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FreshMail

Full company profile

uuid002vzgw

Namestring
FreshMail
Legal namestring
FreshMail
Websiteurl
freshmail.pl
Company typeenum
Private
Founded yearint
2008
Descriptiontext

FreshMail is a Polish email marketing and newsletter platform founded in 2008 and headquartered in Kraków, Poland. The company provided self-serve tools for small and medium-sized businesses to create, send, and manage email campaigns, build subscriber lists, and run newsletter programs. Its core technology centered on standard email marketing platform functionality — campaign creation, list management, and automation — delivered through a web-based interface at freshmail.pl with a free trial signup flow and 24/7 phone and email customer support.

The company targeted SMBs globally with a product-led growth motion distributed through its own website, employing 101-250 people and serving primarily Central European markets, with Poland as the core geography. FreshMail operated as a horizontal email marketing platform with no disclosed named enterprise customers, no publicly available pricing, and no disclosed revenue figures. No AI/ML capabilities, API/SDK ecosystem, or third-party integrations are referenced in the source material.

FreshMail was acquired by MailerLite, a leading global email marketing platform, and now operates as an integrated part of the MailerLite product. The FreshMail website redirects users to MailerLite's signup flow, effectively ending FreshMail's independent operations. As a subsidiary of a strategic operating company, FreshMail's customer base is being migrated into MailerLite's expanded email marketing platform, with FreshMail's Polish regional identity maintained as a brand entry point into MailerLite's broader offering.

Short descriptiontext

FreshMail is a Polish email marketing and newsletter platform founded in 2008 in Kraków, serving SMBs with self-serve campaign tools. Following its acquisition by MailerLite, FreshMail now operates as part of MailerLite's global email marketing platform.

Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersKraków, Poland
HQ citystring
Kraków
HQ countrystring
Poland
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
email marketing software, newsletter platform, SMS marketing campaigns, subscriber list management, marketing automation
Industry2 codes
1Email Marketing Services (Campaigns, Deliverability, Lifecycle)
CodeBPAFAKABPrimaryYes
2Email Marketing Services (Campaign Strategy, Design, Deliverability)
CodeMPAAAIAAPrimaryNo
NAICS code1 code
  • Advertising, Public Relations, and Related Services5418
SIC code2 codes
  • Services-Advertising7310
  • Services-Prepackaged Software7372
Product category
Email Marketing Software
Social media profiles1 record
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

FreshMail provides an email marketing and newsletter platform that enables businesses to create, send, and manage email campaigns, build subscriber lists, and strengthen customer relationships. Following its acquisition by MailerLite, the service now operates as part of the MailerLite ecosystem, providing Polish-speaking customers with access to an expanded email marketing platform with 24/7 phone and email support.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

FreshMail is a unified email marketing and newsletter platform that operates as a single core product. Following its acquisition by MailerLite, FreshMail now functions as part of MailerLite's broader email marketing ecosystem, offering Polish-speaking customers access to the parent company's expanded platform capabilities while maintaining its regional identity. The service includes phone and email support available 24/7.

Product and service1 record
1FreshMail Email Marketing Platform
Partnership1 partner
1MailerLite
Strategic tierCoreTypeStrategic or Co-development Partner
Description

FreshMail has merged with MailerLite, becoming part of the MailerLite platform. This integration positions FreshMail users to access MailerLite's expanded email marketing capabilities including faster subscriber list development tools, stronger relationship building features, and increased sales functionality.

Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Market position
Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

FreshMail

Email Marketing Softwarefreshmail.pl

FreshMail is a Polish email marketing and newsletter platform founded in 2008 in Kraków, serving SMBs with self-serve campaign tools. Following its acquisition by MailerLite, FreshMail now operates as part of MailerLite's global email marketing platform.

What FreshMail does

FreshMail is a Polish email marketing and newsletter platform founded in 2008 and headquartered in Kraków, Poland. The company provided self-serve tools for small and medium-sized businesses to create, send, and manage email campaigns, build subscriber lists, and run newsletter programs. Its core technology centered on standard email marketing platform functionality — campaign creation, list management, and automation — delivered through a web-based interface at freshmail.pl with a free trial signup flow and 24/7 phone and email customer support.

The company targeted SMBs globally with a product-led growth motion distributed through its own website, employing 101-250 people and serving primarily Central European markets, with Poland as the core geography. FreshMail operated as a horizontal email marketing platform with no disclosed named enterprise customers, no publicly available pricing, and no disclosed revenue figures. No AI/ML capabilities, API/SDK ecosystem, or third-party integrations are referenced in the source material.

FreshMail was acquired by MailerLite, a leading global email marketing platform, and now operates as an integrated part of the MailerLite product. The FreshMail website redirects users to MailerLite's signup flow, effectively ending FreshMail's independent operations. As a subsidiary of a strategic operating company, FreshMail's customer base is being migrated into MailerLite's expanded email marketing platform, with FreshMail's Polish regional identity maintained as a brand entry point into MailerLite's broader offering.

FreshMail firmographics

Firmographics
Name
FreshMail
Legal name
FreshMail
Website
https://freshmail.pl
Company type
Private
Founded year
2008
Operating status
Acquired
Headcount range
101–250 employees
Short description
FreshMail is a Polish email marketing and newsletter platform founded in 2008 in Kraków, serving SMBs with self-serve campaign tools. Following its acquisition by MailerLite, FreshMail now operates as part of MailerLite's global email marketing platform.
Ownership category
akta.pro rank

FreshMail industry classification

Industry
Product category
Email Marketing Software
NAICS
Advertising, Public Relations, and Related Services (5418)
SIC
Services-Advertising (7310), Services-Prepackaged Software (7372)
akta.pro primary industry
Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB)
akta.pro secondary industry
Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA)

Keywords

  • Email marketing software
  • Newsletter platform
  • SMS marketing campaigns
  • Subscriber list management
  • Marketing automation

Where FreshMail is headquartered

Location

Headquarters

HQ city
Kraków
HQ country
Poland
HQ region
Europe

Markets served

FreshMail business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Distribution channels1 record

Marketing channels1 record

FreshMail product offering

Product offering

Core offering

FreshMail provides an email marketing and newsletter platform that enables businesses to create, send, and manage email campaigns, build subscriber lists, and strengthen customer relationships. Following its acquisition by MailerLite, the service now operates as part of the MailerLite ecosystem, providing Polish-speaking customers with access to an expanded email marketing platform with 24/7 phone and email support.

Product overview

FreshMail is a unified email marketing and newsletter platform that operates as a single core product. Following its acquisition by MailerLite, FreshMail now functions as part of MailerLite's broader email marketing ecosystem, offering Polish-speaking customers access to the parent company's expanded platform capabilities while maintaining its regional identity. The service includes phone and email support available 24/7.

Differentiator

Problem solved

Functional benefit

Products and services

  • FreshMail Email Marketing Platform

Companies that use FreshMail

Customer profile

Segments1 record

Ideal customer profiles1 record

FreshMail technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

FreshMail partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • MailerLitecoreStrategic or Co-development PartnerFreshMail has merged with MailerLite, becoming part of the MailerLite platform. This integration positions FreshMail users to access MailerLite's expanded email marketing capabilities including faster subscriber list development tools, stronger relationship building features, and increased sales functionality.

Recent moves3 records

Expansion highlights3 records

FreshMail competitors and assessment

Company assessment

Market position

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

FreshMail social profiles

Digital presence

FreshMail financial estimates

Financial estimate

Revenue estimate

Valuation estimate

FreshMail leadership team

Management profile

Number of profiles

FreshMail funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

FreshMail M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FreshMail

What does FreshMail do?

FreshMail provides an email marketing and newsletter platform that enables businesses to create, send, and manage email campaigns, build subscriber lists, and strengthen customer relationships. Following its acquisition by MailerLite, the service now operates as part of the MailerLite ecosystem, providing Polish-speaking customers with access to an expanded email marketing platform with 24/7 phone and email support.

Is FreshMail a public or private company?

FreshMail is a private company. It is classified as corporate owned and is currently acquired.

When was FreshMail founded?

FreshMail was founded in 2008. It employs 101 to 250 people.

Where is FreshMail based?

FreshMail is headquartered in Kraków, Poland, in the Europe region.

Does FreshMail have an API?

No public API is recorded for FreshMail.

What industry is FreshMail in?

FreshMail's product category is Email Marketing Software. Its primary akta.pro industry code is BPAFAKAB, Email Marketing Services (Campaigns, Deliverability, Lifecycle), with a secondary code of MPAAAIAA, Email Marketing Services (Campaign Strategy, Design, Deliverability). Its NAICS code is 5418 and its SIC code is 7310.

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