Prodo

What Prodo does

Prodo SA is a Swiss manufacturer of bituminous products for road construction and maintenance, founded in 1954 and headquartered in Domdidier, Switzerland. The company operates with 51-100 employees across two production sites — its Domdidier headquarters and CTW Strassenbaustoffe AG in Muttenz (acquired in 1998) — and runs a German sales subsidiary, SSVG, covering Baden-Württemberg and Bavaria. Prodo offers approximately 50 proprietary branded products spanning asphalt mixes, emulsions, and specialty formulations, including the bio-based PLASTOMAC BIO HV. Its customer base comprises Swiss federal, cantonal, and municipal government entities, road construction firms, and private road owners, with regional technical advisors supporting specification and delivery across Romandie, Valais, German-speaking Switzerland, and southern Germany.

The company's business model centers on the manufacture and direct sale of specialty bituminous products, with revenue generated through project-based and framework-agreement pricing tied to public tenders and private construction contracts. Prodo holds ISO 9001, ISO 14001, EKAS, and SQS certifications, which function as gating qualifications for Swiss public-sector infrastructure work and serve as a competitive filter against new entrants. Go-to-market is regional and relationship-driven: technical advisors are deployed in each operating territory to support product specification, logistics coordination, and customer engagement, indicating a model that prioritizes service depth over commodity distribution. The German SSVG operation represents a cross-border extension of this same model.

Prodo is a privately held Swiss company with no disclosed funding rounds, revenue figures, or investor base. Its growth levers are primarily organic — geographic deepening in southern Germany via SSVG, product-line extension into bio-based formulations, and continued cultivation of public-sector framework relationships — rather than acquisitive or capital-markets-driven. The company's strategic posture is consistent with a stable, mature specialty industrial materials business serving infrastructure end-markets with modest but durable demand.

Name

Prodo

Legal name

PRODO SA

Website

https://prodo.ch

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

51–100 employees

Short description

Prodo SA is a Swiss manufacturer of bituminous products for road construction and maintenance, serving Swiss federal, cantonal, and municipal government clients, road construction firms, and private road owners across Switzerland and parts of Germany.

Ownership category

akta.pro rank

Product category

Road Construction Materials

NAICS

Asphalt Paving, Roofing, and Saturated Materials Manufacturing (32412), Adhesive Manufacturing (325520)

SIC

Adhesives & Sealants (2891), Chemicals & Allied Products (2800)

akta.pro primary industry

Asphalt Emulsions (Cationic/Anionic, CRS/SS, Specialty Emulsions) (EUALAKAB)

akta.pro secondary industries

Industrial & Waterproofing Bitumen Products (Roofing, Membranes, Shingles, Sealants) (EUALAKAF), Cutback Asphalt & Flux Oils (Rapid/Medium/Slow-Curing) (EUALAKAC), Primers, Bonding Agents & Surface Preparation Products (IMADAOAK)

Keywords

• Road construction materials
• Bitumen emulsions
• Asphalt maintenance products
• Pavement repair solutions
• Road surface rehabilitation

Headquarters

HQ city

Fribourg

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales

Revenue model

1. Road Construction Products: Sale of bitumen-based products including emulsions, cold and hot binders, special products for road protection, maintenance and rehabilitation. Products include branded items like BANIFIX, DOPE, WEBACID, BANISOL, PLASTOMAC, DUREP, IGAS, and others.
2. Technical Services and Consulting: Technical consultation on product selection, application methods, and system-specific advice. Includes standardized testing and qualification testing services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Prodo SA manufactures and supplies a comprehensive range of bituminous products for road construction, maintenance, and rehabilitation in Switzerland. The portfolio includes cold and hot bitumen emulsions, binders (e.g., BANIFIX, WEBACID, BANISOL, PLASTOMAC), surface treatment coatings (WEBASIL), joint sealing bands (IGAS), crack and joint sealants (Dilament, Dilaplast, Dilasit), spot repair products (DUREP), and adhesion primers (PRODOLAQUE). Manufacturing is performed at the CTW Strassenbaustoffe AG facility in Muttenz, and the company provides accompanying technical consultation and application services.

Product overview

Prodo SA is a Swiss road construction and civil engineering company founded in 1954, specializing in the supply of bituminous products and solutions for road construction and maintenance. The product portfolio comprises a comprehensive range of cold and hot emulsions, binders, surface treatments, crack and joint repair products, and specialized coatings. Core product lines include WEBACID® cationic bitumen emulsions (HCB4, HCBP4, C60B4, C60BP4), BANIFIX® cold emulsions for tack coats, BANISOL® and PLASTOMAC® hot applied binders, and DOPE® emulsion destabilizers. Surface treatment products include WEBASIL® colored coatings and IGAS® bitumen joint tapes (Duro, Duro Stabil, Profile-R). Crack and joint repair is addressed through the Dilament®, Dilaplast®, and Dilasit® sealant product lines. Point repair solutions include DUREP® granular products and MSK liquid asphalt. The company also provides related services including tack coat application, crack and joint treatment, bituminous joint sealing, surface treatment/chip sealing, SAMI (Stress Absorbing Membrane Interlayer), and surface sealing. Prodo operates in partnership with CTW Strassenbaustoffe AG (acquired 1998) which manufactures approximately 50 bituminous products at their Muttenz facility.

Differentiator

Problem solved

Functional benefit

Brands

• BANIFIX: Emulsion and cold binder product for road construction
• DOPE
• BANISOL
• DUREP
• WEBASIL
• IGAS
• PRODOLAQUE
• WEBACID
• MEMBROMAC
• PLASTOMAC
• Dilament
• Dilaplast
• Dilasit
• PRODO-PROTECT

Products and services

• BANIFIX® Cold Binders Cationic bitumen emulsion and cold binders available in summer and winter variants for cold-bonding road surface applications, used by road construction professionals for tack coats and thin-layer cold overlays (DSK).
• DOPE® Emulsion Destabilizer Emulsion destabilizer applied directly on bitumen emulsions to accelerate breaking, making the coated surface trafficable within minutes; used in road construction applications.
• LAIT DE CHAUX (Lime Milk) Adhesion control coating applied to reduce or prevent tack coat emulsion from adhering to truck tires, bicycle tires, and pedestrians' shoes during road works.
• PRIMAIRE D'ACCROCHAGE (Tack Coat Primer) Spray-applied primer for tack coats on bituminous surfaces to ensure perfect bonding between two pavement layers during road construction.
• PRODOLAQUE® Adhesion Primers (Standard and Special) Adhesion primers (Standard and Special variants) for improving bonding between bituminous layers in road construction applications.
• WEBACID® Cationic Bitumen Emulsions Cationic bitumen emulsions (HCB4, HCBP4, C60B4, C60BP4 variants) for surface treatment and various road construction applications; HCBP4 and C60BP4 are modified variants with enhanced performance characteristics.
• BANISOL® Hot Applied Binders Hot-applied bitumen binders (C69B4 and C69BP4 variants) for surface treatments; the SPECIAL C69BP4 variant offers enhanced elastomeric properties for durable crack and joint repair.
• MEMBROMAC® Hot Applied Binder Hot-applied modified bitumen product for surface treatments in road construction.
• PLASTOMAC® Modified Binders Modified binder line for surface treatments, including BIO HV (bio-based high-viscosity), HV (high-viscosity), and OL variants, with environmental benefits in the BIO version.
• DUREP® Granular Spot Repair Products Cold-applied granular repair materials in 0/4mm and 0/8mm gradations for localized road damage and spot repairs.
• MSK Liquid Asphalt Liquid asphalt product used for point repairs and surface restoration on bituminous pavements.
• WEBASIL® Surface Treatment Coatings Surface treatment coating product line including WEBASIL COLOR for colored markings and decorative applications, WEBASIL FINISH as a surface finish treatment, and WEBASIL RAND for edge treatment.
• IGAS® Bitumen Joint Tapes High-performance bitumen joint sealing band line including IGAS Duro, IGAS Duro Stabil (stabilized version), and IGAS Profile-R (profiled variant) for sealing construction and connection joints in asphalt and road construction.
• Dilament® Hot-Applied Crack Sealant Hot-applied sealing compound based on elastomer-enriched bitumen for durable repair of cracks and joints in bituminous or cement road surfaces.
• Dilaplast® Elastomer-Modified Bitumen Sealants Elastomer-modified bitumen sealants for crack and joint repair, available in 16R variant and OL (oil-resistant) variant for surfaces exposed to oil and fuel spills.
• Dilasit® Joint Sealant Joint sealing product for road construction applications.
• Primer HK Primer used to prepare road surfaces before sealant application to ensure proper adhesion of sealants.
• Décapant de Bitume (Bitumen Remover) Spray-applied cleaning product for removing bitumen from tools, equipment, and surfaces during road construction and maintenance work.
• PRODO-PROTECT Self-Adhesive Protection Self-adhesive protective covering used to protect surfaces during road construction and maintenance work.
• Technical Consulting & Application Services Technical consultation services on product selection, application methods, and system-specific advice, plus standardized and qualification testing services, delivered through regional technical consultants covering French-speaking Switzerland, German-speaking Switzerland, and parts of Germany.

Quantifiable outcome

• Roads maintained with PRODO products perform reliably and durably over thousands of kilometers
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Three partnerships are on record, tiered core and minor.

• CTW Strassenbaustoffe AGcoreStrategic or Co-development Partner · 1 January 1998Acquired in 1998, CTW is the manufacturing center for bituminous road products. Founded in 1887, CTW is a leading Swiss road construction systems company and innovator with extensive proprietary product development. CTW maintains ISO 9001 and 14001:2004 certifications. Located in Muttenz/BL, the facility manufactures approximately 50 bituminous products.
• Strassenbaustoffe Stuttgart Vertriebs GmbH (SSVG)coreChannel Partner/ Reseller/ Distributor · 1 January 1998Subsidiary of CTW, SSVG serves German-speaking Switzerland as well as Baden-Württemberg and Bavaria in Germany. Provides distribution coverage for PRODO group products in these regions.
• Swiss and International ManufacturersminorStrategic or Co-development PartnerPRODO has allied with manufacturers from Switzerland and abroad to offer the most performing and best products in the road construction sector to its customers.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Shell Bitumen: Global bitumen supplier offering conventional and polymer-modified binders, emulsions, and warm-mix technologies. Comparable as a large-scale competitor in bituminous binders and emulsions for road construction, including in European markets.
• Colas Group: French-owned global road construction and bituminous materials group operating across Europe including Switzerland. Directly comparable as a manufacturer and applicator of bitumen emulsions, binders, and road maintenance products for government and contractor customers.
• Strabag SE: Austrian-headquartered European construction group with extensive road construction, asphalt production, and bituminous materials operations. Comparable as a vertically integrated competitor producing and applying road construction materials including binders and emulsions across European markets.
• Eurovia (Vinci): Subsidiary of Vinci, one of Europe's largest road construction and materials producers, with active Swiss operations. Comparable as a vertically integrated competitor in bituminous binders, emulsions, and pavement maintenance services.
• CRH plc (Road Products): Global building materials group with significant European road construction materials operations including asphalt products. Comparable as a broad incumbent in bituminous road materials serving government and contractor customers across multiple European countries.
• TotalEnergies Bitumen: Major oil-major bitumen division supplying standard and polymer-modified binders and emulsions across Europe. Comparable as a large-scale bitumen emulsion and binder producer serving road construction and infrastructure customers.

Others

• Wirtgen Group (John Deere): German road construction equipment manufacturer producing milling machines, pavers, and recyclers used alongside bituminous materials. Comparable as a key ecosystem participant whose equipment consumes and processes Prodo-type products on Swiss job sites.

Direct peers

• Nynas: Sweden-based specialty bitumen producer supplying polymer-modified binders, emulsions, and bitumen chemicals across Europe. Closely comparable to Prodo's core product range of specialty cationic emulsions and modified bitumen binders for road applications.
• Iterchimica: Italian specialty road materials company focused on polymer-modified binders, asphalt additives, and sustainable pavement technologies. Directly comparable as a European specialty supplier of bitumen-based road construction and rehabilitation products.

Regional players

• Ammann Group: Swiss-headquartered manufacturer of asphalt plants and road construction equipment. Regionally comparable as a Swiss-based supplier into the same road construction value chain, though on the equipment rather than materials side.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/prodo

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prodo