Gulf Supplies and Lubricants

What Gulf Supplies and Lubricants does

Gulf Supplies and Lubricants WLL (GSL) is a privately held automotive aftermarket distributor headquartered in Doha, Qatar. Founded in 2018 and operating with 11-50 employees, GSL holds sole distribution rights in Qatar for four premium global brands: Gulf Oil lubricants, Landsail Tires (manufactured in Thailand by Sentury Tire Group), Globatt Batteries, and Lucas Batteries. The company is led by Mr. Hisham Saleh Al Mana and operates from a single distribution facility on Barwa Commercial Avenue in Doha's East Industrial Area. Its product catalog spans roughly 80+ SKUs organized into three Gulf Oil sub-lines — passenger car engine oils (Formula, Ultrasynth, MAX across multiple viscosity grades), commercial vehicle engine oils (Supreme Duty, SuperFleet), and industrial lubricants (hydraulic, gear, turbine, compressor, grease, cutting, transformer, refrigeration, and specialty fluids) — together with the Landsail tire line (passenger, SUV, CUV, and light truck categories) and battery ranges under Globatt and Lucas.

GSL serves three primary customer segments: individual passenger car owners (retail consumers purchasing lubricants, batteries, and tires), commercial vehicle fleet operators (heavy-duty engine oils, transmission fluids, and tires for trucks and buses), and industrial enterprises (hydraulic, gear, and specialty oils for manufacturing, construction, mining, and energy). The go-to-market combines a direct B2B sales motion targeting enterprise fleet accounts — evidenced by named relationships with Enterprise Rent a Car Qatar and Al Mana Leasing — with a consumer-facing e-commerce and physical-presence channel through gulfsupplies.net and the Doha headquarters. Marketing is bilingual (Arabic/English) and concentrated on the company website plus Instagram, Facebook, and LinkedIn handles under @gulfsupplies.qa. Revenue mechanics are quote-based (pricing is not publicly disclosed; customers contact via phone at +974 44974911 or [email protected]), with sales generated through hardware distribution of the carried brands rather than proprietary products or services.

The company's value proposition rests on the exclusive combination of four globally recognized brands under a single Qatar distributor, supported by technical support, manufacturer warranties, and a stated commitment to total customer satisfaction. There is no proprietary technology, software, or AI capability; GSL's differentiation is distribution exclusivity and brand portfolio rather than intellectual property. The operating footprint is single-country (Qatar) with no evidence of cross-border expansion, M&A activity, or external equity investment in the source data.

Name

Gulf Supplies and Lubricants

Legal name

Gulf Supplies and Lubricants

Website

https://gulfsupplies.net

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Gulf Supplies and Lubricants is a Doha-based sole distributor in Qatar for Gulf Oil lubricants, Landsail Tires, Globatt and Lucas batteries, serving retail car owners, commercial fleet operators, and industrial enterprises across the Qatari automotive aftermarket.

Ownership category

akta.pro rank

Product category

Automotive Aftermarket Parts Distribution

NAICS

Petroleum and Petroleum Products Merchant Wholesalers (except Bulk Stations and Terminals) (424720), Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Tire and Tube Merchant Wholesalers (42313)

SIC

Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Lubricants Distribution & Wholesale (Bulk, Packaged, B2B) (EUALAJAE)

akta.pro secondary industry

Industrial & Heavy-Duty Lubricants (IMAEAMAB)

Keywords

• Automotive lubricants distribution
• Tire distribution services
• Automotive battery supply
• Aftermarket auto parts
• Industrial lubricants supply

Headquarters

HQ city

Doha

HQ country

Qatar

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Automotive Lubricants Distribution: Distribution of Gulf Oil lubricants including engine oils, industrial lubricants, and automotive fluids to consumers and businesses in Qatar.
2. Battery Distribution: Distribution of Globatt and Lucas batteries for automotive applications.
3. Tire Distribution: Distribution of Landsail tires manufactured in Thailand by Sentury Tire group.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Gulf Supplies and Lubricants WLL is the sole distributor in Qatar of Gulf Oil lubricants (passenger car, commercial vehicle and industrial ranges), LandSail tires manufactured by Sentury Tire, Globatt automotive batteries and Lucas batteries. The company sells these distributed products directly to consumers through its website and Doha headquarters, and to enterprise customers via a direct sales team serving fleet operators and industrial accounts.

Product overview

Gulf Supplies and Lubricants (GSL) is an automotive solution provider in Qatar and sole distributor of Gulf Oil, Landsail Tires, Globatt Batteries, and Lucas Batteries. The company offers a comprehensive portfolio of lubricants organized into three main categories: Passenger Car Engine Oils (Gulf Formula, Gulf Ultrasynth, Gulf MAX with various viscosity grades), Commercial Vehicle Engine Oils (Gulf Supreme Duty, Gulf SuperFleet, Gulf Super Duty), and Industrial Lubricants (Hydraulic Oils, Gear Oils, Turbine Oils, Compressor Oils, Greases, Cutting Oils, Transformer Oils, and specialty fluids). The product portfolio also includes LandSail tires (passenger, SUV, CUV, and light truck categories) and automotive batteries (Globatt and Lucas brands with multiple tiers from classic to premium AGM/EFB technology). GSL distributes these products through retail fuel stations and commercial channels, serving both individual consumers and fleet operators in Qatar.

Differentiator

Problem solved

Functional benefit

Products and services

• Gulf Oil Passenger Car Engine Oils Distributed Gulf Oil-branded passenger car engine oil families including Gulf Formula full-synthetic (with ThermoShield Technology), Gulf Ultrasynth full-synthetic for GDI/turbocharged engines (with Wear-Guard Technology against LSPI), and Gulf MAX mineral and semi-synthetic oils (with Engine Clean Technology), available in multiple viscosity grades such as 0W-20, 0W-30, 5W-20, 5W-30, 5W-40, 10W-30, 10W-40, 15W-40 and 20W-50. Sold to individual passenger car owners and fleet operators in Qatar.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• Gulf OilcoreChannel Partner/ Reseller/ DistributorGSL is the sole distributor of Gulf Oil lubricants in Qatar. Gulf Oil is a global energy company with over 100 years of history serving over 100 countries worldwide, offering automotive lubricants, commercial vehicle oils, and industrial lubricants.
• Sentury Tire Group (Landsail Tires)coreChannel Partner/ Reseller/ DistributorGSL distributes Landsail tires, which are manufactured in Thailand by Sentury Tire group - a multinational corporation with over 80 patents that designs, manufactures, and distributes tires worldwide.
• Globatt BatteriescoreChannel Partner/ Reseller/ DistributorGSL is the sole distributor of Globatt Batteries in Qatar. Globatt is a leading brand in high-performance automotive batteries known for advanced technology, versatility, reliability, and longer lifespan.
• Lucas BatteriescoreChannel Partner/ Reseller/ DistributorGSL distributes Lucas Batteries in Qatar. Lucas is an established UK brand with over 140 years of history, known for premium performance batteries meeting today's automotive demands and latest technological features.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Petromin Corporation: Saudi Arabia-based lubricants manufacturer and distributor with automotive aftermarket and fleet service offerings. Operates in the same GCC automotive lubricant market and uses a comparable mix of in-house and partner brands.
• Al Masaood Group: UAE-based conglomerate with automotive, lubricants, and industrial distribution divisions. Operates the same multi-brand distribution model in the UAE and is a plausible reference point for GSL's regional peers, though it does not directly compete in Qatar.
• National Auto Parts Company (NAPCO): Saudi automotive aftermarket parts and lubricants distributor with B2B and retail channels. A regional GCC comparable for GSL's multi-category automotive aftermarket distribution model, though it operates in Saudi Arabia rather than Qatar.

Direct peers

• Teyseer Group / Teyseer Services Company: Qatar-based conglomerate and authorized distributor of TotalEnergies lubricants, automotive products, and aftermarket parts in Qatar. Directly comparable to GSL as a Qatar-based, multi-brand lubricant/automotive distributor serving B2B fleet and B2C customers from Doha.
• Jaidah Group: Qatar-based automotive and industrial distributor with exclusive rights for several global brands. Competes with GSL for the same Qatar wholesale and fleet customers in the automotive aftermarket.
• Mannai Corporation: Major Qatari conglomerate with a large automotive division distributing tires (Bridgestone), lubricants, and aftermarket parts. Operates in the same Qatar market with a similar multi-brand automotive-distribution model and B2B/B2C customer segments.

Broad incumbents

• Gulf Oil International (Hinduja Group): Global lubricants brand and GSL's principal supplier. Operates fuel stations, lubricant manufacturing, and distribution across 100+ countries, providing context for GSL's addressable market and the broader Gulf Oil network of distributors.
• Castrol (BP) Lubricants: Global lubricant major competing with Gulf Oil in the same Qatar and GCC automotive and industrial lubricant categories. While not a direct distributor in Qatar, its regional distribution partners compete with GSL for fleet and industrial accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gulfsupplies.qa
• LinkedInlinkedin.com/company/gulf-supplies-and-lubricants-wll
• Instagraminstagram.com/gulfsupplies.qa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gulf Supplies and Lubricants