Moon Lab

What Moon Lab does

Moon Lab (legally MoonLab Limited) is a Hong Kong-based Blockchain as a Service (BaaS) provider founded in 2021 that builds enterprise-grade infrastructure bridging Web 2.0 and Web 3.0. The company serves large organizations in banking, finance, insurance, supply chain, and professional services, as well as startups and SMEs seeking to prototype decentralized applications. It offers a modular product suite: a Web 3.0 Digital Transformation platform (with sub-products for Digital Collectibles Marketplace, Membership & Loyalty Points, and Digital Ticketing), Tokenization as a Service (covering real estate, CBDC, and loyalty points), MoonWallet (a multi-chain institutional wallet with multi-signature and advanced encryption), Moonify (blockchain-based credential verification for employment and education records), and Plux (a low-code smart contract marketplace). Technology underpinnings include multi-chain compatibility across permissioned and permissionless chains, audited smart contract deployment (the company claims 3,000+ audited contracts for major Web3 protocols), and white-label NFT minting capability.

Revenue is generated through a mix of professional services for BaaS implementation and tokenization engagements, one-time licensing for NFT and marketplace deployments, and subscription recurring revenue from wallet and credential verification products. Go-to-market is sales-led, targeting enterprises via direct sales, free blockchain consultancy sessions booked through Calendly, and case-study-driven content marketing across the company website, blog, LinkedIn, and industry events such as the Cyberport Venture Capital Forum. Named customers and partners include the Hong Kong Monetary Authority (e-HKD Pilot Program), HKT and HKT Digital Ventures, HKUST, ZA Bank, Boston Consulting Group, VSFG, Red Date Technology, and Club Travel, with Hong Kong SAR as the headquarters and operating base across the Asia-Pacific region.

The company is privately held by founders Jack Chen (CEO & Co-founder), Andreas Oktavius (Co-founder), and Reno Prawoto (CTO & Co-founder), employs 11-50 people, has not disclosed any venture funding rounds, and operates sub-brands MoonWallet, Moonify, Plux, and Everyones NFT. Its revenue base is anchored in a small set of Hong Kong institutional relationships, with most visible engagements structured as pilots, proof-of-concepts, or event-driven collaborations rather than scaled multi-year enterprise contracts.

Name

Moon Lab

Legal name

MoonLab Limited

Website

https://themoonlab.co

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Moon Lab is a Hong Kong-based Blockchain as a Service provider founded in 2021 that builds Web 2.0-to-Web 3.0 enterprise solutions, including tokenization, wallets, NFT platforms, and credential verification, serving banks, telecoms, and institutions across Asia-Pacific.

Ownership category

akta.pro rank

Product category

Blockchain as a Service

NAICS

Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372)

akta.pro primary industry

Permissioned Blockchain Platforms & Frameworks (Hyperledger, Corda, Quorum) (FSAPAIAA)

akta.pro secondary industries

Tokenized Securities & Capital Markets Infrastructure (equities, bonds, funds, ATS/MTF connectivity) (FSAPAIAD), Digital Asset Custody & Wallet Infrastructure for Institutions (MPC/HSM, key mgmt, policy controls) (FSAPAIAE), Infrastructure & Project Finance Tokenization (FSADAEAF)

Keywords

• Blockchain as a Service
• Tokenization Platform
• Smart Contract Marketplace
• Digital Wallet Infrastructure
• Credential Verification

Headquarters

HQ city

Hong Kong

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Blockchain as a Service (BaaS) Solutions: Enterprise blockchain solutions including Web 3.0 digital transformation, consulting, and implementation services for businesses transitioning to decentralized technologies.
2. NFT and Digital Collectibles: NFT minting, marketplace solutions, and digital collectible platforms for enterprises and artists, including white-label marketplace offerings.
3. Tokenization Services: Tokenizing real estate, loyalty points, and CBDC solutions for central banks and financial institutions, creating new revenue streams through asset digitization.
4. Wallet Solutions: Custom digital wallet development and management for institutions handling digital currencies, tokens, and stablecoins.
5. Credential Verification: Moonify platform for blockchain-based credential verification services for hiring and professional background checking.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Moon Lab is a Hong Kong-based Blockchain as a Service (BaaS) provider offering enterprise-grade blockchain solutions bridging Web 2.0 and Web 3.0. Its modular product portfolio includes a Web 3.0 Digital Transformation platform (with sub-modules for digital collectibles, membership & loyalty, and digital ticketing), a Tokenization as a Service platform (covering real estate, CBDCs, and loyalty point tokenization), MoonWallet for multi-chain digital asset management, Moonify for blockchain-based credential verification, and Plux, a low-code smart contract API marketplace.

Product overview

Moon Lab is a Hong Kong-based Blockchain as a Service (BaaS) provider offering a modular product portfolio bridging Web 2.0 and Web 3.0. The core offerings consist of: (1) Web 3.0 Digital Transformation platform with sub-products for Digital Collectibles Marketplace, Membership & Loyalty Points, and Digital Ticketing Platform; (2) Tokenization as a Service platform enabling Real Estate tokenization, CBDC solutions, and Loyalty Points tokenization; (3) MoonWallet for multi-chain digital asset management; (4) Moonify for blockchain-based credential verification; and (5) Plux, a low-code smart contract API marketplace. These products work together to provide end-to-end blockchain solutions for enterprises, from infrastructure and wallet services to digital asset trading and credential management.

Differentiator

Problem solved

Functional benefit

Brands

• MoonWallet: Digital wallet for institutions to manage crypto, tokens, stablecoins and digital currencies
• Moonify
• Plux
• Everyones NFT

Products and services

• Web 3.0 Digital Transformation Platform Enterprise platform that bridges Web 2.0 and Web 3.0, delivering modules for digital collectibles marketplaces, membership & loyalty points programs, and digital ticketing. Built for enterprises seeking to launch Web 3.0 customer experiences and digital asset initiatives under a single platform relationship.
• Tokenization as a Service Platform enabling enterprises to tokenize real-world assets including real estate, central bank digital currencies (CBDCs), and loyalty points. Designed for compliant digital asset issuance, lifecycle management, and integration with downstream wallets and marketplaces.
• MoonWallet Multi-chain digital asset wallet for managing cryptocurrencies, NFTs, and tokens across multiple blockchain networks. Supports both permissioned and permissionless chains with multi-signature custody controls for enterprise use.
• Moonify Credential Verification Blockchain-based platform for issuing, managing, and verifying digital credentials, certificates, and identities. Targets use cases such as KYC, professional certification, and document authenticity verification.
• Plux Low-code smart contract API marketplace that enables developers to publish pre-built smart contract APIs and businesses to deploy blockchain applications without writing code. Functions as a marketplace connecting smart contract developers with enterprise consumers.

Quantifiable outcome

• 30% infrastructure cost reduction for banks
• +3 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Nine partnerships are on record, tiered flagship, core and minor.

• Hong Kong Monetary Authority (HKMA)flagshipStrategic or Co-development Partner · 17 January 2023Moon Lab participated in the HKMA e-HKD pilot program alongside HKT Digital Ventures, ZA bank, VSFG, and Boston Consulting Group. This represents a flagship partnership exploring the potential of blockchain and RWA (Real World Assets) related technologies for digital currency in Hong Kong.
• HKT Digital VenturescoreStrategic or Co-development Partner · 17 January 2023Strategic collaboration on e-HKD pilot program and NFT wallet development. HKT Digital Ventures is the digital ventures arm of HKT, one of Hong Kong's leading telecommunications service providers.
• ZA BankcoreStrategic or Co-development PartnerZA Bank, Hong Kong's first virtual bank, collaborated with Moon Lab on the HKMA e-HKD pilot program exploring blockchain-based digital currency solutions.
• Boston Consulting Group (BCG)coreStrategic or Co-development PartnerBCG collaborated with Moon Lab on the HKMA e-HKD pilot program, providing strategic consulting alongside blockchain technology implementation.
• HKT (The Club)coreStrategic or Co-development PartnerNFT gifting platform development for The Club communities as token-gating membership system for The Club Shopping platform. Also developed one-click wallet creation solutions for HKT customers.
• HKUSTcoreStrategic or Co-development PartnerNFT fundraising collaboration for HKUST's 30th anniversary commemorations, offering digital collectibles for fundraising while providing token certificates to donors. Also collaborated on NFT Gallery exhibitions.
• Red Date TechnologycoreTechnology or IntegrationRed Date Technology is a key blockchain infrastructure partner. VP Tim Bailey stated: 'We share a common vision with Moon Lab of removing barriers to mass blockchain adoption around the world and enabling developers and enterprises to leverage the power of decentralized applications and networks.'
• VSFGminorStrategic or Co-development PartnerVSFG participated in the HKMA e-HKD pilot program alongside Moon Lab and other financial institutions, exploring blockchain and digital currency applications.
• PolyU (Hong Kong Polytechnic University)minorStrategic or Co-development PartnerListed as a partner on Moon Lab's website, indicating collaboration in blockchain education, research, or talent development.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hedera: Hedera operates a distributed ledger used for tokenization, digital identity, and enterprise applications — comparable to Moon Lab's multi-chain enterprise BaaS targeting tokenization and digital asset use cases.
• Algorand: Algorand focuses on permissioned and public blockchain infrastructure for tokenization, CBDCs, and capital markets — closely aligned with Moon Lab's tokenization-as-a-service and CBDC offerings for central banks and financial institutions.
• Fireblocks: Fireblocks provides institutional digital asset custody and wallet infrastructure with multi-chain support and MPC security — comparable to Moon Lab's MoonWallet offering for institutional management of crypto, tokens, stablecoins, and CBDCs.
• Digital Asset: Digital Asset builds the Canton enterprise smart contract network for financial institutions — directly comparable to Moon Lab's enterprise BaaS targeting banking and capital markets tokenization workflows.
• Kaleido: Kaleido is an enterprise BaaS platform providing blockchain networks, tokenization, and digital asset infrastructure on multiple protocols — directly comparable to Moon Lab's BaaS bridging Web2 and Web3.
• BitGo: BitGo provides institutional-grade digital asset custody, wallets, and staking infrastructure — directly comparable to Moon Lab's MoonWallet institutional custody and multi-chain wallet services.
• R3: R3's Corda is an enterprise-grade permissioned DLT platform designed for financial institutions, closely mirroring Moon Lab's permissioned-chain enterprise offerings for banking, finance, and insurance verticals.
• Consensys: Consensys provides enterprise blockchain infrastructure (Infura) and developer tooling (MetaMask, Truffle) for Web3 adoption — directly comparable to Moon Lab's BaaS bridging between Web2 and Web3, including multi-chain compatibility and wallet integrations (Moon Lab lists MetaMask as a partner).

Broad incumbents

• Hyperledger: Hyperledger (Linux Foundation) provides open-source enterprise blockchain frameworks including permissioned networks — overlapping with Moon Lab's permissioned-chain BaaS offerings but as the broader foundational layer rather than a packaged service.
• Polygon Labs: Polygon provides enterprise-grade L2 blockchain infrastructure and a broader developer ecosystem used for tokenization and Web3 applications — overlapping with Moon Lab's tokenization and multi-chain enterprise offerings but at significantly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/moon-lab
• Xx.com/themoonlab_co

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moon Lab