The Green Room Lounge

What The Green Room Lounge does

The Green Room Lounge is a single-location cocktail bar in Oakland, Maryland, founded and operated by Mikey and Jen Virts, a husband-and-wife team who met as theatre majors at Frostburg State University. The venue is positioned around the theatrical "green room" concept, with every cocktail, mocktail, beer, wine, and food item named after a theatrical actor, character, or play. Staff are trained to explain the storytelling behind each menu item, and the business actively promotes the nearby Our Town Theatre, located blocks away. The product offering is organized into six themed sections — Intermission Menu (food), Fall Farce Menu, Pre-Show Cocktails, Sunday Matinee Cocktails, Post-Show Beer, and Post-Show Mocktails — featuring locally sourced ingredients from Garrett County producers (Firefly Farms, Casselman Creamery, The Country Parson, Wild Ember & Sprinkles) and a curated selection of regional Maryland craft beers alongside mainstream domestic options.

The business operates as a traditional physical retail establishment with no proprietary technology platform, no mobile app, no online ordering, and no delivery presence. Revenue is generated entirely through on-premises consumption on a pay-as-you-go basis, with individual menu items priced between $3 and $18. Operating hours are limited to Wednesday through Sunday (closed Monday and Tuesday), totaling approximately 28 operating hours per week. Customer acquisition relies on walk-in foot traffic, the proximity to Our Town Theatre, and organic referrals from the local theatre community; the company maintains a basic informational website as its only digital channel. There are no institutional investors, no funding rounds, and no multi-unit expansion plans disclosed in the available data.

Name

The Green Room Lounge

Legal name

The Green Room Lounge

Website

https://thegreenroomlounge.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Green Room Lounge is a single-location, theatre-themed cocktail bar in Oakland, Maryland, serving theatrically named cocktails, mocktails, beer, wine, and locally sourced food to local adults and theatre-goers visiting nearby Our Town Theatre.

Ownership category

akta.pro rank

Product category

Cocktail Bar / Lounge Hospitality

NAICS

Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Cocktail Bars & Lounges (CRANACAD)

akta.pro secondary industry

Neighborhood Bars & Taverns (CRANACAA)

Keywords

• Craft cocktail bar
• Theatre themed lounge
• Charcuterie appetizers
• Local craft beer
• Pre-show cocktails

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Food and beverage sales: Revenue is generated through the sale of cocktails, mocktails, beer, wine, and food items including charcuterie boards, appetizers, and bar snacks. All sales are one-time transactions at point of sale with no subscription or recurring revenue component.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

The Green Room Lounge is a single-location cocktail bar in Oakland, Maryland that sells theatre-themed cocktails, beer, wine, mocktails, and food appetizers (including charcuterie boards and locally sourced dishes) for on-premises consumption. Every menu item is named after a theatrical actor, character, or play, and staff are trained to share the story behind each name. The bar operates Wednesday through Sunday with no delivery, takeout, or online ordering channels.

Product overview

The Green Room Lounge is a single-location cocktail bar in Oakland, Maryland, offering a unified food and beverage program organized into themed menu sections: the Intermission Menu (food appetizers), seasonal Fall Farce Menu (cocktails), Pre-Show Cocktails, Sunday Matinee Cocktails, Post-Show Beer, and Post-Show Mocktails. The bar features theatre-inspired cocktails named after theatrical actors, characters, or plays, paired with locally-sourced food items and a curated selection of domestic and craft beers. The entire menu is designed around the theatrical theme, with staff able to explain the story behind each drink's name.

Differentiator

Problem solved

Functional benefit

Products and services

• Intermission Menu (Food) Food appetizers including Fair Verona Caprese Pops ($10), Willy Shakes' Charcuterie ($18), Usnavy Chips & Salsa ($7), and Algernon's Bread Board ($15), featuring local ingredients from Firefly Farms, Casselman Creamery, The Country Parson, Wild Ember & Sprinkles, and Sourdough. Designed for on-premises sharing at the Oakland, Maryland cocktail bar.
• Fall Farce Menu (Cocktails) Seasonal fall cocktail menu of theatrical character-inspired drinks priced $12-$14, including Ophelia's Tears (soju, Chambord, lemonade), A Sidecar Named Desire, Brewster Sisters' Wicked Brew, Elphaba's Potion (green mule), and Ichabod's Apple Mezcal Punch. Sold on-premises at The Green Room Lounge.
• Pre-Show Cocktails Classic and signature cocktails aimed at pre-theatre patrons, priced $10-$14, including Abigail's Dark Side (Dark & Stormy variation), Manhattan Firecracker, Proper Cup Espresso Martini, Our Town Old Fashioned, August Osage Martini, and The Yes and... The Celie Lavender Martini.
• Sunday Matinee Cocktails Daytime cocktail offerings priced $10-$15, including Mame's Mimosa (peach hint), Lady M's Bloody Mary, Desdemona's Bellini, and The Yes and... Cheche Mojito. Served on Sundays at the Oakland bar.
• Post-Show Beer Selection of domestic and craft beers priced $4-$7, including Coors, Coors Light, Bud Light, Yuengling, Michelob Ultra, Manor Hill's Farm Fuzz Belgian Wheat, Big Timber's Timber Cutter Low Carb IPA, Founder's Breakfast Stout, Nepenthe's Space Jellyfish IPA, Victory's Dirtwolf Double IPA, Troeg's Grand Cacao Chocolate Stout, Evolution's Lot 3 IPA, and Burley Oak's Sorry Chicky Sour.
• Post-Show Mocktails Non-alcoholic beverage options priced $3-$10, including Mary Poppins Martini (Shirley Temple variation), Galinda's Sparkling Tangawizi (East African-inspired), Peter's Paloma (grapefruit with lemon and peach), Go Brewing Double IPA (NA), Blue Moon NA Beer, Ariel Chardonnay & Cab Sauv, Abita Rootbeer, and Western MD Lemonade.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Our Town TheatreminorOthersLocal theatre located blocks from The Green Room. The Virts actively promote Our Town Theatre on their About page, directing customers to their website (ourtowntheatre.org). This represents a community referral relationship rather than formal partnership.

Scale indicators1 record

Recent moves5 records

Expansion highlights2 records

Direct peers

• Death & Co: Iconic craft cocktail bar group with locations in NYC, LA, Denver, and Washington DC. Comparable as a hospitality brand built around creative, narrative-driven cocktail menus and a lounge atmosphere appealing to a similar adult experiential customer.
• The Violet Hour: Acclaimed craft cocktail lounge in Chicago with a strong thematic/immersive identity and a curated, theatrical-style presentation. Highly comparable as an independent, design-forward cocktail lounge whose value proposition centers on atmosphere and storytelling rather than volume.
• The Gibson: Speakeasy-style cocktail lounge in Washington, DC. Comparable as an independent themed cocktail lounge emphasizing craft cocktails and an intimate, atmospheric experience for adult patrons.
• Employees Only: Hospitality-driven cocktail bar with locations in NYC, Austin, and other cities. Comparable as an independent cocktail bar where craft drinks, storytelling by bartenders, and a lounge-style environment are central to the offering.
• Sidecar Bar: Independent neighborhood cocktail bar in Los Angeles with a strong focus on craft cocktails and a lounge-style atmosphere. Comparable as a small, owner-operated cocktail lounge built around curated drinks and a distinct local identity.

Regional players

• Sweetwater Tavern: Regional bar/restaurant operator in the Mid-Atlantic with multiple locations. Comparable as a Maryland-area neighborhood food and beverage venue competing for similar local adult patrons, though on a broader and less cocktail-specialized footing.
• Black Water Bar & Grill: Western Maryland bar and grill located in the broader Garrett/regional market. Comparable as a competing on-premise food and alcohol venue serving local adult residents in the same regional market.

Others

• Our Town Theatre: Local community theatre located blocks from The Green Room Lounge. Comparable as a strategic ecosystem partner rather than a competitor; its programming calendar directly drives lounge foot traffic and is referenced on the lounge's website.
• Firefly Farms: Regional artisanal cheese producer in Garrett County whose products are featured on the lounge's menu. Comparable as a key local supplier partner whose brand presence reinforces the lounge's hyperlocal sourcing positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Green Room Lounge