Helmig & Partner

What Helmig & Partner does

Helmig & Partner GmbH & Co. KG is an independent German insurance broker (Versicherungsmakler) headquartered in Olfen, North Rhine-Westphalia, founded in 1978 in Nottuln-Appelhülsen. The firm serves commercial and industrial clients across Germany, with documented vertical specialization in bakery (Bäckerversicherung, since 1978), metalworking and metal processing, plastics, machinery/plant/vehicle construction, and the food industry. Its core product set comprises Schadenversicherung (property and liability), bundled into Multi-Risk and All-Risk coverage concepts (Deckungskonzepte), supplemented by specialty lines (D&O, Cyber) and a Versorgung division covering occupational pensions (bAV), disability insurance, health insurance, and private retirement planning.

The company operates a sales-led, relationship-driven go-to-market built on personalized advisory services and an insurance-technical analysis (Versicherungstechnische Analyse, VTA) used as the entry point for new client engagements. Its technology stack is centered on the Assfinet Cloud SaaS customer portal (operated under a partnership with ASSFINET GmbH) for policy management, claims submission, and document access, supplemented by integrations with partners including Erichsen GmbH (cyber), HFB (credit insurance), TRUST RISK CONTROL (risk control), Finlex (legal/compliance), and GermanBroker.net.

Revenue is generated primarily through insurance-brokerage commissions on placed premiums and through professional-service fees from the affiliated HWA Finanzplan GmbH & Co. KG financial-planning subsidiary. The firm is privately held as a GmbH & Co. KG; since 2022 it has operated as a member of the MRH Trowe group (a Top-10 German industrial broker with 700+ employees and 18+ national locations), while retaining its own operational identity under managing directors Andreas Wienmeier, Karsten Hartwig, Christof Brüggemann, and Max Trowe. As of 2021 it had 47 employees, 1,305 commercial customers, 1,696 processed claims, and 13,951 cases handled annually.

Name

Helmig & Partner

Legal name

Helmig & Partner GmbH & Co. KG

Website

https://helmig-partner.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

Helmig & Partner is a German independent insurance broker founded in 1978, serving 1,300+ commercial and industrial clients nationwide with specialized coverage concepts in bakery, metalworking, plastics, machinery, and food industries, plus pension and financial-planning services through HWA Finanzplan. It operates as a member of the MRH Trowe group.

Ownership category

akta.pro rank

Product category

Commercial Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)

Keywords

• Commercial insurance brokerage
• Industrial insurance coverage
• Risk management consulting
• Bakery insurance specialist
• Financial planning services

Headquarters

HQ city

Olfen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Insurance Brokerage Commission: As a licensed insurance broker (Versicherungsmakler), the company earns commissions from insurance providers for placing and managing insurance contracts. Commission is typically a percentage of the insurance premium.
2. Financial Planning Services: Financial planning services through affiliated company HWA Finanzplan GmbH & Co. KG, providing financial advisory, asset management, and succession planning.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Helmig & Partner is an independent insurance broker placing and managing commercial insurance contracts (property, liability, D&O, cyber, multi-risk/all-risk, bakery industry coverage) for companies in trade, industry, commerce, crafts, and liberal professions. The firm also delivers occupational and private pension planning, disability and health insurance advisory, and financial/succession planning through subsidiary HWA Finanzplan GmbH & Co. KG.

Product overview

Helmig & Partner operates as an independent insurance broker (Versicherungsmakler) with over 40 years of experience, offering a comprehensive portfolio of insurance and financial services. The core product offering consists of Schadenversicherung (property/liability insurance) with specialized Deckungskonzepte (coverage concepts), including Multi-Risk and All-Risk policies, supplemented by Versorgung (pension and benefits) services encompassing occupational and private retirement planning, disability insurance, and health insurance. The company has developed distinctive expertise in specialized sectors, most notably the Bäckerversicherung (bakery insurance) program established in 1978, along with D&O-Versicherung (directors and officers liability) and Cyber-Versicherung (cyber insurance) offerings. A dedicated Team Bäckerversicherung led by a master baker provides sector-specific expertise, while the Assfinet Cloud SaaS portal serves as the primary customer self-service platform for policy management and claims processing. The firm also provides ancillary services including Versicherungstechnische Analyse (insurance technical analysis) and Risk-Management consulting, integrated with industry associations and broker networks including MRH Trowe and the Guarantee Advisor Group.

Differentiator

Problem solved

Functional benefit

Brands

• Bäckerversicherung: Specialized bakery insurance product line with dedicated team, serving bakery businesses nationwide in Germany since 1978
• Hartwieg Wienmeier Austrup

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• MRH Trowe GruppecoreStrategic or Co-development PartnerHelmig & Partner became Member of MRH Trowe in 2022. MRH Trowe is an internationally active, owner-managed company with over 700 employees, ranking among the Top 10 industrial brokers in Germany. Operating from over 18 locations nationwide with international network connections. MRH Trowe provides a holding structure and shared services for member brokerages.
• Guarantee Advisor GroupcoreStrategic or Co-development PartnerGuarantee Advisor Group is an association of excellent broker firms with advisory-active owners in Germany. Members pool their expertise and business volume to provide clients with best insurance coverage and outstanding consulting services.
• GermanBroker.net AGminorChannel Partner/ Reseller/ DistributorInsurance broker network platform providing access to additional market coverage and product options.
• Bundesverband Deutscher Versicherungsmakler e.V. (BDVM)minorOthersGerman insurance broker industry association membership for professional representation and networking.
• VEMA Versicherungsmakler Genossenschaft eGminorOthersBroker cooperative providing access to products, services, and shared resources among member brokers.
• DFK - Verband für Fach- und Führungskräfte e.V.minorGTM or Marketing PartnerProfessional executives association. Helmig & Partner offers attractive special conditions for DFK members on D&O insurance products.

Scale indicators5 records

Recent moves11 records

Direct peers

• Ecclesia Group: Germany's largest independent insurance broker for institutions, industry, and commerce. Closely comparable to Helmig & Partner on independent-broker positioning, vertical specialization across industrial niches, and complex commercial coverage placement.
• VEMA Versicherungsmakler Genossenschaft eG: German broker cooperative of which Helmig & Partner is a member. Provides shared products, services, and resources to member brokers; serves the same German SME and mid-market commercial client base with comparable product offerings.
• Gleitze & Partner: Mid-sized independent German insurance broker serving commercial and industrial clients. Similar size, scope, and customer profile to Helmig & Partner — competing for the same Mittelstand insurance accounts in Germany.
• Funk Gruppe: One of Germany's largest independent insurance brokers and risk consultants, serving industrial and commercial clients with specialty coverage concepts. Directly comparable to Helmig & Partner in target market (industrial Mittelstand), product mix, and independent-broker positioning.
• MRH Trowe Gruppe: Parent/sister industrial insurance brokerage holding that Helmig & Partner joined in 2022. MRH Trowe is one of Germany's Top 10 industrial brokers serving commercial and industrial clients with property, casualty, and specialty coverage — directly comparable in products, customer base, and service model.
• Howden Deutschland: European specialty insurance broker with German operations focused on industrial, commercial, and specialty lines. Directly comparable to Helmig & Partner on independent-broker model, industrial client focus, and specialty coverage expertise.

Broad incumbents

• Aon Germany: German operations of Aon plc, a global insurance brokerage and advisory firm. Competes with Helmig & Partner for German industrial insurance accounts, particularly mid-market and enterprise clients needing specialty coverages.
• Willis Towers Watson Germany: German arm of WTW, a global advisory, broking, and solutions firm. Overlaps with Helmig & Partner in commercial P&C, D&O, and cyber insurance placement for industrial clients, with a broader product portfolio and global reach.
• Marsh GmbH (Germany): German subsidiary of global broker Marsh McLennan, serving large industrial and commercial clients across Germany. Operates in the same commercial insurance brokerage space as Helmig & Partner but at significantly larger scale and with multinational footprint.

Emerging players

• Getsafe: German insurtech offering digital commercial and personal insurance distribution. Represents the digital-native competitive threat to traditional brokers like Helmig & Partner, particularly for commoditised commercial lines where self-service online placement is gaining traction.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/helmigundpartner

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Helmig & Partner