Canna Real Estate Group
Canna Real Estate Group is a Denver-based commercial real estate and consulting firm serving licensed cannabis operators across the US, offering site selection, capital structuring, and design-build services with active expansion into the UK and mid-Atlantic markets.
- Company typePrivate
- Founded2012
- HeadquartersDenver, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Canna Real Estate Group does
Canna Real Estate Group (CREG) is a Denver-headquartered commercial real estate advisory firm founded in 2012 by Bill Betts that specializes exclusively in serving licensed cannabis operators. The firm operates three integrated service lines: real estate site selection across 11-18 US states, financial services for capital structuring, and architecture/construction design-build services delivered through an established partner network that includes Reed Construction, StoK, Two Buds Consulting, and MERJ Architecture. To date CREG has placed approximately 805,000 square feet of property and supported $296M in cumulative transaction value, with a customer base spanning multi-state operators, single-state operators, and newly licensed entrants — including named logos LivWell, Sweet Spot, and Bonfire Cannabis.
The firm generates revenue through transaction commissions on real estate placements and professional services fees on capital structuring and design-build engagements. Pricing is custom and project-based with a free initial consultation, and the go-to-market motion is consultative direct sales supplemented by industry event presence (notably Canna Europa), referral relationships, and the corporate website. The team is small (11-50 employees with five named senior practitioners), reflecting a boutique advisory structure rather than a high-volume brokerage model.
CREG is currently in an active expansion phase. The firm announced a UK market entry for May 2026 — its first international footprint — a Washington D.C./DMV regional office for Fall 2025 to anchor mid-Atlantic coverage, and a Spring 2026 launch of a private equity investment portfolio targeting cannabis operators in New Jersey, D.C., and the UK. These moves broaden the firm's geographic surface, deepen wallet share with existing operator clients via equity participation, and signal an offensive posture toward capturing the next wave of US and European cannabis market openings.
Canna Real Estate Group firmographics
Firmographics- Name
- Canna Real Estate Group
- Legal name
- Canna Real Estate Group
- Website
- https://cannaregroup.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Canna Real Estate Group is a Denver-based commercial real estate and consulting firm serving licensed cannabis operators across the US, offering site selection, capital structuring, and design-build services with active expansion into the UK and mid-Atlantic markets.
- Ownership category
- akta.pro rank
Canna Real Estate Group industry classification
Industry- Product category
- Cannabis Commercial Real Estate Services
- NAICS
- Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth) (BPAJADAJ)
- akta.pro secondary industry
- Land Brokerage (Raw Land & Development Sites) (FSAEAJAD)
Keywords
Where Canna Real Estate Group is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Canna Real Estate Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Commercial Real Estate Advisory and Transaction Fees: Fees earned on property acquisition, sale-leaseback transactions, and real estate placement for cannabis operators. Services span finding, funding, and building cannabis facilities across cultivation, manufacturing, and retail property types.
- Architecture and Construction Consulting Fees: Fees for design-build project management, compliance consulting, site evaluation, and construction oversight for cannabis facilities. Revenue earned through project-based consulting engagements.
- Capital/Financing Advisory and Structuring Fees: Fees from structuring private equity placements, bridge financing, construction loans, and senior debt solutions for cannabis operators. Includes arranging cannabis-specific lenders and equity partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based engagement — pricing determined per consultation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Canna Real Estate Group product offering
Product offeringCore offering
Canna Real Estate Group is a cannabis-focused commercial real estate and build-services firm that brokers property, arranges financing, designs facilities, and executes construction for licensed cannabis operators and ancillary businesses. Founded in 2012 in Denver, Colorado, the firm serves as a single point of coordination across site selection, capital, architecture, and build-out for the regulated cannabis industry.
Product overview
Canna Real Estate Group is a cannabis-focused commercial real estate and consulting firm offering three integrated service lines: Real Estate Services (property acquisition and site selection), Financial Services (capital financing and debt solutions), and Architecture & Construction Consulting (design/build for cannabis facilities). Services are designed to work together to guide cannabis operators from site acquisition through facility construction and opening. The company also provides ancillary cannabis license application assistance through a strategic partnership with Two Buds Consulting.
Differentiator
Problem solved
Functional benefit
Products and services
- Cannabis Commercial Real Estate Brokerage
Companies that use Canna Real Estate Group
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles1 record
Canna Real Estate Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Canna Real Estate Group partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Reed ConstructioncoreStrategic partnership with Chicago-based Reed Construction for cannabis design-build services. Reed's cannabis practice group, led by Michael Machat, has built sophisticated cultivation facilities in multiple states and completed award-winning dispensaries. CREG and Reed developed design/build standards for spec cultivation facilities for shared clients in emerging and newly-licensed states. Reed Construction also collaborated on 'building a box within a box' renovation project in Detroit.
- StoKcoreStrategic partnership with StoK for project management of two complex cannabis cultivation renovations and builds located in Michigan and Massachusetts, serving a rapidly-expanding MSO client.
- Two Buds ConsultingcorePartnership with Two Buds Consulting (led by attorney Jim Boland) to provide cannabis license application support and compliance consulting. Two Buds assists with application development, licensing, marketing review, corporate governance, privacy considerations, and compliance consulting for cannabis businesses. Services include document creation, regulatory representation, business formation, SOP development, and facility compliance assessments.
- UK Cannabis Consultancy PartnershipminorForged a new cannabis consultancy partnership in the UK to support CREG's expansion into the UK cannabis market, providing local advisory services for cultivation and manufacturing operators.
- MERJ ArchitecturecoreArchitecture partner with cannabis facility design expertise. Listed as a key company in CREG's partner ecosystem.
- Inception Advisory GroupcoreAdvisory group partner contributing strategic expertise to cannabis real estate projects.
- Sapphire RiskminorRisk management and compliance partner serving cannabis operators.
Scale indicators6 records
Recent moves8 records
Expansion highlights6 records
Canna Real Estate Group competitors and assessment
Company assessmentBroad incumbents
- Colliers International Group Inc. Major commercial real estate services firm serving cannabis operators across North America with brokerage, capital markets, and project management services. Comparable to CREG in offering cannabis clients integrated real estate and capital advisory, but Colliers is a broad CRE generalist rather than a cannabis-specialized boutique.
- Newmark Group, Inc. Commercial real estate services firm with capital markets, brokerage, and valuation services including experience with cannabis and other regulated industries. Comparable to CREG in providing CRE brokerage and capital advisory to commercial clients, though cannabis is a smaller part of Newmark's broader portfolio.
- Avison Young: Commercial real estate services firm offering brokerage, capital markets, and project management to clients across multiple industries including regulated and emerging sectors. Comparable to CREG in serving commercial real estate clients with integrated advisory services, but Avison Young is a diversified generalist without a cannabis-specific specialization.
- CBRE Group, Inc. World's largest commercial real estate services firm with an established cannabis real estate practice serving cultivators, retailers, and MSOs. Comparable to CREG because it offers brokerage, capital markets advisory, and project management to cannabis operators, but at vastly greater scale and as part of a broad CRE portfolio rather than a cannabis specialist.
- JLL (Jones Lang LaSalle Incorporated): Global commercial real estate services firm with experience serving cannabis operators on site selection, capital markets, and facility buildouts. Comparable to CREG in providing bundled real estate and capital services to cannabis clients, but JLL operates across all industries with cannabis as one of many verticals.
- Cushman & Wakefield plc: Global commercial real estate services firm with a dedicated cannabis industry practice offering brokerage, valuation, and advisory. Comparable to CREG due to its growing cannabis client base and integrated services across property acquisition and capital advisory, but Cushman operates as a diversified generalist rather than a pure cannabis specialist.
- Marcus & Millichap, Inc. Commercial real estate investment sales and financing firm specializing in brokerage of net-lease, retail, office, and specialty properties. Comparable to CREG in facilitating commercial property transactions for niche and specialized operators, though Marcus & Millichap operates at much greater scale across many property types.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Canna Real Estate Group social profiles
Digital presenceCanna Real Estate Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Canna Real Estate Group leadership team
Management profileNumber of profiles
Canna Real Estate Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Canna Real Estate Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Canna Real Estate Group
What does Canna Real Estate Group do?
Canna Real Estate Group is a cannabis-focused commercial real estate and build-services firm that brokers property, arranges financing, designs facilities, and executes construction for licensed cannabis operators and ancillary businesses. Founded in 2012 in Denver, Colorado, the firm serves as a single point of coordination across site selection, capital, architecture, and build-out for the regulated cannabis industry.
Is Canna Real Estate Group a public or private company?
Canna Real Estate Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Canna Real Estate Group founded?
Canna Real Estate Group was founded in 2012. It employs 11 to 50 people.
Where is Canna Real Estate Group based?
Canna Real Estate Group is headquartered in Denver, United States, in the North America region.
How does Canna Real Estate Group make money?
Three revenue lines are on record. Commercial Real Estate Advisory and Transaction Fees are the primary driver. The others are architecture and Construction Consulting Fees and capital/Financing Advisory and Structuring Fees.
Who are Canna Real Estate Group's main competitors?
Broad incumbents on record are Colliers International Group Inc., Newmark Group, Inc., Avison Young, CBRE Group, Inc., JLL (Jones Lang LaSalle Incorporated), Cushman & Wakefield plc and Marcus & Millichap, Inc..
Does Canna Real Estate Group have an API?
No public API is recorded for Canna Real Estate Group.
What industry is Canna Real Estate Group in?
Canna Real Estate Group's product category is Cannabis Commercial Real Estate Services. Its primary akta.pro industry code is BPAJADAJ, Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth), with a secondary code of FSAEAJAD, Land Brokerage (Raw Land & Development Sites). Its NAICS code is 531210 and its SIC code is 6531.