Muhammadiyah Surakarta university

What Muhammadiyah Surakarta university does

Universitas Muhammadiyah Surakarta (UMS) is a private Indonesian university operating under the Muhammadiyah civil society organization, headquartered in Pabelan, Kartasura, Sukoharjo, Central Java, and formally established on October 24, 1981. The institution delivers education across five qualification levels — vocational (Sekolah Vokasi), undergraduate (Sarjana), professional (Profesi), master's (Magister), and doctoral (Doktoral) — spanning 12 faculties including Islamic Studies, Economics and Business, Pharmacy, Medicine, Dentistry, Law, Engineering, Communication and Informatics, Psychology, and Teacher Training, supported by 17 specialized research centers and a 20,000+ accommodation footprint.

The university's core technology is a campus-based educational platform with both face-to-face and digital academic delivery, anchored by a student portal (MyUMS / MyAkademik), a domestic admissions portal (pmb.ums.ac.id), and a dedicated international student application portal (isp.ums.ac.id). Notable platform features include English-taught international programs across 10 faculties, a dedicated Artificial Intelligence study program under the Faculty of Communication and Informatics, industry-integrated vocational curricula (CARfix automotive management, Cruise Ship Hotel training, Islamic banking with 11 bank partners, 2D/3D animation with Hica Studio), and wholly-owned healthcare subsidiaries (RS UMS hospital and Muhammadiyah Medical Center).

UMS generates revenue primarily through tuition and academic fees across its multi-level program portfolio, supplemented by short-term vocational training fees (Rp3.6M–Rp8.9M per program), external research grants from the Ministry of Education, Culture, Research and Technology (Kemendikbudristek), and internal research funding administered by Lembaga Riset dan Inovasi UMS. The go-to-market is direct-to-consumer via online admissions portals and a multi-channel marketing mix spanning website, social media (Facebook, Instagram, TikTok, YouTube, LinkedIn, X), and a themed editorial newsletter. The institution holds the highest BAN-PT institutional accreditation (Unggul/Excellent), ranks #1 among Islamic and private universities in Indonesia per QS/THE-affiliated rankings, and is positioned in the QS 1401+ and THE 1201-1501 global bands.

Name

Muhammadiyah Surakarta university

Legal name

Universitas Muhammadiyah Surakarta

Website

https://ums.ac.id

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Universitas Muhammadiyah Surakarta (UMS) is a private Indonesian university under the Muhammadiyah organization, delivering vocational through doctoral programs across 12 faculties and 17 research centers, serving domestic and international students with English-language programs, industry-integrated vocational training, and on-campus healthcare services.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (61131), Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Technical and Trade Schools (6115)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Hybrid, Multi-Location & Multi-Country Study Abroad Programs (EDAIAAAE)

akta.pro secondary industries

Direct Enrollment & Third-Party University Study Abroad Programs (EDAIAAAB), Research & Lab-Based Short-Term Programs (Undergraduate/Graduate) (EDAIAIAF), Short-Term Certificate & Micro-Credential Programs (International) (EDAIAIAI)

Keywords

• Higher education services
• Undergraduate degree programs
• Vocational training programs
• International student programs
• Academic research services

Headquarters

HQ city

Sukoharjo

HQ country

Indonesia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Academic Fees: UMS generates primary revenue from student tuition and fees across its comprehensive range of programs spanning vocational (Sekolah Vokasi), undergraduate (Sarjana), professional (Profesi), Master's (Magister), doctoral (Doktoral), and international programs. Tuition fees vary by program level and field of study.
2. Vocational Training Fees: Short-term vocational training programs charge specific fees per program (e.g., Animation 2D/3D: Rp8,900,000 for 6 months; Perbankan Syariah: Rp3,800,000 for 6 months; CARFix: Rp5,500,000 for 6 months; Kewirausahaan: Rp3,600,000 for 2 months).
3. Research and Community Service Grants: UMS receives government and internal research funding through schemes such as External Research Hibah from the Ministry of Education and Research (Kementerian Pendidikan, Kebudayaan, Riset, dan Teknologi) and internal research grant programs administered by the Lembaga Riset dan Inovasi UMS.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Universitas Muhammadiyah Surakarta delivers higher education programs spanning vocational certificates, undergraduate (Sarjana), professional (Profesi), master's (Magister), doctoral (Doktoral), and English-taught international programs across 12 faculties. The university also provides research services through 17 research centers, academic publishing via journals and proceedings, community service programs, and supporting student services including the MyUMS portal and international student scholarships. Vocational programs include specialized industry-aligned tracks such as automotive management (CARFix), Islamic banking, animation, and cruise ship hospitality.

Product overview

Universitas Muhammadiyah Surakarta (UMS) is a comprehensive private university offering a multi-level educational platform spanning vocational (Sekolah Vokasi), undergraduate (Sarjana), professional (Profesi), master's (Magister), and doctoral (Doktoral) programs, plus international English-language programs. The university operates 12 faculties covering Islamic studies, economics and business, pharmacy, geography, law, health sciences, medicine, dentistry, teacher training, communication and informatics, psychology, and engineering. Beyond degree programs, UMS provides integrated services including research centers, academic publishing (journals, proceedings, conferences, books), community service, student portals (MyUMS, MyAkademik), and international student support services.

Differentiator

Problem solved

Functional benefit

Products and services

• Sekolah Vokasi (Vocational School) Vocational education programs preparing students for professional careers through practical training including heavy equipment mechanics, heavy equipment operators, power plant operators, cruise ship hotels, mechanical electrical plumbing, ship technicians, 2D/3D animation, crane maintenance, Islamic banking, occupational safety (K3), automotive management, and online shop marketing. Designed for working-age individuals and vocational graduates seeking rapid employment outcomes with industry placement support.
• Program Sarjana (Undergraduate Programs) Undergraduate degree programs across 12 faculties including Faculty of Islamic Studies, Faculty of Economics and Business, Faculty of Pharmacy, Faculty of Geography, Faculty of Law and Political Sciences, Faculty of Health Sciences, Faculty of Medicine, Faculty of Dentistry, Faculty of Teacher Training and Education, Faculty of Communication and Informatics, Faculty of Psychology, and Faculty of Engineering. For Indonesian students and international students (in English-taught variants).
• Program Profesi (Professional Programs) Professional degree programs including Pharmacist, Dietitian, Physiotherapist, Nurse (Ners), Doctor, Dentist, Professional Teacher, Professional Psychology Education, and Professional Engineer. For graduates seeking professional certification and licensure.
• Program Magister (Master's Programs) Master's degree programs across multiple faculties covering Islamic law, accounting, management, pharmacy, law, health sciences, medicine administration, education, communication, informatics, psychology, and various engineering disciplines. For graduates seeking advanced specialization.
• Program Doktoral (Doctoral Programs)

Quantifiable outcome

• 13 medals won by UMS Karate team at Karate International Championship 2026
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• International Academic Institutions (Five Countries)coreStrategic or Co-development Partner · 11 July 2026Comsocia 2026 serves as a platform for the UMS Communication Studies Program to build international research collaboration with academics from five countries, representing UMS's flagship international academic partnership initiative.
• Hica StudiominorStrategic or Co-development PartnerIndustry partner for the Animation 2D/3D vocational program at UMS Sekolah Vokasi. Hica Studio collaborates with UMS to provide practical training and industry exposure for animation students.
• Komunitas Canting AnimasiminorStrategic or Co-development PartnerAnimation community partner for the Animation 2D/3D vocational program, supporting practical skills development alongside Hica Studio.
• Bank Mandiri SyariahminorStrategic or Co-development PartnerIslamic banking industry partner for the Perbankan Syariah vocational program at UMS Sekolah Vokasi. Provides industry exposure and On-the-Job Training opportunities for students.
• Bank MuamalatminorStrategic or Co-development PartnerIslamic banking industry partner for the Perbankan Syariah vocational program, alongside other Islamic banks including Bank Muamalat.
• Bank Muamalat, Bank Jawa Tengah Syariah, Bank Victoria Syariah, Bank Syariah Sragen, BPRS HIK, BTPN Syariah, BMT Tumang, BMT Berkah Mandiri, BMT Atunnisa, BMT Center Kube, BMT Amanah UmmahminorStrategic or Co-development PartnerA consortium of Islamic banking and microfinance institutions serving as industry partners for the Perbankan Syariah vocational program, providing On-the-Job Training placements and career pathways for graduates.
• CARfixminorStrategic or Co-development PartnerAutomotive service chain partner for the CARFix (Manajemen Perbengkelan Otomotif) vocational program. UMS and CARFix collaborate on a 6-month training program (theory and On-the-Job Training) with career placement for graduates as Customer Service or Workshop Manager.
• IIBF SolorayaminorStrategic or Co-development PartnerIndustry partner for the Kewirausahaan (Online Shop Marketing) vocational program, providing real-world marketing experience and networks for student entrepreneurs.
• Komunitas marketing online SolorayaminorStrategic or Co-development PartnerOnline marketing community partner supporting the Kewirausahaan (Online Shop Marketing) vocational program with practical industry connections.

Scale indicators8 records

Recent moves2 records

Expansion highlights6 records

Direct peers

• Universitas Muhammadiyah Yogyakarta: Direct peer within the same Muhammadiyah higher education network; another top-ranked Indonesian private Islamic university offering multi-level programs (vocational to doctoral) with industry integration and international student services, competing for similar domestic and international student segments.
• Universitas Muhammadiyah Jakarta: Muhammadiyah network peer in the capital region, offering similar program architecture and Islamic-integration positioning; the parent institution (FKIP Muhammadiyah Jakarta) from which UMS's predecessor originated.
• Universitas Islam Indonesia: One of Indonesia's oldest private Islamic universities offering comprehensive programs from vocational to doctoral; directly comparable in scale, Islamic values integration, international programs, and Central Java/Yogyakarta regional positioning.
• Universitas Ahmad Dahlan: Private Islamic university in Yogyakarta with similar multi-faculty structure, English-taught international programs, vocational training, and active research portfolio; competes for similar Islamic-values-integrated higher education positioning.
• Universitas Muhammadiyah Malang: Sister Muhammadiyah university in East Java with comparable program portfolio across 12+ faculties, vocational school (Sekolah Vokasi), and international programs. Competes directly with UMS for students, faculty, and ranking position within the PTM network.
• Universitas Muhammadiyah Purwokerto: Another Muhammadiyah network university in Central Java with vocational programs, multi-level education, and similar Islamic-values-integration positioning; competes for similar students in the broader Central Java market.

Regional players

• Universitas Sebelas Maret: Major public university in Surakarta (same city/region as UMS) with comprehensive program offerings; competes for the same local student pool and faculty, though public funding model differs. Regional incumbent against which UMS's private positioning competes.
• Universitas Diponegoro: Top-ranked public university in Central Java (Semarang), competing for the same regional student talent pool, faculty, and industry partnerships; offers comparable breadth of programs from vocational to doctoral.

Broad incumbents

• BINUS University: One of Indonesia's largest private universities, particularly strong in technology, business, and engineering programs; broader national footprint and stronger international positioning than UMS, representing a larger-scale private competitor for premium student segments.
• Universitas Gadjah Mada: Indonesia's top-ranked public university (QS ~200s) and a major research institution; represents the gold-standard competitor in Yogyakarta/Central Java for top students, faculty, and research grants, with substantially larger scale and brand recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/umsofficialid
• YouTubeyoutube.com/channel/UCVcA4Hwc8QkG7bdIWgfFs3w
• Facebookfacebook.com/umsofficialid
• LinkedInlinkedin.com/school/ums-universitas-muhammadiyah-surakarta
• Instagraminstagram.com/UMSOFFICIALID
• TikToktiktok.com/@UMSOFFICIALID

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muhammadiyah Surakarta university