African Land
African Land is a specialist real estate investment advisory acting exclusively for buyers, sourcing, acquiring, refurbishing, and managing African property for diaspora, HNW, and institutional investors, with offices in the UK, Ghana, and Nigeria.
- Company typePrivate
- Founded-
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What African Land does
African Land is a specialist real estate investment advisory firm that acts exclusively for buyers in African property transactions. The firm targets diaspora investors, high-net-worth individuals, and institutional clients seeking exposure to African real estate, providing an end-to-end buyer's-agent service that covers property sourcing, acquisition advisory, refurbishment coordination, tenant placement, ongoing management, and eventual resale. By operating solely on the buy side, African Land positions itself as a counterweight to developer- and seller-driven intermediaries in markets where information asymmetry has historically disadvantaged overseas investors.
The firm's product set extends beyond transactional advisory. It promotes a portfolio of off-plan developments in Accra — including The Lennox, Embassy Gardens, The Signature, Diamond in The City, and Nova — reflecting established developer relationships. It has also launched the Very Private Fund, a Jersey-domiciled pooled investment vehicle advised by AL Capital Investments Ltd, which shifts the firm toward fund-management economics tied to AUM rather than purely fee-for-service mandates. A planned Hospitality Fund targeting boutique hotels and serviced apartments in Ghana and Kenya signals an intended move into operating-asset verticals. Ancillary offerings include a Building and Construction Training Institute, staff hiring support, and joint venture facilitation, which extend the platform beyond pure advisory.
African Land maintains a multi-jurisdiction footprint: a London office focused on international investor relations, an Accra headquarters for Ghana operations, and a Lagos office covering Nigeria. Its parent, F2 Capital Ventures LLP, is FCA-authorized, which provides the regulatory cover needed to promote financial products — including the Very Private Fund — to UK-based investors. Revenue mechanics combine advisory fees, developer commissions on promoted developments, and prospective fund-management fees, with customer acquisition driven through digital channels, investor events, and referral networks targeting the African diaspora and overseas HNW segment.
African Land firmographics
Firmographics- Name
- African Land
- Legal name
- AL Capital Investments Limited
- Website
- https://african.land
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- African Land is a specialist real estate investment advisory acting exclusively for buyers, sourcing, acquiring, refurbishing, and managing African property for diaspora, HNW, and institutional investors, with offices in the UK, Ghana, and Nigeria.
- Ownership category
- akta.pro rank
African Land industry classification
Industry- Product category
- Real Estate Investment Advisory
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Residential Property Managers (531311), Nonresidential Property Managers (531312)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Operators Of Nonresidential Buildings (6512)
- akta.pro primary industry
- Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)
- akta.pro secondary industries
- Land & Development Site Brokerage (BPAJABAG), Real Estate Development & Feasibility Advisory (Highest-and-Best-Use, Entitlements Support) (BPAJANAC)
Keywords
Where African Land is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
African Land business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Property Acquisition Fees: Fees charged for property search, sourcing, acquisition management, and negotiation services on behalf of buyers. AL acts exclusively for buyers, never sellers.
- Property Management and Letting Fees: Ongoing property management services including tenant sourcing, referencing, tenancy agreements, rent collection, and property maintenance. Occupancy rates exceed 94%.
- Refurbishment and Design Services: Project management and design consulting for property refurbishment and redevelopment. Provides detailed specifications, fixed price quotes, and contractor management.
- Investment Fund Management: Pooled property investment fund structures targeting African real estate markets. Funds under management receiving net yields in excess of 11% with capital value growth of 10-15% per annum.
- Managed Sales: Property sale management services including marketing, network of contacts, local agent coordination, legal liaison, and transaction completion on behalf of clients.
- Real Estate Advisory Services: Strategic advice on property portfolios including renovation projects targeting rental yield improvement or disposal strategies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | One time/ perpetual license | Specialist Buying Service - End-to-end property acquisition and management |
| Subscription | Monthly | Rental Property Management |
| Other | Pay-as-you-go | Rental Investment Calculator |
| Other | Pay-as-you-go | Homeowner Calculator |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
African Land product offering
Product offeringCore offering
African Land is a specialist real estate buyer's agent and investment advisory firm operating across African property markets, primarily Ghana and Nigeria. It provides an end-to-end service for individual and institutional investors covering property sourcing and acquisition, refurbishment and design, letting and management, managed sales, home seeker and concierge services, and real estate advisory, alongside a Jersey-domiciled pooled Residential Property Investment Fund advised by AL Capital Investments Ltd.
Product overview
African Land operates as a specialist real estate investment advisory firm offering an integrated, one-stop service across Africa. The core offering combines property sourcing, acquisition, refurbishment, letting, and management services for individual and institutional investors seeking exposure to African real estate markets, primarily Nigeria and Ghana. The company provides both direct property investment services and pooled fund structures, including a residential property investment fund targeting the Prime West-African Property (PWAP) market. Alongside core advisory services, African Land manages multiple promoted off-plan developments (The Lennox, Embassy Gardens, The Signature, Diamond in The City, Nova), offers investment analysis tools (Rental Investment Calculator, Homeowner Calculator), and provides supplementary services including construction training, staff hiring, and joint venture facilitation. The firm also maintains a portfolio of residential and commercial properties for rent and sale across its operating markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Sourcing and Acquisition Service End-to-end property acquisition service acting exclusively for buyers, including market screening, financial analysis, on- and off-market property sourcing, negotiation, and legal coordination across Nigeria, Ghana, and other African markets.
- Refurbishment and Design Service Project management and design consulting for property renovation, including detailed specifications, contractor tendering, fixed-price quotes, timeline guarantees, and interior design/furnishing for rental readiness.
- Letting and Management Service Rental property marketing, tenant referencing, lease management, compliance handling, and ongoing property management with reported occupancy rates exceeding 94%.
- Managed Sales Service Property divestment service representing buyer/investor interests to achieve optimal sale prices through network marketing, local agent coordination, and legal liaison.
- Home Seeker and Concierge Service Property search service for home buyers including off-market sourcing, plus concierge and vacant-property management for periodic-use owners.
- Real Estate Advisory Service Strategic consultancy for property portfolio optimisation including renovation planning, rental yield improvement, and disposal strategies.
- Residential Property Investment Fund Pooled investment fund targeting Prime West-African Property (PWAP) rental sector, structured as a Very Private Fund in Jersey advised by AL Capital Investments Ltd, targeting high-net-worth and international clientele with minimum investment thresholds.
- The Lennox - Airport Residential (Accra) Off-plan development in Airport Residential, Accra, Ghana; studios from $79,950 with a 10% USD guaranteed yield and pay-over-2-years options.
- Embassy Gardens - Cantonments (Accra) Garden-square community development in Cantonments, Accra with communal gardens, three swimming pools, and dual-storey Wellness Complex; Phase D units from $88,950 with a 10% USD guaranteed yield.
- The Signature - East Legon (Accra) Luxury twin-tower apartment development in East Legon, Accra inspired by Ghana's Adinkra Mframadan symbol; one-bedroom units from $149,000 with a 10% USD guaranteed yield.
- Diamond in The City - Cantonments (Accra) Deluxe development near the airport and Flagstaff House in Accra; studio apartments from $109,950 with a 10% USD guaranteed yield.
- Nova - Roman Ridge (Accra) Multi-bedroom apartment development in Roman Ridge, Accra offering studios, one-, two-, and three-bedroom apartments with a 10% USD guaranteed yield.
Quantifiable outcome
- Occupancy rates exceeding 94%
- +4 more outcomes
Companies that use African Land
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
African Land technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
African Land partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- AL Capital Investments LtdcoreRelated group company that operates the investment fund (Very Private Fund in Jersey) and serves as the FCA-authorized advisory entity for African Land's property investment fund products.
- Jersey-based Fund StructurecoreVery Private Fund established in Jersey as an independent closed-ended offshore property company, advised by AL Capital Investments Ltd. Targets sophisticated investors seeking African real estate exposure.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
African Land competitors and assessment
Company assessmentEmerging players
- Lamudi: Emerging-markets property marketplace with historical Africa operations (Nigeria, Ghana, Kenya). Competes with African Land for the same diaspora/international investor audience via listings and lead generation, though primarily a marketplace rather than full-service advisor.
- PropertyPro.ng (formerly ToLet.com.ng): Largest Nigeria-focused property marketplace, enabling buyers and tenants to discover listings directly. A digital self-serve alternative that addresses an overlapping diaspora-investor segment and could pressure African Land's traditional buyer-agent commissions over time.
Direct peers
- Spot Blue International Property: UK-based international property investment firm acting for overseas buyers, with active Africa coverage and end-to-end sourcing, purchase and management services. Most direct functional analogue to African Land's buyer-exclusive, cross-border model.
- Chestertons: International residential and investment agency with active sales-led buyer representation and cross-border investor services in emerging and prime markets. Comparable buyer-side, cross-border advisory positioning to African Land.
Broad incumbents
- Knight Frank: Global real estate consultancy with established Africa desks in Nigeria, Ghana, Kenya and South Africa providing investment advisory and residential brokerage. Comparable on cross-border Africa real estate advisory for HNW and institutional clients.
- Savills: Global real estate services firm with dedicated Africa investment advisory, residential investment brokerage and cross-border investor relations. Overlaps African Land on international buyer representation and portfolio advisory at institutional scale.
- Engel & Völkers: Global premium real estate franchise combining brokerage, advisory and property management for international investors. Comparable in serving diaspora and cross-border HNW buyers, but with a much broader geographic and product remit than African Land.
- JLL (Jones Lang LaSalle): Global real estate investment and advisory firm with capital markets, residential investment advisory and asset management capabilities. Overlaps with African Land on institutional investor services and fund structuring, though at vastly greater scale.
Regional players
- Pam Golding Properties: South Africa's largest full-service residential real estate group with international affiliate network and buyer representation for diaspora/expat clients. Operates a similar one-stop sourcing-to-management model in Africa, anchored in a single primary market.
- BuyRentKenya: Leading Kenyan property portal with listings, valuation tools and agent directory targeting both local and diaspora buyers. Adjacent regional comparable to African Land's listed Kenya coverage and digital investor funnel.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights6 records
Customer concentration
African Land social profiles
Digital presenceAfrican Land compliance and trust
Trust signalCompliance4 records
African Land financial estimates
Financial estimateRevenue estimate
Valuation estimate
African Land leadership team
Management profileNumber of profiles
African Land funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
African Land M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about African Land
What does African Land do?
African Land is a specialist real estate buyer's agent and investment advisory firm operating across African property markets, primarily Ghana and Nigeria. It provides an end-to-end service for individual and institutional investors covering property sourcing and acquisition, refurbishment and design, letting and management, managed sales, home seeker and concierge services, and real estate advisory, alongside a Jersey-domiciled pooled Residential Property Investment Fund advised by AL Capital Investments Ltd.
Is African Land a public or private company?
African Land is a private company. It is classified as corporate owned and is currently operating.
When was African Land founded?
African Land was founded in -1. It employs 1 to 10 people.
Where is African Land based?
African Land is headquartered in London, United Kingdom, in the Europe region.
How does African Land make money?
Six revenue lines are on record. Property Acquisition Fees are the primary driver. The others are property Management and Letting Fees, refurbishment and Design Services, investment Fund Management, managed Sales and real Estate Advisory Services.
Who are African Land's main competitors?
Emerging players on record are Lamudi and PropertyPro.ng (formerly ToLet.com.ng). Direct peers are Spot Blue International Property and Chestertons. Broad incumbents are Knight Frank, Savills, Engel & Völkers and JLL (Jones Lang LaSalle). Regional players are Pam Golding Properties and BuyRentKenya.
Does African Land have an API?
No public API is recorded for African Land.
What industry is African Land in?
African Land's product category is Real Estate Investment Advisory. Its primary akta.pro industry code is BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily), with a secondary code of BPAJABAG, Land & Development Site Brokerage. Its NAICS code is 5312 and its SIC code is 6531.