Growth Agriculture

What Growth Agriculture does

Growth Agriculture is a privately held Australian agricultural inputs manufacturer, wholesaler, and distributor established in 1992 and headquartered in Goondiwindi, Queensland. The company operates with a small team (1-10 employees) and produces a focused portfolio of liquid foliar nutrition products, biological Integrated Pest Management solutions, spray adjuvants, and cotton defoliants from a single manufacturing facility. Its seven core products include B&B Superfine (a liquid blood and bone fertilizer with NPK 10:4:7), the X-Tra Range of fulvic-acid-complexed micronutrients, Total K (potassium carbonate foliar fertilizer), Charge (high-phosphorus liquid plant food), Steadfast (an acidifying surfactant), Leafex (a cotton defoliant), and the flagship Sero-X, a world-first peptide-based botanical bio-pesticide built on cyclotide technology derived from Clitoria Ternatea extract and developed over 20+ years in collaboration with Southern Cross Plant Science, the University of Queensland, the University of Western Sydney, and NSW Department of Primary Industries. Sero-X is APVMA registered, organically certified, and non-toxic to bees and beneficial insects.

The company monetizes through one-time wholesale supply arrangements with distributors and rural resellers, supplemented by direct field sales engagement with large growers (notably in the Australian cotton industry) and agronomist-led technical recommendations backed by independent trial data. Customer segments include growers (broadacre, cotton, horticulture, mixed farming), agronomists and crop advisors seeking defensible recommendations, product resellers seeking differentiated niche SKUs, and corporate/institutional buyers pursuing ESG-aligned biological inputs. Pricing is not publicly disclosed. Growth Agriculture is 100% Australian owned, with no external institutional investors, parent company, or public listing, and the leadership team is not disclosed in available sources.

In 2025, the company secured a CRDC Innovation Grant to develop slow-release fertiliser pellets from recycled organic waste and won the inaugural Australian Manufacturing Awards Innovation Award in partnership with Innovate Ag, signaling continued R&D pipeline activity. Geographic reach is currently concentrated in Queensland and New South Wales, with no disclosed international operations despite website language referencing exporting and global impact.

Name

Growth Agriculture

Legal name

Growth Agriculture

Website

https://growthag.com.au

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Growth Agriculture is a privately held Australian manufacturer and wholesaler of liquid foliar fertilizers, biological bio-pesticides (including the world-first cyclotide-based Sero-X), spray adjuvants, and cotton defoliants, serving Australian cotton, broadacre, and horticulture growers through distributors and direct sales.

Ownership category

akta.pro rank

Product category

Agricultural Inputs and Crop Nutrition

NAICS

Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Pesticide and Other Agricultural Chemical Manufacturing (32532)

SIC

Agricultural Chemicals (2870)

akta.pro primary industry

Foliar Fertilizers & Foliar Nutrition Programs (AFABACAC)

akta.pro secondary industries

Liquid Specialty Fertilizers (Suspensions, Solutions, UAN Blends) (AFABACAF), NPK & Compound/Blended Fertilizers (IMAEAEAD)

Keywords

• Liquid foliar fertilizers
• Agricultural bio-pesticides
• Crop nutrition products
• Integrated pest management
• Cotton defoliants

Headquarters

HQ city

Wee Waa

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Agricultural Input Products: Manufacturing and distributing a focused portfolio of agricultural products including foliar nutrition (liquid fertilizers, micronutrients), biological IPM (bio-pesticides), spray adjuvants, and defoliants. Products sold through distributors, resellers, and directly to growers.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Growth Agriculture manufactures, wholesales, and distributes a focused portfolio of science-led agricultural inputs for Australian growers. The product range centers on foliar nutrition (liquid fertilizers, complexed micronutrients, high-phosphorus plant foods, and potassium carbonate), biological Integrated Pest Management (notably the Sero-X peptide-based botanical bio-pesticide), spray adjuvants, and cotton defoliants. Products are sold through a distributor and rural reseller network and directly to large growers and agronomists.

Product overview

Growth Agriculture offers a focused portfolio of science-led agricultural products manufactured in Australia since 1992. The product range centers on foliar nutrition and Integrated Pest Management (IPM) solutions. Core products include B&B Superfine (liquid blood and bone fertilizer), the X-Tra Range (micronutrient products with Fulvic acid), Total K (potassium carbonate), Charge (high-phosphorus plant food with Humic Acid), Sero-X (world-first botanical bio-pesticide with cyclotides), Steadfast (acidifying surfactant), and Leafex (cotton defoliant). These products serve Australian growers across broadacre cropping, horticulture, and cotton industries, with a focus on biological and sustainable agriculture.

Differentiator

Problem solved

Functional benefit

Brands

• Sero-X: World-first peptide-based botanical bio-pesticide, APVMA registered, organic certified, and 100% safe for bees and pollinators.
• B&B Superfine
• X-Tra Range
• Total K
• Charge
• Steadfast
• Leafex

Products and services

• B&B Superfine Flagship liquid blood and bone fertilizer with NPK 10:4:7 plus minerals and trace elements, supporting healthy plant growth and improved soil biology. Tank-mixable, foliar-applicable, or banded at sowing, and can serve as a partial nitrogen replacement for synthetic fertilizers like Urea.
• X-Tra Range Family of complexed micronutrient solutions (Zinc, Magnesium, Calcium, Boron) each formulated with Fulvic acid for superior plant uptake, faster deficiency correction, and deeper translocation.
• Total K Highly concentrated potassium carbonate foliar fertiliser (41.5% K) for improved yield and quality across fruit, vegetables, cotton, and broadacre crops.
• Charge High-phosphorus liquid plant food (NPK 11:19:6) with Humic Acid for immediate uptake, supporting root development, cell division, and photosynthesis across broadacre, horticulture, and pasture crops.
• Sero-X World-first peptide-based botanical bio-pesticide containing cyclotides derived from Clitoria Ternatea plant extract. APVMA registered, organic certified, non-toxic to mammals and beneficial insects, and 100% safe for bees and pollinators while controlling a broad spectrum of insect pests.
• Steadfast Compatibility-acidifying surfactant that buffers pH and improves spray efficacy by reducing spray water pH by two or more units to protect chemicals from alkaline hydrolysis. Independently proven to outperform LI700 as a wetter in CCC CRC trials.
• Leafex Cotton defoliant containing 300 g/L sodium chlorate with calcium chloride as fire suppressant, effective in cool or warm conditions for drought-stressed and frost-affected cotton, controlling re-growth.

Quantifiable outcome

• Sero-X controls broad spectrum of insect pests while being 100% safe for bees and pollinators
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered flagship and core.

• Innovate AgflagshipStrategic or Co-development Partner · 1 January 2025Won the Australian Manufacturing Awards Innovation Award in partnership with Innovate Ag, recognizing joint innovation in agricultural products and technology development.
• Southern Cross Plant SciencecoreStrategic or Co-development PartnerResearch collaboration for Sero-X development, contributing to the 20+ years of R&D behind the world-first peptide-based botanical bio-pesticide.
• University of QueenslandcoreStrategic or Co-development PartnerResearch institution collaborating on Sero-X development, including involvement from the Institute for Molecular Bioscience.
• University of Western SydneycoreStrategic or Co-development PartnerResearch institution collaborating on Sero-X development as part of the world-first peptide-based botanical bio-pesticide research program.
• NSW Department of Primary IndustriescoreStrategic or Co-development PartnerGovernment research institution collaborating on Sero-X development and agricultural R&D initiatives.
• Biological Products for Agriculture (Bi-PA)coreStrategic or Co-development PartnerIndustry organization collaborating on biological products research and development for Sero-X technology.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Others

• Elders: Elders is one of Australia's largest rural resellers and distributor networks for crop inputs including fertilizers and crop protection. Comparable as a primary distribution channel partner; Growth Agriculture's reseller network economics depend on relationships with players like Elders.

Broad incumbents

• Nufarm: Nufarm is an Australian-listed global crop protection and seed company with a broad portfolio of crop protection products including biologicals. Comparable as a much larger Australian-headquartered ag-input incumbent against whose distribution scale Growth Agriculture competes at the reseller level.
• Incitec Pivot: Incitec Pivot is an Australian fertilizer and explosives manufacturer with a significant fertilizer business (NPK, urea, ammonium nitrate). Comparable as an Australian-listed incumbent in fertilizer manufacturing whose portfolio overlaps directly with Growth Agriculture's liquid NPK offering.
• Sumitomo Chemical Australia: Sumitomo Chemical Australia distributes crop protection products including biologicals in the Australian market. Comparable as a multinational crop protection incumbent whose portfolio of bio-pesticides and conventional chemistries overlaps with Sero-X and Steadfast in the IPM category.
• Loveland Products (Nutrien Ag Solutions): Loveland Products is the proprietary crop input arm of Nutrien Ag Solutions, producing foliar nutrition, adjuvants, and crop protection products globally. Comparable as a broad incumbent whose specialty fertilizer, adjuvant, and foliar portfolio directly competes with Growth Agriculture's Total K, Charge, and Steadfast lines.

Emerging players

• Certis Biologicals: Certis Biologicals is a global specialist in bio-based crop protection products including bio-insecticides and bio-fungicides. Comparable as a biologicals-focused peer competing in the same IPM/biopesticide category where Sero-X is positioned.
• Bio-Gene Technology: Bio-Gene Technology is an Australian-listed company developing novel insecticide chemistries including a product with bee-safe profile. Comparable as a smaller Australian-listed biological/pesticide innovator pursuing similar differentiated chemistry strategies to Sero-X.

Direct peers

• Vestaron: Vestaron develops peptide-based bio-pesticides for crop protection. Highly comparable to Growth Agriculture because both are pursuing peptide/bioactive chemistries as next-generation insecticides, with Vestaron representing the most direct global analog to Sero-X's cyclotide technology positioning.
• AgBiTech: AgBiTech is an Australian biological crop protection company specializing in baculovirus-based bio-insecticides. Comparable as an Australian biological-IPM specialist serving cotton and broadacre growers through similar distribution channels to Growth Agriculture.
• Omnia Specialties Australia: Omnia Specialties manufactures and distributes specialty liquid fertilizers and bio-stimulants in Australia. Directly comparable to Growth Agriculture's B&B Superfine, X-Tra Range, and foliar nutrition product lines in terms of product type, channel, and target customer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/posts/growth-ag
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• Facebookfacebook.com/growthag.com.au

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Growth Agriculture