Shandong University of Finance and Economics

What Shandong University of Finance and Economics does

Shandong University of Finance and Economics (SDUFE, 山东财经大学) is a public higher education institution headquartered in Jinan, Shandong Province, China, with origins dating to 1952 and formal establishment in 2011 through the merger of the former Shandong Institute of Economics and Shandong College of Finance. The university delivers undergraduate, graduate, international, and continuing education programs across finance, economics, management, law, arts, sciences, and engineering, enrolling more than 30,000 full-time students and employing over 2,000 faculty and 3,000 total staff across three campuses (Yanshan, Shungeng, Zhangqiu) plus an affiliated independent college (Yanshan College).

The university's operating model combines tuition and fees, government appropriations, national and provincial research grants, and corporate partnership revenue, with no publicly disclosed pricing or financial statements. Internal technology is centered on a conventional suite of academic management platforms — academic affairs systems, a Chaoxing-based network teaching LMS, graduate management, student management, campus card, psychological health, and employment guidance systems — supporting student lifecycle administration rather than commercial product delivery. Strategic positioning emphasizes finance and economics specialization, regional employer engagement, and an emerging curriculum pivot toward AI-enabled 'new finance' talent training.

The GTM motion is event-driven through the national Gaokao enrollment funnel, supplemented by campus open days, alumni networks, media coverage, and school-enterprise partnerships with regional employers such as Mingquan Group, JD Group, Rongcheng CPA, and Inspur Software. Marketing channels are predominantly traditional academic recruitment and earned media, while delivery occurs through physical campuses with online learning platforms supporting continuing and remote education.

Name

Shandong University of Finance and Economics

Legal name

山东财经大学

Website

https://sdufe.edu.cn

Company type

Private

Founded year

2011

Operating status

Operating

Short description

Shandong University of Finance and Economics is a public university in Jinan, China, delivering undergraduate, graduate, and continuing education in finance, economics, and related disciplines to 30,000+ students across three campuses, funded by tuition, government appropriations, and research grants.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (611310), Business and Secretarial Schools (611410)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Finance, Accounting & Economics Schools (EDAHAHAD)

akta.pro secondary industries

International Business & Global Management Schools (EDAHAHAJ), Economics & Finance Competitions (Econ Challenge, Stock Market Games) (EDAMAGAI)

Keywords

• Higher education services
• Finance education programs
• Undergraduate degree programs
• Graduate education programs
• Continuing education programs

Headquarters

HQ city

Jinan

HQ country

China

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Fees: Revenue from undergraduate, graduate, and continuing education tuition fees from domestic and international students
2. Government Funding: Government appropriations for public higher education institutions in China
3. Research Grants: Funding from national and provincial research programs and academic projects
4. Corporate Partnerships: Revenue from corporate partnerships including training programs and executive education

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Shandong University of Finance and Economics is a public higher education institution that delivers undergraduate, graduate, and international degree programs across disciplines including finance, economics, business administration, management, accounting, statistics, law, arts, and humanities. The university also offers continuing education, vocational training, and professional development programs. Educational services are delivered through three physical campuses in Jinan (Yanshan, Shungeng, and Zhangqiu) supplemented by online learning platforms and academic management systems that support course administration, enrollment, career services, and student life.

Product overview

Shandong University of Finance and Economics (SDUFE) is a higher education institution. Its primary offerings are undergraduate, graduate, and international degree programs across disciplines including finance, economics, management, science, engineering, law, arts, and humanities. The university also delivers continuing education and executive training programs. SDUFE operates multiple internal digital service platforms — including academic affairs management systems (正方 and 强智), a graduate student management system, a Chaoxing-based network teaching platform, a student management information system, an enrollment management system, a psychological health service system, a student leave management system, a new student registration system, and a campus card (一卡通) system — which collectively support the administration of its educational programs and student services.

Differentiator

Problem solved

Functional benefit

Products and services

• Undergraduate Degree Programs Four-year undergraduate degree programs spanning finance, economics, business administration, management, accounting, statistics, law, arts, and sciences for domestic students admitted through the national Gaokao entrance examination.

Quantifiable outcome

• Thousands of graduates employed annually in finance, banking, government, and business sectors
• +1 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• 明泉集团股份有限公司 (Mingquan Group Co., Ltd.)coreStrategic or Co-development Partner · 19 March 2024明泉集团与山东财经大学签署明泉奖学金合作协议，并共建就业见习基地。明泉集团每年向学校优秀学生颁发奖学金，并提供实习和就业机会。这是校企协同育人的重要举措，旨在培养具有创新思维和专业特色的高素质人才。
• 容诚会计师事务所coreStrategic or Co-development Partner会计学院与容诚会计师事务所共建就业见习基地，为学生提供实习实践机会和专业培训，促进产学研合作。
• 京东集团coreStrategic or Co-development Partner工商管理学院与京东集团共建实习实训基地，开展校企合作，培养电商和物流领域人才。
• 东方财富山东分公司minorStrategic or Co-development Partner副校长刘旻航带队赴东方财富山东分公司开展访企拓岗活动，围绕推进产教融合、提升人才培养质量开展合作交流。
• 浪潮软件股份有限公司minorStrategic or Co-development Partner统计与数学学院赴浪潮软件股份有限公司开展访企拓岗专项活动，深化校企合作。

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Anhui University of Finance and Economics (AUFE): AUFE is a Bengbu-based specialized finance and economics public university with the same core programs (finance, accounting, economics, statistics) and similar provincial recruitment profile as SDUFE, serving as a direct regional-tier peer.
• Southwestern University of Finance and Economics (SWUFE): SWUFE is a Chengdu-based specialized finance and economics university directly comparable to SDUFE on mission, program portfolio, and state-university status, with stronger national rankings and a 211/Double First-Class designation.
• Central University of Finance and Economics (CUFE): CUFE is a Beijing-based national finance and economics university directly competing with SDUFE in finance, accounting, and economics education, with a stronger brand and 211/Double First-Class status. Highly comparable on discipline mix, target students, and government-funded operating model.
• Nanjing University of Finance and Economics (NUFE): NUFE is a Jiangsu-based specialized finance and economics public university that competes with SDUFE on the same core programs and Gaokao-driven domestic recruitment, with comparable scale and brand positioning.
• Dongbei University of Finance and Economics (DUFE): DUFE is a Dalian-based specialized finance and economics university offering the same core disciplines as SDUFE (finance, accounting, economics, management) and competing for similar domestic undergraduate and graduate students through the Gaokao channel.
• Capital University of Economics and Business (CUEB): CUEB is a Beijing-based public university specializing in economics, management, and law, directly comparable to SDUFE in mission and program mix, with stronger national positioning due to its Beijing location.
• Jiangxi University of Finance and Economics (JUFE): JUFE is a Nanchang-based specialized finance and economics university directly comparable to SDUFE on discipline mix, public-university model, and tier of competition within China's specialized finance higher-education ecosystem.
• Tianjin University of Finance and Economics (TUFE): TUFE is a Tianjin-based specialized finance and economics public university with the same discipline mix (finance, economics, accounting, management) and similar provincial-tier positioning, making it a close peer in scale and admissions profile.
• Zhejiang University of Finance and Economics (ZUFE): ZUFE is a Hangzhou-based specialized finance and economics public university closely comparable to SDUFE on discipline mix, state-university status, and the strategy of building industry partnerships and finance-talent pipelines in a strong regional economy.
• Zhongnan University of Economics and Law (ZUEL): ZUEL is a Wuhan-based public university combining economics, finance, and law disciplines, directly overlapping SDUFE's economics and management offerings and competing for the same student segments with a 211/Double First-Class designation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/shandong-economic-university

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shandong University of Finance and Economics