Conexión

What Conexión does

Conexión (legal entity: Conexión Executive Search SAS) is a boutique executive and professional search firm founded in 2019 and headquartered in Bogotá, Colombia. The firm connects international companies from Europe, North America, and the Caribbean with senior and executive talent across Latin America, operating across ten LATAM countries (Mexico, Colombia, Brazil, Chile, Peru, Argentina, Costa Rica, Panama, Dominican Republic, Uruguay) and the ABC Caribbean islands (Aruba, Bonaire, Curaçao). Services are organized around three 'moments': 'Enter LATAM' for first-hire market entry, 'Grow in LATAM' for scaling existing operations, and 'Hire for the Caribbean' for addressing island labor shortages with LATAM diaspora talent. Conexión operates with a senior-led, end-to-end engagement model — no account-manager handoffs — and backs every placement with an industry-leading 6-month guarantee, typically delivering a shortlist of five candidates within 4-8 weeks (LATAM) or 4-5 weeks (Caribbean).

The firm has no proprietary technology platform; its core capability rests on human expertise, cultural fluency across continents, and networks built over decades in markets including Mexico City, Querétaro, São Paulo, Bogotá, and Panama City. Operations are supported by standard SaaS tools: Teamtailor for ATS and career-site management, LinkedIn for authentication, and WhatsApp/email for direct client engagement. The business model is professional services — placement fees on contingency or retained bases, with quote-based pricing tied to role seniority, complexity, and geography. Customer acquisition is sales-led, driven by senior-operator outreach, referrals, and content marketing through case studies and industry statistics (e.g., 73% of failed LATAM market entries citing poor local leadership; €200K+ average cost of a failed executive hire in Latin America).

Customer concentration is low and diversified across industries including Technology & SaaS, Agro & Agro Tech, Floriculture & Horticulture, Food & Beverage, Manufacturing & Engineering, Infrastructure, Maritime, Energy & Renewables, Trade & Logistics, Hospitality, and NGO/International Development. Named enterprise and NGO clients include Schippers LATAM, Marelec, HAVATEC, ACTS, Royal van Zanten, CNV Internationaal, Amsterdam Manor Beach Resort Aruba, Marriott Curaçao/Pyrmont Beach Resort, and Alianza Team. The team is lean — founding partner Robert Bertens (Dutch, 30+ years international experience) and senior recruiter Jeniffer Salazar (Peruvian, 15 years LATAM/Caribbean experience) — with open roles for German- and French-speaking senior recruiters signaling incremental expansion of European-language sourcing capacity. The firm is privately held, has raised no external funding, and is GDPR-compliant to serve EU-headquartered clients.

Name

Conexión

Legal name

Conexión Executive Search SAS

Website

https://conexion.work

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Conexión is a Bogotá-based boutique executive search firm founded in 2019 that places senior and executive LATAM talent for international companies entering, scaling in, or sourcing from Latin America and the Dutch Caribbean (Aruba, Bonaire, Curaçao).

Ownership category

akta.pro rank

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Executive Search Placement Fees: Contingency-based or retained search fees for placing executives and senior professionals in LATAM and Caribbean roles. Industry-standard placement fees with a 6-month guarantee on candidates placed.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Conexión is a boutique executive and professional search firm that places bilingual senior professionals and executives into Latin American and Caribbean roles for international companies. It delivers three interconnected service lines — Enter LATAM (market-entry first hires), Grow in LATAM (scaling and replacement), and Hire for the Caribbean (Aruba, Bonaire, Curaçao labor gap solutions) — with shortlists of five curated candidates, deep local networks across Mexico, Brazil, Colombia, and Panama, and a 6-month placement guarantee.

Product overview

Conexión is a boutique executive and professional search firm operating as a unified recruitment services company with three interconnected service offerings: Enter LATAM, Grow in LATAM, and Hire for the Caribbean. These services are delivered through a senior-led model with end-to-end ownership by experienced recruiters who combine cultural fluency across Europe, the USA, Caribbean, and LATAM with deep local networks built over decades. The firm supports international companies across industries including Technology & SaaS, Agro & Agro Tech, Floriculture & Horticulture, Food & Beverage, Manufacturing & Engineering, Infrastructure, Maritime, Energy & Renewables, Trade & Logistics, and Hospitality. All placements are backed by an industry-leading 6-month guarantee, and candidates are typically presented within 4–8 weeks from mandate start.

Differentiator

Problem solved

Functional benefit

Products and services

• Enter LATAM

Quantifiable outcome

• Entity to first hire typically within 4-8 weeks for LATAM, 4-5 weeks for Caribbean
• +3 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hays: Global recruitment firm operating in 33+ countries including LATAM, placing mid-to-senior professionals across industries. Comparable to Conexión on cross-border senior hiring for multinational clients, though at higher volume and broader mid-market positioning.
• Robert Half: Global staffing and consulting firm with executive search via its Robert Half Executive Search practice and dedicated LATAM operations. Comparable to Conexión in placing senior professionals for international companies, though with a broader mid-market focus.
• Egon Zehnder: Privately held global executive search and leadership advisory firm with strong presence in LATAM and Europe. Closely comparable to Conexión's boutique, partner-led executive search model and cross-border senior hiring focus.
• Korn Ferry: Global organizational consulting firm combining executive search, talent assessment, and RPO. Comparable to Conexión in executive search and talent advisory for multinational clients, with significantly broader service portfolio and scale.
• Spencer Stuart: Privately held global executive search and leadership advisory firm with deep LATAM presence. Compares to Conexión on senior-level executive placement, board advisory, and cross-border leadership hiring for multinational clients.
• Heidrick & Struggles: Global executive search firm with practices across all major functions and regions including LATAM. Directly comparable as a senior-led executive search provider serving multinational clients making senior leadership hires, though at materially larger scale and broader geographic footprint than Conexión.
• Michael Page (PageGroup): Global recruitment firm with strong LATAM presence placing mid-to-senior professionals across functions. Comparable to Conexión in serving international clients hiring in LATAM markets, though with broader market coverage and mid-market orientation.

Emerging players

• BairesDev: Latin American technology talent outsourcing provider serving global companies. Comparable to Conexión as a connector between international clients and LATAM professionals, though BairesDev focuses on managed tech teams and nearshore software delivery rather than executive search.
• Toptal: Global freelance talent marketplace with significant LATAM talent pool, particularly in technology. Comparable to Conexión as a channel connecting international companies with LATAM professionals, though Toptal focuses on tech/knowledge work and contractor engagements versus Conexión's executive and full-time placements.

Regional players

• Pandape: LATAM-headquartered staffing and recruitment firm operating across multiple Latin American countries. Comparable to Conexión in regional executive and professional search focus, though broader mid-market staffing orientation and different geographic concentration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/conexion-executive-professional-search

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Conexión