Becker
Becker Holding Corporation is a multi-generation Florida holding company operating Becker Tree Farm, a 900-acre wholesale nursery supplying ornamental trees to the southeastern green industry, and Becker Land Services, a licensed engineering and entitlement firm serving real estate developers and agricultural clients.
- Company typePrivate
- Founded1952
- HeadquartersVero Beach, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Becker does
Becker Holding Corporation is a three-generation, privately held Florida agricultural and land management holding company founded in 1952, operating from Vero Beach, FL with 101-250 employees. The company is organized around two principal business units: Becker Tree Farm, a 800-900-acre wholesale nursery in Hobe Sound, FL producing hundreds of varieties of woody ornamental trees, palms, and shrubbery for commercial buyers in the southeastern green industry; and Becker Land Services, a wholly owned subsidiary licensed by the Florida Board of Professional Engineers (CA 32149) that provides land acquisition, entitlement, permitting, engineering, and government relations services to developers, agricultural companies, and government entities.
Becker firmographics
Firmographics- Name
- Becker
- Legal name
- Becker Holding Corporation
- Website
- https://beckerholding.com
- Company type
- Private
- Founded year
- 1952
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Becker Holding Corporation is a multi-generation Florida holding company operating Becker Tree Farm, a 900-acre wholesale nursery supplying ornamental trees to the southeastern green industry, and Becker Land Services, a licensed engineering and entitlement firm serving real estate developers and agricultural clients.
- Ownership category
- akta.pro rank
Becker industry classification
Industry- Product category
- Wholesale Nursery & Land Development Services
- NAICS
- Nursery and Tree Production (111421), Management of Companies and Enterprises (5511)
- SIC
- Forestry (800)
- akta.pro primary industry
- Forest Nurseries & Tree Seedling Production (IMAMAAAC)
Keywords
Where Becker is headquartered
LocationHeadquarters
- HQ city
- Vero Beach
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Becker business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure
Revenue model
- Wholesale Tree and Nursery Sales: Becker Tree Farm generates revenue through the wholesale sale of woody ornamental trees, palms, and shrubbery to commercial buyers in the southeastern green industry. This is a B2B transaction model with recurring customer relationships.
- Land Services and Development Consulting: Becker Land Services provides acquisition, entitlement, permitting, and development services to clients, including engineering services licensed by the Florida Board of Professional Engineers (CA 32149). Revenue is earned through professional services engagements.
- Real Estate Transactions: The company has historically bought and sold agricultural and development land throughout Florida, with over 15,000 acres of real estate transacted historically. Properties with development potential are taken through entitlement processes to add value prior to sale.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels1 record
Becker product offering
Product offeringCore offering
Becker Holding Corporation operates two primary businesses: Becker Tree Farm, a 900-acre family-owned wholesale nursery in Hobe Sound, Florida, growing hundreds of varieties of woody ornamental trees, palms, and shrubbery for the southeastern green industry; and Becker Land Services, a wholly owned subsidiary providing land acquisition, entitlement, permitting, engineering (licensed by the Florida Board of Professional Engineers, CA 32149), and development services to developers, agricultural companies, and government entities throughout Florida.
Product overview
Becker Holding Corporation operates two primary business units: Becker Tree Farm, a 900-acre wholesale nursery producing ornamental trees, palms, and shrubbery across southeastern markets; and Becker Land Services, a land acquisition and entitlement subsidiary providing development services including site selection, permitting, regulatory compliance, and public affairs support. The company also develops real estate projects such as the Hobe Sound Polo Club equestrian community and the Hobe Grove mixed-use development.
Differentiator
Problem solved
Functional benefit
Brands
- Hobe Sound Polo Club: An 1,800-acre equestrian community development owned by the Becker Companies, featuring 50 20-acre ranchettes, a world class polo facility, private golf course, and interconnected trails adjacent to Atlantic Ridge State Park.
Products and services
- Becker Tree Farm A 900-acre family-owned wholesale tree farm and nursery in Hobe Sound, Florida, growing hundreds of varieties of woody ornamental trees, palms, and shrubbery for commercial buyers in the southeastern green industry.
- Becker Land Services A wholly owned subsidiary providing land acquisition, entitlement, permitting, engineering, public affairs, and project development services to developers, agricultural companies, and government entities throughout Florida, licensed by the Florida Board of Professional Engineers (CA 32149).
- Hobe Sound Polo Club An 1,800-acre equestrian-focused residential community developed by Becker Companies, featuring 50 twenty-acre ranchettes, a world-class polo facility, a private golf course, and interconnected trails adjacent to Atlantic Ridge State Park.
- Hobe Grove Development A mixed-use community Development of Regional Impact in Martin County, Florida, designed with watershed enhancement, conservation, open space, and agricultural uses as its principal features.
Companies that use Becker
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Becker technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Becker partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- U.S. EcogencoreBecker Land Services is providing Project Development services to U.S. Ecogen family of companies for their development of biomass power generation facilities throughout Florida. Services include site selection, entitlements, interconnection permits, jurisdictional permitting, and site plan approvals. The first project is located in Fort Meade, Florida with construction commencing in spring 2017.
Scale indicators5 records
Recent moves8 records
Expansion highlights4 records
Becker competitors and assessment
Company assessmentBroad incumbents
- Bailey Nurseries: Large, multi-generation wholesale nursery producing a broad range of shrubs, trees, and perennials. Comparable on B2B wholesale nursery model and multi-decade brand equity, though with broader geographic and product mix than Becker.
- Star Roses and Plants: Established wholesale grower of woody ornamental shrubs, roses, and small trees sold to the landscape and nursery trade. Comparable on ornamental plant wholesale model, though focused on shrubs/roses rather than larger trees.
- Davey Tree Expert Company: Large established provider of tree care, arborist, and commercial landscape services across the U.S. Adjacent comparable given shared customer base of commercial landscape buyers and presence in the green industry, though Davey focuses on services rather than nursery production.
Direct peers
- Monrovia Nursery Company: One of the largest wholesale growers of ornamental plants, shrubs, and trees in North America. Direct comparable on wholesale nursery scale, B2B go-to-market, and breadth of woody ornamental varieties to landscape professionals.
- Greenleaf Nursery Company: Wholesale nursery producing container-grown ornamental trees and shrubs primarily in the southeastern U.S. Direct comparable on southeastern wholesale nursery production, ornamental tree varieties, and B2B sales to landscape professionals.
- J. Frank Schmidt & Son Co. Third-generation wholesale grower of shade, flowering, and ornamental trees sold to the nursery and landscape trade. Highly comparable on multi-generational family ownership, wholesale-only distribution model, and shade tree production.
- The St. Joe Company: Florida-focused public real estate development and entitlement company with large landholdings in the Florida Panhandle. Comparable on the combination of long-held Florida land base, entitlement expertise, and development of residential and mixed-use communities.
- Everde Growers: National wholesale grower of trees, shrubs, and ornamentals serving landscape professionals and retailers. Directly comparable on wholesale-only nursery model and southeastern U.S. distribution footprint.
Regional players
- Aterra Real Estate (formerly ASR Group): Real estate developer focused on master-planned residential and mixed-use communities with significant Florida and Sunbelt exposure. Comparable to Becker Land Services/Hobe Sound Polo Club on large-scale Florida community development and entitlement expertise.
Emerging players
- ArborGen: Commercial seedling and tree stock producer for the forestry and pulp/paper industries. Partial overlap on tree seedling production scale and nursery operations, though focused on forestry seedlings rather than ornamental landscape trees.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Becker social profiles
Digital presenceBecker financial estimates
Financial estimateRevenue estimate
Valuation estimate
Becker leadership team
Management profileNumber of profiles
Profiles3 records
Becker subsidiaries and ownership
Company hierarchySubsidiaries1 record
Becker funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Becker M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Becker
What does Becker do?
Becker Holding Corporation operates two primary businesses: Becker Tree Farm, a 900-acre family-owned wholesale nursery in Hobe Sound, Florida, growing hundreds of varieties of woody ornamental trees, palms, and shrubbery for the southeastern green industry; and Becker Land Services, a wholly owned subsidiary providing land acquisition, entitlement, permitting, engineering (licensed by the Florida Board of Professional Engineers, CA 32149), and development services to developers, agricultural companies, and government entities throughout Florida.
Is Becker a public or private company?
Becker is a private company. It is classified as family owned and is currently operating.
When was Becker founded?
Becker was founded in 1952. It employs 101 to 250 people.
Where is Becker based?
Becker is headquartered in Vero Beach, United States, in the North America region.
How does Becker make money?
Three revenue lines are on record. Wholesale Tree and Nursery Sales are the primary driver. The others are land Services and Development Consulting and real Estate Transactions.
Who are Becker's main competitors?
Broad incumbents on record are Bailey Nurseries, Star Roses and Plants and Davey Tree Expert Company. Direct peers are Monrovia Nursery Company, Greenleaf Nursery Company, J. Frank Schmidt & Son Co., The St. Joe Company and Everde Growers. Aterra Real Estate (formerly ASR Group) is listed as a regional player. ArborGen is listed as an emerging player.
Does Becker have an API?
No public API is recorded for Becker.
What industry is Becker in?
Becker's product category is Wholesale Nursery & Land Development Services. Its primary akta.pro industry code is IMAMAAAC, Forest Nurseries & Tree Seedling Production. Its NAICS code is 111421 and its SIC code is 800.