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Canna Real Estate Group

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uuid002xez2

Namestring
Canna Real Estate Group
Legal namestring
Canna Real Estate Group
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Canna Real Estate Group (CREG) is a Denver-headquartered commercial real estate advisory firm founded in 2012 by Bill Betts that specializes exclusively in serving licensed cannabis operators. The firm operates three integrated service lines: real estate site selection across 11-18 US states, financial services for capital structuring, and architecture/construction design-build services delivered through an established partner network that includes Reed Construction, StoK, Two Buds Consulting, and MERJ Architecture. To date CREG has placed approximately 805,000 square feet of property and supported $296M in cumulative transaction value, with a customer base spanning multi-state operators, single-state operators, and newly licensed entrants — including named logos LivWell, Sweet Spot, and Bonfire Cannabis.

The firm generates revenue through transaction commissions on real estate placements and professional services fees on capital structuring and design-build engagements. Pricing is custom and project-based with a free initial consultation, and the go-to-market motion is consultative direct sales supplemented by industry event presence (notably Canna Europa), referral relationships, and the corporate website. The team is small (11-50 employees with five named senior practitioners), reflecting a boutique advisory structure rather than a high-volume brokerage model.

CREG is currently in an active expansion phase. The firm announced a UK market entry for May 2026 — its first international footprint — a Washington D.C./DMV regional office for Fall 2025 to anchor mid-Atlantic coverage, and a Spring 2026 launch of a private equity investment portfolio targeting cannabis operators in New Jersey, D.C., and the UK. These moves broaden the firm's geographic surface, deepen wallet share with existing operator clients via equity participation, and signal an offensive posture toward capturing the next wave of US and European cannabis market openings.

Short descriptiontext

Canna Real Estate Group is a Denver-based commercial real estate and consulting firm serving licensed cannabis operators across the US, offering site selection, capital structuring, and design-build services with active expansion into the UK and mid-Atlantic markets.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersDenver, United States
HQ citystring
Denver
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cannabis commercial real estate, cannabis property brokerage, cannabis construction services, cannabis real estate financing, cannabis architectural services
Industry2 codes
1Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth)
CodeBPAJADAJPrimaryYes
2Land Brokerage (Raw Land & Development Sites)
CodeFSAEAJADPrimaryNo
NAICS code1 code
  • Offices of Real Estate Agents and Brokers531210
SIC code1 code
  • Real Estate Agents & Managers (For Others)6531
Product category
Cannabis Commercial Real Estate Services
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Commercial Real Estate Advisory and Transaction Fees
TypeTransaction Fee
Description

Fees earned on property acquisition, sale-leaseback transactions, and real estate placement for cannabis operators. Services span finding, funding, and building cannabis facilities across cultivation, manufacturing, and retail property types.

cannaregroup.com
2Architecture and Construction Consulting Fees
TypeProfessional Services
Description

Fees for design-build project management, compliance consulting, site evaluation, and construction oversight for cannabis facilities. Revenue earned through project-based consulting engagements.

cannaregroup.com
3Capital/Financing Advisory and Structuring Fees
TypeProfessional Services
Description

Fees from structuring private equity placements, bridge financing, construction loans, and senior debt solutions for cannabis operators. Includes arranging cannabis-specific lenders and equity partners.

cannaregroup.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components2 values
Personnel, Operations
Pricing details1 tier
1Custom project-based engagement — pricing determined per consultation
ModelOtherBilling cadenceMulti-year contract
Notes

The company offers a free initial consultation. All subsequent services are quoted on a per-project basis depending on property acquisition scope, financing complexity, or construction project size.

cannaregroup.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Canna Real Estate Group is a cannabis-focused commercial real estate and build-services firm that brokers property, arranges financing, designs facilities, and executes construction for licensed cannabis operators and ancillary businesses. Founded in 2012 in Denver, Colorado, the firm serves as a single point of coordination across site selection, capital, architecture, and build-out for the regulated cannabis industry.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Canna Real Estate Group is a cannabis-focused commercial real estate and consulting firm offering three integrated service lines: Real Estate Services (property acquisition and site selection), Financial Services (capital financing and debt solutions), and Architecture & Construction Consulting (design/build for cannabis facilities). Services are designed to work together to guide cannabis operators from site acquisition through facility construction and opening. The company also provides ancillary cannabis license application assistance through a strategic partnership with Two Buds Consulting.

Product and service1 record
1Cannabis Commercial Real Estate Brokerage
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeImplementation/ SI/ Consulting Partner
Description

Strategic partnership with Chicago-based Reed Construction for cannabis design-build services. Reed's cannabis practice group, led by Michael Machat, has built sophisticated cultivation facilities in multiple states and completed award-winning dispensaries. CREG and Reed developed design/build standards for spec cultivation facilities for shared clients in emerging and newly-licensed states. Reed Construction also collaborated on 'building a box within a box' renovation project in Detroit.

Strategic tierCoreTypeImplementation/ SI/ Consulting Partner
Description

Strategic partnership with StoK for project management of two complex cannabis cultivation renovations and builds located in Michigan and Massachusetts, serving a rapidly-expanding MSO client.

3Two Buds Consulting
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Partnership with Two Buds Consulting (led by attorney Jim Boland) to provide cannabis license application support and compliance consulting. Two Buds assists with application development, licensing, marketing review, corporate governance, privacy considerations, and compliance consulting for cannabis businesses. Services include document creation, regulatory representation, business formation, SOP development, and facility compliance assessments.

cannaregroup.com
4UK Cannabis Consultancy Partnership
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Forged a new cannabis consultancy partnership in the UK to support CREG's expansion into the UK cannabis market, providing local advisory services for cultivation and manufacturing operators.

cannaregroup.com
Strategic tierCoreTypeImplementation/ SI/ Consulting Partner
Description

Architecture partner with cannabis facility design expertise. Listed as a key company in CREG's partner ecosystem.

Strategic tierCoreTypeImplementation/ SI/ Consulting Partner
Description

Advisory group partner contributing strategic expertise to cannabis real estate projects.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Risk management and compliance partner serving cannabis operators.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers7 records
TypeBroad incumbent
Description

Major commercial real estate services firm serving cannabis operators across North America with brokerage, capital markets, and project management services. Comparable to CREG in offering cannabis clients integrated real estate and capital advisory, but Colliers is a broad CRE generalist rather than a cannabis-specialized boutique.

TypeBroad incumbent
Description

Commercial real estate services firm with capital markets, brokerage, and valuation services including experience with cannabis and other regulated industries. Comparable to CREG in providing CRE brokerage and capital advisory to commercial clients, though cannabis is a smaller part of Newmark's broader portfolio.

TypeBroad incumbent
Description

Commercial real estate services firm offering brokerage, capital markets, and project management to clients across multiple industries including regulated and emerging sectors. Comparable to CREG in serving commercial real estate clients with integrated advisory services, but Avison Young is a diversified generalist without a cannabis-specific specialization.

TypeBroad incumbent
Description

World's largest commercial real estate services firm with an established cannabis real estate practice serving cultivators, retailers, and MSOs. Comparable to CREG because it offers brokerage, capital markets advisory, and project management to cannabis operators, but at vastly greater scale and as part of a broad CRE portfolio rather than a cannabis specialist.

TypeBroad incumbent
Description

Global commercial real estate services firm with experience serving cannabis operators on site selection, capital markets, and facility buildouts. Comparable to CREG in providing bundled real estate and capital services to cannabis clients, but JLL operates across all industries with cannabis as one of many verticals.

TypeBroad incumbent
Description

Global commercial real estate services firm with a dedicated cannabis industry practice offering brokerage, valuation, and advisory. Comparable to CREG due to its growing cannabis client base and integrated services across property acquisition and capital advisory, but Cushman operates as a diversified generalist rather than a pure cannabis specialist.

TypeBroad incumbent
Description

Commercial real estate investment sales and financing firm specializing in brokerage of net-lease, retail, office, and specialty properties. Comparable to CREG in facilitating commercial property transactions for niche and specialized operators, though Marcus & Millichap operates at much greater scale across many property types.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Canna Real Estate Group

Cannabis Commercial Real Estate Servicescannaregroup.com

Canna Real Estate Group is a Denver-based commercial real estate and consulting firm serving licensed cannabis operators across the US, offering site selection, capital structuring, and design-build services with active expansion into the UK and mid-Atlantic markets.

What Canna Real Estate Group does

Canna Real Estate Group (CREG) is a Denver-headquartered commercial real estate advisory firm founded in 2012 by Bill Betts that specializes exclusively in serving licensed cannabis operators. The firm operates three integrated service lines: real estate site selection across 11-18 US states, financial services for capital structuring, and architecture/construction design-build services delivered through an established partner network that includes Reed Construction, StoK, Two Buds Consulting, and MERJ Architecture. To date CREG has placed approximately 805,000 square feet of property and supported $296M in cumulative transaction value, with a customer base spanning multi-state operators, single-state operators, and newly licensed entrants — including named logos LivWell, Sweet Spot, and Bonfire Cannabis.

The firm generates revenue through transaction commissions on real estate placements and professional services fees on capital structuring and design-build engagements. Pricing is custom and project-based with a free initial consultation, and the go-to-market motion is consultative direct sales supplemented by industry event presence (notably Canna Europa), referral relationships, and the corporate website. The team is small (11-50 employees with five named senior practitioners), reflecting a boutique advisory structure rather than a high-volume brokerage model.

CREG is currently in an active expansion phase. The firm announced a UK market entry for May 2026 — its first international footprint — a Washington D.C./DMV regional office for Fall 2025 to anchor mid-Atlantic coverage, and a Spring 2026 launch of a private equity investment portfolio targeting cannabis operators in New Jersey, D.C., and the UK. These moves broaden the firm's geographic surface, deepen wallet share with existing operator clients via equity participation, and signal an offensive posture toward capturing the next wave of US and European cannabis market openings.

Canna Real Estate Group firmographics

Firmographics
Name
Canna Real Estate Group
Legal name
Canna Real Estate Group
Website
https://cannaregroup.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
11–50 employees
Short description
Canna Real Estate Group is a Denver-based commercial real estate and consulting firm serving licensed cannabis operators across the US, offering site selection, capital structuring, and design-build services with active expansion into the UK and mid-Atlantic markets.
Ownership category
akta.pro rank

Canna Real Estate Group industry classification

Industry
Product category
Cannabis Commercial Real Estate Services
NAICS
Offices of Real Estate Agents and Brokers (531210)
SIC
Real Estate Agents & Managers (For Others) (6531)
akta.pro primary industry
Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth) (BPAJADAJ)
akta.pro secondary industry
Land Brokerage (Raw Land & Development Sites) (FSAEAJAD)

Keywords

  • Cannabis commercial real estate
  • Cannabis property brokerage
  • Cannabis construction services
  • Cannabis real estate financing
  • Cannabis architectural services

Where Canna Real Estate Group is headquartered

Location

Headquarters

HQ city
Denver
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Canna Real Estate Group business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations

Revenue model

  1. Commercial Real Estate Advisory and Transaction Fees: Fees earned on property acquisition, sale-leaseback transactions, and real estate placement for cannabis operators. Services span finding, funding, and building cannabis facilities across cultivation, manufacturing, and retail property types.
  2. Architecture and Construction Consulting Fees: Fees for design-build project management, compliance consulting, site evaluation, and construction oversight for cannabis facilities. Revenue earned through project-based consulting engagements.
  3. Capital/Financing Advisory and Structuring Fees: Fees from structuring private equity placements, bridge financing, construction loans, and senior debt solutions for cannabis operators. Includes arranging cannabis-specific lenders and equity partners.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractCustom project-based engagement — pricing determined per consultation

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Canna Real Estate Group product offering

Product offering

Core offering

Canna Real Estate Group is a cannabis-focused commercial real estate and build-services firm that brokers property, arranges financing, designs facilities, and executes construction for licensed cannabis operators and ancillary businesses. Founded in 2012 in Denver, Colorado, the firm serves as a single point of coordination across site selection, capital, architecture, and build-out for the regulated cannabis industry.

Product overview

Canna Real Estate Group is a cannabis-focused commercial real estate and consulting firm offering three integrated service lines: Real Estate Services (property acquisition and site selection), Financial Services (capital financing and debt solutions), and Architecture & Construction Consulting (design/build for cannabis facilities). Services are designed to work together to guide cannabis operators from site acquisition through facility construction and opening. The company also provides ancillary cannabis license application assistance through a strategic partnership with Two Buds Consulting.

Differentiator

Problem solved

Functional benefit

Products and services

  • Cannabis Commercial Real Estate Brokerage

Companies that use Canna Real Estate Group

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Canna Real Estate Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Canna Real Estate Group partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core and minor.

  • Reed ConstructioncoreImplementation/ SI/ Consulting PartnerStrategic partnership with Chicago-based Reed Construction for cannabis design-build services. Reed's cannabis practice group, led by Michael Machat, has built sophisticated cultivation facilities in multiple states and completed award-winning dispensaries. CREG and Reed developed design/build standards for spec cultivation facilities for shared clients in emerging and newly-licensed states. Reed Construction also collaborated on 'building a box within a box' renovation project in Detroit.
  • StoKcoreImplementation/ SI/ Consulting PartnerStrategic partnership with StoK for project management of two complex cannabis cultivation renovations and builds located in Michigan and Massachusetts, serving a rapidly-expanding MSO client.
  • Two Buds ConsultingcoreStrategic or Co-development PartnerPartnership with Two Buds Consulting (led by attorney Jim Boland) to provide cannabis license application support and compliance consulting. Two Buds assists with application development, licensing, marketing review, corporate governance, privacy considerations, and compliance consulting for cannabis businesses. Services include document creation, regulatory representation, business formation, SOP development, and facility compliance assessments.
  • UK Cannabis Consultancy PartnershipminorStrategic or Co-development PartnerForged a new cannabis consultancy partnership in the UK to support CREG's expansion into the UK cannabis market, providing local advisory services for cultivation and manufacturing operators.
  • MERJ ArchitecturecoreImplementation/ SI/ Consulting PartnerArchitecture partner with cannabis facility design expertise. Listed as a key company in CREG's partner ecosystem.
  • Inception Advisory GroupcoreImplementation/ SI/ Consulting PartnerAdvisory group partner contributing strategic expertise to cannabis real estate projects.
  • Sapphire RiskminorImplementation/ SI/ Consulting PartnerRisk management and compliance partner serving cannabis operators.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Canna Real Estate Group competitors and assessment

Company assessment

Broad incumbents

  • Colliers International Group Inc. Major commercial real estate services firm serving cannabis operators across North America with brokerage, capital markets, and project management services. Comparable to CREG in offering cannabis clients integrated real estate and capital advisory, but Colliers is a broad CRE generalist rather than a cannabis-specialized boutique.
  • Newmark Group, Inc. Commercial real estate services firm with capital markets, brokerage, and valuation services including experience with cannabis and other regulated industries. Comparable to CREG in providing CRE brokerage and capital advisory to commercial clients, though cannabis is a smaller part of Newmark's broader portfolio.
  • Avison Young: Commercial real estate services firm offering brokerage, capital markets, and project management to clients across multiple industries including regulated and emerging sectors. Comparable to CREG in serving commercial real estate clients with integrated advisory services, but Avison Young is a diversified generalist without a cannabis-specific specialization.
  • CBRE Group, Inc. World's largest commercial real estate services firm with an established cannabis real estate practice serving cultivators, retailers, and MSOs. Comparable to CREG because it offers brokerage, capital markets advisory, and project management to cannabis operators, but at vastly greater scale and as part of a broad CRE portfolio rather than a cannabis specialist.
  • JLL (Jones Lang LaSalle Incorporated): Global commercial real estate services firm with experience serving cannabis operators on site selection, capital markets, and facility buildouts. Comparable to CREG in providing bundled real estate and capital services to cannabis clients, but JLL operates across all industries with cannabis as one of many verticals.
  • Cushman & Wakefield plc: Global commercial real estate services firm with a dedicated cannabis industry practice offering brokerage, valuation, and advisory. Comparable to CREG due to its growing cannabis client base and integrated services across property acquisition and capital advisory, but Cushman operates as a diversified generalist rather than a pure cannabis specialist.
  • Marcus & Millichap, Inc. Commercial real estate investment sales and financing firm specializing in brokerage of net-lease, retail, office, and specialty properties. Comparable to CREG in facilitating commercial property transactions for niche and specialized operators, though Marcus & Millichap operates at much greater scale across many property types.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Canna Real Estate Group social profiles

Digital presence

Canna Real Estate Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Canna Real Estate Group leadership team

Management profile

Number of profiles

Canna Real Estate Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Canna Real Estate Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canna Real Estate Group

What does Canna Real Estate Group do?

Canna Real Estate Group is a cannabis-focused commercial real estate and build-services firm that brokers property, arranges financing, designs facilities, and executes construction for licensed cannabis operators and ancillary businesses. Founded in 2012 in Denver, Colorado, the firm serves as a single point of coordination across site selection, capital, architecture, and build-out for the regulated cannabis industry.

Is Canna Real Estate Group a public or private company?

Canna Real Estate Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Canna Real Estate Group founded?

Canna Real Estate Group was founded in 2012. It employs 11 to 50 people.

Where is Canna Real Estate Group based?

Canna Real Estate Group is headquartered in Denver, United States, in the North America region.

How does Canna Real Estate Group make money?

Three revenue lines are on record. Commercial Real Estate Advisory and Transaction Fees are the primary driver. The others are architecture and Construction Consulting Fees and capital/Financing Advisory and Structuring Fees.

Who are Canna Real Estate Group's main competitors?

Broad incumbents on record are Colliers International Group Inc., Newmark Group, Inc., Avison Young, CBRE Group, Inc., JLL (Jones Lang LaSalle Incorporated), Cushman & Wakefield plc and Marcus & Millichap, Inc..

Does Canna Real Estate Group have an API?

No public API is recorded for Canna Real Estate Group.

What industry is Canna Real Estate Group in?

Canna Real Estate Group's product category is Cannabis Commercial Real Estate Services. Its primary akta.pro industry code is BPAJADAJ, Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth), with a secondary code of FSAEAJAD, Land Brokerage (Raw Land & Development Sites). Its NAICS code is 531210 and its SIC code is 6531.

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