Affluence Funds Management
Affluence Funds Management is a privately held Australian boutique funds manager operating a four-fund, multi-manager platform that targets retirees, SMSFs, and wholesale investors with a 100% performance-based fee model and monthly income distributions.
- Company typePrivate
- Founded2023
- HeadquartersBrisbane, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Affluence Funds Management does
Affluence Funds Management Limited is an Australian boutique funds management company headquartered in Brisbane (ABN 68 604 406 297, AFSL 475940) that operates a multi-manager fund-of-funds platform across four distinct managed funds: the Affluence Income Trust (a diversified fixed income fund targeting monthly distributions of RBA Cash Rate plus 3% per annum, launched 2023), the Affluence Investment Fund (providing exposure to 20-35 underlying specialist managers across all asset classes), the Affluence LIC Fund (a portfolio of Listed Investment Companies) and the Affluence Small Company Fund (unlisted funds run by specialist equity managers, available only to eligible/wholesale investors). The firm's stated investment methodology is contrarian and value-focused, combining 'best of breed' managers who operate in specialised markets with less competition, in order to deliver a mix of regular monthly income and long-term capital growth with lower volatility.
The business model is direct-to-consumer, with a minimum initial investment of $20,000 and applications processed monthly via the firm's website and the Registry Direct investor portal. Affluence charges 100% performance-based fees, with no fixed management fees, aligning manager and investor interests. The company targets three primary customer segments: retirees and SMSFs (often former holders of bank hybrids seeking yield), income-oriented investors requiring monthly cash flow, and eligible/wholesale investors seeking access to smaller-company managers. The firm has 1-10 employees, operates only in Australia, and is privately held by its founders and principals with no disclosed parent company, external shareholders, or funding rounds.
Across its four funds, the platform has accumulated almost 30 years of combined monthly return observations, which the firm uses to analyse seasonal patterns and support investment decisions. Distribution is primarily through content-led digital marketing, including the affluencefunds.com.au website, a monthly eNews newsletter, social media, and educational articles. Revenue is not publicly disclosed and is structurally cyclical, depending entirely on positive fund performance.
Affluence Funds Management firmographics
Firmographics- Name
- Affluence Funds Management
- Legal name
- Affluence Funds Management Limited
- Website
- https://affluencefunds.com.au
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Affluence Funds Management is a privately held Australian boutique funds manager operating a four-fund, multi-manager platform that targets retirees, SMSFs, and wholesale investors with a 100% performance-based fee model and monthly income distributions.
- Ownership category
- akta.pro rank
Affluence Funds Management industry classification
Industry- Product category
- Fund Management
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Fund of Funds & Multi-Manager Mutual Funds (FSAAAEAL)
- akta.pro secondary industries
- Multi-Asset Fund-of-Funds & Multi-Manager Allocation (FSAAAJAI), Multi-Asset Income Funds (Diversified Income) (FSAAAJAG)
Keywords
Where Affluence Funds Management is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Affluence Funds Management business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Management Fees: 100% performance-based fees with no fixed fees charged. The company explicitly states 'Our fees are 100% performance based' as a key differentiator from traditional fund managers who 'Take fees regardless of performance.' Revenue is derived from performance fees earned when funds generate positive returns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 100% Performance Based |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Affluence Funds Management product offering
Product offeringCore offering
Affluence Funds Management operates as a multi-manager fund of funds provider, offering four managed investment funds—the Affluence Income Trust (diversified fixed income), Affluence Investment Fund (20-35 specialist managers across asset classes), Affluence LIC Fund (Listed Investment Companies), and Affluence Small Company Fund (small cap unlisted funds). The firm targets regular monthly income and long-term capital growth for retail and wholesale investors, with a $20,000 minimum initial investment and monthly application cut-offs.
Product overview
Affluence Funds Management operates as a multi-fund investment management platform offering four distinct managed funds. The core portfolio includes the Affluence Income Trust (fixed income), Affluence Investment Fund (multi-manager diversified), Affluence LIC Fund (Listed Investment Company exposure), and Affluence Small Company Fund (small cap equities). The funds operate as a unified platform with shared infrastructure for investor management via Registry Direct, unified application processes, and consolidated reporting.
Differentiator
Problem solved
Functional benefit
Brands
- Affluence Income Trust: Provides access to a highly diversified portfolio of Fixed Income assets with a minimum distribution equal to the RBA Cash Rate plus 3% per annum, paid monthly.
- Affluence Investment Fund
- Affluence LIC Fund
- Affluence Small Company Fund
Products and services
- Affluence Income Trust Provides access to a highly diversified portfolio of Fixed Income assets with a minimum distribution equal to the RBA Cash Rate plus 3% per annum, paid monthly. Designed for investors seeking regular monthly income and capital preservation over rolling 3-year periods.
- Affluence Investment Fund Provides access to 20-35 investment managers across all asset classes targeting a mix of monthly income and long term growth. The flagship multi-manager fund for diversified exposure.
- Affluence LIC Fund Provides access to Australian and global listed stocks plus selected other assets through a portfolio of Listed Investment Companies (LICs). Designed for investors seeking LIC-style exposure.
- Affluence Small Company Fund Provides access to smaller listed companies through a diversified portfolio of unlisted funds run by specialist equity investment managers. Available only to eligible (wholesale) investors.
Quantifiable outcome
- Affluence Income Trust: 7.35% per annum distribution rate (RBA Cash Rate + 3%) paid monthly
- +4 more outcomes
Companies that use Affluence Funds Management
Customer profileSegments3 records
Ideal customer profiles3 records
Affluence Funds Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Affluence Funds Management partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fund Managers (Unspecified)coreAffluence invests in funds managed by specialist investment managers. The Affluence Investment Fund provides access to 20-35 investment managers across all asset classes. These managers operate in specialised markets with less funds under management and competitive advantages. Affluence seeks 'best of breed' managers and combines them to cushion against equity market corrections.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Affluence Funds Management competitors and assessment
Company assessmentDirect peers
- WCM Investment Management: Global boutique active equity manager with a concentrated, quality-growth philosophy. Comparable as a boutique active manager seeking outperformance through differentiated methodology, though WCM is materially larger and global rather than Australia-focused.
- Allan Gray Australia: Australian branch of South African value-oriented fund manager offering multi-asset and equity funds to retail and SMSF investors. Highly comparable contrarian/value philosophy, multi-asset approach, and similar target customer segments in Australia.
- Clime Asset Management: Australian boutique manager offering Australian equities, LIC, and income strategies to retail and SMSF investors. Comparable as a small-cap Australian boutique targeting similar customer segments with active, value-oriented funds.
- Auscap Asset Management: Australian boutique long-only equities manager focused on Australian mid and small caps. Comparable boutique size, Australian-only distribution, and active value-oriented philosophy serving SMSF and retail investors.
- Plato Investment Management: Australian boutique active manager with systematic quality and income-focused strategies. Comparable boutique scale, multi-manager-style approach, and focus on SMSF and advised retail channels in Australia.
- Antipodes Partners: Australian-based boutique global equities manager. Comparable as a boutique active manager with a contrarian/value tilt, serving Australian SMSF and wholesale investors with concentrated global mandates.
- K2 Asset Management: Australian boutique fund manager offering absolute-return, long-short and income strategies to retail and wholesale investors. Comparable boutique scale, Australian distribution focus, and performance-oriented philosophy targeting similar SMSF/retail segments.
Broad incumbents
- Platinum Asset Management: Large Australian multi-manager-style fund manager offering global and Australian equity funds to retail and wholesale investors. Comparable as a listed Australian fund manager targeting similar SMSF and retail segments, though at materially larger scale and broader product set.
- Magellan Asset Management: Leading Australian fund manager known for global equities strategies with high-conviction multi-manager-style approach. Comparable as an Australian-listed active manager targeting SMSF, retail and institutional investors with concentrated, value-oriented philosophies.
- Perpetual Limited: One of Australia's largest traditional fund managers offering multi-asset, Australian equities and fixed income funds. Comparable as a major Australian incumbent with overlapping retail and wholesale distribution channels and a long heritage of active management.
Market position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Affluence Funds Management social profiles
Digital presenceAffluence Funds Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Affluence Funds Management leadership team
Management profileNumber of profiles
Profiles3 records
Affluence Funds Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Affluence Funds Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Affluence Funds Management
What does Affluence Funds Management do?
Affluence Funds Management operates as a multi-manager fund of funds provider, offering four managed investment funds—the Affluence Income Trust (diversified fixed income), Affluence Investment Fund (20-35 specialist managers across asset classes), Affluence LIC Fund (Listed Investment Companies), and Affluence Small Company Fund (small cap unlisted funds). The firm targets regular monthly income and long-term capital growth for retail and wholesale investors, with a $20,000 minimum initial investment and monthly application cut-offs.
Is Affluence Funds Management a public or private company?
Affluence Funds Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Affluence Funds Management founded?
Affluence Funds Management was founded in 2023. It employs 1 to 10 people.
Where is Affluence Funds Management based?
Affluence Funds Management is headquartered in Brisbane, Australia, in the Oceania region.
How does Affluence Funds Management make money?
One revenue line is on record: management Fees.
Who are Affluence Funds Management's main competitors?
Direct peers on record are WCM Investment Management, Allan Gray Australia, Clime Asset Management, Auscap Asset Management, Plato Investment Management, Antipodes Partners and K2 Asset Management. Broad incumbents are Platinum Asset Management, Magellan Asset Management and Perpetual Limited.
Does Affluence Funds Management have an API?
No public API is recorded for Affluence Funds Management.
What industry is Affluence Funds Management in?
Affluence Funds Management's product category is Fund Management. Its primary akta.pro industry code is FSAAAEAL, Fund of Funds & Multi-Manager Mutual Funds, with a secondary code of FSAAAJAI, Multi-Asset Fund-of-Funds & Multi-Manager Allocation. Its NAICS code is 523940 and its SIC code is 6282.