Sterling Fleet Outfitters

What Sterling Fleet Outfitters does

Sterling Fleet Outfitters is a Canadian for-profit company based in Surrey, British Columbia, that operates as a vehicle accessories store delivering commercial vehicle upfits to business customers. The company was founded in 2002 and maintains a small headcount in the 11-50 range, consistent with a localized trade-services operation serving fleet operators in the Lower Mainland region. Its core offering is the physical installation and outfitting of commercial vehicles with accessories and equipment, a project-based service rather than a software or platform product.

The business model is B2B services-led, monetizing through commercial vehicle upfit projects for fleet operators. No pricing models, publicly disclosed pricing, customer logos, or contract details are available in the source data, indicating the company does not publish transactional or rate-card information publicly. There is no disclosed revenue figure, no parent company, no subsidiaries, and no funding history documented, consistent with a privately held, owner-operated small business. No management team, board, or ownership structure details are disclosed in the available source material.

From a technology and product standpoint, Sterling Fleet Outfitters is a traditional services business with no disclosed proprietary technology, software platform, app, API, or AI capabilities. No technology stack, certifications, patents, or proprietary features are documented in the inputs. Distribution is local and physical via the Surrey shop; there are no identified marketing channels, partnership agreements, or awards in the available data. The source even notes that the company website primarily returns a verification/loader placeholder page, limiting what can be confirmed from first-party online channels.

Name

Sterling Fleet Outfitters

Website

https://sterlingfleetoutfitters.com

Company type

Private

Founded year

2002

Headcount range

11–50 employees

Short description

Sterling Fleet Outfitters is a Surrey, Canada-based vehicle accessories store that delivers commercial vehicle upfits to business fleet customers. Founded in 2002, it is a small privately held B2B trade services outfit with 11-50 employees.

Ownership category

akta.pro rank

Product category

Commercial Vehicle Upfitting

NAICS

Motor Vehicle Body Manufacturing (336211), Heavy Duty Truck Manufacturing (336120)

SIC

Truck & Bus Bodies (3713)

akta.pro primary industry

Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC)

akta.pro secondary industry

Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates) (IMACABAI)

Keywords

• Commercial vehicle upfitting
• Fleet vehicle accessories
• Vehicle storage solutions
• Van shelving systems
• Work truck equipment

Headquarters

HQ city

Surrey

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations

Core offering

Sterling Fleet Outfitters supplies and installs commercial vehicle upfits, outfitting vans and work trucks with accessories such as shelving, storage, racks, and related fleet equipment. It serves businesses that operate commercial vehicles and need functional work-ready fit-outs.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Vehicle Upfitting Outfitting of commercial vans and work trucks with functional accessories and equipment (e.g., shelving, storage, racks) tailored to business fleet needs.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Royal Truck Body: Royal Truck Body produces service bodies, utility bodies, and flatbeds for commercial trucks and offers installation services comparable to Sterling's commercial upfit offerings.
• Knapheide: Knapheide manufactures and installs commercial truck bodies, utility bodies, and van upfits - a direct competitor in the commercial vehicle upfit segment Sterling serves.
• Reading Truck: Reading Truck is a large North American commercial vehicle upfitter producing truck bodies, service bodies, and vocational upfits - directly comparable to Sterling's commercial vehicle upfitting business.
• BrandFX World Source: BrandFX produces composite truck bodies and upfit solutions for service and utility fleets, serving the same commercial upfit market as Sterling.
• Stahl Truck Bodies: Stahl manufactures service bodies, utility truck bodies and accessories, and provides upfit installation for commercial vehicles - directly comparable to Sterling's core activity.

Others

• Curt Manufacturing (truck accessories): Curt is a major supplier of towing, hitching, and truck accessory components commonly installed by commercial upfitters like Sterling during their upfit workflows.

Broad incumbents

• Morgan Truck Body: Morgan Truck Body is a large U.S. manufacturer of truck bodies and trailers serving vocational and commercial fleets - a broader incumbent in the same upfit/body building category.
• Masterack (Leggett & Platt): Masterack designs and installs commercial van shelving, racks, and upfit packages for fleets, serving the same commercial vehicle upfitting market from a larger parent-owned platform.
• Holman Commercial Vehicle Upfitting: Holman is a large, established fleet services provider with a national upfit operation that competes with smaller regional upfitters like Sterling in commercial vehicle customization.

Regional players

• Auto Custom Carpets / West Coast Metric: West Coast Metric is a Surrey/Vancouver-based commercial vehicle parts and accessories supplier serving the same Western Canadian commercial vehicle ecosystem as Sterling.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/sterlingfleet
• Facebookfacebook.com/sterlingfleetoutfitters
• LinkedInlinkedin.com/company/sterlingfleetoutfittersinc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sterling Fleet Outfitters