BYCap Advisory

What BYCap Advisory does

BYCap Advisory is an independent mergers and acquisitions advisory boutique headquartered in Lyon, France, founded in 2015 by Bertrand Simon. The firm provides transaction advisory services to French entrepreneurs, shareholders, and investment funds across the full deal lifecycle, covering sell-side mandates (Cession & Transmission), buy-side mandates (Acquisitions), capital raising (Levée de fonds), and financing structuration (Financement). It also offers a differentiated "Direction M&A externalisée" service that functions as an outsourced corporate development department for clients seeking ongoing external growth support rather than discrete transactions.

The firm has completed more than 50 transactions since inception across diverse industries including insurance, vertical SaaS, pharmaceuticals, medical imaging, waste management, IT services, loyalty marketing, beauty/cosmetics, transportation, and homeopathy. Deal sizes and counterparties span SMB clients (StudioGroup, Clavel Assurances, AIGA), mid-market players (Senef, MediGroup, Groupe SLR, Praxy), and enterprise mandates (Laboratoires Boiron, Groupe Xefi, ImaOne), with private equity sponsors including Oakley Capital, BNP Paribas Développement, Abénex, Siparex, Galia Gestion, and Capélia acting as repeat counterparties.

The team of 8+ professionals draws on backgrounds at Lazard, HSBC, Credit Suisse, Rabobank, KPMG, Mazars, BNP Paribas, and Crowe, with Bertrand Simon (Associé Fondateur), Romain Munier (Directeur Associé), Maxime Berthoux (Directeur Associé), Maxime Terraes (Directeur), and Elsa Saucourt (Directrice) forming the senior leadership. BYCap operates a relationship-driven, sales-led go-to-market with no technology platform or proprietary software product, generating revenue through transaction-based advisory fees on a professional services model. Its geographic footprint is primarily French with Auvergne-Rhône-Alpes as its core regional market, extending selectively into Switzerland via cross-border mandates.

Name

BYCap Advisory

Legal name

SAS BYCap Advisory FR

Website

https://by-cap.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

BYCap Advisory is an independent Lyon-based M&A boutique founded in 2015 that advises French entrepreneurs, mid-market companies, and investment funds on sell-side, buy-side, fundraising, and financing transactions, with over 50 deals completed across diverse verticals.

Ownership category

akta.pro rank

Product category

M&A Advisory Services

NAICS

Management Consulting Services (54161), Investment Banking and Securities Intermediation (52315)

SIC

Services-Management Consulting Services (8742)

akta.pro industry

PRIMARYBPAHAOAA

M&A Advisory (Buy-Side & Sell-Side)

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/M&A, Transaction & Restructuring Advisory

SECONDARYFSAEAGAI

Management Buyouts (MBO/MBI) & Sponsor-Led Transactions Advisory

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/M&A Advisory & Corporate Finance

SECONDARYFSAEAGAC

Capital Raising Advisory (Equity & Equity-Linked)

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/M&A Advisory & Corporate Finance

Keywords

• Mergers acquisitions advisory
• Sell-side advisory
• Buy-side advisory
• Capital raising advisory
• Management buyout advisory

Headquarters

HQ city

Lyon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. M&A Advisory Fees: The firm earns revenue through advisory fees for M&A transactions including sell-side mandates (cessions/transmissions), buy-side mandates (acquisitions), and capital raising (levées de fonds). Revenue is generated on a transaction basis, likely comprising success fees, retainer fees, and/or hourly billing depending on engagement type.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

BYCap Advisory is an independent M&A advisory boutique that accompanies companies, shareholders, and investment funds through capital operations. It provides tailor-made advisory services covering the full transaction lifecycle, including sell-side (Cession & Transmission), buy-side (Acquisition), capital raising (Levée de fonds), financing structuring, and outsourced M&A direction for French mid-market companies.

Product overview

BYCap Advisory is an independent M&A advisory firm offering a unified suite of advisory services rather than a software product. The firm provides expert guidance across key corporate lifecycle moments including sale and transfer (Cession & Transmission), acquisition advisory, fundraising (Levée de fonds), and financing services. They also offer an outsourced M&A direction service for ongoing external growth strategy support. The company does not offer a technology platform or software products—its offerings consist entirely of professional advisory services delivered by a team of financial experts.

Differentiator

Problem solved

Functional benefit

Products and services

• Conseil en Fusions-Acquisitions (M&A Advisory)

Named customers22 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Rothschild & Co: Global advisory house with a strong French mid-market M&A franchise — competes for the same entrepreneurial clients while offering larger balance sheet and cross-border capability.
• Lazard: Global investment bank where BYCap's founder previously worked; offers M&A advisory at all transaction sizes and serves as a benchmark competitor for boutique hires, though operating at much larger scale.
• Oaklins: Global mid-market M&A advisory network with deep French presence, offering buy-side, sell-side, and capital raising across 15+ sectors — broader scale but comparable mandate profile to BYCap.
• IMAP: International M&A advisory platform with French member firms serving mid-market transactions — competes with BYCap in the same deal-size range but with global cross-border capabilities.

Direct peers

• Largillière Finance: Independent French M&A boutique focused on mid-market transactions for SMEs and mid-cap companies, directly comparable to BYCap in mandate type, target client (French entrepreneurs), and service scope (sell-side, buy-side, fundraising).
• Extens (formerly Adviso Partners): French independent M&A advisory firm where Romain Munier worked before BYCap — comparable independent boutique serving mid-market clients with similar transaction types.
• Clipperton: Independent Paris-based M&A advisory boutique specializing in mid-market tech and digital transactions — directly comparable boutique model with similar founder-led entrepreneurial positioning.
• Raphaël Financial Advisory: Paris-based independent M&A advisory boutique where BYCap's Directeur Associé Romain Munier was previously Managing Director — directly comparable in size, segment focus, and independent boutique positioning.
• Cambot Partners: French independent M&A advisory boutique serving mid-market companies and investment funds with sell-side, buy-side, and capital raising mandates — closely aligned with BYCap's service offering and target segment.

Others

• Sia Partners: International consulting firm with M&A and transaction advisory practices serving French mid-market — adjacent competitor for outsourced strategic advisory mandates that overlap with BYCap's Direction M&A externalisée service.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/by-cap

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BYCap Advisory