Amaranto
Amaranto is a Spanish IT services company (founded 2006) that delivers technology consulting, custom software development, QA testing, managed IT outsourcing, systems integration, cybersecurity, and digital marketing to large enterprises and SMEs across Spain, the US, and Asia.
- Company typePrivate
- Founded2006
- HeadquartersMadrid, Spain
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What Amaranto does
Amaranto (AMARANTO EUROGROUP, S.L.) is a Spanish IT services company founded on June 29, 2006, registered in Barcelona and headquartered in Cuenca, Spain. The company operates an integrated portfolio of technology services organized as distinct practice areas: Consultoría (technology consulting from IT strategy through application and infrastructure optimization), a Software Factory of 60+ professionals in Cuenca delivering development under outsourcing, closed-project, out-tasking, and time & material models, a dedicated Testing Center for quality assurance, an Outsourcing Unit providing Service Desk, On-Site Support, Systems & Network Management, and Remote Services under SLAs, Systems (cloud, data center, virtualization, unified storage), Security (UTM, next-gen firewalls, VPN, IPS/IDS, application security), and Marketing Media. The company also operates a Network Operations Center and Contact Center (CAU tecnológico) supporting BPO and Call Center operations for 300+ operators. The underlying technology environment spans Microsoft Windows, Linux, Unix, and Mainframe platforms, with development in Java (J2EE, JSP, JavaScript, JSF, Web Services), Microsoft .NET (SharePoint, VB.Net, C#, ASP.Net, MVC), PHP, ColdFusion, COBOL, and RMCOBOL; content platforms including OpenCMS, Liferay, Drupal, Joomla!, and Alfresco; application servers such as Apache, IIS, WebLogic, JBoss, Oracle AS, WebSphere, and Tomcat; and databases including Oracle, SQL Server, DB2, MySQL, and Teradata.
The business model is built on enterprise direct field sales through offices in Madrid, Barcelona, and Cuenca, supplemented by international offices in San Francisco and Hong Kong, delivering custom contractual engagements rather than packaged products. Revenue is generated across managed services (outsourcing under SLAs) and professional services (consulting, software development, integration, maintenance, digital marketing). Customer segments span large enterprises and SMEs (PYME), with R&D+I projects specifically targeting tourism, digital content, and energy efficiency verticals, often co-funded with national and regional bodies (CDTI, MINETUR, MINECO, JCCM) and developed jointly with university partners (UAH, UCLM, ITI, Nebrija). The company holds ISO 9001:2008, ISO 20000, and ISO 15504 (SPICE) Level 3 certifications, follows METRICA 3, CMMI, and SCRUM development methodologies, and has invested over 8 million euros in R&D+I during 2010–2014. Amaranto also operates a sub-brand, konabet, positioned as a digital entertainment platform within its broader ecosystem. No revenue, funding rounds, or named customer logos are publicly disclosed.
Amaranto firmographics
Firmographics- Name
- Amaranto
- Legal name
- AMARANTO EUROGROUP, S.L.
- Website
- https://amarantocompany.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Amaranto is a Spanish IT services company (founded 2006) that delivers technology consulting, custom software development, QA testing, managed IT outsourcing, systems integration, cybersecurity, and digital marketing to large enterprises and SMEs across Spain, the US, and Asia.
- Ownership category
- akta.pro rank
Amaranto industry classification
Industry- Product category
- IT Consulting and Technology Services
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computer Facilities Management Services (541513), Telephone Call Centers (56142), Other Computer Related Services (541519), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Service Desk & Help Desk Services (BPAEAJAA)
- akta.pro secondary industries
- Strategy & IT Advisory (BPAEAAAA), Service Desk & ITSM Outsourcing (BPAEAMAF), Business Process-Aligned IT Outsourcing (ITO + BPO Integrated) (BPAEAMAJ)
Keywords
Where Amaranto is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices5 records
Markets served
Amaranto business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Outsourcing Services: Full IT management outsourcing including Service Desk, On-Site Support, Systems & Network Management, and Remote Services, delivered under service level agreements (ASN's) with contracted periods.
- Software Development & Integration: Design, production, installation, integration, and maintenance of software applications delivered via outsourcing, closed project, out-tasking, and time & material modalities.
- Technology Consulting: Strategic IT consulting covering TI strategy development, application and infrastructure optimization, process analysis, and optimization of specific procedures.
- Marketing Media Services: Digital marketing solutions including dynamic marketing, creative campaigns, and communication services, supported by the company's own software factory.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Amaranto product offering
Product offeringCore offering
Amaranto provides technology consulting, custom software development (in-house Software Factory with 60+ professionals), software quality assurance testing, IT outsourcing (Service Desk, On-Site Support, Systems & Network Management, Remote Services), systems integration (cloud, data center, virtualization, storage, networking, unified communications), cybersecurity solutions (UTM, firewalls, IPS/IDS, VPN), and digital marketing media services. Services are delivered under outsourcing, closed-project, out-tasking, and time & material engagement models with contracted service level agreements.
Product overview
Amaranto is an IT services company offering a portfolio of integrated technology services organized as distinct practice areas. The core offerings include Consultoría (technology consulting with R&D+I focus on tourism, digital content, and energy efficiency), Software Factory (custom software development with over 60 professionals), Testing (quality assurance services), Outsourcing (IT management including Service Desk and remote services), Systems (cloud, data center, virtualization, and storage solutions), Security (cybersecurity and threat management), and Marketing Media (digital marketing and creative services). The company operates Software Factory and Network Operations Center facilities in Cuenca, Spain, with additional offices in Madrid, Barcelona, San Francisco, and Hong Kong.
Differentiator
Problem solved
Functional benefit
Brands
- konabet: Digital entertainment platform referenced in marketing materials, operated as part of Amaranto's ecosystem.
Products and services
- Consultoría (Technology Consulting)
- Software Factory
- Testing (QA)
- Outsourcing (Managed IT Services)
- Systems (Systems Integration)
- Security (Cybersecurity)
- Marketing Media
Quantifiable outcome
- Call Center solution supports more than 300 operators
- +2 more outcomes
Companies that use Amaranto
Customer profileSegments5 records
Ideal customer profiles5 records
Amaranto technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Amaranto partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- UAH (Universidad de Alcalá de Henares)coreCollaborative I+D+I partnership with Universidad de Alcalá de Henares for joint research and development projects in strategic sectors.
- UCLM (Universidad de Castilla-La Mancha)coreCollaborative I+D+I partnership with Universidad de Castilla-La Mancha, the regional university of Castilla-La Mancha where Amaranto's headquarters is located, for joint research and development projects.
- ITI (Instituto Tecnológico de la Informática)coreCollaborative I+D+I partnership with Instituto Tecnológico de la Informática (ITI) for joint R&D+I projects in digital technology sectors.
- Universidad NebrijacoreCollaborative I+D+I partnership with Universidad Nebrija for joint research and development in strategic sectors including digital content and innovation.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Amaranto competitors and assessment
Company assessmentBroad incumbents
- Everis (NTT Data): Major Spanish-origin consulting and IT services firm now under NTT Data, with strong presence in outsourcing, systems integration, and digital transformation for banking and public sector. Comparable to Amaranto in service mix (consulting, development, outsourcing) but with vastly larger delivery footprint.
- Capgemini Spain: Global IT and consulting services leader with significant Spanish practice covering outsourcing, systems integration, and digital transformation. Direct competitor for Amaranto's enterprise and public-sector deals, particularly large multi-year managed services contracts.
- T-Systems Iberia: Deutsche Telekom's enterprise IT arm operating in Spain with focus on cloud, data center, managed services, and consulting. Competes with Amaranto on systems, outsourcing, and Service Desk offerings, especially for telco and large-enterprise clients.
- Atos Spain: Global IT services group with substantial Spanish operations offering consulting, systems integration, managed services, and security. Competes with Amaranto across the same service portfolio but at much larger enterprise scale and brand recognition.
- Indra: Largest Spanish IT services and systems integration group, serving enterprise and public-sector clients across consulting, outsourcing, and defense. Directly competes with Amaranto for mid- and large-enterprise IT services contracts in Spain, but operates at far greater scale and across more geographies.
Direct peers
- Ayesa: Spanish engineering and IT services group with strong presence in consulting, software development, and outsourcing for public administration and large enterprises. Closely comparable mid-sized peer across service mix and customer profile.
- Satec: Spanish IT services specialist focused on systems integration, managed services, and custom software development for enterprise and public-sector clients. Closest mid-market peer to Amaranto, with similar full-service model across consulting, software factory, and outsourcing.
- Altia: Spanish IT consulting and custom software development firm serving enterprise and public-sector clients across Spain and Europe. Comparable to Amaranto as a mid-market Spanish player in custom development, consulting, and outsourced IT services.
- Inetum (formerly GFI): European IT services and software vendor with strong Spanish operations delivering consulting, custom development, and managed services to enterprise and public sector. Closely comparable mid-sized peer to Amaranto in service breadth and target customer profile.
- Dominion Global: Spanish technology services group providing multi-technology solutions, BPO, and contact center services globally. Comparable to Amaranto in integrated IT + BPO + contact center model, with international footprint spanning Spain, LATAM, and Asia.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Amaranto social profiles
Digital presenceAmaranto compliance and trust
Trust signalCompliance3 records
Amaranto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amaranto leadership team
Management profileNumber of profiles
Amaranto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amaranto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amaranto
What does Amaranto do?
Amaranto provides technology consulting, custom software development (in-house Software Factory with 60+ professionals), software quality assurance testing, IT outsourcing (Service Desk, On-Site Support, Systems & Network Management, Remote Services), systems integration (cloud, data center, virtualization, storage, networking, unified communications), cybersecurity solutions (UTM, firewalls, IPS/IDS, VPN), and digital marketing media services. Services are delivered under outsourcing, closed-project, out-tasking, and time & material engagement models with contracted service level agreements.
Is Amaranto a public or private company?
Amaranto is a private company. It is classified as unknown and is currently operating.
When was Amaranto founded?
Amaranto was founded in 2006. It employs 501 to 1,000 people.
Where is Amaranto based?
Amaranto is headquartered in Madrid, Spain, in the Europe region.
How does Amaranto make money?
Four revenue lines are on record. Outsourcing Services are the primary driver. The others are software Development & Integration, technology Consulting and marketing Media Services.
Who are Amaranto's main competitors?
Broad incumbents on record are Everis (NTT Data), Capgemini Spain, T-Systems Iberia, Atos Spain and Indra. Direct peers are Ayesa, Satec, Altia, Inetum (formerly GFI) and Dominion Global.
Does Amaranto have an API?
No public API is recorded for Amaranto.
What industry is Amaranto in?
Amaranto's product category is IT Consulting and Technology Services. Its primary akta.pro industry code is BPAEAJAA, Service Desk & Help Desk Services, with a secondary code of BPAEAAAA, Strategy & IT Advisory. Its NAICS code is 54151 and its SIC code is 7370.