GTSM Magglingen

Name

GTSM Magglingen

Legal name

GTSM Magglingen AG

Website

https://gtsm.ch

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Playground and Outdoor Recreational Equipment

NAICS

Sporting and Athletic Goods Manufacturing (33992), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Outdoor Recreation Equipment Distribution (Camping, Hiking, Climbing) (CRAOAJAB)

Keywords

• Playground equipment
• Park furniture
• Outdoor fitness equipment
• Skate park equipment
• Urban outdoor furniture

Headquarters

HQ city

Regensdorf

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Playground Equipment Sales: Sale of playground equipment including swings, climbing structures, slides, carousels, sand and water play equipment, themed playgrounds, and inclusive play equipment. Products range from individual items to complete playground systems.
2. Park Furniture Sales: Sale of park and urban furniture including benches, seating, tables, picnic combinations, trash receptacles, ashtrays, planters, fountains, bollards, bike parking, lighting, and dog waste stations.
3. Outdoor Fitness Equipment Sales: Sale of outdoor fitness and calisthenics equipment, sports facilities, skate parks, minigolf, and recreational equipment for public spaces.
4. Planning and Installation Services: Professional services including playground and recreation area planning, design, installation, construction, and ongoing maintenance and inspection services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

GTSM Magglingen AG supplies playground equipment, park furniture, outdoor fitness equipment, and skate park equipment for public and private outdoor spaces. The company complements its product portfolio with design and planning, professional installation, and maintenance services, operating primarily in Switzerland and Liechtenstein.

Product overview

GTSM Magglingen AG is a Swiss physical products company (not a software/platform company) offering a comprehensive portfolio of playground equipment, park furniture, order and disposal systems, and related services for public and semi-public outdoor spaces. The core offering consists of Spielplatzgeräte (playground equipment) including swings, slides, climbing structures, play towers from brands like SIK Holz (robinia wood), PLAYPARC, Neospiel, and Wiegand stainless steel slides; Parkmobiliar (park furniture) including benches, tables, waste containers, bicycle parking, and smart benches (QBen solar benches) from brands like Escofet and proprietary GTSM lines; BRAVO dog hygiene products (own brand); and Ordnung & Entsorgung (order and disposal) systems. The company also provides installation, maintenance, and safety inspection services per SN/EN 1176 standards. Products are distributed primarily in Switzerland and Liechtenstein through an e-commerce platform without any API integrations or software components.

Differentiator

Problem solved

Functional benefit

Brands

• GTSM: Company's own brand for park furniture, public space equipment, and related products.
• BRAVO

Products and services

• Playground Equipment

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• SIK HolzcoreTechnology or IntegrationSIK Holz is a leading manufacturer of robinia wood playground equipment. GTSM represents SIK Holz products featuring the hardest European wood (Resistance Class 1) known for high resilience, elasticity, and natural durability without impregnation. Products include themed play structures, climbing equipment, swings, and natural playground installations with over 35 years of experience in design, planning, and manufacturing.
• PlayparccoreTechnology or IntegrationPlayparc Rose Play GmbH provides safe, standards-compliant playground equipment for children's playgrounds and outdoor fitness equipment (Fitness Parcours, Calisthenics) and recreation equipment for public spaces and outdoor areas for users of all ages. Includes NEO inclusive play equipment, HARENA sand play systems, and 4FCIRCLE outdoor fitness products.
• EscofetcoreTechnology or IntegrationEscofet is a manufacturer of concrete park furniture including benches, seating, tables, trash receptacles, planters, fountains, bollards, bike parking, lighting, and paving stones. Products include design projects, COR-TEN steel elements, and 3D-printed concrete furniture.
• WiegandcoreTechnology or IntegrationWiegand is the market leader for stainless steel tube slides for special projects including tree top walks, floor-level slides inside or outside buildings such as schools. Product range includes standard slides for small children, designer slides, and complete slide paradises.
• MiramondominorChannel Partner/ Reseller/ DistributorMiramondo is a brand represented by GTSM for park furniture including various product lines (Bibi, Hop Hop, La Strada, Mayfield, Superfly, Passepartout, La Superfine, Henry) featuring benches, seating, and outdoor furniture in various materials and designs.
• Modo Arredo UrbanominorChannel Partner/ Reseller/ DistributorModo Arredo Urbano is a brand represented by GTSM for urban and park furniture.
• Out-SiderminorChannel Partner/ Reseller/ DistributorOut-Sider is a brand represented by GTSM for outdoor furniture including the Plateau product line.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Berliner Seilfabrik: Berliner Seilfabrik is a German manufacturer of rope-based playground equipment, climbing nets, and tensioned-membrane play structures. It competes directly with GTSM's rope-play and climbing product lines (including the GSWeb partnership) for premium playground projects.
• Eibe: Eibe is a German manufacturer of playground equipment, outdoor fitness equipment, and play sculptures sold to public spaces, schools, and childcare facilities across Europe. Its product portfolio and public-sector customer focus are directly comparable to GTSM's offering.
• Wicksteed Leisure: Wicksteed is a long-established UK designer and manufacturer of playground equipment, sports facilities, and outdoor fitness equipment for public spaces and educational institutions. Its integrated design, manufacture, install, and aftercare service mirrors GTSM's full-service one-stop model.
• HAGS: HAGS is a Swedish-owned manufacturer of playground equipment and outdoor fitness solutions serving municipalities, schools, and developers across Europe. Its broad product range and public-sector focus make it a direct peer in the same specification-driven sales channel.
• Richter Spielgeräte: Richter Spielgeräte is a German manufacturer of natural robinia-wood playground equipment, climbing structures, and play sculptures. Its specialization in robinia wood directly parallels GTSM's SIK Holz partnership, and it competes in the same premium natural-playground segment in DACH and Switzerland.
• Proludic: Proludic is a French designer and manufacturer of playground, sports, and outdoor-fitness equipment for public spaces across Europe. Its range of themed play areas, multi-sport pitches, and inclusive-play equipment directly overlaps with GTSM's portfolio and customer segments.
• Lappset Group: Lappset is a Finnish manufacturer of playground equipment, outdoor fitness equipment, fitness trails, and senior-fitness stations sold to municipalities and schools across Europe. Its product mix and customer base (public-sector recreation and active-aging fitness) closely mirror GTSM's, making it a strong direct peer.
• KOMPAN: KOMPAN is the world's largest commercial playground and outdoor fitness equipment manufacturer, offering a comprehensive portfolio of play structures, fitness stations, and sport facilities for municipalities, schools, and developers. It is the most direct global peer to GTSM's playground and outdoor-fitness business, competing for the same Swiss municipal tenders.
• mmcité: mmcité is a Czech designer and manufacturer of urban and street furniture (benches, litter bins, bollards, bicycle racks, planters) sold across Europe to municipalities and landscape architects. Its urban-furniture portfolio directly overlaps with GTSM's Escofet-anchored park-furniture business for the same public-sector specifier channel.

Broad incumbents

• Game Time (PlayCore): Game Time is a US-based manufacturer of commercial playground, fitness, and site-amenity products, part of the larger PlayCore group. Its broad product range and national installed base make it a broad incumbent peer in the commercial-playground space that GTSM operates in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/1gtsm
• Xx.com/gtsm_magglingen
• LinkedInlinkedin.com/company/gtsm-magglingen-spielplatz-parkmobiliar-mobilier-urbain-place-de-jeux

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GTSM Magglingen