What Atlantic High School does

Atlantic High School is a public secondary institution operated by The School District of Volusia County, located at 1250 Reed Canal Rd in Port Orange, Florida. It serves grades 9–12 students in Volusia County through a portfolio of six career academies (Academy of Law and Government; Academy of Automotive Technology and Maintenance; Academy of Teaching Education and Learning; Academy of Technology, Engineering, Science and Aerospace; Gaming and Simulation Academy; and Sports Media and Marketing Academy), supplemented by CTE programs (Culinary Arts, Digital Design, EARTH, Atlantic Marketing Program, Work-Based Learning), the Cambridge AICE diploma track, Air Force Junior ROTC, and dual enrollment with Daytona State College, University of Florida, and Embry-Riddle Aeronautical University. The school does not charge district-student tuition; ancillary fees are nominal (e.g., $5 graduation tickets, $10 parking, $30 device insurance). The product surface is differentiated by specialized equipment — zSpace VR automotive maintenance systems, flight simulators, drone cage, aquaculture facility, two greenhouses, hydroponic gardens, full automotive shop, and a commercial kitchen — paired with formal industry certification pathways (ASE brakes/electrical/steering & suspension, 911 Dispatcher, FAA Private Pilot, CIW).

The school's revenue mechanics are public-sector: per-FTE funding from the Florida Education Finance Program, local property tax allocations through the district, and federal categorical grants, rather than commercial sales. Enrollment is geographically driven via Volusia County zoning, with additional choice pathways through academy applications (annual window December 12 to January 31) and school choice transfers. GTM motion is not commercial; engagement channels include Facebook (@SharksAHS), Twitter, Instagram, YouTube Shark TV, the school's website (atlanticsharks.com), Parent Portal (Focus School Software), VPortal (ClassLink), and community events such as the VCS Job Fair.

Atlantic High School operates as part of a larger government network rather than an independent enterprise; it is governed by the Volusia County School Board and led by Principal Jason Watson. The institution holds no patents, has no disclosed M&A activity, and does not raise capital. Customer relationships are with zoned and choice-enrolled students and their families rather than with paying commercial counterparties. Strategic positioning is built around the scarcity of specific career academies in the county (ATAM is the only accredited automotive technology academy in Volusia County) and the dual-enrollment credit pipeline that converts high school enrollment into postsecondary credits and industry certifications.

Name

Atlantic High School

Legal name

The School District of Volusia County

Website

https://atlanticsharks.com

Company type

Public

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

Atlantic High School is a public Volusia County high school in Port Orange, Florida, serving grades 9–12 through six career academies (law, automotive, teaching, aerospace, gaming, sports media), CTE programs, Cambridge AICE, and dual-enrollment partnerships with Embry-Riddle, Daytona State College, and the University of Florida.

Ownership category

akta.pro rank

Headquarters

HQ city

Port Orange

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Distribution channels3 records

Marketing channels7 records

Core offering

Atlantic High School is a public secondary school delivering college preparatory education combined with career-focused training through six career academies (ALAG, ATAM, TEAL, TESA, Gaming & Simulation, and Sports Media & Marketing), the Cambridge AICE diploma program, dual enrollment partnerships with Daytona State College and University of Florida, AFJROTC, and multiple CTE programs including Culinary Arts, Digital Design, EARTH, and Marketing. Students earn industry certifications, dual enrollment college credits, and hands-on experience with professional equipment in real-world workplace settings. The school is tuition-free for district residents and operates under the Volusia County Schools district governance structure.

Product overview

Atlantic High School is a public high school offering a diverse portfolio of educational programs organized as career academies, CTE programs, and academic programs. The school operates six career academies (ALAG, ATAM, TEAL, TESA, Gaming & Simulation, and Sports Media & Marketing), a Cambridge AICE diploma program, dual enrollment with Daytona State College and University of Florida, AFJROTC, and multiple CTE programs including Culinary Arts, Digital Design, EARTH, and Marketing. The school also provides student and parent services through digital portals including Parent Portal (Focus School Software), VPortal (ClassLink), and Shark TV YouTube channel. The portfolio includes both specialized academy pathways designed around career themes and traditional academic offerings, with an emphasis on hands-on learning, industry certifications, and college preparation.

Differentiator

Problem solved

Functional benefit

Brands

• Atlantic Sharks: School mascot and athletic team name
• Shark Pups

Products and services

• Academy of Law and Government (ALAG) A career academy focused on careers in law, government, and public service, providing internship experiences for students aspiring to be lawyers, police officers, forensic scientists, and other law and government related fields. Features an on-campus courtroom, patrol car, and crime scene labs.
• Academy of Automotive Technology and Maintenance (ATAM) The only accredited automotive technology and maintenance academy in Volusia County, training students in automotive systems maintenance, repair, and innovation. Features partnerships with local dealerships, field trips to Daytona Speedway, and zSpace automotive simulation technology.
• Academy of Teaching Education and Learning (TEAL) An education pathway academy preparing students for teaching careers in K-12 classrooms. Features weekly hands-on sessions with the on-site Shark Pups VPK program and a learning lab.
• Academy of Technology Engineering Science and Aerospace (TESA) An aerospace-focused academy in partnership with Embry-Riddle Aeronautical University (ERAU), preparing students to fly unmanned vehicles, airplanes, and introducing aerospace careers. Students earn college dual enrollment credit on campus and can earn pilot certifications.
• Gaming and Simulation Academy An academy teaching the art, science, and technology behind creating video games, simulations, and interactive experiences. Features a full gaming lab and gaming club, with courses in 2D graphic development and 3D animation.
• Sports Media and Marketing Academy (SMM) An academy preparing students for sports communications careers through hands-on work with the school's athletic department. Students create graphics, videos, campaigns, and game-day media, choosing between Digital Design or Marketing tracks.
• Cambridge AICE Diploma Program An international curriculum and examination system (Cambridge Advanced International Certificate of Education) providing broad, balanced academic study with internationally recognized credentials equal to AP and IB programs.
• Dual Enrollment Program Partnership programs with Daytona State College and University of Florida allowing high school students to earn college credits while still in high school through dual enrollment courses.
• Air Force Junior ROTC (AFJROTC) A Junior Reserve Officer Training Corps program focused on developing citizens of character through aerospace science, leadership education, drill and ceremonies, and military customs and courtesies.
• Culinary Arts Program A comprehensive multi-level culinary program teaching food preparation, food safety regulations, and cooking techniques. Features Shark Cove Restaurant and both commercial and residential kitchens.
• EARTH Program (Environment, Agriculture, Research, Technology, and Horticulture) An innovative program empowering students through interdisciplinary education in environment, agriculture, research, technology, and horticulture. Features an on-site aquaculture facility, two greenhouses, and hydroponic gardens.
• Atlantic Marketing Program (AMP) A program preparing students for entrepreneurship and employment in the business and marketing industry, teaching skills for starting and operating a business, strategic marketing, product development, and branding.
• Work-Based Learning / On-the-Job Training A program providing instruction in acquiring human relations skills, work ethic, and knowledge required for successful employment while gaining supervised part-time work experience.
• Media Center / Library Services School library media center encouraging love of reading and supporting curriculum goals through self-selected reading materials, with access to Follett Destiny card catalog.
• Shark Pups VPK Program Voluntary Prekindergarten (VPK) early childhood education program providing hands-on teaching practice environment for TEAL Academy students.

Quantifiable outcome

• 75% tuition coverage at Florida public institutions for Gold Seal Vocational Scholars Award recipients
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Embry-Riddle Aeronautical University (ERAU)coreStrategic or Co-development PartnerTESA Academy partnership providing on-campus dual enrollment courses. Students can earn 11 college credits through Embry-Riddle including Private Pilot Ground School and Unmanned Aircraft Systems courses. Partnership includes use of ERAU facilities for flight training and access to ERAU gym for band camp.
• EPIC Flight AcademyminorStrategic or Co-development PartnerPartnership with EPIC Flight Academy for TESA Academy students providing aviation career pathways and potential aviation scholarship opportunities.
• Daytona State CollegecoreStrategic or Co-development PartnerPrimary dual enrollment partner offering college courses that count toward both high school graduation and college degree. Students can earn college credits through various career pathways including SLS 1122 Dynamics of Student Success course taught on Atlantic campus.
• University of FloridaminorStrategic or Co-development PartnerUF Dual Enrollment program providing fully online college courses taught by UF faculty for eligible high school students. Courses adhere to UF academic calendar and help students access University of Florida coursework.
• Local Car DealershipsminorStrategic or Co-development PartnerPartnerships with local automotive dealerships supporting the ATAM Academy through field trips, industry exposure, and career exploration opportunities for automotive technology students.
• VCS Bus DepotminorStrategic or Co-development PartnerInternship opportunity at Volusia County Schools Bus Depot for ATAM Academy students to gain real-world automotive maintenance experience.
• Daytona SpeedwayminorStrategic or Co-development PartnerField trip destination for ATAM Academy students providing exposure to automotive industry and racing career opportunities.
• AdventHealthminorStrategic or Co-development PartnerPartnership providing virtual healthcare access (AdventHealth eCare) for VCS families through video visits with board-certified physicians for minor ailments.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• New Smyrna Beach High School: Public high school in New Smyrna Beach within Volusia County Schools. Direct district peer competing for enrollment and resources under the same Volusia County School Board governance.
• Seabreeze High School: Public high school in Daytona Beach within Volusia County Schools. Operates under identical district funding and policy framework and competes for the same student demographic.
• Spruce Creek High School: Public high school in Port Orange within the same Volusia County Schools district. Shares the same residential catchment, district funding pool, and competitive applicant pool for academy and CTE programs.
• Deltona High School: Public high school in Deltona within Volusia County Schools. Same district and funding structure; competes for Volusia County high-school enrollment with comparable academic and CTE offerings.
• University High School: Public high school in Orange City within Volusia County Schools. District peer offering academic and CTE programming to overlapping Volusia County families.
• DeLand High School: Public high school in DeLand within Volusia County Schools. Same district governance and funding structure, offering competing academic and CTE pathways to overlapping applicant pools.
• Mainland High School: Public high school in Daytona Beach within Volusia County Schools. Competes with Atlantic for the same district-wide student population and operates comparable academic and CTE programs.

Regional players

• Flagler Palm Coast High School: Public high school in adjacent Flagler County. Comparable comprehensive high-school model with CTE programming serving a neighboring Florida district; competes indirectly for the same regional labor-market outcomes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/sharksahs
• YouTubeyoutube.com/channel/UCMmc4yskjFwGwawWtmbUNww
• Facebookfacebook.com/SharksAHS
• Instagraminstagram.com/sharksahs

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atlantic High School