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Claratus

Full company profile

uuid002w48e

Namestring
Claratus
Legal namestring
Claratus Commercial Finance Limited
Websiteurl
claratus.com
Company typeenum
Private
Founded yearint
2014
Descriptiontext

Claratus Commercial Finance Limited is a UK-based commercial finance broker, incorporated in November 2014 and operating from Hildenborough, Tonbridge. The company is FCA-authorised (FRN: 675461) and acts as an intermediary that matches UK businesses with suitable lenders from a panel of more than 50 commercial and property finance providers, spanning asset finance, invoice finance, property finance, working capital loans, bridging loans, development finance, tax funding, and government-backed schemes (CBILS, RLS, Bounce Back Loans). Its customer base is concentrated in UK small and medium-sized enterprises and professional practices (solicitors, accountants, medical and dental), with secondary segments in property investors/developers and asset finance clients; individual deal sizes range from £50k working capital facilities to £6.6m property development term loans.

The business model is commission-based intermediation. Claratus earns broker commission from lenders on completed deals, with structures disclosed to clients including fixed fees, fixed commission rates, percentage of facility value, and risk-rated pricing. GTM is sales-led via a dedicated account manager model rather than a call-centre or self-serve platform: each client is guided end-to-end from initial eligibility check through application, lender matching, paperwork, and drawdown. Demand generation combines content marketing (an active News & Views blog, email newsletter), organic social, referral programmes, intermediary/introducer relationships (accountants, business centres), and in-person finance clinics. There is no proprietary technology platform; the offering is a relationship-and-expertise-led service supported by a public website with an online eligibility checker and quote form.

Commercially, Claratus is independent and founder-owned, with no disclosed institutional capital, acquisitions, or external funding rounds. The company has operated for 11 years (as of November 2025), won the NACFB SME Champion award in 2020, and has incrementally expanded its product catalogue and partnership ecosystem (e.g., Lightbulb Credit for credit insight reports, a Personal Guarantee Insurance provider, and Asset Advantage as a specialist asset finance lender). Headcount sits in the 11–50 range, reflecting a deliberately capital-light, organically-grown broker model.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersHildenborough, United Kingdom
HQ citystring
Hildenborough
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
commercial finance brokerage, business lending solutions, asset finance broker, invoice finance broker, property development finance
Industry6 codes
1Commercial Mortgage Brokerage
CodeFSAEAEABPrimaryYes
2Construction & Development (C&D) Lending — Commercial/Multifamily
CodeFSALADAHPrimaryNo
3Commercial & Multifamily Correspondent Lending
CodeFSALACAHPrimaryNo
4Mini-Correspondent / Table Funding Programs
CodeFSALACACPrimaryNo
5Equipment Financing / Leasing (Venture-backed)
CodeFSANAIAEPrimaryNo
6Debt & Structured Finance / Mortgage Brokerage
CodeBPAJABAKPrimaryNo
NAICS code2 codes
  • Mortgage and Nonmortgage Loan Brokers522310
  • Mortgage and Nonmortgage Loan Brokers52231
SIC code3 codes
  • Loan Brokers6163
  • Real Estate Agents & Managers (For Others)6531
  • Mortgage Bankers & Loan Correspondents6162
Product category
Commercial Finance Brokerage
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Broker Commission (Credit Broking)
TypeAffiliate Referral
Description

Claratus acts as a credit broker matching businesses with lenders from its panel. It receives commission from lenders on completed deals. Commission models include: fixed fee, fixed rate of commission, percentage of the amount borrowed, and rate for risk (based on the risk profile of the business). The company is authorised and regulated by the FCA (FRN: 675461) to carry on regulated activities including credit broking, debt adjusting, debt-counselling, and entering into regulated credit agreements as lender.

claratus.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details1 tier
1Bespoke deal-by-deal pricing based on lender panel and borrower risk profile
ModelOtherBilling cadencePay-as-you-go
Notes

Commission models: fixed fee, fixed rate of commission, percentage of the amount you borrow, and rate for risk (based on the risk profile of the business). Specific rates disclosed throughout the customer journey. Tax funding from £5,000+. Development finance from 5.5% per annum. Bridging loans from 0.42% per month.

claratus.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Claratus is a UK commercial finance broker that arranges business funding by matching SMEs, professional practices, property investors, and asset buyers with a panel of 50+ UK lenders. Services span Commercial Finance, Professions Finance, Asset Finance, Invoice Finance, and Property Finance (including bridging, development, commercial mortgages, and BTL), plus specialist modules such as tax funding, VAT funding, working capital, and government-backed schemes (CBILS, RLS, Bounce Back Loans). The firm is FCA-authorised (FRN: 675461) and earns broker commission from lenders on completed deals.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 8 values shown
  • Offers in 24–48 hours from application submission
+7 more records
Product overview1 text field

Claratus Commercial Finance is a UK commercial finance broker that operates as a unified intermediated lending platform connecting businesses with a panel of 50+ lenders. Rather than a single product, the offering comprises multiple finance categories—Commercial Finance, Professions Finance, Asset Finance, Invoice Finance, and Property Finance—that serve as the core product lines. These are complemented by specialized funding modules including Tax Funding, Development Finance, Bridging Loans, Buy-to-Let Mortgages, Commercial Mortgages, and government-backed schemes (RLS, CBILS, Bounce Back Loans). The platform also includes VAT Funding, EPC Improvement Finance, Refurbishment Finance, Working Capital Solutions, and acquisition finance (MBOs/MBIs). Supporting services include Free Company Credit Insight Reports and partner finance services. The broker differentiates through speed (24-48 hour turnaround), access to 50+ lenders, and dedicated account managers rather than call centres.

Product and service5 records
1Commercial Finance
CategoryBusiness Lending Brokerage
Description

Flexible funding solutions tailored to UK businesses, from working capital to expansion loans, matching borrowers with suitable lenders from the Claratus panel.

2Professions Finance
CategoryProfessional Practice Finance Brokerage
Description

Specialist finance for professionals including solicitors, accountants, and medical practices, offering tailored funding with competitive terms to support cash flow.

3Asset Finance
CategoryAsset Finance Brokerage
Description

Enables UK businesses to spread the cost of new equipment, vehicles, or machinery over time without draining cash reserves, arranged via the lender panel.

4Invoice Finance
CategoryWorking Capital Finance Brokerage
Description

Unlocks cash tied up in unpaid invoices to boost working capital, ideal for improving cash flow without taking on additional debt, arranged via specialist lenders.

5Property Finance
CategoryProperty Finance Brokerage
Description

Funding for commercial property purchases, developments, or refinancing, including bridging loans, commercial mortgages, BTL, and development finance arranged through the Claratus panel.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2026-06-02
Description

Claratus partnered with Asset Advantage to arrange a £154,136 CapEx Term Loan facility for a Central London leisure venue fit-out. The two companies have worked together successfully on previous transactions. Asset Advantage is described as a specialist asset finance lender providing funding for equipment, air conditioning, specialist lighting, kitchen modifications, and electrical works.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2023-03-07
Description

Claratus partnered with Lightbulb Credit Limited to help clients know, understand, and improve their business credit ratings. Lightbulb Credit provides free Credit Insight reports showing ratings from Creditsafe, Experian, Equifax, Red Flag Alert, and D&B. The partnership enables Claratus to offer credit improvement services as part of its funding readiness offering.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2023-02-09
Description

Claratus partnered with the UK's only current Personal Guarantee Insurance (PGI) provider to offer insurance coverage for personal guarantees signed in relation to business loans. The PGI policy can cover up to 80% of the value of a guarantee, with maximum cover of £400,000 for secured loans and £300,000 for unsecured loans. Claratus can consider personal guarantees retrospectively.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

UK-based alternative finance provider offering working capital and small business loans; overlaps with Claratus' SME working capital and asset finance proposition.

TypeDirect peer
Description

UK commercial finance broker matching SMEs and property borrowers with lenders across multiple product lines, using a panel-based approach analogous to Claratus.

TypeDirect peer
Description

UK commercial finance broker specialising in property, bridging and development finance for SMEs and investors — overlaps directly with Claratus' property and bridging loan offerings.

TypeDirect peer
Description

UK commercial finance broker offering multi-product lending (asset, invoice, property, working capital) to SMEs via a panel of lenders. Closely comparable business model and customer base to Claratus.

TypeBroad incumbent
Description

UK-listed direct SME lending platform and one of the largest alternative lenders; competes for the same SME borrower base as Claratus, but via direct balance-sheet lending rather than broker intermediation.

TypeDirect peer
Description

UK invoice finance and business funding platform serving SMEs with working capital solutions; directly overlaps with Claratus' Invoice Finance vertical.

TypeDirect peer
Description

UK fintech providing flexible business loans to SMEs; competes for the same SME working capital and growth finance customer as Claratus' panel route.

TypeDirect peer
Description

UK commercial finance broker connecting SMEs with a panel of lenders for working capital, asset and commercial mortgages; closely comparable panel-broker model.

TypeDirect peer
Description

UK and global SME finance broker connecting businesses with lenders and investors for loans, equity and grants. Same intermediated brokerage model serving similar SME and mid-market customers.

TypeBroad incumbent
Description

UK high-street incumbent bank providing SME commercial loans, asset finance and property finance; competes with Claratus for SME working capital and asset finance demand.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers16 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance3 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Claratus

Commercial Finance Brokerageclaratus.com

What Claratus does

Claratus Commercial Finance Limited is a UK-based commercial finance broker, incorporated in November 2014 and operating from Hildenborough, Tonbridge. The company is FCA-authorised (FRN: 675461) and acts as an intermediary that matches UK businesses with suitable lenders from a panel of more than 50 commercial and property finance providers, spanning asset finance, invoice finance, property finance, working capital loans, bridging loans, development finance, tax funding, and government-backed schemes (CBILS, RLS, Bounce Back Loans). Its customer base is concentrated in UK small and medium-sized enterprises and professional practices (solicitors, accountants, medical and dental), with secondary segments in property investors/developers and asset finance clients; individual deal sizes range from £50k working capital facilities to £6.6m property development term loans.

The business model is commission-based intermediation. Claratus earns broker commission from lenders on completed deals, with structures disclosed to clients including fixed fees, fixed commission rates, percentage of facility value, and risk-rated pricing. GTM is sales-led via a dedicated account manager model rather than a call-centre or self-serve platform: each client is guided end-to-end from initial eligibility check through application, lender matching, paperwork, and drawdown. Demand generation combines content marketing (an active News & Views blog, email newsletter), organic social, referral programmes, intermediary/introducer relationships (accountants, business centres), and in-person finance clinics. There is no proprietary technology platform; the offering is a relationship-and-expertise-led service supported by a public website with an online eligibility checker and quote form.

Commercially, Claratus is independent and founder-owned, with no disclosed institutional capital, acquisitions, or external funding rounds. The company has operated for 11 years (as of November 2025), won the NACFB SME Champion award in 2020, and has incrementally expanded its product catalogue and partnership ecosystem (e.g., Lightbulb Credit for credit insight reports, a Personal Guarantee Insurance provider, and Asset Advantage as a specialist asset finance lender). Headcount sits in the 11–50 range, reflecting a deliberately capital-light, organically-grown broker model.

Claratus firmographics

Firmographics
Name
Claratus
Legal name
Claratus Commercial Finance Limited
Website
https://claratus.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Claratus industry classification

Industry
Product category
Commercial Finance Brokerage
NAICS
Mortgage and Nonmortgage Loan Brokers (522310), Mortgage and Nonmortgage Loan Brokers (52231)
SIC
Loan Brokers (6163), Real Estate Agents & Managers (For Others) (6531), Mortgage Bankers & Loan Correspondents (6162)
akta.pro primary industry
Commercial Mortgage Brokerage (FSAEAEAB)
akta.pro secondary industries
Construction & Development (C&D) Lending — Commercial/Multifamily (FSALADAH), Commercial & Multifamily Correspondent Lending (FSALACAH), Mini-Correspondent / Table Funding Programs (FSALACAC), Equipment Financing / Leasing (Venture-backed) (FSANAIAE), Debt & Structured Finance / Mortgage Brokerage (BPAJABAK)

Keywords

  • Commercial finance brokerage
  • Business lending solutions
  • Asset finance broker
  • Invoice finance broker
  • Property development finance

Where Claratus is headquartered

Location

Headquarters

HQ city
Hildenborough
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Claratus business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Broker Commission (Credit Broking): Claratus acts as a credit broker matching businesses with lenders from its panel. It receives commission from lenders on completed deals. Commission models include: fixed fee, fixed rate of commission, percentage of the amount borrowed, and rate for risk (based on the risk profile of the business). The company is authorised and regulated by the FCA (FRN: 675461) to carry on regulated activities including credit broking, debt adjusting, debt-counselling, and entering into regulated credit agreements as lender.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goBespoke deal-by-deal pricing based on lender panel and borrower risk profile

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Claratus product offering

Product offering

Core offering

Claratus is a UK commercial finance broker that arranges business funding by matching SMEs, professional practices, property investors, and asset buyers with a panel of 50+ UK lenders. Services span Commercial Finance, Professions Finance, Asset Finance, Invoice Finance, and Property Finance (including bridging, development, commercial mortgages, and BTL), plus specialist modules such as tax funding, VAT funding, working capital, and government-backed schemes (CBILS, RLS, Bounce Back Loans). The firm is FCA-authorised (FRN: 675461) and earns broker commission from lenders on completed deals.

Product overview

Claratus Commercial Finance is a UK commercial finance broker that operates as a unified intermediated lending platform connecting businesses with a panel of 50+ lenders. Rather than a single product, the offering comprises multiple finance categories—Commercial Finance, Professions Finance, Asset Finance, Invoice Finance, and Property Finance—that serve as the core product lines. These are complemented by specialized funding modules including Tax Funding, Development Finance, Bridging Loans, Buy-to-Let Mortgages, Commercial Mortgages, and government-backed schemes (RLS, CBILS, Bounce Back Loans). The platform also includes VAT Funding, EPC Improvement Finance, Refurbishment Finance, Working Capital Solutions, and acquisition finance (MBOs/MBIs). Supporting services include Free Company Credit Insight Reports and partner finance services. The broker differentiates through speed (24-48 hour turnaround), access to 50+ lenders, and dedicated account managers rather than call centres.

Differentiator

Problem solved

Functional benefit

Products and services

  • Commercial Finance Flexible funding solutions tailored to UK businesses, from working capital to expansion loans, matching borrowers with suitable lenders from the Claratus panel.
  • Professions Finance Specialist finance for professionals including solicitors, accountants, and medical practices, offering tailored funding with competitive terms to support cash flow.
  • Asset Finance Enables UK businesses to spread the cost of new equipment, vehicles, or machinery over time without draining cash reserves, arranged via the lender panel.
  • Invoice Finance Unlocks cash tied up in unpaid invoices to boost working capital, ideal for improving cash flow without taking on additional debt, arranged via specialist lenders.
  • Property Finance Funding for commercial property purchases, developments, or refinancing, including bridging loans, commercial mortgages, BTL, and development finance arranged through the Claratus panel.

Quantifiable outcome

  • Offers in 24–48 hours from application submission
  • +7 more outcomes

Companies that use Claratus

Customer profile

Named customers16 records

Segments6 records

Ideal customer profiles4 records

Claratus technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Claratus partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

  • Asset AdvantagecoreChannel Partner/ Reseller/ Distributor · 2 June 2026Claratus partnered with Asset Advantage to arrange a £154,136 CapEx Term Loan facility for a Central London leisure venue fit-out. The two companies have worked together successfully on previous transactions. Asset Advantage is described as a specialist asset finance lender providing funding for equipment, air conditioning, specialist lighting, kitchen modifications, and electrical works.
  • Lightbulb Credit LimitedcoreStrategic or Co-development Partner · 7 March 2023Claratus partnered with Lightbulb Credit Limited to help clients know, understand, and improve their business credit ratings. Lightbulb Credit provides free Credit Insight reports showing ratings from Creditsafe, Experian, Equifax, Red Flag Alert, and D&B. The partnership enables Claratus to offer credit improvement services as part of its funding readiness offering.
  • Personal Guarantee Insurance Specialist (UK's only current provider of Personal Guarantee Insurance)minorStrategic or Co-development Partner · 9 February 2023Claratus partnered with the UK's only current Personal Guarantee Insurance (PGI) provider to offer insurance coverage for personal guarantees signed in relation to business loans. The PGI policy can cover up to 80% of the value of a guarantee, with maximum cover of £400,000 for secured loans and £300,000 for unsecured loans. Claratus can consider personal guarantees retrospectively.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Claratus competitors and assessment

Company assessment

Direct peers

  • Capify: UK-based alternative finance provider offering working capital and small business loans; overlaps with Claratus' SME working capital and asset finance proposition.
  • Rangewell: UK commercial finance broker matching SMEs and property borrowers with lenders across multiple product lines, using a panel-based approach analogous to Claratus.
  • Clifton Private Finance: UK commercial finance broker specialising in property, bridging and development finance for SMEs and investors — overlaps directly with Claratus' property and bridging loan offerings.
  • Nucleus Commercial Finance: UK commercial finance broker offering multi-product lending (asset, invoice, property, working capital) to SMEs via a panel of lenders. Closely comparable business model and customer base to Claratus.
  • MarketFinance (now Resolve): UK invoice finance and business funding platform serving SMEs with working capital solutions; directly overlaps with Claratus' Invoice Finance vertical.
  • Fleximize: UK fintech providing flexible business loans to SMEs; competes for the same SME working capital and growth finance customer as Claratus' panel route.
  • Alternative Business Funding: UK commercial finance broker connecting SMEs with a panel of lenders for working capital, asset and commercial mortgages; closely comparable panel-broker model.
  • Swoop Funding: UK and global SME finance broker connecting businesses with lenders and investors for loans, equity and grants. Same intermediated brokerage model serving similar SME and mid-market customers.

Broad incumbents

  • Funding Circle: UK-listed direct SME lending platform and one of the largest alternative lenders; competes for the same SME borrower base as Claratus, but via direct balance-sheet lending rather than broker intermediation.
  • Lloyds Bank Business Banking: UK high-street incumbent bank providing SME commercial loans, asset finance and property finance; competes with Claratus for SME working capital and asset finance demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Claratus social profiles

Digital presence

Claratus compliance and trust

Trust signal

Compliance3 records

Claratus financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Claratus leadership team

Management profile

Number of profiles

Profiles4 records

Claratus funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Claratus M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Claratus

What does Claratus do?

Claratus is a UK commercial finance broker that arranges business funding by matching SMEs, professional practices, property investors, and asset buyers with a panel of 50+ UK lenders. Services span Commercial Finance, Professions Finance, Asset Finance, Invoice Finance, and Property Finance (including bridging, development, commercial mortgages, and BTL), plus specialist modules such as tax funding, VAT funding, working capital, and government-backed schemes (CBILS, RLS, Bounce Back Loans). The firm is FCA-authorised (FRN: 675461) and earns broker commission from lenders on completed deals.

Is Claratus a public or private company?

Claratus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Claratus founded?

Claratus was founded in 2014. It employs 11 to 50 people.

Where is Claratus based?

Claratus is headquartered in Hildenborough, United Kingdom, in the Europe region.

How does Claratus make money?

One revenue line is on record: broker Commission (Credit Broking).

Who are Claratus's main competitors?

Direct peers on record are Capify, Rangewell, Clifton Private Finance, Nucleus Commercial Finance, MarketFinance (now Resolve), Fleximize, Alternative Business Funding and Swoop Funding. Broad incumbents are Funding Circle and Lloyds Bank Business Banking.

Does Claratus have an API?

No public API is recorded for Claratus.

What industry is Claratus in?

Claratus's product category is Commercial Finance Brokerage. Its primary akta.pro industry code is FSAEAEAB, Commercial Mortgage Brokerage, with a secondary code of FSALADAH, Construction & Development (C&D) Lending — Commercial/Multifamily. Its NAICS code is 522310 and its SIC code is 6163.

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