children with Diabetes: Diabetes community and education organization focused on families and children with Type 1 diabetes, hosting conferences and online resources. Comparable community-and-education nonprofit model serving a specific diabetes population.
• Diabetes Hands Foundation: Nonprofit behind TuDiabetes and EsTuDiabetes peer support communities for people with diabetes. Closely comparable model of community-led diabetes support and education with similar mission-driven nonprofit structure.
• diaTribe Foundation: Nonprofit producing diabetes education content, community programming, and advocacy for people with diabetes. Comparable as a content-and-community-driven nonprofit serving people living with diabetes, with overlapping educational mission.

Emerging players

• College Diabetes Network: Nonprofit providing diabetes support, education, and community for young adults in college settings. Smaller, segment-specific peer with similar community-led nonprofit approach targeting a narrower population.
• T1D Exchange: Type 1 diabetes research and community organization operating a patient registry and community programs. Partial overlap with DiD on T1D community engagement and Type 1 Navigator-style initiatives, but more research-focused.

Others

• dQ&A (formerly Close Concerns): Diabetes patient insights and community research organization producing reports on the diabetes community. Thematically related to DiD's work with the diabetes community but operates as a research/insights firm serving industry rather than as a direct community service provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@DiversityinDiabetes2025
• Facebookfacebook.com/groups/4328886950522524
• LinkedInlinkedin.com/company/diversityindiabetes
• Instagraminstagram.com/diversityindiabetes

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diversity in Diabetes