Peretti Communications
Peretti Communications is a London-based boutique PR consultancy that has served luxury hospitality and lifestyle brands — including Dorchester Collection, Heesen Yachts, and Groupe Floirat — for over three decades. The firm is now in transition as founder Françoise Peretti steps away.
- Company typePrivate
- Founded1993
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
Peretti Communications firmographics
Firmographics- Name
- Peretti Communications
- Legal name
- Peretti Communations LTD
- Website
- https://peretti.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Peretti Communications is a London-based boutique PR consultancy that has served luxury hospitality and lifestyle brands — including Dorchester Collection, Heesen Yachts, and Groupe Floirat — for over three decades. The firm is now in transition as founder Françoise Peretti steps away.
- Ownership category
- akta.pro rank
Peretti Communications industry classification
Industry- Product category
- Public Relations and Communications Consultancy
- NAICS
- Public Relations Agencies (541820), Portfolio Management and Investment Advice (523940)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Investor Relations (IR) & Capital Markets Communications (MPAAADAH)
Keywords
Where Peretti Communications is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Peretti Communications business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Peretti Communications product offering
Product offeringCore offering
Peretti Communications is a boutique public relations and communications consultancy that provides strategic communications, media relations, and brand reputation services to high-end luxury hospitality and lifestyle brands. The firm operates on a retained consultancy basis, serving a small, prestigious portfolio of clients across luxury hotels, yacht builders, and lifestyle real estate groups.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategic Communications and Public Relations Services Strategic communications, media relations, and public relations consultancy for high-end luxury hospitality, yacht manufacturing, and lifestyle real estate brands, designed to enhance brand reputation and secure premium media coverage.
Companies that use Peretti Communications
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
Peretti Communications technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Peretti Communications partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Sekoya Communications LtdminorSekoya Communications Ltd, under Victoria Henson, handles client communications for Dorchester Collection, Groupe Floirat, Heesen Yachts, Hotel Métropole Monte-Carlo, and Terre Blanche following Françoise Peretti's transition. This appears to be a client referral or transition arrangement rather than a formal partnership.
Scale indicators1 record
Peretti Communications competitors and assessment
Company assessmentDirect peers
- B Public Relations: Hospitality-focused PR boutique representing hotels, resorts, and travel brands. Directly comparable given Peretti's luxury-hospitality client concentration (Dorchester Collection, Hotel Métropole Monte-Carlo, Terre Blanche).
- The Communications Store: London-based PR and comms consultancy serving luxury fashion, beauty, hospitality, and lifestyle clients. Comparable in scope and client profile (prestige lifestyle brands) and operates as a similarly sized specialist.
- Bacchus PR: A London-based boutique PR agency that focuses on luxury hospitality, travel, and lifestyle brands — directly comparable to Peretti's specialty in high-end hotels, yacht builders, and maison brands. Operates with a similar boutique, senior-led model serving enterprise hospitality clients.
- Huble PR (Hospitality PR): A specialist travel and hospitality PR agency serving hotels and destination clients in the UK and Europe. Overlapping target market and use case (PR for premium hospitality) makes it a direct boutique competitor.
- PR Consulting: Boutique PR firm specializing in luxury fashion, hospitality, and lifestyle brands. Closely matches Peretti's offering: senior-led, sector-deep, and targeted at premium consumer-facing clients.
Regional players
- Realwire: UK-based PR distribution and communications services provider working with B2B and consumer brands. Comparable in being a UK PR services firm, though positioned more around press release distribution than luxury retainer work.
- Crosby Communications: Boutique travel and hospitality PR agency operating in European markets. Comparable in scale and sector focus but serving a different geographic footprint, making it more of a regional peer than a direct UK competitor.
Broad incumbents
- Brunswick Group: Global corporate communications advisory with significant presence in luxury, hospitality, and consumer sectors. A broader incumbent that can serve the same luxury-hospitality clients as Peretti but with a much wider portfolio of services.
- FGS Global: A large global strategic communications firm serving corporate, financial, and consumer/lifestyle clients. Adjacent incumbent that competes for high-end lifestyle and luxury retainer work with a much bigger platform.
Emerging players
- Sekoya Communications Ltd: London-based comms firm run by Victoria Henson, currently absorbing client enquiries for Dorchester Collection, Groupe Floirat, Heesen Yachts, Hotel Métropole Monte-Carlo, and Terre Blanche as Peretti transitions. Not a like-for-like scale peer, but the most directly relevant emerging competitor absorbing Peretti's historical book.
Market position
Customer concentration
Peretti Communications social profiles
Digital presencePeretti Communications financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peretti Communications leadership team
Management profileNumber of profiles
Profiles1 record
Peretti Communications funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peretti Communications M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peretti Communications
What does Peretti Communications do?
Peretti Communications is a boutique public relations and communications consultancy that provides strategic communications, media relations, and brand reputation services to high-end luxury hospitality and lifestyle brands. The firm operates on a retained consultancy basis, serving a small, prestigious portfolio of clients across luxury hotels, yacht builders, and lifestyle real estate groups.
Is Peretti Communications a public or private company?
Peretti Communications is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Peretti Communications founded?
Peretti Communications was founded in 1993. It employs 11 to 50 people.
Where is Peretti Communications based?
Peretti Communications is headquartered in London, United Kingdom, in the Europe region.
Who are Peretti Communications's main competitors?
Direct peers on record are B Public Relations, The Communications Store, Bacchus PR, Huble PR (Hospitality PR) and PR Consulting. Regional players are Realwire and Crosby Communications. Broad incumbents are Brunswick Group and FGS Global. Sekoya Communications Ltd is listed as an emerging player.
Does Peretti Communications have an API?
No public API is recorded for Peretti Communications.
What industry is Peretti Communications in?
Peretti Communications's product category is Public Relations and Communications Consultancy. Its primary akta.pro industry code is MPAAADAH, Investor Relations (IR) & Capital Markets Communications. Its NAICS code is 541820 and its SIC code is 7310.