Real Estate Capital Alliance

Name

Real Estate Capital Alliance

Legal name

Real Estate Capital Alliance

Website

https://reca.us

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Commercial Real Estate Capital Advisory

NAICS

Credit Intermediation and Related Activities (522)

SIC

Mortgage Bankers & Loan Correspondents (6162), Miscellaneous Business Credit Institution (6159)

akta.pro primary industry

Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing) (BPAJANAE)

akta.pro secondary industries

Debt & Capital Advisory (Debt Raising, Refinancing, Private Credit) (BPAHAOAD), Commercial Real Estate Asset Management (BPAJAMAB)

Keywords

• Commercial real estate advisory
• Debt financing brokerage
• Equity placement services
• Real estate capital advisory
• Investment sales advisory

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Capital Advisory Services: RECA member firms arrange financing (senior secured debt, mezzanine debt, preferred equity, joint venture equity) for commercial real estate transactions, earning advisory fees and transaction-based compensation for successful deal closings.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

RECA is a national alliance of 17 boutique real estate capital advisory firms that arrange senior secured debt, mezzanine debt, preferred equity, and joint venture equity for commercial real estate developers and owners. Member firms collectively source debt and equity capital from over 1,500 capital sources across the U.S., providing direct origination, investment sales, consulting, and bankruptcy/restructuring services for acquisitions, refinancing, and development projects.

Product overview

Real Estate Capital Alliance (RECA) is a national alliance of 17 boutique real estate capital advisory firms operating as a coordinated network rather than a unified software platform. Member firms offer five core services: Debt Financing (senior secured debt, mezzanine debt, preferred equity for acquisitions and refinancing), Equity Financing (joint venture equity for existing and to-be-built projects), Investment Sales (disposition services for real estate positions), Consulting (financial analysis and modeling), and Bankruptcy Services (loan work-outs and DIP financing). The member firm network collectively has sourced over $40 billion in debt and equity since 2008, maintains relationships with over 1,500 capital sources, and originated over $4 billion in 2021. Member firms include Balboa Financial, Brama Capital, Cache/Caché Realty Capital, CapMatrix, DePaul Advisors, ECA CRE, Eyzenberg & Company, Fident Capital, Highland Realty Capital, Hunneman, Knightsbridge Realty Capital, Lever Capital Partners, Metropolis Capital Advisors, Old Capital, Paramount Capital, SF Capital Group, Target Rock, Quantum Capital, and Equitas Capital Group.

Differentiator

Problem solved

Functional benefit

Products and services

• Debt Financing Arranging senior secured debt, mezzanine debt, and preferred equity for acquisitions, development, or refinancing of commercial real estate projects. Delivered by RECA member firms to real estate developers, owners, and sponsors across the U.S.
• Equity Financing Arranging joint venture equity for existing, transitional, and to-be-built commercial real estate projects, structured as Limited Partner, co-General Partner, or credit enhancement. Provided to real estate developers and owners seeking equity capital partners.
• Investment Sales Serving lenders and investors looking to dispose of their positions in real estate assets across the United States, including marketing, financial analysis, due diligence, and closing services.
• Consulting Supporting real estate owners and developers with financial analysis, financial modeling, and sensitivity analysis to help achieve optimal financial results on capital placements and project decisions.
• Bankruptcy Services Helping clients with loan work-outs, negotiated deed-in-lieu transactions, debtor-in-possession financing, and acquisitions of non-performing loans. Delivered by RECA member firms.

Quantifiable outcome

• Over $40 billion in debt and equity sourced since 2008
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Member Firms (Balboa Financial, Brama Capital, Caché Realty Capital, Cap Matrix, DePaul Advisors, ECA Capital, Eyzenberg & Company, Fident Capital, Highland Realty Capital, Hunneman, Knightsbridge Realty Capital, Lever Capital Partners, Metropolis Capital Advisors, Old Capital Lending, Paramount Capital, SF Capital Group, Target Rock, Quantum Capital)coreStrategic or Co-development PartnerRECA is an alliance of 17 boutique real estate capital advisory firms. Member firms share relationships, experience and daily interactions in capital markets. They collectively source debt and equity financing for commercial real estate projects.

Scale indicators9 records

Recent moves6 records

Direct peers

• Walker & Dunlop: Large CRE capital intermediary that originates, sells, and services commercial mortgages — directly comparable to RECA's debt placement and brokerage business across multifamily and other CRE property types.
• Eastdil Secured: Boutique-focused CRE capital markets advisor specializing in debt, equity, and investment sales for institutional clients — a direct competitor to RECA member firms on larger, more complex placements.
• Northmarq: Network of CRE capital advisors (and formerly a similar alliance model) arranging debt and equity across multiple U.S. regions — closely mirrors RECA's member-firm network structure and product offerings.
• Marcus & Millichap: Investment sales and financing brokerage for commercial real estate — overlaps with RECA on the investment sales and capital placement side, particularly for smaller to mid-market transactions.

Broad incumbents

• Newmark Group: Full-service commercial real estate advisory with a substantial capital markets group arranging debt and equity — overlaps directly with RECA's debt/equity placement services as part of a much broader service portfolio.
• JLL Capital Markets: Global commercial real estate services giant with a large capital markets platform arranging debt and equity — a broader incumbent competing for the same institutional and developer clients as RECA.
• CBRE Capital Markets: Largest global CRE services firm with leading debt and equity placement, investment sales, and structured finance — direct overlap with RECA's services across virtually every property type and capital structure.
• Cushman & Wakefield: Global CRE services firm with a capital markets division arranging debt, equity, and investment sales — directly competes with RECA on placement mandates for developers and institutional owners.

Emerging players

• Stan Johnson Company: CRE capital markets advisor focused on net lease and sale-leaseback transactions — partial overlap with RECA's debt and equity placement services in a specific CRE niche.
• B6 Real Estate Advisors: Boutique CRE capital advisory firm arranging debt and equity for commercial real estate — a smaller, more specialized competitor with similar boutique positioning to individual RECA member firms.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/real-estate-capital-alliance

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Real Estate Capital Alliance