Alpha Taxi
Alpha Taxi is a Paris-based cooperative taxi service founded in 1984, providing 24/7 on-demand taxi booking via mobile apps, phone, and web to individual consumers and corporate subscription clients at state-regulated prefectural pricing.
- Company typePrivate
- Founded1988
- HeadquartersL'hay-les-roses, France
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Alpha Taxi does
Alpha Taxi (legal name: Alpha Taxis) is a cooperative taxi service operating in Paris, France, established in 1984 as a subsidiary of what the company describes as the first cooperative grouping of Parisian taxis (1er groupement coopératif de taxis parisiens). The company positions itself as an actor in the social and solidarity economy (économie sociale et solidaire) and provides on-demand taxi transportation services to individual consumers and corporate clients across Paris, with operations running 24 hours per day, 7 days per week. The service is delivered through a fleet of affiliated driver-members coordinated via a centralized dispatch and booking infrastructure.
The company operates a multi-channel service platform built around GPS-enabled dispatch capabilities, including native mobile applications on iOS and Android, a web-based booking interface, and a dedicated phone booking line (01 45 85 85 85). The technology stack supports real-time vehicle tracking and driver identification prior to pickup. A dedicated B2B portal (Alpha Taxis Pro / Espace Pro) enables corporate subscription management, while a commercial service team handles enterprise relationships during business hours (Monday-Friday 9h-17h, contact 01 49 69 63 55). Proprietary features emphasized in the company's positioning include the 'zéro surtaxe' (zero surcharge) policy, full driver and vehicle identity transparency before pickup, and rigorous application of prefectural (state-set) pricing.
Alpha Taxi's revenue model combines transaction-based taxi fares at prefectural (state-regulated) tariff rates with recurring subscription revenue from corporate clients. The company differentiates itself by not applying markups on phone calls, reservations, specific vehicle requests, or passenger greeting services at train stations and airports. With 11-50 employees (likely excluding self-employed driver-members of the cooperative) and an operational footprint limited to Paris, the company runs a moderate-scale dispatch and booking operation within the regulated Parisian taxi market.
Alpha Taxi firmographics
Firmographics- Name
- Alpha Taxi
- Legal name
- Alpha Taxis
- Website
- https://www.alphataxis.fr
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Alpha Taxi is a Paris-based cooperative taxi service founded in 1984, providing 24/7 on-demand taxi booking via mobile apps, phone, and web to individual consumers and corporate subscription clients at state-regulated prefectural pricing.
- Ownership category
- akta.pro rank
Alpha Taxi industry classification
Industry- Product category
- Ground Passenger Transportation (Taxi Services)
- NAICS
- Taxi and Ridesharing Services (485310)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- E-Hailing Taxi Aggregators (Licensed Taxi Dispatch Platforms) (THADADAC)
- akta.pro secondary industries
- Taxi Cooperative / Owner-Driver Association Operators (TLAFAHAM), Ride-Hailing & Taxi Aggregation Platforms (BPAMAIAE)
Keywords
Where Alpha Taxi is headquartered
LocationHeadquarters
- HQ city
- L'hay-les-roses
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Alpha Taxi business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Taxi Fares: Primary revenue stream from taxi transportation services charged at prefectural (state-fixed) rates. Fares are determined by official tariff regulations set by the French government, applied consistently across all rides 24/7.
- Corporate Subscription Plans: Subscription-based arrangements for business clients (sociétés) providing facilitated booking and transportation services under agreed terms, generating recurring revenue from corporate accounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Prefectural taxi fares (Prix préfectoraux) |
| Subscription | Monthly | Corporate subscription plans |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Alpha Taxi product offering
Product offeringCore offering
Alpha Taxi operates a cooperative taxi service in Paris offering on-demand and scheduled taxi bookings through mobile apps (iOS and Android), a 24/7 phone booking center, and a website. The service includes airport and train station pickups with personalized passenger name signage, applies prefectural (state-fixed) pricing with a zero surcharge policy, and provides subscription plans for corporate clients through a dedicated B2B professional portal.
Product overview
Alpha Taxis operates as a single unified taxi booking service centered around its core taxi dispatch and transportation offering. The company provides taxi services through a mobile application available on iOS and Android platforms, complemented by a professional portal (Alpha Taxis Pro) offering business subscription accounts for corporate clients. The core Alpha Taxis service, mobile apps, and business accounts form an integrated suite where customers can book rides immediately or in advance, with options for specific vehicle requests and airport/train station pickups with passenger name signage.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Driver identity and vehicle information always known before pickup, ensuring passenger safety
- +1 more outcomes
Companies that use Alpha Taxi
Customer profileSegments2 records
Ideal customer profiles2 records
Alpha Taxi technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Alpha Taxi partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
Alpha Taxi competitors and assessment
Company assessmentDirect peers
- Taxi G7: Taxi G7 is the largest Parisian licensed-taxi cooperative/app and the most direct competitor to Alpha Taxi. Both operate licensed Parisian taxi fleets under a cooperative structure with mobile dispatch, corporate accounts, and prefectural pricing — the closest functional peer in the same city.
- Heetch: Heetch is a French ride-hailing app focused on Paris and other French cities, directly competing with Alpha Taxi for on-demand ground transport trips. While it operates a VTC/driver-partner model rather than a taxi cooperative, it targets the same Parisian consumer and corporate accounts via mobile booking.
- FreeNow (formerly myTaxi): FreeNow is a major European taxi and ride-hailing aggregator app that licenses directly with licensed taxi fleets and competes with Alpha Taxi for app-based Parisian taxi bookings. It serves both consumers and corporate accounts with similar subscription-like features.
- LeCab: LeCab is a French premium VTC booking platform serving Paris and other French cities, targeting corporate and executive clients with subscription and on-demand services. It overlaps with Alpha Taxi's B2B subscription value proposition and Parisian service area.
- Allo Taxi: Allo Taxi is a French licensed-taxi booking platform/app operating across multiple French cities. It competes in the same licensed-taxi dispatch category as Alpha Taxi, with overlapping mobile-app booking, phone booking, and corporate account capabilities.
Broad incumbents
- Uber: Uber is the dominant global ride-hailing platform and a broad incumbent in the Paris mobility market, operating UberX, UberVan, and Uber Green. While not a licensed taxi cooperative, it competes directly with Alpha Taxi for consumer and corporate ground-transport demand in Paris.
- Bolt: Bolt is a European ride-hailing platform operating across multiple countries including France. While a broader player, it competes with Alpha Taxi in Paris for both consumer rides and corporate accounts through its app-based platform.
Emerging players
- Marcel (VTC): Marcel is a French VTC platform focused on Paris and select French cities, with a driver-partner model and corporate B2B accounts. It targets similar Parisian corporate and consumer ground-transport demand as Alpha Taxi, primarily through its mobile app.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Alpha Taxi social profiles
Digital presenceAlpha Taxi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alpha Taxi leadership team
Management profileNumber of profiles
Alpha Taxi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alpha Taxi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alpha Taxi
What does Alpha Taxi do?
Alpha Taxi operates a cooperative taxi service in Paris offering on-demand and scheduled taxi bookings through mobile apps (iOS and Android), a 24/7 phone booking center, and a website. The service includes airport and train station pickups with personalized passenger name signage, applies prefectural (state-fixed) pricing with a zero surcharge policy, and provides subscription plans for corporate clients through a dedicated B2B professional portal.
Is Alpha Taxi a public or private company?
Alpha Taxi is a private company. It is currently operating.
When was Alpha Taxi founded?
Alpha Taxi was founded in 1988. It employs 11 to 50 people.
Where is Alpha Taxi based?
Alpha Taxi is headquartered in L'hay-les-roses, France, in the Europe region.
How does Alpha Taxi make money?
Two revenue lines are on record. Taxi Fares are the primary driver. The others are corporate Subscription Plans.
Who are Alpha Taxi's main competitors?
Direct peers on record are Taxi G7, Heetch, FreeNow (formerly myTaxi), LeCab and Allo Taxi. Broad incumbents are Uber and Bolt. Marcel (VTC) is listed as an emerging player.
Does Alpha Taxi have an API?
No public API is recorded for Alpha Taxi.
What industry is Alpha Taxi in?
Alpha Taxi's product category is Ground Passenger Transportation (Taxi Services). Its primary akta.pro industry code is THADADAC, E-Hailing Taxi Aggregators (Licensed Taxi Dispatch Platforms), with a secondary code of TLAFAHAM, Taxi Cooperative / Owner-Driver Association Operators. Its NAICS code is 485310 and its SIC code is 4700.