Foster & Associates
- Company typePrivate
- Founded1981
- HeadquartersWilsonville, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Foster & Associates firmographics
Firmographics- Name
- Foster & Associates
- Legal name
- Foster & Associates, Inc.
- Website
- https://www.fosterassoc.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Foster & Associates industry classification
Industry- Product category
- Financial Advisory Services
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE)
- akta.pro secondary industry
- Employee Benefits Brokerage & Consulting (FSAEADAC)
Keywords
Where Foster & Associates is headquartered
LocationHeadquarters
- HQ city
- Wilsonville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Foster & Associates business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Financial Advisory Fees: Fee-based investment advisory services where clients pay fees based on assets under management. Services include personalized financial planning, investment management, and retirement strategy development.
- Brokerage Commissions: Transaction-based compensation through registered representatives who offer brokerage services and receive commissions on securities transactions.
- Insurance Products: Insurance products including life insurance, disability coverage, and related protection plans offered through Cetera Advisors LLC.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Others | Annual | Personalized financial advisory services tailored to individual client needs |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Foster & Associates product offering
Product offeringCore offering
Foster & Associates provides personalized financial planning, retirement planning, investment management, and insurance services to public employees in Oregon and Washington, with deep specialization in Oregon PERS and Washington TRS state pension systems. Services are delivered through registered representatives affiliated with Cetera Advisors LLC and supported by the AdviceWorks cloud-based client portal that aggregates client accounts, stores documents, and tracks financial goals. The firm supplements its advisory work with educational content, calculators, and video resources to support retirement readiness for educators and public servants.
Product overview
Foster & Associates offers a unified financial advisory service centered on personalized financial planning for public employees, with a particular focus on Oregon and Washington state employees. The core offering consists of integrated services including Financial Planning, Retirement Planning, Investment Management, and Insurance Services, supported by the AdviceWorks client portal platform for account aggregation, document storage, and goal tracking. The firm supplements its advisory services with educational resources including calculators, videos, and articles covering financial planning topics.
Differentiator
Problem solved
Functional benefit
Products and services
- Financial Planning Holistic financial planning service that integrates all aspects of a client's financial well-being into a cohesive plan, designed to maximize potential, mitigate risks, and uncover opportunities for individual public employees in Oregon and Washington.
- Retirement Planning Personalized retirement planning guidance tailored to unique circumstances, with focus on retirement security and income strategies for public employees navigating Oregon PERS and Washington TRS pension systems.
- Investment Management Investment planning tailored to client risk tolerance, financial objectives, and time horizon through personalized investment strategies, delivered through registered representatives affiliated with Cetera Advisors LLC.
- Insurance Services Comprehensive insurance protection planning including life insurance, disability coverage, and risk assessment services, offered through Cetera Advisors LLC for individuals and families seeking a financial safety net.
- AdviceWorks Client Portal An all-in-one cloud-based client portal providing account aggregation, document storage, financial goal tracking, and collaboration tools so clients can view all financial accounts, store documents, and track goals with their advisors. Features include secure linking of investments, bank accounts, mortgages, loans, and credit cards.
Companies that use Foster & Associates
Customer profileSegments3 records
Ideal customer profiles3 records
Foster & Associates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Foster & Associates partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Cetera Advisors LLCcoreCetera Advisors LLC provides the broker/dealer and registered investment adviser infrastructure for Foster & Associates. Securities and advisory services are offered through registered representatives of Cetera Advisors LLC, member FINRA/SIPC. Cetera provides regulatory compliance, trading infrastructure, and product platform.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Foster & Associates competitors and assessment
Company assessmentBroad incumbents
- Cetera Advisors LLC: Broker-dealer and registered investment adviser network that Foster & Associates uses to deliver securities and advisory services. Comparable as the platform/affiliation parent that defines the firm's regulatory and product infrastructure.
- Edelman Financial Engines: Large national RIA offering retirement planning, investment management, and financial planning for individuals including public employees. Comparable as a scaled competitor in the same retirement advisory category, though with a much broader geographic and product footprint.
- Fisher Investments: Large independent investment management firm serving high-net-worth and institutional clients with portfolio management and retirement-oriented strategies. Comparable as a fee-based investment advisory competitor serving retirement-focused individuals.
- Northwestern Mutual: Large insurance and wealth management firm with a strong advisor network offering retirement, investment, and insurance planning. Comparable as a competing advisor model combining fee-based planning with insurance products.
- MassMutual: Insurance and financial services company with retirement planning, investment management, and wealth advisory services distributed through a nationwide advisor force. Comparable in combining insurance, retirement, and investment offerings.
- New York Life: Mutual insurance and wealth management company delivering retirement, life insurance, and investment advisory services through a captive agent network. Comparable in bundling retirement advisory with insurance and estate products.
- LPL Financial: Largest independent broker-dealer in the U.S., supporting thousands of independent RIAs and financial advisors with retirement and wealth management services. Comparable as an alternative affiliation platform for advisor practices similar to Cetera.
Direct peers
- Commonwealth Financial Network: Independent broker-dealer and RIA supporting a national network of independent financial advisors who offer retirement, investment, and insurance planning. Comparable as an independent advisor platform similar in scale and structure to Cetera-affiliated practices.
Emerging players
- Empower (formerly Personal Capital): Digital-first wealth management and retirement plan services firm combining online tools with human advisors. Comparable as a hybrid advisory competitor offering retirement planning, investment management, and aggregated account views similar to AdviceWorks.
- Facet Wealth: Tech-enabled RIA providing flat-fee financial planning and investment management with virtual advisor access. Comparable as an emerging digital-first competitor targeting similar retirement planning needs with a different delivery model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Foster & Associates compliance and trust
Trust signalCompliance6 records
Foster & Associates financial estimates
Financial estimateRevenue estimate
Valuation estimate
Foster & Associates leadership team
Management profileNumber of profiles
Profiles2 records
Foster & Associates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Foster & Associates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Foster & Associates
What does Foster & Associates do?
Foster & Associates provides personalized financial planning, retirement planning, investment management, and insurance services to public employees in Oregon and Washington, with deep specialization in Oregon PERS and Washington TRS state pension systems. Services are delivered through registered representatives affiliated with Cetera Advisors LLC and supported by the AdviceWorks cloud-based client portal that aggregates client accounts, stores documents, and tracks financial goals. The firm supplements its advisory work with educational content, calculators, and video resources to support retirement readiness for educators and public servants.
Is Foster & Associates a public or private company?
Foster & Associates is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Foster & Associates founded?
Foster & Associates was founded in 1981. It employs 1 to 10 people.
Where is Foster & Associates based?
Foster & Associates is headquartered in Wilsonville, United States, in the North America region.
How does Foster & Associates make money?
Three revenue lines are on record. Financial Advisory Fees are the primary driver. The others are brokerage Commissions and insurance Products.
Who are Foster & Associates's main competitors?
Broad incumbents on record are Cetera Advisors LLC, Edelman Financial Engines, Fisher Investments, Northwestern Mutual, MassMutual, New York Life and LPL Financial. Commonwealth Financial Network is listed as a direct peer. Emerging players are Empower (formerly Personal Capital) and Facet Wealth.
Does Foster & Associates have an API?
No public API is recorded for Foster & Associates.
What industry is Foster & Associates in?
Foster & Associates's product category is Financial Advisory Services. Its primary akta.pro industry code is FSAEABAE, Employer Retirement Plan Advisory (401(k)/Pension), with a secondary code of FSAEADAC, Employee Benefits Brokerage & Consulting. Its NAICS code is 523940 and its SIC code is 6282.