Groene Bouwmaterialen Cošperatie

What Groene Bouwmaterialen Cošperatie does

Groene Bouwmaterialen Coöperatie is a Dutch cooperative (coöperatie) operating one of the Netherlands' most comprehensive online catalogs of biobased and ecological building materials, founded in 2015 and headquartered in Heusden (Heesbeen). The company positions itself as a pioneer in natural construction ('natuurbouwers') and curates a 448+ SKU, 30+ brand portfolio spanning biobased insulation (wood fiber, sheep wool, hemp, lime hemp, cork, cotton), air-tightening membranes and tapes, wood and construction boards, clay and lime plasters, natural paints and oils, radiant wall/floor/ceiling heating and cooling, acoustic insulation, and green roof systems. Brands distributed include Gutex, ISOLENA, Isohemp, Pro Clima, Tierrafino, Allbäck, Hessler, WEM, Berg & Berg, Pro Suber, and others.

The business model is direct-to-consumer and direct-to-trade e-commerce: the cooperative runs a Dutch-language web storefront (groenebouwmaterialen.nl) with unit, per-m², and per-piece pricing plus bulk/pallet discounts, complemented by a B2B quote (offerte aanvraag) channel for construction firms and a fee-based Trajectbegeleiding project guidance service priced at €356.95 per project. Three primary customer segments are served: construction companies/aannemers, professional processors/verwerkers, and DIY self-builders (zelfbouwers). Distribution is domestic Netherlands only, with one physical office in Heusden and digital outreach through the Bio Bouwblad newsletter and a knowledge platform.

Revenue mechanics are pure transactional resale of third-party manufactured eco-materials; no subscription, licensing, or SaaS layer exists. The cooperative structure, combined with 2025 deepening of its partnership with TBI's Zebra Fonds and investment cooperative Bio Bouwgroep, points to an emerging model that blends member-driven governance with institutional capital and enterprise supply-chain integration. The company employs 1-10 people, holds no disclosed patents, and has no recorded external funding rounds; product certifications (PEFC, FSC, natureplus, QDF, QNG Ready) and inclusion in the Dutch ISDE subsidy database form the primary quality and regulatory anchors.

Name

Groene Bouwmaterialen Cošperatie

Legal name

Groene Bouwmaterialen Coöperatie

Website

https://groenebouwmaterialen.nl

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Groene Bouwmaterialen Coöperatie is a Dutch cooperative that sells one of the Netherlands' broadest online catalogs of biobased building materials — insulation, air-tightening, clay/lime finishes, natural paints, and radiant heating — to construction companies, processors, and DIY self-builders.

Ownership category

akta.pro rank

Product category

Eco-friendly Building Materials Retail

NAICS

Drywall and Insulation Contractors (238310)

SIC

Lumber & Wood Products (No Furniture) (2400)

akta.pro primary industry

Insulation & Air/Vapor Barrier Systems (Thermal, Acoustic, WRB/AVB) (IMAFAMAD)

Keywords

• Biobased building materials
• Natural insulation products
• Ecological construction supplies
• Sustainable building materials
• Bio-based insulation systems

Headquarters

HQ city

Oud-heusden

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

1. E-commerce Product Sales: Online sales of biobased building materials through own web shop, selling insulation, wood panels, clay/lime plasters, natural paints, heating systems, and related building materials to construction companies and private builders

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Groene Bouwmaterialen Coöperatie is a Dutch cooperative operating an e-commerce webshop (groenebouwmaterialen.nl) that sells a comprehensive range of biobased and ecological building materials — including biobased insulation, air-tightening systems, wood and boards, clay and lime plasters/mortars, natural paints, radiant heating/cooling, floors, acoustic insulation, and green roof systems — directly to construction companies, contractors, processors, and DIY self-builders in the Netherlands.

Product overview

Groene Bouwmaterialen is a Dutch e-commerce platform and cooperative offering the most complete range of biobased building materials and knowledge for natural builders. Their portfolio centers on eco-friendly construction materials organized into main categories: Biobased Isolatie (insulation), Luchtdichting (air-tightening), Hout & Plaat (wood & boards), Leem (clay), Stuc- & Metselmortels (plasters & mortars), Verf (paints), Verwarming & Koeling (heating/cooling), Vloer (floors), Geluidsisolatie (acoustic insulation), and Groendak (green roofs). Key product brands include Gutex wood fiber insulation (Thermowall 5in1, Thermoflex), ISOLENA sheep wool insulation, Isohemp hemp insulation blocks, Pro Clima air-tightening membranes and tapes, Tierrafino clay finishes and paints, Allbäck linseed oil paints, Hessler lime mortars, WEM climate/heating elements, Berg & Berg wooden floors, and Pro Suber cork insulation. The company positions itself as a Bio Bouwhandel (bio building supplier) serving natural builders, contractors, processors, and DIY-ers, with professional project guidance services available.

Differentiator

Problem solved

Functional benefit

Products and services

• Gutex Thermowall 5in1 wood fiber insulation board
• Gutex Thermoflex wood fiber insulation
• ISOLENA sheep wool insulation
• Isohemp hemp lime insulation blocks
• Pro Clima Intello intelligent vapor retarder membrane
• Pro Clima Tescon Vana all-round airtightness tape
• Tierrafino Leemfinish clay wall finish
• Tierrafino Dry Paint clay paint
• Allbäck linseed oil paint
• Hessler HP9SL insulating lime mortar
• WEM Klimaatelement clay wall heating/cooling board
• Berg & Berg pine wooden floor (Grenen XXL)
• Pro Suber cork insulation boards
• Metisse recycled cotton insulation
• Agepan DWD Protect MDF construction board
• Magoxx Exterior Shield magnesium oxide board
• Trajectbegeleiding project guidance service

Quantifiable outcome

• Materials included in ISDE subsidy database for insulation products
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Bio BouwgroepcoreStrategic or Co-development Partner · 1 January 2025Bio Bouwgroep represents the cooperative aspect of the business. TBI Zebra Fonds joined as an investment partner in 2025 to support biobased building initiatives.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• GAMMA: Major Dutch DIY chain owned by Intergamma with broad building materials offerings including a growing sustainable range. Overlaps with Groene Bouwmaterialen on DIY builders and self-builders, but lacks the specialist biobased depth.
• Karwei: Dutch DIY chain under the Intergamma group alongside GAMMA. Targets the same DIY/self-build customer segment as Groene Bouwmaterialen but with a mainstream, non-specialized building materials range.
• Praxis: Large Dutch home improvement chain selling building materials and tools to DIYers and contractors. Comparable on customer base (DIY + construction pros) but operates a generalist assortment rather than a biobased specialty focus.
• Hornbach: One of the largest Dutch/German DIY and building materials chains with growing eco-friendly and biobased ranges. Comparable as a building materials retailer serving DIY builders and contractors, but operates at vastly larger scale and with a much broader (non-specialized) assortment.

Direct peers

• Natuurlijk Huis: Dutch online retailer of natural and biobased building materials serving a similar DIY builder and small contractor audience. Direct competitor in the niche eco-building retail space in the Netherlands.
• Eco Bouwmaterialen: Dutch e-commerce retailer of ecological building materials (insulation, paints, plasters). Direct overlap with Groene Bouwmaterialen on product category, customer profile (DIY and pro builders), and distribution model.

Emerging players

• HempFlax: Dutch hemp cultivation and processing company producing hemp insulation products including for roof renovation systems (carried by Groene Bouwmaterialen). Comparable on biobased hemp-based insulation category; potential vertical-integration risk.
• Gutex: German wood fiber insulation manufacturer (Gutex Thermowall/Thermoflex are flagship products for Groene Bouwmaterialen). Overlaps on biobased insulation product category; Gutex operates its own dealer network that competes with specialist retailers.
• Isohemp: Belgian manufacturer of hemp-lime insulation blocks (carried by Groene Bouwmaterialen). Comparable on product type (biobased insulation blocks) but competes as a supplier; if Isohemp expands direct distribution in NL, it could disintermediate Groene Bouwmaterialen.
• Pro Clima: Manufacturer of intelligent airtightness membranes and tapes (carried by Groene Bouwmaterialen as core air-tightening products). Comparable on the air-tightening category but primarily a manufacturer with its own technical distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/groene-bouwmaterialen

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Groene Bouwmaterialen Cošperatie