Łaźnia Nowa Theatre

What Łaźnia Nowa Theatre does

Łaźnia Nowa Theatre is a municipal cultural institution of the City of Krakow, operating since 2005 from post-industrial spaces in Krakow's Nowa Huta district under the artistic direction of founder Bartosz Szydłowski. The institution produces approximately 15-20 theatrical premieres per season and operates two flagship international festivals: Boska Komedia, held annually since 2008 and recognized as Best Cultural Event in Poland in 2024, and Mała Boska Komedia, a children's and young people's festival launched in 2017. In 2021 the institution expanded its footprint with the opening of Dom Utopii International Centre for Empathy and Action, a 2,200 m² facility funded in part by 13.15M PLN in EU co-financing.

The institution's programming mix includes theatrical performances, co-productions with other Polish theatres, educational initiatives (Novatornia, morning meetings, screenings), and digital content delivered via online streaming (established during COVID-19 and reaching 30,000+ viewers in 2020). Technical staging incorporates video projection and VR in select productions. Programming verticals include community engagement, youth outreach, and accessibility, with the 2025 Universal Design for Culture project (318K PLN from NCK/PFRON) targeting audiences with disabilities.

Revenue is generated through three principal channels: ticket sales priced at 40-120 PLN per ticket, multi-source public grants (EU structural funds, Ministry of Culture, National Centre for Culture, City of Krakow municipal subsidy, PFRON), and corporate sponsorship (notably CI Games). The combination of municipal institutional status, EU co-financed infrastructure, consecutive national grants in 2024 and 2025, and award-recognized artistic output indicates a stable but grant-dependent operating model typical of publicly funded European theatre institutions.

Name

Łaźnia Nowa Theatre

Legal name

Teatr Łaźnia Nowa

Website

https://laznianowa.pl

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Łaźnia Nowa Theatre is a municipal cultural institution in Krakow's Nowa Huta district, producing theatrical performances, two annual international theatre festivals (Boska Komedia and Mała Boska Komedia), and operating the Dom Utopii Centre for empathy and community engagement.

Ownership category

akta.pro rank

Product category

Live Theatrical Performances

NAICS

Theater Companies and Dinner Theaters (71111), Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111), Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH)

akta.pro secondary industries

Regional & Repertory Theatre Companies (MPAGABAB), Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Touring Theatre Productions (MPAGABAC), Children’s & Youth Theatre (MPAGABAE)

Keywords

• Live theatrical performances
• Theatre festival programming
• Performing arts productions
• Cultural venue operations
• Community arts programming

Headquarters

HQ city

Kraków

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Ticket sales: The theatre sells tickets for performances and events through its box office and online ticketing system. Standard tickets are priced at 70 PLN (40 PLN discounted), premium productions at 120 PLN (90 PLN discounted), with a 30 PLN spectator card providing ongoing discounts. Revenue is supplemented by a 15 PLN reduced rate for students of theatrical and film schools and cultural institution workers.
2. Government subsidies and grants: Łaźnia Nowa is a Cultural Institution of the City of Krakow and receives funding from multiple public sources including the Ministry of Culture and National Heritage (MKiDN/MKDNiS), the Municipal Government of Kraków (GMK), EU structural funds, and EU funds from the Infrastructure and Environment Operational Programme. Funding supports festival operations, infrastructure projects, equipment, and artistic productions.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

Łaźnia Nowa Theatre is a Cultural Institution of the City of Kraków that produces and presents contemporary theatrical performances across two indoor stages (Duża scena and Mała scena), operates the Boska Komedia International Theatre Festival and the Mała Boska Komedia children and youth festival, and runs the Dom Utopii International Centre for Empathy as an artistic and educational venue. Tickets are sold to the public through an on-site box office, an online ticketing platform, and partner distribution, with discounted rates for students, seniors, and people with disabilities.

Product overview

Łaźnia Nowa Theatre is a Cultural Institution of the City of Krakow operating since 2005 in post-industrial spaces of Nowa Huta. The institution operates as a unified theatre venue offering performances on two stages (Duża and Mała scena) while organizing major festival products: the Boska Komedia International Theatre Festival (flagship project since 2008), Mała Boska Komedia (children's theatre festival), and managing the Dom Utopii International Empathy Center (2,200 m² cultural-educational facility). Supporting offerings include the Lodołamacz monthly magazine and an online ticket booking platform.

Differentiator

Problem solved

Functional benefit

Brands

• Dom Utopii: Międzynarodowe Centrum Empatii (International Empathy Center) - artistic and educational center adjacent to the theatre
• Boska Komedia
• Mała Boska Komedia

Products and services

• Łaźnia Nowa Theatre Repertory Performances Year-round programme of contemporary theatrical productions presented on the Duża scena (Large stage) and Mała scena (Small stage), comprising the theatre's own repertory, co-productions with Polish and international theatres, and touring works, sold to individual theatre-goers and cultural tourists through tickets, subscriptions, and partner distribution.
• Boska Komedia International Theatre Festival Annual international theatre festival featuring Polish competition, young creators' programming, festival productions, and site-specific actions, with associated jury and audience awards, sold to theatre audiences, festival attendees, and cultural professionals through individual tickets, festival passes, and partner distribution.
• Mała Boska Komedia Children and Youth Theatre Festival Festival showcasing the best Polish theatrical performances for children and youth (from age 5+), curated to develop artistic preferences and cultural participation from early ages, with programming that addresses themes of growing up, identity, and empathy. Sold to families, schools, and educators through individual and group tickets.
• Dom Utopii – International Centre for Empathy Artistic and educational centre of approximately 2,200 m² at os. Szkolne 26 in Nowa Huta, housing rooms for resident artists, workshops, and multipurpose spaces, and hosting educational programmes, multicultural engagement, and participatory arts activities for local residents and visiting creators.

Quantifiable outcome

• Boska Komedia Festival gathered over 30,000 online viewers during its 13th fully online edition
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• Teatr Dramatyczny m.st. WarszawyminorStrategic or Co-development Partner · 1 January 2025Previous co-production partner for 'W imię Jakuba S.' directed by Monika Strzępka (2013), which won the main Laur Konrada award at the 15th Interpretacje Festival and multiple other awards.
• Teatr im. Stefana Żeromskiego w KielcachcoreStrategic or Co-development Partner · 1 January 2023Co-production partnership for the award-winning 'Jak nie zabiłem swojego ojca i jak bardzo tego żałuję' directed by Mateusz Pakuła. The production won the Grand Prix at the 16th Boska Komedia Festival (2023) and numerous other awards, and received the main Nagroda Teatralna im. Stanisława Wyspiańskiego in 2024.
• Teatr Polski w BydgoszczyminorStrategic or Co-development Partner · 1 January 2021Co-production of 'Przemiany' directed by Michał Borczuch, together with STUDIO teatrugalerii in Warsaw and Łaźnia Nowa in Kraków. The production won the Grand Prix at the 25th KORCZAK DZISIAJ International Festival for Children and Youth Theatres (2021).

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Stary Teatr im. Heleny Modrzejewskiej w Krakowie: Historic Kraków repertory theatre producing contemporary Polish drama. Directly comparable as a major Kraków-based producing theatre with overlapping repertory, audience, and city-funding profile.
• Teatr Capitol we Wrocławiu: Wrocław-based repertory theatre producing contemporary Polish drama and musical productions. Comparable as a Polish regional theatre with similar repertory, audience development, and festival participation.
• Nowy Teatr w Warszawie: Warsaw contemporary theatre and festival producer under Krzysztof Warlikowski's direction. Comparable as a contemporary Polish theatre combining repertory, international touring, and festival programming.
• TR Warszawa: Warsaw-based contemporary repertory theatre known for experimental and internationally co-produced work. Directly comparable as a contemporary Polish theatre producing award-winning co-productions with overlapping directors and talent.
• Teatr Powszechny im. Zygmunta Hübnera w Warszawie: Warsaw repertory theatre focused on contemporary Polish and European drama. Comparable as a municipal contemporary theatre with similar repertory and community-engagement positioning.
• Teatr im. Stefana Żeromskiego w Kielcach: Active co-production partner of Łaźnia Nowa on the award-winning 'Jak nie zabiłem mojego ojca'. Comparable as a Polish regional repertory theatre collaborating on contemporary productions and competing in the same festival circuit.
• Teatr im. Juliusza Słowackiego w Krakowie: Kraków's flagship historical theatre hosting dramatic and musical productions. Comparable as a major municipally-supported Kraków theatre competing for the same audience and municipal funding.
• Teatr Współczesny we Wrocławiu: Wrocław contemporary drama theatre producing Polish and international repertory. Comparable as a Polish municipal theatre with contemporary programming focus and festival-circuit presence.

Broad incumbents

• Teatr Polski im. Arnolda Szyfmana w Warszawie: Large Warsaw repertory theatre with national scope. Comparable as a Polish dramatic institution with overlapping programming and co-production potential, but operating at larger scale.
• Teatr Narodowy: Poland's national stage in Warsaw, the largest publicly-funded dramatic institution in the country. Comparable as a Polish national dramatic theatre with overlapping repertory, but operating at much greater scale and as a national institution rather than a city-level venue.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/LazniaNowa
• Facebookfacebook.com/laznianowa
• Instagraminstagram.com/laznianowa
• LinkedInlinkedin.com/company/laznianowa

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Łaźnia Nowa Theatre