Wooden Handle

What Wooden Handle does

Holz-Henkel GmbH & Co. KG is a family-owned German wood trading company and industrial planing mill (Hobelwerk) headquartered in Göttingen, tracing its origins to an 1888 roofing business. The company operates six production lines manufacturing over 100 different wood and planed-wood product variants, including profiled/tongue-and-groove boards, terrace decking, facade profiles, sauna woods, glulam (BSH) and KVH structural timber, sawn timber, imported species (Siberian Larch, Carolina Pine, Western Red Cedar, Hemlock, Southern Yellow Pine, American White Oak, Walnut and Maple, Dark Red Meranti, Canadian Douglasie and Lärche), wood-based panels, and moldings. It has been externally quality-audited annually since 2013 under VEH (Verband Europäischer Hobelwerke) standards by Holzforschung Austria, with FSC, PEFC, EUTR, and CE compliance for sustainability and construction products. The company runs vertically from worldwide wood import through planing to export via own port warehouses. Subsidiary Euroline (founded 2006) converts planing shavings and residual wood into wood briquettes (capacity 25,000–50,000+ tonnes/year) and EN A1 pellets at the Göttingen site; sister company IVG (Industrieverpackungs GmbH, founded 1974) produces industrial pallets and crates.

The business is exclusively B2B, selling to three primary segments: (1) timber and building-materials dealers across Germany and Europe (the wholesale trade channel); (2) the wood-processing industry (industrial customers using wood as raw input for construction, furniture, and packaging); and (3) DIY/hardware retailers (Baumärkte), served through a dedicated retail-format division with EAN labeling, EDIFACT data exchange, and retail-grade packaging — capabilities added via the 2023 integration of TRIMEX Profilholz GmbH. Sales motions combine field sales representatives covering defined territories (including Germany, Poland, and Czech Republic), an inside-sales team in the DACH region, and a captive vehicle fleet delivering within a 75 km radius of Göttingen. Pricing is quote-based, B2B, and undisclosed publicly. Revenue is generated through one-time wholesale transactions on planed wood products, imported species, and export shipments, with certifications (FSC/PEFC/EUTR/CE/VEH) serving as a defensible quality and compliance layer for trade and industrial buyers. Headcount stands at approximately 130 employees across the three entities; the company operates privately under managing directors including Torsten Herzel (CEO), without external private-equity or venture-capital ownership indicated in the source materials.

Name

Wooden Handle

Legal name

Holz-Henkel GmbH & Co. KG

Website

https://holz-henkel.com

Company type

Private

Founded year

1888

Operating status

Operating

Headcount range

11–50 employees

Short description

Holz-Henkel GmbH & Co. KG is a family-owned German industrial planing mill and wood importer based in Göttingen, supplying profiled timber, terrace decking, facade profiles, structural wood, and imported species to timber dealers, wood-processing industry, and DIY retailers across Germany, Poland, and the Czech Republic.

Ownership category

akta.pro rank

Product category

Sawmill and Planing Mill Products

NAICS

Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (423310), Engineered Wood Member Manufacturing (321215), Other Millwork (including Flooring) (321918), Lumber and Other Construction Materials Merchant Wholesalers (4233)

SIC

Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031), Millwood, Veneer, Plywood, & Structural Wood Members (2430), Wholesale-Lumber & Other Construction Materials (5030)

akta.pro primary industry

Wood Remanufacturing (Mouldings, Millwork Blanks, Cut Stock) (IMAMABAI)

akta.pro secondary industries

Wood Mouldings, Millwork & Trim (IMADADAG), Engineered Wood Products Distribution (LVL, I-joists, Glulam, CLT) (IMAMAIAD), Mass Timber & Structural Engineered Wood (CLT, Glulam, NLT/DLT) (IMADADAC), Engineered Wood Siding, Trim & Mouldings (IMAMACAI)

Keywords

• Timber products wholesale
• Industrial planing mill
• Sawn timber importer
• Wood building materials
• Structural timber supply

Headquarters

HQ city

Göttingen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Wood Product Sales: Sale of manufactured and imported wood products to timber/building materials dealers and wood-processing industry in Germany and abroad. Product categories include profiled wood, planed boards, terrace decking, facade profiles, sauna woods, glulam and KVH structural timber, lumber, imported woods, wood-based panels, and moldings.
2. Wood Import Operations: Import of lumber, window cants, terrace boards, and planed goods from worldwide sources including Siberian Larch, Carolina Pine, Western Red Cedar, Hemlock, Southern Yellow Pine, American White Oak, American Walnut, American Maple, Dark Red Meranti, and Canadian species.
3. Export Sales: Export of wood and planing mill products to European countries with reliable logistics via truck, ship, and container, supported by own port warehouses.
4. DIY / Retail Channel: Supply of DIY/hardware store products with retail-specific requirements including EAN labeling, EDIFACT data exchange, retail packaging, and specialized logistics for DIY retailers. The activities of TRIMEX Profilholz GmbH were integrated in 2023.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Holz-Henkel is a German timber importer and industrial planing mill operator that manufactures over 100 different wood and planed wood products on six production lines and sells them wholesale to trade customers. Its core portfolio includes profiled wood (Profilholz/Rauspund), four-sided planed boards (Glattkantprofil), terrace decking, facade profiles, solid wood flooring, sauna woods, glulam (Brettschichtholz) and KVH structural timber, sawn timber, imported wood species, wood-based panels and moldings, complemented by Euroline wood pellets and briquettes.

Product overview

Holz-Henkel operates as a wood trading company and industrial planing mill (Hobelwerk) offering a comprehensive portfolio of wood products. The core offering spans profiled wood and tongue-and-groove boarding (Profilholz/Rauspund), four-sided planed boards and frame timber (Glattkantprofil/Rahmenhölzer), terrace decking in multiple wood species, facade profiles, solid wood flooring (Hobeldielen/Massivholzdielen), thermally modified wood (Thermoholz/Lunawood), sauna woods, structural timber including glulam (Brettschichtholz) and KVH, sawn timber, worldwide imported wood species, wood-based panels and materials (Holzwerkstoffe), and moldings. Subsidiary brands include Euroline for solid wood flooring and fuel products (pellets and briquettes), and the DIY program integrating TRIMEX Profilholz GmbH for retail distribution. The company operates six planing lines producing over 100 different articles.

Differentiator

Problem solved

Functional benefit

Brands

• Euroline: Wood pellets and briquettes brand produced at the Göttingen location, processing Holz-Henkel's wood shavings and residual wood into fuel products
• IVG (Industrieverpackungs GmbH)

Products and services

• Profilholz / Rauspund Nut und Feder

Quantifiable outcome

• 100+ product variants produced on 6 planing lines
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Euroline (Euroline Holzprodukte GmbH & Co. KG)coreStrategic or Co-development PartnerEuroline, founded in 2006, is one of the most modern wood briquette producers in Europe, located at the Göttingen site. It produces up to 50,000 tonnes of wood briquettes per year and also high-quality EN A1 pellets, processing mainly Holz-Henkel's own wood shavings and residual wood. Both companies share the Göttingen location and are operationally aligned.
• Industrieverpackungs GmbH (IVG)minorStrategic or Co-development PartnerIVG, founded in 1974, specializes in the manufacture and trade of pallets and crates, including custom pallets for industry, trade, and crafts. Located at the Göttingen site alongside Holz-Henkel, offering packaging solutions related to Holz-Henkel's wood logistics.
• hagebau Group (Affiliated Companies)minorOthersHolz-Henkel is connected to the hagebau group of companies. The imprint notes data may be shared with hagebau affiliated enterprises, and the company's website is operated in connection with hagebau. This indicates a cooperative/group affiliation rather than a formal strategic alliance.
• TRIMEX Profilholz GmbHcoreStrategic or Co-development PartnerTRIMEX Profilholz GmbH, well-known in the DIY sector, was integrated into Holz-Henkel GmbH in 2023 to optimize workflows and consolidate the DIY business under one operational structure. This integration strengthened Holz-Henkel's DIY product line and retail-specific capabilities.
• VEH – Verband Europäischer HobelwerkecoreOthersHolz-Henkel is an ordinary member of VEH (Association of European Planing Mills). The company sorts a large portion of its self-produced goods according to current VEH sorting regulations, and was the first planing mill in Germany to submit to external monitoring by VEH.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Stora Enso Wood Products: Large Nordic forest products company producing sawn timber, wood-based panels, and engineered wood components; major incumbent in European building materials distribution with overlap on construction timber, panels, and glulam.
• Egger Holz / FRITZ EGGER Group: Austrian-headquartered wood products group producing timber, panels, and building products; competing incumbent in the same German and Central European trade and DIY channels, but with a much broader product portfolio.
• Binderholz: Austrian family-owned integrated wood products group with sawmills, planing, glulam, CLT, and pellets; broader portfolio and deeper vertical integration than Holz-Henkel but overlapping customer base in DACH lumber trade.

Others

• hagebau / BauKing (group channel): German building materials trade and DIY cooperative network; relevant because Holz-Henkel lists it as a group affiliation and supplies DIY product lines through TRIMEX integration. Not a competitor but a critical channel partner.

Direct peers

• HASSLACHER Gruppe: Austrian-based sawmill, planing mill, glulam, and CLT producer serving construction, trade, and industrial customers; nearly identical product mix and end markets to Holz-Henkel with overlapping distribution channels.
• Rettenmeier Holding: German sawmill/planing mill producing sawn timber, profiled wood, pellets, and briquettes; competes directly with Holz-Henkel in German trade and DIY channels and shares the same species import strategy.
• Mayr-Melnhof Holz: Austrian sawmilling and wood processing group operating planing, sorting, and packaging operations that serve the same European lumber trade and DIY customer base as Holz-Henkel.
• Holzwerke Wimmer: German sawmill and wood processing business serving timber trade and packaging customers in Germany; directly comparable in scale and product mix to Holz-Henkel's planed goods business.
• Pfeifer Holz: Austrian family-owned sawmill and planing mill group producing sawn timber, profiled wood, glulam, and CLT; directly comparable as a DACH planing mill/importer with multi-channel distribution to trade and DIY.
• Klausner Holz Niedersachsen: German sawmill operator based near Hannover producing sawn timber and by-products for the European construction and packaging industry; competes for timber supply and trade customers in Germany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/holz-henkel-gmbh
• Instagraminstagram.com/holz_henkel
• Facebookfacebook.com/profile.php

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wooden Handle