Home by Hand
Home by Hand (operating as People's Housing+) is a New Orleans nonprofit that develops and stewards affordable housing for low-to-moderate-income residents across seven neighborhoods through homeownership, Community Land Trust, and financial fitness programs funded by foundation grants and bank partnerships.
- Company typePrivate
- Founded2015
- HeadquartersNew Orleans, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Home by Hand does
Home by Hand operates as People's Housing+ (PH+), a New Orleans-based 501(c)-style nonprofit community development organization formed in 2015 through the merger of three predecessor organizations with 40+ years of combined affordable housing experience. The organization delivers an integrated service stack for low-to-moderate-income residents across seven New Orleans neighborhoods (Gentilly-Pontchartrain Park, New Orleans East, Gentilly-Fillmore, Tremé, 7th Ward, Tulane/Gravier, and Broadmoor), spanning homeownership development and affordable rentals, resident stewardship (financial fitness, homebuyer training, hurricane preparedness, home preservation), Community Land Trust operations to secure permanent affordability, policy advocacy, and an 'Innovative Projects' development vertical.
The organization runs no proprietary technology platform; its technical footprint consists of a Squarespace-hosted website (phplusnola.org) and a Salesforce-based online application portal for prospective homebuyers and renters. All intellectual property is operational and programmatic — counseling curricula, CLT legal structures, partnership networks — rather than algorithmic.
PH+'s revenue model is nonprofit grant-and-contribution based, supported by a tiered partner ecosystem that includes core funding from Ford Foundation, JPMorgan Chase Foundation, Kresge Foundation, W.K. Kellogg Foundation, Greater New Orleans Foundation, Foundation for Louisiana, and Enterprise Community Partners, alongside major financial institution partners (Capital One, Hancock Whitney, Home Bank, Liberty Bank, Regions Bank) that provide mortgage pathways, and supporting lenders, title companies, and community organizations (FHLBank Dallas, BAM Mortgage, Credit Human, Investar Bank, Red River Bank, Gulf South Title, Bayou Title, Real Land Title, Atrium Housing, GNO Housing Alliance, Propeller, New Orleans Public Library, Center for Community Investment). Donations are accepted via CommitChange. The unit of distribution is the affordable housing unit plus the counseling/workshop engagement; there is no publicly disclosed pricing as services are targeted to qualifying low-to-moderate-income households.
Home by Hand firmographics
Firmographics- Name
- Home by Hand
- Legal name
- People's Housing+
- Website
- https://homebyhand.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Home by Hand (operating as People's Housing+) is a New Orleans nonprofit that develops and stewards affordable housing for low-to-moderate-income residents across seven neighborhoods through homeownership, Community Land Trust, and financial fitness programs funded by foundation grants and bank partnerships.
- Ownership category
- akta.pro rank
Home by Hand industry classification
Industry- Product category
- Affordable Housing Services
- NAICS
- Other Community Housing Services (624229)
- SIC
- Operators Of Apartment Buildings (6513)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
- akta.pro secondary industries
- Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA), Community Development & Neighborhood Revitalization Housing Programs (FSALAKAO), Residential Affordable Housing Development & Construction (IMAFABAI)
Keywords
Where Home by Hand is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Home by Hand business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Affordable Housing Development and Stewardship: As a nonprofit community development organization, People's Housing+ generates revenue through affordable housing development, homebuyer counseling services, financial fitness workshops, and community land trust operations. Services support low-to-moderate income residents in achieving homeownership and building intergenerational wealth.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Home by Hand product offering
Product offeringCore offering
People's Housing+ creates affordable housing units and affordable rentals for low-to-moderate income residents across New Orleans neighborhoods. It also delivers stewardship support (financial fitness, homebuyer training, hurricane preparedness, home preservation), Community Land Trust programming that secures affordability for future generations, and related advocacy and partnership programs.
Product overview
People's Housing+ operates as a unified affordable housing organization that serves as a one-stop shop for low and moderate-income individuals and families in Greater New Orleans. The organization offers an integrated portfolio of services including Homeownership (affordable housing units and rentals), Stewardship (resident support services including financial fitness and hurricane preparedness), Community Land Trust (for securing long-term affordability), Financial Fitness & Workshops (financial literacy and homebuyer training), Innovative Projects (new housing development approaches), Policy & Advocacy, and Partnerships+. PH+ brings together the collective experience of three New Orleans organizations that have created hundreds of affordable housing units and provided thousands of clients with financial wellness and homebuyer counseling.
Differentiator
Problem solved
Functional benefit
Products and services
- Homeownership Affordable rental and for-sale housing units developed for low-to-moderate income members across seven New Orleans neighborhoods.
- Stewardship Ongoing resident support program spanning financial fitness, homebuyer training, hurricane preparedness, and home preservation services for residents of PH+ housing.
- Community Land Trust Community Land Trust programming that addresses all stages of the wealth cycle to ensure residents thrive for generations, securing affordability for future generations.
- Financial Fitness & Workshops Workshops teaching low-to-moderate income individuals the importance of saving, budgeting, credit and financial independence, including financial literacy workshops and homebuyer training.
- Innovative Projects Special housing development initiatives that explore new approaches to affordable housing creation and preservation.
- Policy & Advocacy Advocacy efforts to influence housing policy and support affordable housing initiatives at local and state levels.
- Partnerships+ Collaborative partnerships with other organizations to expand affordable housing resources and services.
Quantifiable outcome
- Hundreds of affordable housing units created
- +1 more outcomes
Companies that use Home by Hand
Customer profileSegments1 record
Ideal customer profiles1 record
Home by Hand technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Home by Hand partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and supporting.
- Grounded Solutions NetworkcoreNational membership organization supporting community land trusts and shared equity housing. Provides technical assistance and network resources for CLT programs.
- National Community Stabilization TrustcoreNational nonprofit helping communities rebuild through responsible reuse of distressed properties. Supports neighborhood revitalization and affordable housing development.
- Gulf South Title CorpsupportingTitle company providing title insurance and closing services for real estate transactions supporting affordable housing purchases.
- Bayou TitlesupportingLocal title company providing title search and closing services for mortgage transactions supporting PH+ homebuyers.
- Real Land TitlesupportingTitle and settlement services provider supporting real estate transactions for affordable housing buyers.
- Atrium HousingsupportingHousing organization providing affordable housing development and management services in the region.
- GNHOA (Greater New Orleans Housing Alliance)coreRegional housing coalition working to create affordable housing opportunities and strengthen communities across Greater New Orleans.
- PropellersupportingNew Orleans-based nonprofit accelerator supporting social enterprises and community initiatives.
- New Orleans Public LibrarysupportingPublic library system serving as community resource hub and potential partner for financial literacy and educational programming.
- Center for Community InvestmentcoreNational organization working to increase investment in low-income communities. Provides technical assistance and knowledge resources for community development.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Home by Hand competitors and assessment
Company assessmentDirect peers
- Atrium Housing: New Orleans-based affordable housing development and management organization listed as a supporting PH+ partner. Operates in the same metro, same income segments, and similar housing development and stewardship activities, making it the closest geographic direct peer.
- Grounded Solutions Network: National membership body for community land trusts and shared-equity homeownership organizations, and an active PH+ strategic partner. Most direct peer because it explicitly supports the same CLT-based permanent affordability model that anchors PH+'s Wealth product.
- National Community Stabilization Trust: National nonprofit that acquires and reuses distressed properties for affordable housing. Active PH+ partner with a closely overlapping mission around neighborhood revitalization and responsible reuse of vacant or foreclosed properties.
Others
- MacArthur Foundation - How Housing Matters: Large national foundation funding cross-sector affordable housing research and place-based initiatives. Comparable as a peer funder/ecosystem participant rather than an operator, but analogous to PH+'s foundation partners (Ford, Kellogg, Kresge).
Regional players
- New Orleans Redevelopment Authority (NORA): City-affiliated land bank and redevelopment agency that controls disposition of city-owned property for affordable housing. Active PH+ core partner; comparable in that both convert vacant/blighted property into affordable housing in the same neighborhoods.
- Greater New Orleans Housing Alliance (GNHOA): Regional coalition of affordable housing providers, advocates, and stakeholders in Greater New Orleans. Core PH+ strategic partner with overlapping membership and shared policy/advocacy agenda at the city and state level.
Broad incumbents
- Habitat for Humanity International: Largest U.S. nonprofit affordable homeownership organization, combining volunteer-built housing, homebuyer counseling, and community land trust affiliates. Comparable in mission, volunteer-driven production model, and CLT partnerships (via Grounded Solutions Network).
- Local Initiatives Support Corporation (LISC): National CDFI supporting local CDCs with capital, technical assistance, and policy advocacy. Mirrors PH+'s integrated model of housing development plus resident services, but at a national footprint.
- NeighborWorks America: National network of 240+ community-based affordable housing and community development nonprofits. PH+ would be a direct member-type peer; NeighborWorks provides the same integrated housing plus counseling plus community building approach.
- Enterprise Community Partners: National nonprofit affordable housing and community development organization and active PH+ funder. Directly comparable in mission (affordable rental, homeownership, community development) but operates at vastly greater national scale and serves as an upstream capital partner.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Home by Hand social profiles
Digital presenceHome by Hand financial estimates
Financial estimateRevenue estimate
Valuation estimate
Home by Hand leadership team
Management profileNumber of profiles
Profiles1 record
Home by Hand funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Home by Hand M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Home by Hand
What does Home by Hand do?
People's Housing+ creates affordable housing units and affordable rentals for low-to-moderate income residents across New Orleans neighborhoods. It also delivers stewardship support (financial fitness, homebuyer training, hurricane preparedness, home preservation), Community Land Trust programming that secures affordability for future generations, and related advocacy and partnership programs.
Is Home by Hand a public or private company?
Home by Hand is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Home by Hand founded?
Home by Hand was founded in 2015. It employs 1 to 10 people.
Where is Home by Hand based?
Home by Hand is headquartered in New Orleans, United States, in the North America region.
How does Home by Hand make money?
One revenue line is on record: affordable Housing Development and Stewardship.
Who are Home by Hand's main competitors?
Direct peers on record are Atrium Housing, Grounded Solutions Network and National Community Stabilization Trust. MacArthur Foundation - How Housing Matters is listed as an others. Regional players are New Orleans Redevelopment Authority (NORA) and Greater New Orleans Housing Alliance (GNHOA). Broad incumbents are Habitat for Humanity International, Local Initiatives Support Corporation (LISC), NeighborWorks America and Enterprise Community Partners.
Does Home by Hand have an API?
No public API is recorded for Home by Hand.
What industry is Home by Hand in?
Home by Hand's product category is Affordable Housing Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of BPAIANAA, Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing). Its NAICS code is 624229 and its SIC code is 6513.