Health Imaging
Health Imaging is a U.S. B2B media platform that publishes news, research summaries, and conference coverage for radiologists and medical imaging professionals. It operates under Innovate Healthcare alongside sister publications, monetizing its audience through advertising and custom content sold to medical imaging vendors.
- Company typePrivate
- Founded2003
- HeadquartersProvidence, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Health Imaging does
Health Imaging is a U.S.-based B2B media and content platform that publishes news, conference coverage, and custom editorial content for the medical imaging industry. Founded in 2003 and headquartered in Providence, it operates under the Innovate Healthcare corporate umbrella alongside three sister publications: Radiology Business, Cardiovascular Business, and HealthExec. The publication covers 15+ imaging subdomains including cardiac, molecular, neuro, nuclear, oncology, orthopedic, radiation oncology, and women's imaging, as well as technology categories such as AI in radiology, enterprise imaging, PACS, MRI, CT, PET/CT, ultrasound, and X-ray. It also maintains dedicated editorial coverage of 12+ major annual radiology and cardiology conferences (RSNA, ACR, AHRA, ARRS, ASRT, RBMA, SBI, SCCT, SIIM, SIR, SNMMI, ACC). Audience reach is achieved primarily through SEO-driven organic discovery, email newsletter subscriptions, social distribution on LinkedIn/Twitter/Facebook, and conference reporting. Headcount is reported at 11-50 employees, consistent with a small specialist editorial and sales team.
The company's business model is advertising-led. It monetizes its professional audience of radiologists, imaging technologists, radiology administrators, and imaging informaticists through direct sales of display advertising, sponsored editorial, webinars, video content, and a dedicated Custom Content Studio that produces branded journalism and "Experience Stories" for medical imaging technology vendors. Pricing is quote-based and not publicly disclosed; advertisers are directed to contact the sales team. Vendor customers comprise manufacturers and suppliers of medical imaging equipment, PACS/VNA systems, contrast agents, and AI-enabled imaging solutions. Health Imaging does not offer its own proprietary software product; it is a content distribution channel operating on a standard web-based CMS for digital publishing. The technology stack is conventional web publishing infrastructure with no disclosed AI/ML, API, SDK, or app components, and there are no patents, certifications, or regulatory actions associated with the entity. There is no venture funding, no M&A history, no leadership disclosures, and no independent ownership structure beyond its role within the Innovate Healthcare portfolio.
Health Imaging firmographics
Firmographics- Name
- Health Imaging
- Legal name
- Health Imaging
- Website
- https://healthimaging.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Health Imaging is a U.S. B2B media platform that publishes news, research summaries, and conference coverage for radiologists and medical imaging professionals. It operates under Innovate Healthcare alongside sister publications, monetizing its audience through advertising and custom content sold to medical imaging vendors.
- Ownership category
- akta.pro rank
Health Imaging industry classification
Industry- Product category
- Healthcare Media and Publishing
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Broadcasting and Content Providers (516)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Health Services (8000)
- akta.pro primary industry
- Healthcare & Life Sciences PR (MPAAADAD)
Keywords
Where Health Imaging is headquartered
LocationHeadquarters
- HQ city
- Providence
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Health Imaging business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Custom Content & Branded Journalism: The platform produces custom content experiences, webinars, and video content for healthcare technology companies and medical imaging vendors seeking to reach the professional audience.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Advertising and sponsorship packages for medical imaging industry marketers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Health Imaging product offering
Product offeringCore offering
Health Imaging is a B2B media platform that publishes news, articles, press releases, videos, and custom content about the medical imaging industry. It serves radiologists, imaging technologists, radiology administrators, and medical imaging vendors through editorial coverage of imaging modalities, clinical research, AI applications, regulatory updates, and major radiology conferences. Revenue is generated through advertising, sponsored content, webinars, and custom content programs sold to medical imaging technology companies.
Product overview
Health Imaging operates as a medical imaging news and content publishing platform that aggregates and publishes industry news, press releases, videos, webinars, and custom content related to medical imaging technology, radiology, and healthcare management. The platform covers topics including AI in imaging, enterprise imaging, various imaging modalities (CT, MRI, PET/CT, ultrasound, X-ray), and professional conferences. It does not appear to offer its own proprietary software product but serves as a content distribution channel for the medical imaging industry.
Differentiator
Problem solved
Functional benefit
Products and services
- Health Imaging Editorial Publication Web-based editorial publication delivering daily medical imaging industry news, clinical research summaries, product announcements, regulatory updates, and conference coverage to radiologists, imaging technologists, and medical imaging professionals. Content is accessible to all visitors without paywall and organized by 15+ topic categories including cardiac imaging, neuroimaging, oncology imaging, AI, CT, MRI, PET/CT, ultrasound, and X-ray.
- Custom Content and Branded Journalism Custom content experiences, sponsored articles, and branded journalism produced for healthcare technology companies and medical imaging vendors seeking to reach the professional medical imaging audience. Part of the Content Studio offering.
- Webinars and Video Content Programs Webinar production and video content programs designed for medical imaging vendors and healthcare technology companies to engage radiology professionals through educational and promotional content.
- Display Advertising and Sponsorship Packages Display advertising and sponsorship opportunities sold to medical imaging industry marketers via direct sales. Provides targeted exposure to the radiology and medical imaging professional audience.
- Email Newsletter Subscription Email newsletter delivery service providing healthcare imaging professionals with regular updates of trending medical imaging news, research, and industry developments.
Companies that use Health Imaging
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Health Imaging technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Health Imaging partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Innovate Healthcare (Parent Company)coreHealth Imaging operates as a brand under Innovate Healthcare, a healthcare media company that also publishes Cardiovascular Business, HealthExec, and Radiology Business. This parent-subsidiary relationship provides cross-promotional opportunities and shared audience development.
Scale indicators3 records
Recent moves1 record
Expansion highlights4 records
Health Imaging competitors and assessment
Company assessmentDirect peers
- Radiology Today: B2B magazine and digital publication serving radiologists and imaging professionals with clinical and practice management coverage. Comparable audience and editorial scope to Health Imaging.
- Radiology Business: Sister publication under Innovate Healthcare covering radiology business, practice management, and imaging economics. Directly comparable B2B media brand targeting overlapping radiology and imaging audiences with similar advertising and custom content model.
- Imaging Technology News (ITN): B2B publication covering imaging technology, modalities, and informatics for radiology and imaging professionals. Overlapping audience and advertiser base with Health Imaging, focused on vendor and technology news.
- AuntMinnie: Long-standing B2B media site for medical imaging professionals covering modality news, AI, and radiology practice. Directly comparable audience and editorial scope to Health Imaging, with a similar advertising-supported model.
- Applied Radiology: Clinical and professional B2B publication for radiologists and imaging specialists. Comparable audience of radiology professionals with similar advertising-supported business model.
- Diagnostic Imaging: B2B media brand covering diagnostic imaging modalities, AI, and radiology practice. Directly comparable editorial coverage and audience to Health Imaging.
Broad incumbents
- Healthcare IT News: B2B media brand covering health IT, EHR, and enterprise imaging informatics. Broader scope than Health Imaging but overlaps on enterprise imaging, PACS, and informatics topics.
- Cardiovascular Business: Sister publication under Innovate Healthcare covering cardiology and cardiovascular imaging. Broader medical specialty but directly comparable B2B healthcare media model and parent-company cross-promotion.
- HealthExec: Sister publication under Innovate Healthcare targeting healthcare executives. Comparable B2B healthcare media model and audience overlap with imaging administrators covered by Health Imaging.
Others
- MedPage Today: Clinical news B2B media outlet for physicians including radiology-relevant coverage. Comparable B2B healthcare media business model though broader medical specialty focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Health Imaging social profiles
Digital presenceHealth Imaging financial estimates
Financial estimateRevenue estimate
Valuation estimate
Health Imaging leadership team
Management profileNumber of profiles
Health Imaging funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Health Imaging M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Health Imaging
What does Health Imaging do?
Health Imaging is a B2B media platform that publishes news, articles, press releases, videos, and custom content about the medical imaging industry. It serves radiologists, imaging technologists, radiology administrators, and medical imaging vendors through editorial coverage of imaging modalities, clinical research, AI applications, regulatory updates, and major radiology conferences. Revenue is generated through advertising, sponsored content, webinars, and custom content programs sold to medical imaging technology companies.
Is Health Imaging a public or private company?
Health Imaging is a private company. It is classified as corporate owned and is currently operating.
When was Health Imaging founded?
Health Imaging was founded in 2003. It employs 11 to 50 people.
Where is Health Imaging based?
Health Imaging is headquartered in Providence, United States, in the North America region.
How does Health Imaging make money?
One revenue line is on record: custom Content & Branded Journalism.
Who are Health Imaging's main competitors?
Direct peers on record are Radiology Today, Radiology Business, Imaging Technology News (ITN), AuntMinnie, Applied Radiology and Diagnostic Imaging. Broad incumbents are Healthcare IT News, Cardiovascular Business and HealthExec. MedPage Today is listed as an others.
Does Health Imaging have an API?
No public API is recorded for Health Imaging.
What industry is Health Imaging in?
Health Imaging's product category is Healthcare Media and Publishing. Its primary akta.pro industry code is MPAAADAD, Healthcare & Life Sciences PR. Its NAICS code is 51621 and its SIC code is 7330.