MIKUNI

What MIKUNI does

MIKUNI (株式会社ミクニ) is a Kitakyushu-headquartered comprehensive real estate company founded in 1981 and operating as a wholly-owned subsidiary of TSE First Section-listed World Holdings Co., Ltd. since 2014. The company operates across the full real estate value chain through five business divisions: development (分譲開発), solution services for corporate clients, buy/sell brokerage, rental placement and property management, asset management (through subsidiary World Capital Solution), and renovation (through subsidiary Renobu MIKUNI). It serves four primary customer segments — individual home buyers and sellers, residential landlords and tenants, corporate real estate owners and business tenants, and real estate investors — across Kitakyushu, Fukuoka, Tokyo, Kagoshima, and adjacent prefectures.

The company's technology layer consists of a proprietary multi-brand digital portal ecosystem (392-chintai.jp for residential rentals, 392-tenant.jp for commercial properties, 392-urikai.jp for buy/sell, and 392net for B2B agent listings), a property management workflow system, and a LINE official account ('Sumaito') for elderly succession consultations. Its physical footprint includes 10+ direct branches anchored by the Kitakyushu headquarters and reinforced by flagship developments including the JONAI TOWER (Kitakyushu's first tower mansion, 2005), Gardenvillage Hiranodai (2002, award-winning), Residential Hara Bransiela (221 units, 2023 sellout), and BIZIA KOKURA (completed 2024, IBM Japan anchor tenant, Kitakyushu's first CASBEE Smart Wellness Office certified building).

MIKUNI earns revenue through five primary streams: brokerage commissions on buy/sell (approximately 3% of transaction price + ¥60,000) and rental placement (one month's rent); one-time sales from development projects; recurring property management fees from landlords; renovation and remodeling services through both the parent and subsidiary Renobu MIKUNI; and asset management fees via subsidiary World Capital Solution. Group consolidated annual sales reached ¥17 billion in FY2025 (December year-end) across 92 employees, with the company pursuing growth through expansion of the development pipeline (Sagan Kitakyushu Building, groundbreaking January 2026), geographic diversification (Tokyo, Kagoshima), vertical integration into financial products (Fukuoka Bank reverse mortgage), and entry into smart mobility (Mikuchari shared cycle). MIKUNI's go-to-market blends direct sales through physical branches with self-serve digital portals, supplemented by community engagement including stadium naming rights at MIKUNI World Stadium Kitakyushu and sponsorships of local marathons, jazz festivals, and Giravanz Kitakyushu soccer matches.

Name

MIKUNI

Legal name

株式会社ミクニ

Website

https://mknw.co.jp

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

101–250 employees

Short description

MIKUNI is a Kitakyushu-headquartered comprehensive real estate company and World Holdings subsidiary providing development, brokerage, rental placement, property management, renovation, and asset management services to individual buyers, landlords, corporate tenants, and investors primarily across Kyushu and the Tokyo metropolitan area.

Ownership category

akta.pro rank

Product category

Comprehensive Real Estate Services

NAICS

Real Estate Property Managers (53131), Residential Property Managers (531311), Lessors of Residential Buildings and Dwellings (53111), Portfolio Management and Investment Advice (52394)

SIC

Real Estate Agents & Managers (For Others) (6531), Operators Of Apartment Buildings (6513), Operators Of Nonresidential Buildings (6512)

akta.pro primary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

akta.pro secondary industry

Residential Real Estate Asset Management (BPAJAMAA)

Keywords

• Comprehensive real estate
• Residential property brokerage
• Rental property management
• Real estate development
• Asset management services

Headquarters

HQ city

Kitakyushu

HQ country

Japan

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Brokerage Commission (不動産仲介): MIKUNI earns commissions on residential and commercial property buy/sell transactions and rental placement. For property sales, standard Japanese brokerage fees apply (approximately 3% of transaction price + ¥60,000). For rental placement, the typical fee is one month's rent. The company operates dedicated sales centers for both buy/sell brokerage and rental placement services.
2. Development and Property Sales (分譲開発): MIKUNI develops and sells residential lots, single-family homes, and condominium units in Fukuoka and Kitakyushu areas. Projects include レジデンシャル原ブランシエラ (221 units, sold out 2023), BIZIA KOKURA office building, and various ガーデンヴィレッジ and ハーモニータウン residential developments.
3. Property Management (賃貸管理): Recurring management fees from landlords and property owners for ongoing management of rental properties, including tenant management, rent collection, maintenance coordination, and periodic reporting. The company manages residential apartments and commercial properties across the Kitakyushu and Fukuoka regions.
4. Renovation Services (リノベミクニ): Revenue from renovation and remodeling services for existing properties. The company purchases aging properties, renovates them, and resells. MIKUNI also offers renovation services to third-party property owners. Operations spun off into subsidiary 株式会社リノベミクニ in 2023.
5. Asset Management (アセットマネジメント): Asset management fees earned from managing real estate investment portfolios and funds. MIKUNI's subsidiary 株式会社ワールドキャピタルソリューション received real estate specified joint business permit and acts as asset manager for the BIZIA KOKURA real estate fund.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

MIKUNI is a comprehensive real estate company offering residential and commercial brokerage (buy/sell), rental placement and tenant introduction, ongoing property management, renovation (MIKUNI Reform), real estate development (including the BIZIA KOKURA office building), and asset management / succession advisory services. The offering targets individual home buyers, sellers, tenants, and landlords, as well as corporate clients and real estate investors, primarily across the Kyushu region (Kitakyushu, Fukuoka, Kagoshima) and Tokyo.

Product overview

MIKUNI is a comprehensive real estate company offering a full spectrum of services across residential and commercial segments. The core MIKUNI platform encompasses property buying, selling, renting, and management, supported by specialized sub-brands and portals including 392 Chintai (residential rentals), 392 Urikai (property sales), 392 Tenant (commercial rentals), and 392net (B2B vacancy listing platform for real estate agencies). The portfolio includes development projects (分譲開発事業), renovation services through MIKUNI Reform and subsidiary リノベミクニ, asset management services, and flagship office developments like BIZIA KOKURA. The company also operates consultation services for inheritance and succession matters through its dedicated landing pages.

Differentiator

Problem solved

Functional benefit

Brands

• ミクチャリ: シェアサイクルサービス品牌，在北九州市内提供
• BIZIA KOKURA
• 392net
• 392売買
• ミクニ賃貸ナビ
• ミクニ資産運用ナビ

Products and services

• 392 Chintai (Residential Rental Placement) Residential rental property listings and tenant-introduction service for individual renters and property owners, supported by LINE-integrated application and screening workflows; leads flow into MIKUNI's recurring property management contracts.
• 392 Urikai (Residential Buy/Sell Brokerage) Residential buy/sell brokerage portal for individual home buyers and sellers in the Kyushu region, with succession consultation and renovation cross-selling built into the customer journey.
• 392 Tenant (Commercial Tenant Introduction) Commercial tenant-introduction service for retail and office properties, serving corporate tenants and landlords in northern Kyushu and Tokyo.
• 392net (B2B Agent Network / Listing Distribution) Subscription-based B2B platform that distributes MIKUNI's managed rental and sale listings to third-party real estate agents and partner brokerages across northern Kyushu and beyond.
• Property Management Service (賃貸管理サービス) Recurring property management service covering rent collection, tenant relations, maintenance, and reporting for owners of managed rental assets.
• MIKUNI Reform (Renovation Services) Renovation and refurbishment service for residential and small commercial properties, frequently cross-sold to sellers, landlords, and buyers of older properties.
• BIZIA KOKURA (Office Building Development) Speculative/built-to-suit office building development in Kokura, Kitakyushu, designed for corporate tenants and integrated with MIKUNI's tenant-finding and property management arms.
• Real Estate Development (分譲開発事業) Speculative and bespoke real estate development projects, including residential lots and small commercial buildings, primarily in northern Kyushu.
• MIKUNI Asset Management Ongoing asset management and real estate investment advisory for individual investors and corporate asset holders, focused on yield optimization and long-term portfolio stewardship.
• Succession Consultation (相続相談) Real-estate-focused inheritance and succession consultation service for property owners and heirs, frequently coupled with brokerage of inherited properties.

Quantifiable outcome

• BIZIA KOKURA achieved the first CASBEE Smart Wellness Office certification in Kitakyushu City (July 2025), demonstrating leadership in sustainable office development.
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• さがん銀行 (Sagan Bank)minorStrategic or Co-development Partner · 27 January 2026MIKUNI is acting as business consultant for the development of the さぎん北九州ビル (Sagan Kitakyushu Building), an 11-story mixed-use complex with commercial space, Sagan Bank Kitakyushu branch, and corporate offices. MIKUNI is supporting the project as part of the 'Kokura Rehabilitation' urban renewal initiative.
• 株式会社日税サービス西日本 (Nichizei Service West Japan)minorStrategic or Co-development Partner · 12 June 2019Business partnership for real estate referrals. Nichizei Service West Japan was established by the Kyushu Regional Tax Accountants Cooperative and two other cooperatives in 1984. Under the partnership, real estate consultation requests from the tax accountants' network are referred to MIKUNI, creating a mutual flow of clients needing real estate services.
• 株式会社福岡銀行 (Fukuoka Bank)coreStrategic or Co-development Partner · 11 April 2018Business partnership for reverse mortgage product development. MIKUNI co-developed the 'ミクニ買取保証型' (MIKUNI Purchase Guaranteed) reverse mortgage product with Fukuoka Bank. MIKUNI is responsible for real estate appraisal, brokerage, and property acquisition services. The product extends the service area to Kitakyushu and includes condominiums (broader than the standard product). This partnership enables MIKUNI to serve senior homeowners seeking to unlock housing equity.
• 清水建設 (Shimizu Corporation)coreStrategic or Co-development PartnerGeneral contractor for BIZIA KOKURA office building development. Shimizu Corporation served as the main constructor for this flagship project. Also jointly recognized with MIKUNI for the Illumination Engineering Institute award for BIZIA KOKURA's lighting design.
• 株式会社小倉縞縞 (Ogura Shima Shima)minorStrategic or Co-development PartnerLocal textile company in Kitakyushu. Partnered with MIKUNI and Shimizu Corporation on the BIZIA KOKURA project. The opening ceremony tape was cut using specially made Ogura Shima cloth tape, symbolizing regional collaboration. Also jointly recognized with MIKUNI for the Illumination Engineering Institute award.
• 日本IBM (IBM Japan)coreStrategic or Co-development PartnerPrimary tenant in BIZIA KOKURA. IBM Japan operates its Kyushu DX Center from the building, making it the anchor tenant and a key validation of the project's quality and strategic importance for Kitakyushu's tech ecosystem.
• 大和自動車交通 (Daiwa Motor Traffic)minorChannel Partner/ Reseller/ DistributorPartner for the 'ミクチャリ' shared cycle service, providing docking stations at taxi stands and交通結點.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Emerging players

• LIFULL Co., Ltd. Operates LIFULL HOME'S, one of Japan's largest online real estate marketplaces. Competes with MIKUNI's 392-branded portals by aggregating listings nationally, and indirectly through HOME'S PRESS content and inquiry routing.

Broad incumbents

• Mitsubishi Estate Co., Ltd. Japan's largest commercial real estate developer and operator with significant office and multifamily portfolios. Comparable commercial development and property management operations at the high end of the market.
• Daiwa House Industry: Japan's largest homebuilder and diversified real estate company covering development, construction, brokerage, and property management. Comparable end-to-end service offering but at much larger scale and with homebuilding integrated.
• Open House Group Co., Ltd. Japanese residential developer and sales firm with significant holdings in single-family homes and condominiums. Comparable development and brokerage model focused on residential properties, though at much larger scale.
• Tokyu Fudosan Corporation: Japan's major integrated real estate developer with brokerage, property management, and development. Comparable full-stack services model but at national scale and with broader residential and commercial asset classes.
• Sumitomo Realty & Development Co., Ltd. Japanese integrated real estate firm covering development, brokerage, and management of office, residential, and commercial properties. Comparable full-service offering with asset management capabilities.

Direct peers

• Apamanshop Holdings Co., Ltd. Japanese rental real estate franchise and brokerage network with property management across Japan. Comparable rental placement brokerage and management fee model, though national franchise model differs from MIKUNI's direct ownership.
• Tokyu Community Corporation: Subsidiary of Tokyu Fudosan providing residential property management, rental brokerage, and asset management services. Directly comparable core offering of tenant placement, lease administration, and building management for landlords.
• Haseko Corporation: Japanese condominium developer with growing property management and renovation operations. Comparable condominium development, sales, and after-sale service model for residential real estate.
• Daiwa Living Management Co., Ltd. Leading Japanese rental management company offering D-Room built-to-rent and property management. Comparable management portfolio with lease administration, rent collection, and building management for landlords.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC7Jm6IQo5vygVPPW9KCV1IA/videos

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MIKUNI