PMP
PMP Limited is an ASX Top 200 integrated media services company operating five NZ divisions — commercial printing, letterbox distribution, geodemographic analytics (Mosaic), magazine distribution, and pre-press services — serving publishers, retailers, real estate firms, and SMEs across New Zealand and Australia.
- Company typePublic
- Founded1991
- HeadquartersAuckland, New Zealand
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What PMP does
PMP (PMP New Zealand Limited) is a wholly owned subsidiary of PMP Limited, an ASX Top 200 listed integrated media services company. Through five operating divisions — PMP Print, PMP Distribution, Pacific Micromarketing, Gordon & Gotch, and PMP Maxum — PMP provides a vertically integrated supply chain spanning commercial printing (heat set web offset, sheet fed, and digital), nationwide letterbox distribution, customer intelligence and geodemographic segmentation, and magazine/retail distribution services. The company serves publishers, retailers, real estate offices, and SMEs across New Zealand, operating 5 manufacturing/production sites plus distribution infrastructure covering 1.4 million households and 7,000+ retail customers.
PMP's core technology stack includes the Heidelberg CutStar 10-colour press (first in NZ), split-plant printing capabilities enabling mirrored multi-site production, and the proprietary Mosaic tool which classifies all 1.5 million NZ residential homes into 42 geodemographic segments. The distribution network operates through 200+ managers and 6,000 contract deliverers, delivering 650+ million pieces of marketing material, product samples, and newspapers annually. Certifications include ISO 12647-2:2004, ISO 14001 (in progress), and Enviro-Mark Gold.
PMP generates revenue through volume-based commercial printing contracts (transaction fees), letterbox distribution services (transaction fees), magazine distribution and retail management (transaction fees), and subscription/recurring analytics services through Mosaic. The business model is sales-led with B2B direct sales teams targeting enterprise publishers and retailers, supplemented by multi-year contract pricing. Customer segments are organised by vertical: Print Media & Publishing, Retail & Marketers, Real Estate, and SME Businesses. The parent company is connected to the Fraser & Neave Group via a Singapore-based director, with cross-Tasman operations in Australia.
PMP firmographics
Firmographics- Name
- PMP
- Legal name
- PMP New Zealand Limited
- Website
- https://pmplimited.co.nz
- Company type
- Public
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- PMP Limited is an ASX Top 200 integrated media services company operating five NZ divisions — commercial printing, letterbox distribution, geodemographic analytics (Mosaic), magazine distribution, and pre-press services — serving publishers, retailers, real estate firms, and SMEs across New Zealand and Australia.
- Ownership category
- akta.pro rank
PMP industry classification
Industry- Product category
- Commercial Printing and Distribution Services
- NAICS
- Commercial Printing (except Screen and Books) (323111), Printing and Related Support Activities (323), Printing and Related Support Activities (3231)
- SIC
- Commercial Printing (2750), Services-Direct Mail Advertising Services (7331), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Corporate, Promotional & Custom Print Products Distribution (CRAOALAM)
- akta.pro secondary industry
- Direct Mail / Marketing Mail & Bulk Mail Services (TLAAAAAJ)
Keywords
Where PMP is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices6 records
Markets served
PMP business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Commercial Printing: Printing services including magazine, catalogue, newspaper, brochure, flyer, corporate printing, and marketing materials. Revenue generated from volume-based printing contracts with publishers, retailers, and corporate clients.
- Letterbox Distribution: Nationwide direct-to-residential letterbox delivery of catalogues, flyers, direct marketing material, newspapers, and product samples. Covers 1.4 million households through network of 200+ managers and 6000 contract deliverers.
- Magazine Distribution & Retail Management: Distribution of approximately 2500 magazine titles to more than 7000 retail customers, including publishing and retail services for publishers and retailers.
- Customer Intelligence & Analytics: Geodemographic segmentation services using Mosaic tool for database services and consumer insights, enabling targeted marketing campaigns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized B2B service packages |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
PMP product offering
Product offeringCore offering
PMP is a New Zealand-based communications and distribution group operating through five divisions: PMP Print (commercial printing), PMP Distribution (letterbox and unaddressed mail delivery), Pacific Micromarketing (customer intelligence and data services), Gordon & Gotch (magazine distribution), and PMP Maxum (sheet-fed printing and pre-press). The company serves publishers, retailers, advertisers, and brands across New Zealand and Australia with end-to-end print, distribution, and marketing data services.
Product overview
PMP is a diversified printing and media services company operating five distinct divisions that provide integrated supply chain solutions: PMP Print (New Zealand's largest commercial printing company offering heat set web offset, sheet fed, and digital printing for magazines, catalogues, newspapers, brochures and corporate materials); PMP Distribution (nationwide letterbox delivery solutions reaching 1.4 million households with catalogues, flyers, direct marketing and product samples); Pacific Micromarketing (customer intelligence using Mosaic geodemographic segmentation to analyze and target households); Gordon & Gotch (magazine, newspaper and book distribution to over 7000 retail customers handling 2500 titles); and PMP Maxum (sheet fed printing and pre-press services specializing in real estate marketing and SME markets). The divisions operate independently while offering complementary services that enable integrated marketing and publishing solutions.
Differentiator
Problem solved
Functional benefit
Brands
- PMP Print: New Zealand's largest commercial printing company offering magazine, catalogue, newspaper, brochure and corporate printing services.
- PMP Distribution
- Pacific Micromarketing
- Gordon & Gotch
- PMP Maxum
Products and services
- PMP Print Commercial printing services delivering high-volume print production for publishers, retailers, and corporate clients across New Zealand and Australia.
- PMP Distribution Letterbox and unaddressed mail distribution service delivering catalogues, flyers, and marketing material to residential households across New Zealand and Australia.
- Pacific Micromarketing Customer intelligence and consumer data analytics service providing demographic profiling, geo-demographic segmentation, and marketing insights to retailers, advertisers, and government clients.
- Gordon & Gotch Wholesale magazine and print media distribution service supplying retailers across New Zealand and Australia with magazines, periodicals, and printed publications.
- PMP Maxum Sheet-fed printing and pre-press service offering high-quality commercial printing, colour management, and pre-press production for publishers, agencies, and brand marketers.
Quantifiable outcome
- 99% of people read at least some form of letterbox catalogue; 85% of readers purchased something as a direct result of reading a letterbox catalogue
- +1 more outcomes
Companies that use PMP
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles1 record
PMP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
PMP partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Experiancore10-year agreement signed with Experian, a global information solutions company and supplier of MOSAIC, confirming Pacific Micromarketing's position as one of the region's most progressive suppliers of market and customer analytics. The latest version of Mosaic was developed by PMP Micromarketing in consultation with Experian.
- New Zealand Marketing AssociationminorPMP New Zealand is affiliated with the New Zealand Marketing Association as a member organization.
- Print New ZealandminorPMP New Zealand is affiliated with Print New Zealand as a member organization representing the printing industry.
- Magazine Publishers Association New ZealandminorPMP New Zealand is affiliated with the Magazine Publishers Association New Zealand as a member organization.
- Paper ReclaimminorWaste paper is tracked, measured, and collected by Paper Reclaim in Auckland for recycling.
- Coleridge RecyclingminorWaste paper is collected by Coleridge Recycling in Christchurch. Plastic from strapping and wrapping machines are also recycled through Coleridge Recycling.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
PMP competitors and assessment
Company assessmentDirect peers
- IVE Group: IVE Group (ASX:IGL) is Australia's largest diversified print and marketing services company, operating across commercial printing, direct mail, catalogues and digital marketing. Closest comparable to PMP across product mix (commercial print, catalogues, direct mail) and go-to-market in ANZ.
- Ovato (formerly PMP Australia): Ovato is an ANZ commercial printing and distribution business offering catalogue, magazine and retail-marketing print services. Direct competitor across PMP Print, Gordon & Gotch and PMP Distribution categories, particularly for ANZ-based publishers and retailers.
- BlueStar Print Group: BlueStar Print is a New Zealand-based commercial printing group formed from the merger of several print businesses. Direct peer for PMP Print across magazines, catalogues and corporate printing in the NZ market.
- Salmat: Salmat (now operating under Salmat and Salmat Marketing) is an ANZ direct marketing and customer-communications business covering letterbox, catalogue and digital marketing services. Comparable to PMP Distribution and Pacific Micromarketing across unaddressed mail and customer targeting.
Emerging players
- ReachLocal / Catalogue Distribution Specialists: Smaller NZ and ANZ catalogue and letterbox distribution specialists overlap directly with PMP Distribution's letterbox delivery business for retailers and real estate marketers.
Broad incumbents
- Cimpress (Vistaprint): Cimpress is the global leader in mass-customized commercial printing and marketing products, including Vistaprint and several regional brands. Comparable as a broad incumbent in commercial print and marketing services, though focused on small-business digital channels rather than ANZ physical distribution.
- Transcontinental Inc. Transcontinental is a North American printing, packaging and media company with flyer, catalogue and direct mail capabilities. Comparable as a broad incumbent in commercial printing and flyer distribution serving retail and publishing customers.
- Quad/Graphics: Quad/Graphics is one of the largest commercial printers in North America serving magazines, catalogues, retail inserts and direct mail. Broad incumbent peer to PMP's print and distribution offering for publishers and retailers.
- News Corp Australia (News Xtend / Customer Publishing): News Corp Australia is both a major customer of NZ/AU print and distribution services and an operator of customer-publishing and retail-marketing capabilities. Relevant as a broad incumbent and key account comparable to PMP's publishing-segment exposure.
Others
- Experian (Mosaic): Experian is the global supplier of the Mosaic geodemographic segmentation product that underpins PMP Micromarketing. Comparable as a partner/data vendor rather than direct competitor, but materially relevant to PMP's analytics moat.
Market position
Competitive moat6 records
Key highlights6 records
Customer concentration
PMP social profiles
Digital presencePMP compliance and trust
Trust signalCompliance3 records
PMP financial estimates
Financial estimateRevenue estimate
Valuation estimate
PMP leadership team
Management profileNumber of profiles
Profiles1 record
PMP subsidiaries and ownership
Company hierarchySubsidiaries6 records
PMP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PMP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PMP
What does PMP do?
PMP is a New Zealand-based communications and distribution group operating through five divisions: PMP Print (commercial printing), PMP Distribution (letterbox and unaddressed mail delivery), Pacific Micromarketing (customer intelligence and data services), Gordon & Gotch (magazine distribution), and PMP Maxum (sheet-fed printing and pre-press). The company serves publishers, retailers, advertisers, and brands across New Zealand and Australia with end-to-end print, distribution, and marketing data services.
Is PMP a public or private company?
PMP is a public company. It is classified as corporate owned and is currently operating.
When was PMP founded?
PMP was founded in 1991. It employs 1,001 to 5,000 people.
Where is PMP based?
PMP is headquartered in Auckland, New Zealand, in the Oceania region.
How does PMP make money?
Four revenue lines are on record. Commercial Printing is the primary driver. The others are letterbox Distribution, magazine Distribution & Retail Management and customer Intelligence & Analytics.
Who are PMP's main competitors?
Direct peers on record are IVE Group, Ovato (formerly PMP Australia), BlueStar Print Group and Salmat. ReachLocal / Catalogue Distribution Specialists is listed as an emerging player. Broad incumbents are Cimpress (Vistaprint), Transcontinental Inc., Quad/Graphics and News Corp Australia (News Xtend / Customer Publishing). Experian (Mosaic) is listed as an others.
Does PMP have an API?
No public API is recorded for PMP.
What industry is PMP in?
PMP's product category is Commercial Printing and Distribution Services. Its primary akta.pro industry code is CRAOALAM, Corporate, Promotional & Custom Print Products Distribution, with a secondary code of TLAAAAAJ, Direct Mail / Marketing Mail & Bulk Mail Services. Its NAICS code is 323111 and its SIC code is 2750.