What Alyze does

Alyze is a privately held AI company, founded in 2019 and headquartered in Coconut Creek, Florida, that operates a cloud-based SaaS platform for measuring audience emotion through webcam-based facial affect recognition. Its core product is a CNN-based deep learning model trained over three years on more than 3,000 faces from multiple countries and millions of analyzed frames, which the company claims delivers 85% accuracy in facial affect recognition against an industry average of approximately 55%. The platform operates in two modes: Mode 1 ingests the customer's own footage (cameras, video, or laptop feeds) for real-time emotional analysis, while Mode 2 routes content to a 7M+ person representative audience panel for profiling potential customers. The architecture is fully cloud-native on Azure and AWS, with a security posture in which customer data is never processed through Alyze's own servers.

The business model is enterprise SaaS subscription, sold via direct sales to corporate clients, with a horizontal go-to-market targeting entertainment, sports, retail, banking, advertising, and smart cities. Disclosed customers are concentrated in Spanish professional football, including LaLiga, Sevilla FC, and Real Valladolid, for use cases such as ball selection, sound identity design, and channel branding. The company self-describes as a young, founder-led organization (Alfonso G. Aguilar as Founder & CEO) that is actively seeking institutional capital to scale globally, and no funding rounds, revenue, or headcount figures have been publicly disclosed.

Name

Alyze

Legal name

Alyze

Website

https://alyze.us

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Alyze is an AI-native SaaS platform that uses webcam-based facial affect recognition to measure audience emotion, serving enterprise clients in entertainment, sports, retail, advertising, and smart cities through a cloud-native subscription model.

Ownership category

akta.pro rank

Product category

AI-powered Audience Emotion Analytics

NAICS

Marketing Research and Public Opinion Polling (541910), Custom Computer Programming Services (541511), Information (51)

SIC

Services-Prepackaged Software (7372), Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Emotion, Sentiment & Paralinguistic Intelligence (HDAAAFAI)

akta.pro secondary industries

Facial Recognition & Biometrics (HDAAAEAC), Content-Aware/AI Media Processing (Per-Title Encode, Scene Detection) (MPAHAHAH), Personalization, Recommendations & Search (MPAHAJAF)

Keywords

• Emotion recognition software
• Audience analytics platform
• Facial affect recognition
• AI consumer insights
• Video emotion analysis

Headquarters

HQ city

Coconut Creek

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Emotion Analysis Platform Subscription: Cloud-based SaaS platform providing emotion measurement and analytics services to enterprise clients. Data processing never passes through company servers for enhanced security.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Alyze operates a cloud-based AI platform that reads human emotions via standard webcams and transforms facial data into business intelligence. The service is delivered in two modes: Mode 1 ingests customer-supplied footage (cameras, videos, laptops) for real-time emotional analysis, and Mode 2 routes content to a 7-million-person representative audience panel for emotion-driven customer profiling. Its differentiation is scene-by-scene analysis of long-duration content such as full series episodes and complete movies, with attention curves and primary/secondary emotion tagging.

Product overview

Alyze is a unified AI cloud platform for audience emotion measurement. The core platform consists of two integrated modes: Mode 1 (On-Site Sources) enables users to upload footage from cameras, videos, or laptops directly to the Alyze Cloud for real-time emotional analysis of their own audiences; Mode 2 (Alyze's Audience) allows users to send content to a 7-million-person representative network for profiling potential customers. The platform is designed for deep content analysis of long-duration content such as full series episodes and complete movies, identifying attention curves, primary and secondary emotions scene by scene.

Differentiator

Problem solved

Functional benefit

Products and services

• Alyze Emotion Recognition Platform AI cloud platform that reads human emotions using any webcam and transforms facial data into business intelligence for enterprise clients. Delivered via two modes: Mode 1 ingests customer footage (cameras, videos, laptops) for real-time emotional analysis of the customer's own audience; Mode 2 routes content to a 7-million-person representative panel for emotion-driven profiling of potential customers. Includes deep content analysis of long-duration media (full series episodes, complete movies) with attention curves, primary/secondary emotion tagging, and additional security for unreleased content. Built for enterprise use cases in sports, entertainment, advertising, retail, banking, and smart cities.

Quantifiable outcome

• 85% accuracy vs 55% industry average in facial affect recognition

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• AzurecoreTechnology or IntegrationCloud infrastructure partner providing data processing services. Alyze leverages Azure alongside AWS and other leading services for its cloud infrastructure.
• AWScoreTechnology or IntegrationCloud infrastructure partner providing data processing services. Alyze leverages AWS alongside Azure and other leading services for its cloud infrastructure.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Realeyes: Realeyes uses webcam-based facial coding to measure emotional response to ads and video content for brands and agencies. Directly comparable to Alyze in technology (computer-vision emotion AI), customer base (enterprise advertisers and media owners), and SaaS delivery model.
• Neurodata Lab: Neurodata Lab provides emotion recognition and biometrics analytics using facial and voice analysis for enterprise and research clients. Comparable to Alyze in emotion AI technology stack and target verticals (advertising, media, retail), also named as a benchmark Alyze claims to outperform.
• VicarVision: VicarVision develops facial expression analysis software (FaceReader) for academic and applied emotion research. Comparable to Alyze as a facial affect recognition vendor named explicitly as a benchmark Alyze claims to outperform, indicating technology and customer-base overlap.
• iMotions: iMotions aggregates biometrics (EEG, GSR, eye tracking, facial coding) into a single research platform for academic and enterprise UX research. Comparable to Alyze as an emotion/attention analytics SaaS platform serving similar end-buyers (research teams, brands), though with a stronger multimodal hardware-integration angle.
• Sensory Logic: Sensory Logic provides emotion-analytics consulting and software for media, advertising, and political messaging. Comparable to Alyze in delivering emotion-based audience insights to enterprise buyers in entertainment and advertising, though with a heavier services/consulting model versus Alyze's self-serve SaaS.

Emerging players

• Lightricks: Lightricks has expanded from consumer creative tools into AI-powered content intelligence and emotion-aware media features. Comparable to Alyze at the intersection of AI-driven video analytics and creator/brand content workflows, though its primary revenue still comes from consumer subscriptions.
• Hume AI: Hume AI builds emotion-aware foundation models across voice, face, and language for developer and enterprise APIs. Comparable to Alyze in emotion-AI mission and multimodal ambition, but sells via API rather than a curated consumer panel and targets developers/AI builders rather than media-test buyers.
• Emteq: Emteq builds facial-expression-sensing hardware and software for emotion measurement in research, healthcare, and XR applications. Comparable to Alyze in emotion-AI technology and analytics-platform delivery, though differentiated by hardware/sensor integration and a stronger healthcare/research tilt.

Others

• Affectiva (Smart Eye): Affectiva, now part of Smart Eye, is the most established commercial facial affect recognition platform with automotive, media, and research applications. Comparable to Alyze in underlying technology (facial emotion AI) and enterprise customer base, but with significantly larger scale, capital, and a broader product portfolio.

Broad incumbents

• Microsoft (Azure Face / Cognitive Services): Microsoft Azure offers Face API and broader Cognitive Services with emotion attributes as part of a vast cloud portfolio. Comparable to Alyze as a named benchmark competitor, though Microsoft bundles emotion detection inside a much broader enterprise cloud stack with significantly greater distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/byalyze
• LinkedInlinkedin.com/company/byalyze

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alyze