HOLI ONE

Name

HOLI ONE

Website

https://rfid.holione.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Festival Event Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Religious & Spiritual Festivals/Observances (Public Events) (MPAGAEAC)

akta.pro secondary industry

Community Parades, Carnivals & Street Fairs (MPAGAEAE)

Keywords

• Colour festival events
• RFID card services
• Festival ticketing
• Event balance refunds
• Holi festival management

Headquarters

HQ city

Birmingham

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure

Distribution channels1 record

Core offering

HOLI ONE organises Holi colour-festival events and issues RFID cards to attendees for on-site purchases such as colour throws, food and beverages. After each event, the company operates an online refund portal where attendees can check their remaining RFID card balance and request a refund of unused credits.

Differentiator

Problem solved

Functional benefit

Products and services

• HOLI ONE Holi Festival Events with RFID Card A Holi (colour festival) event experience where attendees are issued an RFID card at the venue that can be used for cashless purchases of colours, food, and beverages during the event. Targeted at individual festival-goers in Birmingham (UK) and Navi Mumbai (India).
• RFID Balance Refund Portal Online portal where festival attendees can check their remaining RFID card balance after a HOLI ONE event and submit a refund claim for unused credits. Targeted at past attendees of HOLI ONE events.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Others

• Eventbrite: Self-service ticketing and event discovery platform; comparable to HOLI ONE as the underlying distribution and audience-acquisition layer that small festival operators rely on to sell tickets and reach attendees for experiential events.
• Intellitix: Provider of RFID cashless payment and access control solutions for festivals and live events; comparable to HOLI ONE because it supplies the exact RFID wristband and balance-management technology layer HOLI ONE uses to run its own events.

Direct peers

• The Color Run: Operator of color-throw themed 5K and festival events worldwide; directly comparable to HOLI ONE because it stages multi-city color-based experiential events for mass consumer audiences, relying on branded event IP and on-site consumables rather than headlining music acts.
• Festival of Colours: Long-running Holi-inspired colour festival series staged in multiple countries; directly comparable to HOLI ONE as it occupies the same niche of organized public Holi/colour powder events targeting similar cultural and diaspora audiences.
• Colour Me Rad: Color-powder fun run and festival operator that monetizes the same Holi-style color-throw format in multiple cities; directly comparable on event format, target attendee, and on-site color powder retail dynamic.

Broad incumbents

• Tomorrowland: Large global festival operator with branded events on multiple continents; broadly comparable to HOLI ONE in that both monetize a flagship festival IP with cashless on-site payment systems, though at vastly larger scale and with music rather than cultural celebration as the hook.
• Live Nation Festivals: World's largest live events promoter with a deep festival portfolio; broadly comparable to HOLI ONE as the dominant incumbent shaping ticketing economics, RFID/cashless infrastructure standards, and sponsorship terms across the festival industry.

Regional players

• Boomtown Fair: UK-based independent music and immersive festival; comparable to HOLI ONE as a UK-rooted, single-IP festival operator competing for the same domestic experiential events audience and ticketing wallet.
• Saffron Events: UK-based South Asian event specialist producing cultural celebrations including Holi and Diwali; comparable to HOLI ONE as a fellow UK operator competing for the same South Asian cultural and diaspora festival audience with themed public events.

Emerging players

• Secret Solstice: Independent boutique music and experiential festival operator; comparable to HOLI ONE as a privately run, IP-led festival brand that scales through single-event ticketing and brand extensions rather than venue ownership.

Market position

Customer concentration

• Xx.com/holionebrasil
• Facebookfacebook.com/HOLIONESalvador
• LinkedInlinkedin.com/company/holi-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HOLI ONE