CITRAM Pyrenees
CITRAM Pyrénées is a Pyrénées-Atlantiques-based interurban bus operator, founded 1963, operating 11 regional lines, school transport, and seasonal SKIBUS service under a public service concession with Région Nouvelle-Aquitaine valid through August 2027, as a subsidiary of the Transdev Group.
- Company typePrivate
- Founded1963
- HeadquartersLons, France
- Headcount51–100
- GTM typeB2C
- OfferingServices
What CITRAM Pyrenees does
CITRAM Pyrénées is a French interurban passenger transport operator headquartered in Lons, Pyrénées-Atlantiques, founded in 1963 as a collective passenger transport service. The company operates 11 regular regional bus lines (numbered 520–550), school transport, a seasonal ski shuttle (SKIBUS Line 524 to Gourette), and charter coach rental with driver, covering roughly 1.8 million commercial kilometers per year with a fleet of 61 vehicles and a workforce of 56 collaborators (including 53 drivers). Line 550 extends across the border into Canfranc, Spain. The operator is a wholly-owned subsidiary of the Transdev Group — itself 66% owned by Caisse des Dépôts and 34% by Groupe Rethmann — and operates under a public service concession (CSP) with Région Nouvelle-Aquitaine valid until 31 August 2027, alongside contract-based school and regular line services for Région Occitanie, Agglo Sud Pays Basque, and Idelis.
The underlying technology stack is conventional regional road-transport infrastructure: on-board contactless validators (valideurs), nominative contactless subscription smart cards (supports nominatifs) loaded with transport titles and reduction profiles, and digital ticketing through the Ticket Modalis mobile application integrated with the Nouvelle-Aquitaine regional transport portal. A registered email/SMS alert service delivers real-time traffic disruption notifications. Tariffs for all tickets and subscriptions — ranging from a €2.50 single ticket to a €450 annual subscription and €500 Idelis-combined annual pass — are set centrally by Région Nouvelle-Aquitaine.
CITRAM Pyrénées' revenue is generated through two streams: individual ticket and subscription sales (unit, carnet, weekly, monthly, annual), and managed-services revenue from public service concession contracts with regional transport authorities. Distribution spans a physical commercial agency at the Lons headquarters, on-board driver sales, the Ticket Modalis online boutique, and the regional Nouvelle-Aquitaine transport portal. The customer mix combines long-tail individual passengers (commuters, students, schoolchildren, tourists) with a small concentrated set of institutional counterparties (four public authorities); the concession structure means revenue predictability is high during the contract term but binary upon the August 2027 renewal.
CITRAM Pyrenees firmographics
Firmographics- Name
- CITRAM Pyrenees
- Legal name
- CITRAM PYRENEES, SAS
- Website
- https://citrampyrenees.fr
- Company type
- Private
- Founded year
- 1963
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- CITRAM Pyrénées is a Pyrénées-Atlantiques-based interurban bus operator, founded 1963, operating 11 regional lines, school transport, and seasonal SKIBUS service under a public service concession with Région Nouvelle-Aquitaine valid through August 2027, as a subsidiary of the Transdev Group.
- Ownership category
- akta.pro rank
CITRAM Pyrenees industry classification
Industry- Product category
- Regional Public Bus Transportation
- NAICS
- Interurban and Rural Bus Transportation (48521), Interurban and Rural Bus Transportation (4852), Interurban and Rural Bus Transportation (485210)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- Economy/Conventional Scheduled Intercity Bus Services (THAIADAE)
- akta.pro secondary industries
- Cross-Border / International Coach Operators (TLAFAFAD), Tourist/Attraction Circulator Shuttles (Downtown/Theme Parks) (TLAFAJAL)
Keywords
Where CITRAM Pyrenees is headquartered
LocationHeadquarters
- HQ city
- Lons
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
CITRAM Pyrenees business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure
Revenue model
- Individual Ticket and Subscription Sales: Sale of transport titles (tickets, return tickets, carnets, weekly, monthly, and annual subscriptions) to individual passengers. Pricing is regulated by the Région Nouvelle-Aquitaine.
- Public Service Concession Contracts: Revenue from operating public transport lines under concession contracts with transport authorities (Région Nouvelle-Aquitaine, Région Occitanie, Agglo Sud Pays Basque, Idelis) for regular lines and school transport services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single journey ticket |
| Unit Pricing | Pay-as-you-go | Day return ticket |
| Unit Pricing | Pay-as-you-go | Carnet 10 journeys |
| Subscription | Weekly | Weekly subscription |
| Subscription | Monthly | Monthly subscription |
| Subscription | Annual | Annual subscription |
| Unit Pricing | Pay-as-you-go | SKIBUS combined ski ticket (Line 524) |
| Subscription | Monthly | Combined Idelis + regional lines monthly |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
CITRAM Pyrenees product offering
Product offeringCore offering
CITRAM Pyrénées is a regional bus transport operator based in Lons, Pyrénées-Atlantiques, France. Since 1963, the company has operated regular interurban bus lines, dedicated school transport services, a seasonal SKIBUS ski shuttle service linking Pyrenean resorts, and charter coach rental for groups, serving passengers across the Béarn and Basque Country regions under a public service concession.
Product overview
CITRAM Pyrénées operates as a regional public transport carrier serving the Pyrénées-Atlantiques department since 1963. The company provides a unified portfolio of transport services consisting of regular regional bus lines (routes 520-550), school transport in partnership with Région Nouvelle-Aquitaine, seasonal SKIBUS ski shuttle services, and charter coach rental. Transport titles are sold through the company's own sales points, on-board vehicles, and via the Ticket Modalis mobile application. The service operates under a public service concession (CSP) with the Nouvelle-Aquitaine Region until August 31, 2027.
Differentiator
Problem solved
Functional benefit
Products and services
- Regular Regional Bus Lines
Quantifiable outcome
- 61 vehicles serving regular lines and school transport, 1.8 million commercial km/year covered
Companies that use CITRAM Pyrenees
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
CITRAM Pyrenees technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
CITRAM Pyrenees partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- MAISON des CITOYEN-N-ES du MONDE 64minorCitram Pyrénées and the Fondation Transdev support a project for socio-professional integration run by the MAISON des CITOYEN-N-ES du MONDE 64, aligned with the company's social insertion commitment.
- Transdev GroupcoreCitram Pyrénées is an establishment (subsidiary) of the Transdev Group, which is 66% owned by Groupe Caisse des Dépôts et Consignations (a French public financial institution) and 34% owned by Groupe Rethmann (specialist in water and waste management). Transdev provides operational expertise, brand, systems, and governance.
- Région Nouvelle-AquitainecorePrimary transport authority contracting regular road lines and school services through a public service concession (CSP) valid until 31 August 2027. Sets transport tariffs and oversees network operations.
- Région OccitaniecoreTransport authority contracting school transport services with Citram Pyrénées under public service concession arrangements.
- Agglo Sud Pays BasquecoreAgglomeration community contracting regular lines and school transport services from Citram Pyrénées.
- IdeliscoreUrban transport network operator in Pau area, contracting school transport services with Citram Pyrénées. Also offers combined monthly/annual tickets (Titres combinés) integrating both Idelis urban and Citram regional services.
- PAQTE (Avec les Quartiers pour Toutes les Entreprises)minorIn 2019, Citram Pyrénées signed the PAQTE pledge (Avec les Quartiers pour Toutes les Entreprises), demonstrating commitment to social inclusion and diversity in employment.
- Ticket ModaliscoreDigital ticketing and route planning platform partner. The Ticket Modalis application enables passengers to purchase and validate transport titles digitally, integrated with Citram Pyrénées' network.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
CITRAM Pyrenees competitors and assessment
Company assessmentEmerging players
- BlaBlaBus (BlaBlaCar): Long-distance bus and carpooling platform operating in France on interurban corridors similar to CITRAM Pyrénées's lines 520–550. Represents a disruptive, demand-responsive peer that competes on price and convenience for cost-sensitive interurban travelers.
- Idelis (Réseau de Pau): Public transport network for the Pau urban area operated under a different concession but already integrated with CITRAM Pyrénées via combined tickets. While primarily urban, Idelis overlaps in customer base and is a strategic partner/competitor at the interface of urban and interurban mobility.
Broad incumbents
- Keolis: Subsidiary of SNCF and a leading French and international public transport operator. Keolis runs regional interurban bus networks across many French regions on concession contracts similar in structure to CITRAM Pyrénées's CSP, making it a direct head-to-head bidder and structural peer.
- RATP Dev: International subsidiary of RATP Group operating bus and multimodal networks under public service contracts. RATP Dev competes with CITRAM Pyrénées and Transdev in regional concession tenders and shares a comparable business model, customer base (regions and agglomerations), and revenue model (regulated fares + subsidies).
- Transdev Group: Parent company of CITRAM Pyrénées; a global public transport operator running bus, rail, and ferry services. While at the corporate level it is the parent, it operates sibling subsidiaries (e.g., Transdev Breizh, Transdev Rhône-Alpes) that provide structurally identical interurban and regional bus services under their own concessions, making them the closest operational comparables.
Direct peers
- Verbus: French regional bus operator providing interurban and school transport services under concession contracts with various French regions. Similar in business model and customer mix (regional authorities, school networks, individual passengers).
- Lacroix Group: Independent French group operating interurban, school, and charter bus services across multiple regions. Comparable in scale (~€100M+ revenue, several subsidiaries) and in core activity (regional road passenger transport under concession contracts).
- Cars Région (SNCF / Région Nouvelle-Aquitaine): Network of regional bus operators serving Nouvelle-Aquitaine lines, often contracted to other Transdev or Keolis entities. Operates interurban routes under the same regional authority concession framework as CITRAM Pyrénées, with comparable fare regulation and customer base.
- Keolis Pyrénées: Local Keolis subsidiary operating in the Pyrenees region (covering parts of Pyrénées-Atlantiques or adjacent departments), offering interurban and urban transport services. Direct geographic and product overlap with CITRAM Pyrénées on competing or complementary lines.
- Transdev Breizh: Transdev subsidiary operating interurban bus lines in Brittany under similar public service concession contracts with the regional authority. Closest operational comparable in terms of size, line network, and tariff regulation by a French region.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CITRAM Pyrenees social profiles
Digital presenceCITRAM Pyrenees financial estimates
Financial estimateRevenue estimate
Valuation estimate
CITRAM Pyrenees leadership team
Management profileNumber of profiles
CITRAM Pyrenees funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CITRAM Pyrenees M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CITRAM Pyrenees
What does CITRAM Pyrenees do?
CITRAM Pyrénées is a regional bus transport operator based in Lons, Pyrénées-Atlantiques, France. Since 1963, the company has operated regular interurban bus lines, dedicated school transport services, a seasonal SKIBUS ski shuttle service linking Pyrenean resorts, and charter coach rental for groups, serving passengers across the Béarn and Basque Country regions under a public service concession.
Is CITRAM Pyrenees a public or private company?
CITRAM Pyrenees is a private company. It is classified as corporate owned and is currently operating.
When was CITRAM Pyrenees founded?
CITRAM Pyrenees was founded in 1963. It employs 51 to 100 people.
Where is CITRAM Pyrenees based?
CITRAM Pyrenees is headquartered in Lons, France, in the Europe region.
How does CITRAM Pyrenees make money?
Two revenue lines are on record. Individual Ticket and Subscription Sales are the primary driver. The others are public Service Concession Contracts.
Who are CITRAM Pyrenees's main competitors?
Emerging players on record are BlaBlaBus (BlaBlaCar) and Idelis (Réseau de Pau). Broad incumbents are Keolis, RATP Dev and Transdev Group. Direct peers are Verbus, Lacroix Group, Cars Région (SNCF / Région Nouvelle-Aquitaine), Keolis Pyrénées and Transdev Breizh.
Does CITRAM Pyrenees have an API?
No public API is recorded for CITRAM Pyrenees.
What industry is CITRAM Pyrenees in?
CITRAM Pyrenees's product category is Regional Public Bus Transportation. Its primary akta.pro industry code is THAIADAE, Economy/Conventional Scheduled Intercity Bus Services, with a secondary code of TLAFAFAD, Cross-Border / International Coach Operators. Its NAICS code is 48521 and its SIC code is 4100.