ALVICO Vils

What ALVICO Vils does

ALVICO Vils AG is a privately held Swiss sales promotion and point-of-sale (POS) marketing company headquartered in Eglisau, Switzerland. Founded in 1969 as a chemical products distributor and repositioned in 1985 under Peter Vils toward adhesive and fastening solutions for retail, the company now operates as a full-service provider designing, producing, installing, and warehousing custom and standardized display solutions for Swiss retailers, shopping centers, healthcare providers, and hospitality venues. Its in-house production spans a 1,000 sqm workshop equipped for wood, aluminum, plastic, and metal working plus 3D printing, supported by 4,000 sqm of customer-dedicated warehouse space managed through the AYEAH booking system.

The product portfolio combines proprietary in-house lines (Klappi folding frames, Moti multi-function tables, Dein Kubus custom cubes, Promo Standard/Convenient stands, System 6 and System 12 signage, Schneidematten cutting mats, and vertical plant walls) with bespoke project work, including window displays, signaletik, POS modules, and large-scale experiential installations. The firm is 100% owned and led by Rémy Vils, representing the third generation of family ownership following his December 2020 acquisition of all shares from his father Peter Vils.

The business operates multiple revenue streams: consultative direct project sales to enterprise clients, standardized product sales through a B2B online shop, ongoing customer storage and logistics services billed per pallet per day, and a nationwide installation, assembly, and rollout service. GTM is primarily sales-led and project-based, supplemented by content marketing via case studies, downloadable catalogs, and membership in the Swiss Council Community, with distribution confined to the Swiss domestic market and bilingual (German/French) customer support.

Name

ALVICO Vils

Legal name

ALVICO Vils AG

Website

https://alvico.ch

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

ALVICO Vils AG is a Swiss, family-owned sales promotion company that designs, produces, and installs custom POS displays, signage, and presentation systems for enterprise retailers, shopping centers, healthcare, and hospitality clients across Switzerland.

Ownership category

akta.pro rank

Headquarters

HQ city

Eglisau

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Custom Project Sales: ALVICO designs and produces custom sales promotion solutions including window displays, POS marketing, signage, customer guidance systems, and bespoke presentation solutions for retail environments. Projects range from small boutique installations to large-scale shopping center decorations.
2. Product Catalog Sales: Sale of standardized display products through the ALVICO online shop including roll-up banners, clamping profiles, folding frames, poster stands, prospect holders, plastic bags, price holders, and adhesive products. Minimum order quantities apply for custom products.
3. Customer Storage and Logistics Services: ALVICO offers customer logistics services including storage of promotional materials on 4000 square meters of warehouse space. Managed through AYEAH booking system, charged per pallet space per day. Services include handling, maintenance, assembly and disassembly.
4. Assembly and Installation Services: Professional mounting services for retail installations, national rollouts, multi-day assembly projects, and on-site repairs. Includes both installation and disassembly services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ALVICO Vils AG is a full-service Swiss sales promotion provider that designs, produces, and installs custom retail display solutions — including POS displays, window displays, signage systems, product presentation stands, folding frames, and promotional stands — for businesses across Switzerland. The company combines in-house production on a 1000 sqm workshop, 3D prototyping, customer storage on 4000 sqm of warehouse, and nationwide assembly services into a turnkey offering delivered to major Swiss retailers. It also sells standardized display, adhesive, and fastening products through its online Fachhandel shop.

Product overview

ALVICO Vils is a Swiss sales promotion company offering a unified portfolio of products and services for retail environments. The core products include Klappi (folding frames for poster display), Moti (multi-function tables), and custom cubes (Dein Kubus), supported by promotional display systems (Promo Standard and Promo Convenient) and signage solutions (System 6 and System 12). The company provides comprehensive services including project design, development with 3D technology and prototyping, full-scale production (in-house on 1000m² workshop), and logistics including customer storage on 4000m². An online shop offers ancillary products including display materials, adhesives, fastening systems, tools, and workplace safety equipment. The company operates as a total solutions provider offering concept development through to implementation, assembly, and storage services.

Differentiator

Problem solved

Functional benefit

Brands

• Shop: Online specialist trade assortment for professional decorators, visual merchandisers, and polydesigners 3D.
• Klappi
• Moti
• Promo
• System 6
• System 12

Products and services

• Klappi Folding Frame Swiss-made folding frame for poster and signage display, featuring silver-anodized aluminum profile, stainless steel spring opening mechanism, and interchangeable back panels (polystyrene, aluminum, or galvanized steel). Available in DIN formats A5–A0, Swiss F4, and custom sizes for retailers and visual merchandisers.
• Moti Multi-function Table Height-adjustable (20–100 cm) lightweight table combining an aluminum frame with Lisocore reinforced-cardboard and ultra-thin wood sandwich panel. Available in two sizes (1.0x2.0m and 1.6x0.7m) with optional casters, waste bag holder, and drawer. Designed for retailers needing flexible product presentation surfaces.
• Dein Kubus (Custom Cubes) Customizable presentation cubes for retail, store construction, and events, available in various sizes and finishes using SIBU DESIGN surface materials and wood or cardboard honeycomb substructure. Delivered within two weeks.
• Promo Standard Promotional Stands Durable long-term promotional stands built from aluminum, wood, fabric, and acrylic glass. Sold in S1, M1, L1, and XL1 packages combining rollups, prospect holders, counters, and backwalls (priced from 155.00 CHF to 2,460.00 CHF). Designed for repeat-use retail and event promotion.
• Promo Convenient Promotional Stands Cost-effective cardboard-based promotional stands for one-time events and promotions. Sold in S1, M, and L package configurations for retail and event use.
• System 6 Interior Signage Discreet indoor signage system with a narrow surrounding frame and 8mm depth, available in silver anodized, black anodized, and stainless steel finish across multiple standard sizes (A5 to A3).
• System 12 Indoor/Outdoor Signage Signage system for interior and exterior use, supporting additional formats including free/busy signs.
• Schneidematten (Cutting Mats) Precision cutting mats for visual merchandisers and decorators, available in three variants — Crystal (transparent), Frosted (matte non-slip), and Antistatic — made from durable plastic, custom-cut to size with two-week delivery.
• Vertikale Pflanzenwände (Vertical Plant Walls) Vertical plant walls for retail sales floors, available with real plants or 100% recyclable lifelike artificial plants, suitable for indoor and outdoor use with acoustic damping properties.
• Custom Sales Promotion Project Services Consultative end-to-end sales promotion project service for Swiss retailers, covering window display design, POS marketing, custom signage, customer guidance, signaletic, and bespoke presentation solutions from concept through installation.
• Customer Warehouse Logistics (Kundenlogistik) Customer storage and logistics service providing 4000 sqm of warehouse space for promotional materials, with per-pallet-per-day billing tracked through the AYEAH booking system, including handling, maintenance, and assembly/disassembly.
• Installation and Assembly Services (Montage & Service) Professional nationwide installation, dismantling, and logistics services including multi-day assembly projects, national rollouts, customer material storage and retrieval, with bilingual German/French coverage.
• ALVICO Online Fachhandel Shop B2B e-commerce shop selling standardized display products (roll-ups, clip frames, poster stands, prospect holders), adhesive products, fastening systems, tools, packaging, cleaning supplies, and stationery to professional decorators, visual merchandisers, and polydesigners 3D in Switzerland.

Quantifiable outcome

• Delivery within two weeks for custom cube orders
• +2 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• European Network PartnerscoreStrategic or Co-development PartnerALVICO collaborates with network partners in Switzerland and Europe for production capabilities. This network enables the company to execute both small and large-scale productions while maintaining quality control through Swiss headquarters coordination.
• AYEAHcoreTechnology or IntegrationALVICO uses the AYEAH booking system for customer logistics management. The platform enables customers to track stored materials, monitor duration and costs, with billing per pallet space per day.
• SIBU DESIGNminorStrategic or Co-development PartnerSIBU DESIGN provides surface materials for ALVICO's custom cube products. The partnership enables a variety of surface finishes in different colors, structures, and forms, from matte to glossy, for customizable display cubes.
• Swiss Council Community (SCC)minorOthersALVICO has been a member of the Swiss Council Community for several years. This membership provides industry networking and access to the Swiss Retail Forum, the most important industry event for retail, commercial real estate, and shopping centers in Switzerland.
• Huwy AGminorStrategic or Co-development PartnerALVICO and Huwy AG jointly occupied expanded warehouse facilities at the Forbo AG industrial site in 1995, enabling growth and shared operational infrastructure.
• Elotype AGminorStrategic or Co-development PartnerALVICO and Elotype AG jointly purchased property at Zürcherstrasse 1 in Eglisau in 1991, optimizing operational processes and enabling the first employee hires.
• Büro LuzminorStrategic or Co-development PartnerCommunication agency that contributed to ALVICO company communications and brand materials.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ALVICO Vils