What Autoecosse does

Richard Lawson Autoecosse Ltd, trading as Autoecosse and Autoecosse Select, is a privately held, family-owned used car and light commercial vehicle dealership founded circa 1994 and headquartered at 114 Perth Road, Scone, Perthshire, with a second showroom in Burrelton. The business serves the Tayside, Perthshire and Fife regions and additionally supplies specialist 4x4, prestige, and light commercial vehicles across the wider UK. Owner Richard Lawson leads a small sales and technical team; the dealership holds Mitsubishi main after-sales and service specialist status for its core region and is authorised by the FCA (FRN 673229) to broker HP and PCP finance.

The product portfolio is anchored by handpicked used car and van sales (current inventory approximately 70 units, with brands spanning Audi, BMW, Ford, Mercedes-Benz, Tesla, MG, Mitsubishi, Volvo, Land Rover, Jaguar, Polestar, and others in cars and Ford, Nissan, Isuzu, Toyota and Volkswagen in vans), supported by Part Exchange, a 'We Buy Any Car' acquisition service, Home Delivery, vehicle warranty (including RAC with roadside assistance), Service Plans, Vehicle Health Checks, and in-house MOT and servicing. Pricing is unit-based at retail, ranging from approximately £5,000 for entry-level vehicles to over £20,000 for premium models, with monthly finance payments from roughly £100 to £370+. Distribution combines two physical showrooms, telephone enquiries, a Click Dealer-powered website with full inventory and reservation functionality, and listings on AutoTrader (where the dealer holds Highly Rated status for 2020 and 2023) and CarGurus.

Revenue mechanics blend one-time vehicle sales margin, transaction-fee commission from FCA-brokered finance introductions, and recurring professional-services revenue from servicing, MOT, warranty, and service plans. The go-to-market is direct-to-consumer with no dealer-group affiliation, no external funding rounds, and no disclosed institutional ownership beyond the Lawson family.

Name

Autoecosse

Legal name

Richard Lawson Autoecosse Ltd

Website

https://autoecosse.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Short description

Autoecosse (Richard Lawson Autoecosse Ltd) is a family-owned used car and light commercial vehicle dealership in Perthshire, Scotland, serving Tayside, Perthshire and Fife with handpicked inventory, FCA-brokered finance, and in-house servicing and MOT.

Ownership category

akta.pro rank

Product category

Used Vehicle Dealership

NAICS

Used Car Dealers (441120), Motor Vehicle and Parts Dealers (441)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Auto & Vehicle Loan Brokerage (FSAEAEAK)

Keywords

• Used car sales
• Used van sales
• Vehicle financing
• MOT servicing
• Part exchange

Headquarters

HQ city

Dundee

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Used Vehicle Sales: Sale of pre-owned cars and vans to individual consumers and businesses. Vehicles are handpicked and undergo rigorous pre-sales preparation.
2. Finance Intermediation: Acting as credit broker facilitating HP and PCP finance agreements. Commission received from lenders for introducing customers to finance products.
3. Servicing and MOT: Vehicle servicing and MOT testing on all makes and models.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Richard Lawson Autoecosse Ltd (trading as Autoecosse Select) sells handpicked, rigorously pre-inspected used cars and light commercial vehicles from showrooms in Scone (Perth) and Burrelton, Perthshire. The core offer is supported by FCA-regulated Hire Purchase and Personal Contract Purchase finance, part exchange, home delivery, RAC warranty, service plans, vehicle health checks, and in-house MOT and servicing for all makes and models, with Mitsubishi main after-sales specialist capability for the Tayside and Perthshire region.

Product overview

Autoecosse Select is a used car and commercial vehicle dealership operated by Richard Lawson Autoecosse Ltd, offering a portfolio of handpicked used cars and vans complemented by a suite of automotive services. The core offering consists of used car sales (spanning brands such as Audi, BMW, Mercedes-Benz, Tesla, Polestar, MG, and Volvo) and used van sales (including Ford Transit, Nissan Navarra, and Toyota Hilux pickups). These vehicle sales are supported by ancillary services including vehicle finance (HP/PCP), part exchange, home delivery, servicing and MOT testing, service plans, warranty coverage, and vehicle health checks. The company positions itself as Mitsubishi main after-sales and service experts for the Tayside and Perthshire regions while also supplying specialist 4x4, prestige, and light commercial vehicles throughout the UK.

Differentiator

Problem solved

Functional benefit

Products and services

• Used Cars Sales Retail sale of handpicked, rigorously pre-inspected used passenger cars from a wide range of brands, targeting individual consumers across Tayside, Perthshire, and Fife, with UK-wide supply of specialist 4x4 and prestige vehicles.
• Used Vans Sales Retail sale of used light commercial vehicles including pickups, panel vans, and minibuses from brands such as Ford, Isuzu, Nissan, Toyota, and Volkswagen, targeted at business and sole-trader buyers needing commercial fleet vehicles.
• Vehicle Finance (HP and PCP) Credit broking service arranging Hire Purchase (HP) and Personal Contract Purchase (PCP) finance plans with selected lenders for customers purchasing vehicles, with representative APRs from 9.9% to 11.9%.
• Part Exchange Trade-in service offering fair, no-obligation quotes against an existing vehicle when purchasing a replacement, reducing the upfront cost of the next vehicle purchase.
• We Buy Any Car Service allowing customers to sell their existing vehicle directly to the dealership for cash, independent of any replacement purchase.
• Home Delivery Delivery service that brings purchased vehicles directly to the customer's home or chosen location, expanding reach beyond the Perthshire showroom catchment.
• Vehicle Servicing and MOT Testing Efficient, convenient, and cost-effective vehicle servicing and MOT testing on all vehicle makes and models, including Mitsubishi main after-sales servicing.
• Service Plans Scheduled vehicle maintenance plan options to help customers keep their vehicles serviced at predictable intervals and costs.
• Vehicle Warranty Warranty coverage provided on vehicles sold by the dealership, including RAC warranty with complimentary roadside assistance on selected vehicles.
• Vehicle Health Check Vehicle condition assessment service that checks the health of a vehicle and identifies any mechanical or safety issues for the customer.
• Autoecosse Select (premium used vehicle brand) Premium used vehicle retail brand of Richard Lawson Autoecosse Ltd, positioning handpicked, rigorously prepared used vehicles and vans under a distinct trade name across the dealership's online and physical channels.

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Motorway: Online used car marketplace that buys directly from sellers and sells to dealers; competes with Autoecosse's 'We Buy Any Car' part-exchange/sourcing channel and reshapes the wholesale sourcing landscape.
• Cazoo: Online used car retailer with home delivery and finance. Represents the digital-first model competing for the same UK used-car buyer Autoecosse serves, though with a fundamentally different delivery model.
• CarShop (Sytner Group): Used-car supermarket chain with fixed prices, finance, and part-exchange; comparable multi-brand used vehicle offering with national scale competing for the same buyer.

Others

• Blackhorse Finance: UK vehicle finance provider/lender working with dealers via broker relationships. Not a competitor but a counterparty for Autoecosse's HP/PCP credit-brokering revenue stream.

Direct peers

• Macklin Motors: Scottish multi-franchise dealer group selling new and used cars and commercial vans with finance, servicing, and MOT. Operates showrooms across central Scotland, overlapping directly with Autoecosse's Tayside/Fife catchment.
• Arnold Clark: Scotland's largest independently owned used and new car retailer with a similarly broad multi-brand used car/van offering, in-house finance, servicing, MOT, and part-exchange. Highly comparable business model; Autoecosse competes for the same Tayside/Perthshire buyer at smaller scale.
• John Clark Motor Group: Family-run Scottish dealer group offering used and new vehicles, finance, MOT, and aftersales. Comparable family-led model and regional Scottish footprint.
• Park's Motor Group: Family-owned Scottish dealer group with used cars and commercial vehicles plus servicing and finance. Directly comparable regional dealer model competing in adjacent Scottish territories.

Broad incumbents

• Evans Halshaw: Large UK dealer network offering used cars and vans, finance, servicing, and MOT across many regions. Comparable end-to-end offering but with broader geographic and brand coverage.
• Bristol Street Motors: Large UK multi-franchise dealer group (Vertu Motors subsidiary) selling used and new vehicles nationally with finance and servicing. Comparable product/offering at much larger scale; competes for online-lead buyers from Autoecosse's territory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Autoecosse
• Facebookfacebook.com/autoecosse

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Autoecosse